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inside asian gaming<br />

november <strong>2015</strong><br />

30 MOP<br />

INDUSTRY PROFILE<br />

Jim Preston:<br />

Melbourne to Macau<br />

FEATURE<br />

Macau Gaming Show:<br />

will it live up to the hype?<br />

Lights! Camera!<br />

Action!<br />

Studio City Macau opens its doors<br />

www.asgam.com


COVER STORY Contents november <strong>2015</strong><br />

6<br />

Lights! Camera!<br />

Action!<br />

Editor At Large Muhammad<br />

Cohen takes an in-depth look at<br />

the latest integrated resort to<br />

open its doors in Cotai.<br />

FEATURE<br />

Cover Photo:<br />

© Melco Crown<br />

14<br />

Studio City already<br />

a long running drama<br />

Last month finally saw the<br />

opening of Studio City, ending a<br />

14-year saga with a slew of twists<br />

and turns worthy of the best<br />

Hollywood psycho-thriller.<br />

18 MGS: Will it live up to the hype?<br />

Can MGS live up to the expectations and how will it fare in the<br />

“show war” with G2E Asia?<br />

INDUSTRY PROFILE<br />

20 Jim Preston<br />

Jim Preston is relatively new to<br />

Macau but he is no stranger to<br />

the gaming industry having plied<br />

his trade at Crown Melbourne for<br />

decades.<br />

TECH TALK<br />

24 Observation Deck<br />

Security and surveillance products protect operations and<br />

players against an assortment of crimes – but they can do more.<br />

GAMBLING AND THE LAW<br />

32 End Game for Daily Fantasy Sports?<br />

<strong>IAG</strong>’s resident US gambling law expert takes a look at the<br />

tough times Daily Fantasy Sports is battling.<br />

BLAST FROM THE PAST<br />

38 Business Not as Usual<br />

<strong>IAG</strong> has been covering the Asian Gaming industry for over<br />

10 years and our “Blast from the Past” columns take a fresh<br />

look at an article from the past with the benefit of hindsight.<br />

BRIEFS<br />

42 Regional Briefs<br />

44 International Briefs<br />

46 Events Calendar


EDITORIAL<br />

End of an era – and the start of a new one<br />

Chief Executive Officer<br />

Andrew W Scott<br />

Founder and Adviser<br />

Kareem Jalal<br />

Chief Operating Officer<br />

Michael Mariakis<br />

Chief Marketing Officer<br />

Derrick Tran<br />

Director<br />

João Costeira Varela<br />

Administrator<br />

Cynthia Cheang<br />

Administrative Assistant<br />

Suie Ng<br />

Editor at Large<br />

Muhammad Cohen<br />

Contributors<br />

Muhammad Cohen, Paul Doocey, Kareem Jalal,<br />

I Nelson Rose, Andrew W Scott<br />

Graphic Designer<br />

Rui Gomes<br />

Photography<br />

Ike, Gary Wong, James Leong, Wong Kei Cheong<br />

Inside Asian Gaming<br />

is published by<br />

Must Read Publications Ltd<br />

5A FIT Center<br />

Avenida Comercial de Macau<br />

+853 8294 6755<br />

For subscription enquiries, please email subs@asgam.com<br />

For advertising enquiries, please email ads@asgam.com<br />

or call +853 6328 7737<br />

www.asgam.com<br />

ISSN 2070-7681<br />

Inside Asian Gaming<br />

is part of<br />

It is with a desire to honor the past but also a sense of anticipation and excitement for the future<br />

that I put pen to paper (well, fingers to keyboard) to write this, my first ever Editorial for Inside Asian<br />

Gaming. Over the last ten years this page has been reserved for the <strong>IAG</strong> Editor of the day to wax<br />

lyrical, analyzing a particularly relevant aspect of the Asian gaming industry. But just this once I<br />

hope you’ll forgive a little introspection about this very magazine you hold in your hands.<br />

World Gaming Group acquired Must Read Publications Ltd, the company that publishes <strong>IAG</strong>,<br />

effective from May 1st this year, from its founder Kareem Jalal. As CEO of World Gaming Group and<br />

our own Macau-based gaming magazine WGM (formerly World Gaming magazine), I’ve long admired<br />

what Kareem has done with <strong>IAG</strong> since he founded the magazine way back in 2005, four years before we<br />

established WGM. Asian gaming was a very different industry back then. Macau consisted of the old<br />

Lisboa property and a few SJM satellite casinos along with Waldo casino and Sands Macao, respectively<br />

the only properties open for Galaxy Entertainment Group and the company which would eventually<br />

become Sands China. Wynn, MGM and Melco Crown didn’t even have open properties. Grand Lisboa<br />

was still a couple of years away. Casinos in the Philippines were essentially PAGCOR operated affairs,<br />

with Resorts World Manila still four years away. Nagaworld in Phnom Penh didn’t even have hotel rooms!<br />

Since those early days of the “new” Asian gaming industry, <strong>IAG</strong> has been a constant presence,<br />

documenting every twist and turn. <strong>IAG</strong> went monthly in January 2007 and hasn’t missed an issue since.<br />

<strong>IAG</strong> is now approaching its 120th edition.<br />

Over those nearly 120 editions <strong>IAG</strong> has built up an impressive list of advertising clients. <strong>IAG</strong> has<br />

become the magazine of record for the Asian gaming industry and like many premier B2B industry<br />

magazines, a company needs to advertise in it or be written about in its pages to be considered an<br />

important player in the industry. This premier industry leadership is all down to Kareem’s hard work<br />

driving <strong>IAG</strong> over the last decade.<br />

So what changes will WGG make to <strong>IAG</strong>? The answer is almost none. Why would we change a winning<br />

formula? That would be a bit like marrying someone and then trying to change them – why did you marry<br />

them in the first place? Whatever changes we might make will be will be very minor and for the better. As<br />

part of the terms of the acquisition, Kareem will remain on the <strong>IAG</strong> senior management team for years to<br />

come and now sports the rather dashing title of “Founder and Adviser”. We are very mindful that <strong>IAG</strong> has<br />

been Kareem’s baby for the last decade, so any small changes we might consider will only be implemented<br />

with his blessing. Its important we honor the magazine Kareem has created and not stray too much from his<br />

vision. Kareem will also be maintaining contact with <strong>IAG</strong>’s clients and other industry contacts.<br />

What we will be able to offer to <strong>IAG</strong> are the resources of the wider World Gaming Group. WGG has<br />

three arms: media (including WGM and WGM Daily), consulting (under our World Gaming Consultants<br />

brand) and operations (essentially third party revenue share arrangements under our World Players<br />

Entertainment brand). Bringing <strong>IAG</strong> in to this wider group means more staff and more resources will be<br />

at <strong>IAG</strong>’s disposal, which gives us the chance to bring you even more of the great industry stories you’ve<br />

come to know and love.<br />

Over the years <strong>IAG</strong> has had a number of Managing Editors, all of whom have contributed in their own<br />

ways to making <strong>IAG</strong> what it is today. In particular I would like to acknowledge both Michael Grimes and<br />

James Rutherford, both of whom had extended periods as Editor of <strong>IAG</strong>, and of course Kareem himself who<br />

has acted in the role on many occasions, including right up to last month. It’s time for Kareem to take a very<br />

well earned rest though and I’m acting as a temporary editor – but only for a few editions after which we will<br />

be passing the baton to a new Managing Editor (who both Kareem and I will approve and guide).<br />

Kareem’s a very likeable and popular fellow, and has become good friends with many <strong>IAG</strong> clients.<br />

He’s been a pleasure to deal with during the acquisition process. So while this is not exactly goodbye,<br />

since we’ll be working closely together on <strong>IAG</strong> for years to come, it is a very big thank you Kareem for the<br />

contribution you have made to the Asian gaming industry in the last decade.<br />

While it is the end of an era in one way, it is the beginning of a new one in others. This year has seen<br />

the opening of Galaxy phase II and late last month Studio City – which is the subject of our cover story this<br />

month. The next two to three years will see the openings of Wynn Palace, Parisian, MGM Cotai, Lisboa<br />

Palace and the much anticipated Louis XIII. Of course all this is in the wake of 17 consecutive months of<br />

year-on-year GGR contraction. As they say, “May you live in interesting times.”<br />

Just as Kareem navigated <strong>IAG</strong> as the Asian gaming industry’s magazine of record through the<br />

“interesting times” of the last decade, we at WGG intend to do the same through the next decade at least,<br />

and no doubt those times will be just as interesting!<br />

4<br />

inside www.wgg9.com<br />

asian gaming <strong>November</strong> <strong>2015</strong><br />

Andrew W Scott<br />

We crave your feedback. Please email your comments to admin@asgam.com.


Cover Story<br />

Lights! Camera!<br />

Action!<br />

It’s been a very long time coming<br />

– but it’s finally here. <strong>IAG</strong> Editor<br />

At Large Muhammad Cohen was<br />

at the grand opening of Macau<br />

Studio City and took an in-depth<br />

look at the latest integrated<br />

resort to open its doors in Cotai.<br />

By Muhammad Cohen,<br />

Editor At Large<br />

Muhammad Cohen also<br />

blogs for Forbes on gaming<br />

throughout Asia and<br />

wrote Hong Kong On Air, a<br />

novel set during the 1997<br />

handover about TV news,<br />

love, betrayal, high finance<br />

and cheap lingerie.<br />

With a cinematic theme, widescreen entertainment<br />

choices, high wattage star power from its<br />

kitchens to the opening night gala stage and no<br />

VIP gaming tables, Melco Crown has raised the<br />

curtain on Studio City, Cotai’s latest integrated<br />

resort production. Melco Crown Co-Chairmen Lawrence Ho and<br />

James Packer hope their US$3.2 billion resort will be a show-stopper.<br />

Macau’s gaming industry hopes the show it stops is 17 consecutive<br />

months of declining gaming revenue.<br />

Studio City follows a new script for Macau IRs. Its 250 gaming<br />

tables granted by the government are all for mass market players. The<br />

resort has invested hundreds of millions of dollars in entertainment<br />

features, headlined by a reported US$70 million for The Audition, a<br />

short film starring Academy Award winners Robert De Niro, Leonardo<br />

DiCaprio, director Martin Scorsese – all of whom attended the resort<br />

opening for the film’s debut – and Brad Pitt. Studio City bills itself as<br />

“Asia’s Entertainment Capital” with non-gaming attractions including<br />

a world’s first Batman ride, multi-stage magic show, Asia’s highest<br />

figure-eight Ferris wheel and a 5,000 seat arena where Madonna will<br />

do two shows in February, following opening night performances by<br />

Mariah Carey, Aaron Kwok and South Korea’s Sistar.<br />

“A baccarat table is a homogenous product,” Mr Ho, who is<br />

Melco Crown’s CEO, says. “What we really use to stand out from our<br />

competitors is entertainment and attractions.” He adds that Melco<br />

Crown “understood what the government wanted” regarding more<br />

non-gaming activities to make Macau a more compelling tourist<br />

destination. The resort was virtually complete when it opened to the<br />

public on October 27, missing just a handful of retail outlets and a<br />

pair of signature restaurants, including record setting Michelin star<br />

chef Alain Ducasse’s Rech, due to open next year.<br />

6<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Cover Story<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 7


Cover Story<br />

The 1,600 room resort’s exterior is “Gotham City with an asteroid<br />

shot through it,” Mr Ho says, while the interior evokes Hollywood<br />

of the 1920s and ’30s – staff urge customers, “Have a glamorous<br />

day” – with shopping areas presented as period movie set versions<br />

of New York and Beverly Hills, plus steam punk elements taken from<br />

the early industrial age. “We didn’t follow what the competitors did.<br />

We’re a young company,” the 38 year old Mr Ho adds. “We’re willing<br />

to try new things.”<br />

STAR POWER VERSUS HORESPOWER<br />

The most astonishing thing they’re trying, by Macau standards,<br />

is Studio City’s absence of VIP gaming, relying solely on higher<br />

margin but far lower volume mass market revenue. Constrained<br />

by the Macau government’s gaming table cap, Studio City received<br />

200 tables now and 50 more as of January 1. Mr Ho calls gaming<br />

revenue “the economic engine” that drives resort revenue and makes<br />

it possible to invest in expensive attractions. But with only 250 of<br />

the 400 tables originally envisioned and no VIP tables, some believe<br />

that engine may be short of horsepower. Mr Ho counters that Melco<br />

Crown, which also owns City of Dreams and Altira in Macau and City<br />

of Dreams Manila in the Philippines, currently derives less than 10%<br />

of EBITDA from VIP players and is less reliant on that segment for<br />

earnings than any Macau casino operator except Sands China.<br />

“We steered away from VIP gaming tables a long time ago. Since<br />

our IPO [on the US NASDAQ exchange in 2006] we believed mass<br />

tables would be leading the Macau market,” Mr Ho explains. “At 250<br />

tables, it was a no-brainer for us” to forgo VIP gaming. No doubt, the<br />

41% decline in VIP revenue through the first three quarters of this year,<br />

compared to the 29% drop in mass market revenue, helped guide<br />

the choice. “If it was 400 tables, maybe we would have put in some<br />

VIP,” Mr Ho adds. That number would also satisfy Melco Crown’s loan<br />

covenants calling for Studio City to have 400 tables by next October.<br />

Melco Crown says it is in talks with lenders to satisfy their concerns.<br />

The resort’s second level also reportedly has a VIP area ready to roll<br />

out, when and if management chooses to go after higher rollers.<br />

For now, gaming tables branch out from a central corridor<br />

leading from the hotel’s main entrance on Estrada do Istmo, Cotai’s<br />

central corridor. The roughly diamond shaped casino floor, with<br />

red, orange and gold as the dominant colors, also has 1,233 gaming<br />

machines and a 200 terminal live dealer multigame arena. Main floor<br />

table minimums begin at HK$300 with HK$1,000 tables dominant<br />

and all but 16 tables for baccarat. The premium mass Signature<br />

Club has a branch off the main floor with about one-third of the<br />

casino’s allotted tables and smoking prohibited outside smoking<br />

lounges throughout. Lighting fixtures range from crystal chandeliers<br />

to Chinese inspired cloth lanterns. The casino’s centerpiece is a<br />

fountain of cascading teapots, surrounded by a tea bar. There’s no<br />

live music or entertainment on the floor, but plenty outside.<br />

Studio City, 60% owned by Melco Crown and 40% by two US<br />

hedge funds, is banking on its location and future infrastructure<br />

development to make it a hit. The 13.1 hectare (32.3 acre) site sits<br />

at the foot of the Lotus Bridge border crossing from Hengqin Island<br />

and will eventually have a Macau light rail stop at its doorstep, both<br />

expected to generate lots of traffic in coming years. Despite Melco<br />

Crown securing its subconcession last among the six operators in<br />

2006, Mr Packer says, “We have been able to get the two best sites in<br />

Cotai,” with City of Dreams at the north end of Cotai’s main drag and<br />

Studio City at the south end. “Business continues to move to Cotai.”<br />

FANCY FLIGHTS<br />

Dubbed “Asia’s Entertainment Capital,” Studio City aims to shift<br />

Macau’s center of gaming and tourism gravity further toward Cotai<br />

with its array of non-gaming attractions. Most immediately noticeable<br />

is the celluloid inspired Golden Reel running in a figure eight from the<br />

23rd floor between the resort’s two hotel towers, rising 130 meters (428<br />

feet) above Cotai. The 17 cabs, boarded as the wheel keeps rolling, can<br />

each accommodate up to 10 riders. The 15 minute ride provides bird’seye<br />

views of Cotai, Macau International Airport and Hengqin.<br />

Batman Dark Flight begins with a tour of Wayne Industries<br />

“The resort has invested hundreds of<br />

millions of dollars in entertainment<br />

features, headlined by a reported US$70<br />

million for The Audition, a short film<br />

starring Academy Award winners Robert<br />

De Niro, Leonardo DiCaprio, director<br />

Martin Scorsese – all of whom attended<br />

the resort opening for the film’s debut –<br />

and Brad Pitt.”<br />

8<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 9


Cover Story<br />

that’s interrupted by an attack from Batman’s arch enemy, The<br />

Joker. According to the ride’s story line, the attack requires guests’<br />

evacuation to the Batcave via the 72 seat 4D flight simulator that<br />

swoops and dives through Gotham City as Batman fights super<br />

villains attacking the flight and population below. The seven minute<br />

simulation segment features moving seats and special effects that<br />

heighten the feel of flying.<br />

The House of Magic is set to vie with Batman for Studio City’s star<br />

billing. Illusionist Franz Harary, whose global credits include working<br />

in mainland China since 1994, conceived the complex with four<br />

performance venues offering three shows daily, four on weekends.<br />

Beginning in a steam punk drawing room, different magicians<br />

perform in distinct styles at each stop over 90 minutes, culminating<br />

with Mr Harary’s resident Mega Magic show. That theater’s massive<br />

video screen backdrop is as extraordinary as the tricks on stage. The<br />

complex extends to Shanghai Magic, offering fine dining in Victorian<br />

décor, highlighting that era’s fascination with mechanical curiosities<br />

that seemed magical at the time.<br />

Warner Bros Fun Zone focuses on children with rides and other<br />

attractions based on the Warner Brothers stable that includes DC<br />

Comics, Hanna-Barbera and Looney Tunes. Physical and interactive<br />

activities are designed for toddlers to teens, with opportunities for<br />

the entire family to participate and even compete in some challenges,<br />

such as the Hypercade, where riders aim their blasters at 3D targets<br />

“We steered away from VIP gaming tables<br />

a long time ago. Since our IPO [on the US<br />

NASDAQ exchange in 2006] we believed mass<br />

tables would be leading the Macau market,”<br />

Mr Ho explains. “At 250 tables, it was a nobrainer<br />

for us” to forgo VIP gaming.<br />

Big names,<br />

small film<br />

The stars came out for Studio City’s opening night<br />

premiere of The Audition, Academy Award winning director Martin<br />

Scorsese’s “dream state” short film. The 16 minute movie features<br />

two of Mr Scorsese’s frequent collaborators, Oscar winner Robert De<br />

Niro and Leonardo DiCaprio, plus Brad Pitt, the only one of the stars<br />

to miss the highly anticipated and relentlessly promoted film’s debut.<br />

It’s the first time those three Hollywood leading men have appeared<br />

in the same film.<br />

Melco Crown Co-Chairmen Lawrence Ho and James Packer<br />

executive produced The Audition at a reported cost of US$70 million<br />

or $4.4 million per minute. Mr Packer, who says his favorite movie<br />

is Mr Scorsese’s Casino, starring Mr De Niro, credits Mr Ho with<br />

suggesting “what better to introduce a movie-themed integrated<br />

resort” than a movie. Mr Packer enlisted his RatPac Entertainment<br />

partner, Hollywood veteran Bret Ratner to produce the film and calls<br />

it, “the best 15 minutes of short content ever made.”<br />

The Audition opens at the entrance of Melco Crown’s City of Dreams<br />

Manila, and the film’s trailer was released to coincide with that resort’s<br />

debut in February. Mr De Niro and Mr DiCaprio arrive and learn they’re<br />

to vie for the same role in Mr Scorsese’s film about a casino mogul. The<br />

action then moves to Studio City Macau where the casino serves as a<br />

backdrop, and the three men dine. Promotion of the resorts is decidedly<br />

subtle, and the properties’ names are not in the script.<br />

Mr Pitt enters for what Mr Scorsese calls the film’s “big finish”<br />

in Japan. The Tokyo outdoor dining street setting has a biomorphic<br />

building lurking in the background. That could represent Melco<br />

Crown’s design proposal for an integrated resort in Japan, where<br />

casino legalization seemed imminent 18 months ago but has not<br />

progressed. Viewers may not find that the only disappointment in<br />

the film.<br />

Perhaps inspired by The Audition, Mr Scorsese is currently<br />

directing another Macau related film, Silence, about 17th century<br />

Catholic missionaries from the then-Portuguese outpost being<br />

martyred in Japan. But rather than shooting on location in the<br />

UNESCO World Heritage area, the filmmakers opted to recreate<br />

1640s Macau in Taiwan.<br />

10<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Cover Story<br />

to help characters from Tweety Pie to the Green Lantern overcome<br />

foes and outscore fellow riders. The 40,000 square foot fun zone<br />

on four levels also features a diner with character themed meals at<br />

family friendly prices and a pair of party rooms for Looney Tunes or<br />

DC superhero styled children’s events. (No bachelor or bachelorette<br />

parties, management says.)<br />

Although they’re primarily intended as crowd pullers, Melco Crown<br />

hopes to get some return on its entertainment investments. The<br />

Golden Reel is priced at MOP$100 (US$12.50) for adults, MOP$80<br />

for children up to 12 and MOP$85 for Macau residents and seniors 60<br />

and older. Batman Dark flight costs MOP$150 for adults, MOP$120<br />

for children and MOP$125 for residents and seniors. House of Magic<br />

tickets run MOP$400 for adults, MOP$320 for children and MOP$340<br />

for Macau residents, with VIP treatment available in all categories<br />

at a 50% premium. Two hours in the Warner Bros Fun Zone costs<br />

MOP$200 for an adult and child and MOP$340 for two adults and<br />

two children. An adult must accompany children under eight. Hotel<br />

packages include the Golden Reel and Batman as freebies, but the<br />

House of Magic comes at a MOP$700 premium for two.<br />

INSTANT EARNINGS<br />

Despite the attractions’ revenue generating potential, Morgan<br />

Stanley Research warns that they are likely to be a drag on Studio<br />

City’s margins. The brokerage says that will be offset by the resort’s<br />

higher margin mass market gaming. Analysts Praveen Choudhary,<br />

Alex Poon and Thomas Allen suggest that Studio City will be accretive<br />

for Melco Crown’s fourth quarter and drive 30% EBITDA growth for<br />

the company in 2016. They expect Studio City to generate US$348<br />

million in EBITDA next year, based on 3% growth in gaming revenue<br />

for the market overall and 21% growth of Melco Crown from their<br />

respective third quarter levels.<br />

But the Morgan Stanley report cautions that if new supply fails<br />

to drive demand – it notes that Galaxy Macau’s Phase 2 opening in<br />

May has not materially boosted the market’s gaming revenue – the<br />

result could be price wars, promotion overspending and margin<br />

pressure. Credit Suisse analysts Kenneth Fong and Isis Wong, who<br />

turned positive in July and bullish last month, observe that Melco<br />

Crown is unlikely to use a marketing strategy that would hurt 100%<br />

owned City of Dreams to benefit 60% owned Studio City. Credit<br />

Suisse estimates that Cotai’s new casinos will break even if there’s<br />

1.5% gaming market revenue growth and a 15% return on invested<br />

capital with 4% growth, though those calculations don’t factor Studio<br />

City as an all mass market casino.<br />

Melco Crown is positioning Studio City as a mass market<br />

property, while City of Dreams remains focused on premium mass.<br />

One indication of the difference is the classification of both Studio<br />

City hotel towers as four star facilities. However Mr Ho says the<br />

hotels, “for international standards, are beyond five star,” and the four<br />

“Although they’re<br />

primarily intended<br />

as crowd pullers,<br />

Melco Crown hopes<br />

to get some return<br />

on its entertainment<br />

investments. The Golden<br />

Reel is priced at MOP$100<br />

(US$12.50) for adults,<br />

MOP$80 for children<br />

up to 12 and MOP$85<br />

for Macau residents and<br />

seniors 60 and older.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 11


Cover Story<br />

“We hope Studio City will be a catalyst to turn the market around,” Mr Ho says,<br />

while downplaying the current long running gaming revenue contraction. “When<br />

you invest $3.2 billion, you’re looking at the next ten years.”<br />

star designation resulted from technicalities in Macau government<br />

regulations. The all-suite Star Tower has 602 keys ranging from<br />

Star Premier Kings at 65 square meters to the Star Grand Suite<br />

at 185 square meters. All Star Tower rooms feature a 55 inch LCD<br />

high definition television and Blu-Ray DVD player, coffee machine,<br />

rain shower and separate bathtub. Room packages with breakfast,<br />

Batman and Golden Reel tickets for two start at MOP$1,698 for<br />

weeknights and MOP$1,848 for weekends. The Celebrity Tower with<br />

nearly 1,000 keys is reserved for tour groups with smaller rooms and<br />

fewer amenities, but still comfortable.<br />

Hotel guests have access to Studio City’s indoor and outdoor<br />

pools, the latter with a white sand beach. The outdoor deck on level<br />

three also offers RiverScape, a three route tube floating ride. The<br />

Aqua Play children’s pool has a trio of waterslides. Each tower has a<br />

fitness center and there’s a beauty salon and Zensa Spa with vitally<br />

pools, saunas, steam and snow rooms.<br />

On the ground floor, The Boulevard at Studio City’s 65 retail<br />

shops ring the casino and link the hotel towers. Run by Taubman<br />

Asia, The Boulevard skews heavily toward global luxury brands and<br />

fashion-forward labels. Studio City boasts Macau’s first outlets for<br />

clothier Balmain and British outerwear specialist Bellstaff, as well as<br />

Asia Pacific’s largest Tom Ford. The resort also caters to the trendy<br />

set with East Asia’s first Pacha, the renowned Ibiza nightclub that’s<br />

spread to six continents.<br />

Studio City has more than 30 food and beverage outlets that<br />

run the gamut from world renowned chefs to out of this world fast<br />

food at Cosmos Food Station with holographic projections of deep<br />

space. Signature restaurants include Michelin starred chef Tam Kwok<br />

Fung’s Pearl Dragon presenting provincial Chinese dishes, Trattoria<br />

Il Mulino bringing chef Michele Mazza’s casual chic Italian from<br />

its New York flagship and chef Hide Yamamoto’s eponymous four<br />

concept Japanese restaurant with fish flown in from Tokyo’s Tsukji<br />

market for sushi, plus teppanyaki, robata and ramen. Pierre Herme,<br />

known as the Picasso of Pastry, has brought his renowned macaroons<br />

and chocolates to The Boulevard. Next year, Hawaiian celebrity chef<br />

Alan Wong and chef Ducasse will join the cast. At the casual end and<br />

in line with Macau authorities’ desire that IRs support the city’s small<br />

and medium enterprises, Macau Gourmet Walk features homegrown<br />

favorites such as pork chop buns and egg tarts, along with outlets<br />

of bakeries Yeng Kee and Choi Heong Yuen producing signature<br />

souvenir sweets.<br />

Six years ago, Melco Crown opened City of Dreams during Macau’s<br />

last dark period of pessimism and stalled growth, triggered by a<br />

combination of economic factors and government policies. Perhaps<br />

coincidentally, City of Dream’s opening marked the bottom of the<br />

market and Macau’s growth resumed at a breakneck pace for nearly five<br />

years. Melco Crown opens Studio City as some see signs of stabilization<br />

in the mass gaming market amid government policy changes and<br />

promises to help Macau reverse its world worst GDP decline.<br />

“We hope Studio City will be a catalyst to turn the market<br />

around,” Mr Ho says, while downplaying the current long running<br />

gaming revenue contraction. “When you invest $3.2 billion, you’re<br />

looking at the next ten years.” Nevertheless, it’s a good bet that<br />

Melco Crown would like to see history repeat itself, as it so often<br />

does in the movies, and have Studio City write a happy ending for<br />

Macau’s slump.<br />

12<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 13


Cover Story<br />

Studio City<br />

Already a long running drama<br />

Last month finally saw the opening of<br />

Studio City, ending a 14-year saga with<br />

a slew of twists and turns worthy of the<br />

best Hollywood psycho-thriller.<br />

By Muhammad Cohen<br />

Even before the curtain went up last month, Studio City<br />

had provided plenty of action, adventure and mystery.<br />

This hugely anticipated production, a decade and a half<br />

in the making, has seen an A-list cast come and go and,<br />

in some cases, come back. Throughout the canceled<br />

shoots, rehearsals, rewrites and retakes, Studio City has been viewed<br />

as pivotal to Cotai, perhaps never more so than now amid Macau’s<br />

drawn out doldrums.<br />

The Studio City story begins in 2001, when eSun Holdings<br />

secured 13.1 hectares (32.3 acres) of land for HK$300 million<br />

(US$38.7 million) from the Macau government to build a media<br />

training facility, suitable for film and broadcast production as well<br />

as teaching. eSun is an investment arm of Hong Kong conglomerate<br />

Lai Sun Group, headed by Peter Lam, specializing in entertainment<br />

operations and property development. Another Lai Sun subsidiary,<br />

Media Asia Group, then known as Media Asia Entertainment,<br />

remains a leading producer and distributor of Chinese language<br />

film and television programs. Through various related companies,<br />

Lai Sun also produces music and live entertainment. Lai Sun was<br />

founded as a garment producer – its brands include Crocodile – and<br />

has extensive mainland interests. Investing in Macau in those early<br />

days of Chinese administration was likely viewed favorably by Beijing.<br />

Persuading eSun to jumpstart the creation of a film industry<br />

was a big get for local authorities. In addition to fostering economic<br />

diversification, an elusive but much desired goal even in 2001, the<br />

Macau government had convinced eSun to build its film school in<br />

that unwanted swampy landfill between Coloane and Taipa called<br />

Cotai, where (separate) plans for semiconductor plants and housing<br />

estates had previously fallen through.<br />

14<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Cover Story<br />

NEW MACAU, NEW PLAN<br />

eSun’s original plan was firmly rooted in the old Macau. As the new<br />

Macau burst out under gaming liberalization Cotai found a new<br />

purpose and eSun wanted to be part of it. Easing of travel restrictions<br />

after the 2003 SARS outbreak under the Individual Visitor Scheme<br />

allowed millions more mainland Chinese to visit Macau more easily,<br />

then the opening of Sands Macao in 2004 showed that gaming<br />

liberalization had legs.<br />

That drove eSun back to the drawing board to revise its plan<br />

for the Cotai site, adding hotel, retail and casino components to<br />

the film and television facilities. Macau authorities approved the<br />

revised plan in 2005, and this expanded version was slated to open<br />

in 2009. eSun called the new resort Macau Studio City, “where<br />

Cotai begins,” a nod to its location beside the Lotus Bridge border<br />

crossing from Hengqin Island. This was just down the block from<br />

the then putative site of Venetian Macao, on what Sheldon Adelson<br />

envisioned as the Cotai Strip, though it would take the better part of<br />

a decade for the corridor to even remotely resemble the bright lights<br />

of the Las Vegas version. Macau’s light rail system, then expected to<br />

begin running around the time of the 2009 opening was expected<br />

to stop in front of Studio City.<br />

eSun began looking for partners to bring star power to the plan.<br />

Shanghai Tang founder and Lai Sun board member David Tang<br />

agreed to create a hotel based on his retro Chinese fashion label’s<br />

signature styles. Ritz Carlton, Starwood’s W brand and Marriott<br />

signed on to provide the rest of a planned 2,000 hotel rooms. Hugh<br />

Hefner’s Playboy Enterprises agreed to create its first overseas<br />

Playboy Mansion, a combination casino, lounge and nightclub,<br />

aiming to recapture the magic of its Playboy Casino in London that<br />

Peter Lam<br />

was reputed to be the world’s most profitable gaming establishment<br />

during the 1970s. For the retail component, shopping mall developer<br />

Taubman paid US$55 million to own 25% of the envisioned 86,000<br />

square meter (920,000 square foot) mall and manage it.<br />

KEEPING CONTROL<br />

For the gaming component, eSun didn’t want to make a deal<br />

directly with a casino concessionaire, according to project<br />

insiders, fearing that would mean losing control of the project.<br />

Instead, eSun sold 40% of Macau Studio City, including the right<br />

to operate the casino, for US$200 million to New Cotai, majority<br />

David Tang<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 15


Cover Story<br />

David Friedman<br />

owned by US hedge fund Silver Point Capital, with Oaktree<br />

Capital Management, another US hedge fund, holding a<br />

minority stake. David Friedman, former general counsel for<br />

Las Vegas Sands, who formed New Cotai with other LVS<br />

alumni, brought these investors together. Friedman provided<br />

its strategic vision, while the hedge funds were just looking<br />

for returns. Melco Crown would later agree to have the casino<br />

operate under its gaming concession.<br />

With these cast members and an estimated budget of<br />

HK$16 billion (US$2.1 billion), Macau Studio City would have<br />

likely been the second integrated resort in Cotai and the first<br />

with international hotel brands. The project broke ground on<br />

January 10, 2007, and eSun broke the project into another<br />

piece, selling 20% to Singapore’s CapitaLand for US$100<br />

million. Lai Sun had previously partnered with CapitaLand to<br />

redevelop Hong Kong’s Furama Hotel site. The new investor<br />

gave Studio City four equity holding management groups –<br />

though CapitaLand worked in tandem with eSun – as it sought<br />

to finance the project.<br />

eSun wanted to go to banks, newly keen to lend to<br />

casino projects, to borrow the estimated $1.5 billion needed<br />

to complete Studio City. New Cotai said it could finance its<br />

portion without loans, employing hedge fund capital. But<br />

eSun found it couldn’t borrow without the cash flow from the<br />

casino, which belonged to New Cotai. eSun tried to restructure<br />

the deal or buy out New Cotai, but sources say New Cotai<br />

contended its 40% of Studio City with the casino was worth<br />

more than eSun’s 60% without it. The two sides couldn’t reach<br />

a deal, and their agreement reportedly didn’t have a deadlock<br />

provision to resolve disputes. Then came the global financial<br />

slump of 2008-09 and Macau’s slump, drying up lending<br />

interest and leaving the project at a standstill.<br />

Defections began. Taubman dropped out of the project in<br />

August 2009 and Playboy turned tail that <strong>November</strong>. Hotel<br />

partners exercised opt-out clauses as the project languished.<br />

Macau’s then-Chief Executive Edmund Ho summoned the<br />

parties for a meeting in September 2009, hoping to get the<br />

project moving before he left office that December. The parties<br />

resumed negotiations, their first in a year according to one<br />

16<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Cover Story<br />

Hugh Hefner Lawrence Ho James Packer<br />

source, but couldn’t reach an agreement. So eSun sued New<br />

Cotai for HK$689 million in damages. New Cotai filed its own<br />

lawsuit. The plot sat idle, a handful of pilings and a perimeter<br />

fence the only evidence of what had been the most anticipated<br />

project in Cotai.<br />

THE HERO ENTERS<br />

Meanwhile Cotai blossomed. The openings of Venetian in 2007,<br />

Four Seasons a year later, Melco Crown’s City of Dreams in 2009<br />

and Galaxy Macau in 2011 each tipped the center of Macau’s<br />

gaming gravity away from the peninsula toward Cotai. By then,<br />

each of the six gaming concessionaires still had a resort sized<br />

plot in Cotai promised to them, except Melco Crown, which had<br />

a prior relationship with the Studio City project. It seemed like<br />

a natural fit to break the stalemate and in June 2011 it finally<br />

did. Melco Crown agreed to pay US$369 million to eSun and<br />

CapitaLand for their 60% of the project. The deal also included<br />

an additional US$100 million payment to New Cotai in three<br />

installments, thought to ensure its cooperation, remove its<br />

control of casino cash flow and cement Melco Crown’s leading<br />

role in the development.<br />

Observers hailed the deal as a coup for Melco Crown and<br />

its Co-Chairman and CEO Lawrence Ho. Obtaining Studio City<br />

gave to Melco Crown, the only operator without a casino on<br />

the peninsula, critical mass with two properties in Cotai, plus<br />

Altira at the tip of Taipa facing the peninsula. Industry insiders<br />

said the acquisition brought Lawrence Ho, then 34, out of<br />

the shadow of his father, legendary casino mogul Stanley Ho,<br />

establishing the younger Mr Ho’s chops as a dealmaker in his<br />

own right.<br />

There was yet more drama in the story. Even though Mr<br />

Ho claimed the deal had the “government’s blessing,” Macau<br />

officials reacted coolly, repeatedly stating in the months following<br />

the acquisition that Studio City did not have approval for gaming.<br />

In early 2012, Macau authorities published a land contract for<br />

the plot that did not include a casino. But in September 2012,<br />

then-Secretary for Economy and Finance Francis Tam said the<br />

project was eligible for a casino. Then came the added drama of<br />

how many gaming tables the project, built to accommodate 400<br />

tables, would receive. It wasn’t until mid-October, barely a week<br />

before the opening, that the government announced its grant of<br />

250 tables to Studio City, 200 immediately and 50 in January.<br />

For its rewrite of the Studio City script, Melco Crown kept the<br />

film theme and production facilities, found new cast members,<br />

including Warner Brothers, and brought back Taubman to run the<br />

retail portion of the project. Finally, after more than a decade of<br />

behind-the-scenes drama, Studio City has taken its place center<br />

stage with the spotlight burning bright on it as Macau looks to<br />

turn around 17 months of declining casino revenue.<br />

Editor At Large Muhammad Cohen also blogs for Forbes on gaming<br />

throughout Asia and wrote Hong Kong On Air, a novel set during the 1997<br />

handover about TV news, love, betrayal, high finance and cheap lingerie.<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 17


Feature<br />

MGS:<br />

Will it live up<br />

to the hype?<br />

Over the last few months our inboxes have been<br />

bombarded (some might even say spammed)<br />

with almost daily emails from the Macao Gaming<br />

Show — countdowns, announcements of new<br />

attractions, references to Beijing’s One Belt One<br />

Road concept and an array of newsletters in<br />

various formats. There’s no doubt we all know<br />

MGS will take place from <strong>November</strong> 17 to 19 —<br />

but will it live up to the hype?<br />

This month sees the third annual instalment of<br />

the Macao Gaming Show at the Venetian Macao.<br />

No longer does MGS have the excuse of being<br />

the new kid on the block, it now needs to deliver<br />

value for exhibitors and attendees alike – and take<br />

a stand in the red corner in the ongoing “show war” with G2E<br />

Asia. But can MGS <strong>2015</strong> cut the mustard in the “new normal”<br />

of Macau?<br />

Let’s take a look at what MGS will be offering in <strong>2015</strong>.<br />

SUMMIT<br />

Notably MGS has renamed its conference, moving away from<br />

the “Macao Gaming Summit” moniker to re-invent itself<br />

as “The Macau Tourism and Culture Summit with Gaming<br />

Topics.” Quite the mouthful! No doubt this represents<br />

compliance with the combined push by Macau and Beijing<br />

away from gaming and toward diversification, but does this<br />

muddy the brand? There’s a couple of keynote talks on the<br />

arguably vague OBOR concept but then it’s straight back into<br />

the usual litany of academics, lawyers and journalists talking<br />

about gaming markets outside Macau.<br />

EXHIBITION<br />

MGS claimed a head count of 11,987 last year – which is a<br />

number that actually eclipses the foot traffic of G2E Asia.<br />

But this was not borne out by the anecdotes <strong>IAG</strong> heard<br />

from exhibitors and visitors alike. In fact low traffic on the<br />

floor of the exhibition has been MGS’ Achilles heel in its<br />

first two years.<br />

18<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Feature<br />

“The heart and soul of any gaming show<br />

are the networking opportunities it<br />

provides. In fact many established<br />

industry players argue this is where the<br />

real value of attending a show lies.”<br />

At the time of writing we see just under 100 named exhibitors<br />

(and admittedly a number of “reserved” booths) on the show’s<br />

<strong>2015</strong> floor plan on its website, www.macaogamingshow.com.<br />

This is a far cry from the 146 exhibitors MGS said it had in 2014.<br />

Let’s hope there’s a late run on booths!<br />

This year we’re promised new and exciting elements such<br />

as the “Boom and Fire Zone” which is apparently an explosive<br />

area where first time exhibitors will be showing their wares<br />

in “individual and inspiring ways”. Will such elements be the<br />

boost MGS needs to see thronging crowds at the <strong>2015</strong> show?<br />

Watch this space.<br />

WHERE ARE THE JUNKETS?<br />

There’s no doubt MGS is perceived as the local “Chinese” show<br />

and G2E as the “American” show, so the strong support we saw<br />

from Macau’s junket industry for the inaugural MGS in 2013 was<br />

expected. This support was almost matched in 2014. But unless<br />

you’ve been hiding under a rock for the last 12 months you can’t<br />

but help notice the absolute decimation of Macau’s VIP room<br />

industry over the last 12 months – with business down as much<br />

as 60% for some junket operators, some rooms closing and the<br />

high profile Dore scandal a big news item. Couple that with the<br />

fact that a junket business doesn’t really have much to exhibit<br />

at a trade show anyway and it’s unsurprising to see most of the<br />

junkets giving MGS <strong>2015</strong> a miss. But we do notice that Macau’s<br />

arguably top junket, Suncity, has a prominent booth at the show.<br />

NETWORKING<br />

The heart and soul of any gaming show are the networking<br />

opportunities it provides. In fact many established industry<br />

players argue this is where the real value of attending a show<br />

lies. It’s common to hear trade show conferences written off as<br />

passé and the show floor characterized as changing little from<br />

year to year but since everyone is in town at the same time trade<br />

shows create an excellent opportunity to catch up with important<br />

industry contacts. The MGS Official Networking Party will take<br />

place at Portofino restaurant on <strong>November</strong> 17 from 6pm to 9pm<br />

– but we’d like to see more opportunities during MSG (and G2E<br />

Asia for that matter) for industry people to catch up over a drink<br />

and talk shop. Many great business ideas germinate during such<br />

“lubricated” sessions.<br />

“We here at <strong>IAG</strong> feel it makes sense that<br />

MGS ultimately should become the winner<br />

of this war, but they have much to learn<br />

from G2E while that battle plays out.”<br />

SHOW WARS<br />

The reality of the situation is that no one really wants the two<br />

gaming shows Macau currently hosts – MGS in <strong>November</strong> and<br />

G2E Asia in May. Inevitably, there has to be a winner and there<br />

has to be a loser allowing us all to consolidate our efforts into one<br />

big show each year. We here at <strong>IAG</strong> feel it makes sense that MGS<br />

ultimately should become the winner of this war, but they have<br />

much to learn from G2E while that battle plays out. Let’s adopt<br />

a wait and see approach, give the home-grown show the benefit<br />

of the doubt and hope they deliver something of value during the<br />

tougher times the Macau industry is currently experiencing.<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 19


Industry<br />

profile<br />

Jim<br />

Every edition <strong>IAG</strong> profiles one the Asian gaming<br />

industry’s key players. Jim Preston is relatively new<br />

to Macau having arrived early this year, but he is<br />

no stranger to the gaming industry having plied his<br />

trade at Crown Melbourne for decades. Jim took<br />

some time out for a Q & A with <strong>IAG</strong>.<br />

Inside Asian Gaming: Jim, let’s start at the<br />

beginning. Please tell us a little of your<br />

history.<br />

Jim Preston: I was born in Melbourne where<br />

I lived all my life until I came to Macau this<br />

year. My ancestry is English and has been<br />

traced back to the original First Fleet that<br />

settled in Australia way back in 1788. My<br />

ancestors were convicts, Nathaniel Lucas’<br />

crime was that he allegedly stole some<br />

linen, although he said he was innocent<br />

and his wife-to-be Olivia Gascoigne stole<br />

some money. They eventually would have<br />

13 children. Today there are something like<br />

30,000 descendants from Nathaniel and<br />

Olivia which is quite amazing.<br />

<strong>IAG</strong>: You spent many years at Crown<br />

Melbourne. How did your career develop<br />

there?<br />

JP: I started as a Blackjack dealer at Crown<br />

Melbourne when it opened in 1994. I<br />

eventually dealt all the major games and then<br />

worked my way to Supervisor and then Pit<br />

Boss. I had various roles in the 20 years at<br />

Crown but my last role was Vice President<br />

of Customer and Commercial Development,<br />

which was a fantastic job and had me<br />

travelling the globe marketing the Aussie<br />

Millions.<br />

<strong>IAG</strong>: What about your time in poker?<br />

JP: When the Poker Room opened I started<br />

as a Seating Coordinator, known in the States<br />

as “the Brush” and was responsible for<br />

getting the poker games going and managing<br />

the list. The room opened with 21 tables but<br />

this doubled quickly when the poker boom<br />

took hold and the game grew massively in<br />

popularity. As the room got bigger, Crown<br />

decided they needed a dedicated Poker<br />

Room Manager. I applied and got the job<br />

working in this role for a year and was then<br />

promoted to VIP Player Manager, responsible<br />

for looking after three VIP rooms. I loved this<br />

role as I had a great team working for me<br />

and our goal was to ensure the players had<br />

fun. This is where my passion for customer<br />

service really developed, which lead to me<br />

being responsible for all the VIP players that<br />

visited Crown for the Aussie Millions Poker<br />

Tournament. I did this again in 2012 and<br />

was subsequently offered the role of Director<br />

of Poker, responsible for the entire poker<br />

operation. In this time the room continued to<br />

grow and the Aussie Millions got bigger and<br />

better. In my time in this role I also managed<br />

to secure and deliver two World Series of<br />

Poker Asia Pacific series, something that I<br />

was very proud to be a part of.<br />

<strong>IAG</strong>: There are a lot of famous names in<br />

poker. Who have you met through your<br />

time in poker?<br />

JP: I have had the privilege of meeting all<br />

the biggest stars in poker like Phil Ivey,<br />

Daniel Negreanu, Phil Helmuth and a lot<br />

of celebrities too. I consider myself very<br />

fortunate and some of these people I now<br />

regard as close friends.<br />

<strong>IAG</strong>: Any memorable stories you would like<br />

to share?<br />

JP: My favorite story is meeting the US<br />

Presidents Cup team. I am a golf tragic<br />

and to have the opportunity to meet Tiger<br />

Woods, Phil Mickelson, Fred Couples and the<br />

rest of the US team was one of the greatest<br />

20<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Industry<br />

profile<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 21


Industry<br />

profile<br />

moments of my life. I need to thank Joe<br />

Hachem for that as the US team wanted<br />

to have a BBQ with Joe and part of my role<br />

was to look after Joe as he was our Poker<br />

Ambassador and I got to tag along that night.<br />

Another great story is the night I hosted<br />

a function and I gave away $1 million dollars<br />

to one lucky customer. I will keep it brief but<br />

basically the customer won this opportunity<br />

after being selected out of 600 people in the<br />

audience. He had to choose one number on<br />

a roulette table and if the dealer spun that<br />

number he would win a million dollars. He<br />

chose 17 and the dealer spun 17! Amazing,<br />

the guy just won a million bucks! It was an<br />

incredible moment and it changed his life<br />

forever.<br />

<strong>IAG</strong>: Why did you and your wife Margaret<br />

decide to leave Melbourne and come to<br />

Macau?<br />

JP: Ever since our friends came in 2005, we<br />

had been considering the move but we had<br />

commitments back home. Last year we felt<br />

the timing was right so we started looking<br />

into job opportunities here. In <strong>November</strong>,<br />

Margaret was offered the role as Vice<br />

President of Premium Mass and Jinmen at<br />

Galaxy Macau and headed here in January<br />

this year. I stayed at Crown to oversee the<br />

<strong>2015</strong> Aussie Millions and made my way here<br />

in late February.<br />

<strong>IAG</strong>: What do you see as the major<br />

differences between the Australian and<br />

Macau gaming industries?<br />

JP: The short answer is volume and price point.<br />

Even though numbers are down in Macau the<br />

volumes I see at the properties are staggering<br />

and the price points in Macau compared to<br />

casinos in Australia are a lot higher.<br />

<strong>IAG</strong>: How has the transition been compared<br />

to what you expected?<br />

JP: Surprisingly easy as we have a lot of good<br />

friends here who have been very supportive.<br />

It’s amazing to think that I look outside my<br />

window in our apartment and across the<br />

water is China!<br />

<strong>IAG</strong>: As you were looking for a new role<br />

here in Macau did you feel typecast as a<br />

poker guy?<br />

JP: I could say I was a bit of a victim of my<br />

own success but my last role at Crown was<br />

Vice President of Customer and Commercial<br />

Development, so I was responsible for<br />

“Working with<br />

TCSJOHNHUXLEY, I’ll have<br />

opportunities to develop my<br />

skills, take on interesting<br />

projects and work with people<br />

I can really learn from. Some of<br />

the most innovative thinkers<br />

in the industry work here and<br />

that’s a big reason why I want<br />

to build a career here.”<br />

growing Crown’s major events through<br />

increased visitation from VIP customers<br />

but also increasing revenue through<br />

sponsorship, so I had little to do with the<br />

day-to-day running of poker. My role was<br />

about building relationships and marketing<br />

events but people still definitely associated<br />

me as a “poker guy”.<br />

<strong>IAG</strong>: Tell us a bit about your new job.<br />

JP: I have started with TCSJOHNHUXLEY<br />

as Director of Sales throughout Asia. It’s<br />

a great opportunity and one I am very<br />

thankful for. The company is regarded<br />

as the world’s leading manufacturer and<br />

supplier of end-to-end live gaming solutions<br />

and services, with a diverse portfolio of<br />

traditional and technology-based products.<br />

The new technology on the Gaming Floor<br />

Live platform is particularly exciting as we<br />

are able to offer operators access to data<br />

and information across all their tables, which<br />

drives both revenue and efficiencies.<br />

<strong>IAG</strong>: What’s it like working for a supplier<br />

after all these years working for an<br />

operator?<br />

JP: Based on my last role, it’s very similar.<br />

It’s all about relationships. As a supplier,<br />

our business is driven by our clients so<br />

it’s important we listen and understand<br />

what they are trying to achieve and<br />

develop products and services accordingly.<br />

Flexibility is key and TCSJOHNHUXLEY is<br />

well positioned to fulfill this criteria. We’re<br />

a privately owned and operated company<br />

with vast experience, a proven track record<br />

and the ability to deliver.<br />

<strong>IAG</strong>: No doubt your job means being<br />

on the road. How is it being on the road<br />

versus stationed at a fixed property?<br />

JP: My last job involved travel, so I am<br />

used to it. My new role involves me being<br />

out and about, meeting customers and<br />

visiting casinos, so I am definitely not tied<br />

to my desk, which is a good thing.<br />

<strong>IAG</strong>: Obviously Macau’s gone through a<br />

major downturn in the last 18 months.<br />

What’s your view on this?<br />

JP: Long term I think Macau will benefit.<br />

The new properties that are opening<br />

have so much more to offer beyond<br />

gambling, for instance the Galaxy<br />

Macau property which has the world’s<br />

biggest wave pool and the lazy river,<br />

the Venetian with its shopping, canals<br />

and gondolas and Studio City with its<br />

rides. Also there is a phenomenal range<br />

of restaurants and cuisines so Macau<br />

residents and visitors are definitely<br />

spoilt for choice.<br />

From a gaming perspective, operators<br />

are having to increase their product<br />

offering to appeal to a wider market. This<br />

is a great opportunity for us as we have a<br />

wide range of products and services but<br />

we are also able to develop products to<br />

suit our customer’s unique requirements.<br />

<strong>IAG</strong>: Where do you see yourself in five to<br />

ten years?<br />

JP: I am driven to be the best at what I do.<br />

Working with TCSJOHNHUXLEY, I’ll have<br />

opportunities to develop my skills, take on<br />

interesting projects and work with people<br />

I can really learn from. Some of the most<br />

innovative thinkers in the industry work<br />

here and that’s a big reason why I want to<br />

build a career here.<br />

22<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 23


Tech Talk<br />

Observation<br />

Deck<br />

Security and surveillance suppliers from around the world provide their<br />

views on how casinos can better and more efficiently protect and serve both<br />

operations and players.<br />

CASE STUDY 1<br />

SECURITY WITH SERVICE<br />

Hollywood Casino Aurora’s desire to be a customer service<br />

leader extends to its surveillance systems.<br />

Illinois-based Hollywood Casino Aurora has upgraded<br />

its surveillance system with an integrated solution from<br />

Synectics – a decision driven as much by customer service<br />

as by security requirements. Powered by Synectics’ Synergy<br />

command and control platform, the new system will provide<br />

24/7 surveillance for the 53,000-square-foot Penn Gaming casino<br />

located in the Chicago suburbs.<br />

With over 1,100 slots, almost 40 tables, including a live poker<br />

room to monitor – in addition to the property’s restaurants and<br />

hospitality areas – detecting and investigating theft, fraud and<br />

security threats is a priority for the surveillance team. But for Rob<br />

Saucedo, Director of Surveillance for Hollywood Casino Aurora,<br />

one of the biggest reasons for upgrading the current system is<br />

being able to support repeat business growth by enhancing<br />

customer experience.<br />

“On average, around 3,000 guests come through our doors every<br />

day, the majority of which live locally – we are not what you might<br />

term a vacation destination casino,” Saucedo said. “Repeat business<br />

is key and that means doing everything we can to offer a high-quality<br />

customer experience in every aspect of our operations. There are<br />

several ways the new surveillance system is helping us do this.”<br />

Utilizing Synectics’ e1600 H.264 encoders, high quality footage<br />

from the site’s 500 plus analogue cameras is converted to digital<br />

video. With Synergy, operators can then ‘live view,’ control, record<br />

and review this footage on the IP monitor walls in the surveillance<br />

24<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Tech Talk<br />

control room, and also set up customized alerts to automatically<br />

detect specific incident scenarios.<br />

“We’ve been operating a purely DVR system for the past 10 years<br />

or so,” Saucedo said. “It facilitated high-quality image capture but<br />

had its drawbacks – for example, when reviewing any incidents we<br />

could only proceed one camera at a time. With the new system, we<br />

can review multiple cameras in real time, and up to 24x original<br />

speed. Combined with the intuitive and user-friendly interface, this<br />

makes incident investigation a vastly simpler and speedier process.<br />

In turn, this enables us to deal with customer service issues far<br />

more efficiently – ‘credit theft’ complaints being a key area. Playing<br />

credits that another guest has left on a machine is effectively theft<br />

and something we take very seriously. A guest with credits still to<br />

play may have moved away to take a call, fetch a drink or visit the<br />

restroom. For them to return and find another player has essentially<br />

spent their money is not acceptable.<br />

“The surveillance system upgrade ensures that our team of<br />

operators is able to investigate so quickly that we can often identify<br />

the culprit while they are still on the premises and retrieve any of<br />

the taken funds,” Saucedo added. “With multiple levels of failover<br />

protection, including Hot Swap and RAID redundancy for all recorded<br />

footage, the reassurance is also there that we will always have the<br />

data at our finger tips to investigate any claim, even in the event of<br />

any network failure. These are benefits of real value to us and our<br />

customer base.”<br />

MANAGEMENT TOOL<br />

The surveillance upgrade is also helping Hollywood Casino Aurora<br />

with operational strategy.<br />

“People often think gaming surveillance is entirely about fraud<br />

or theft detection,” Saucedo said. “But actually it can be a vital<br />

management tool. With our solution for example, we are able to<br />

detect scenarios such as cage lines exceeding certain lengths. This<br />

enables us to respond by informing management so that staffing<br />

levels can be adjusted to better serve our guests. Also, through<br />

Synergy’s in-built analytics and reporting functionality, we are able to<br />

easily look for trends to help inform future staff in stock or security<br />

decisions. It all supports our goal to deliver the best experience<br />

possible for our guests.”<br />

While the surveillance upgrade is already helping Hollywood<br />

Casino Aurora realize many immediate benefits a crucial<br />

consideration during the specific implementation process was<br />

system longevity – the ability to adopt emerging technologies<br />

easily and organically. The Hollywood Casino Aurora upgrade<br />

serves two purposes; an immediate step change in capability and<br />

usability, and a step towards future expansion and enhancement.<br />

The transition was seamless and by implementing the new<br />

Synergy system in tandem with Aurora’s existing DVR-based<br />

operations there was minimal disruption to operations and zero<br />

downtime. The property now has a solution that meets existing<br />

needs, with storage capacity and a system structure that will easily<br />

accommodate further digital migration.<br />

“We have already begun introducing IP camera technology –<br />

without doubt this is the future,” Saucedo said. “But navigating<br />

away from analog to entirely IP is not a feasible single-step process.<br />

Synergy’s open platform architecture means that we can migrate<br />

gradually, as time and budget permits. It also means that we will<br />

easily be able to introduce more sophisticated data integrations, for<br />

example to point of sale and player systems.”<br />

Hollywood Casino Aurora is one of 17 Penn Gaming properties to<br />

adopt a Synectics surveillance system, and one of over 100 gaming<br />

properties worldwide.<br />

“… for Rob<br />

Saucedo, Director<br />

of Surveillance for<br />

Hollywood Casino<br />

Aurora, one of the<br />

biggest reasons<br />

for upgrading the<br />

current system<br />

is being able to<br />

support repeat<br />

business growth by<br />

enhancing customer<br />

experience.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 25


Tech Talk<br />

“As a result of the implementation of a<br />

system of this type … the amount of time it<br />

takes to identify someone in the casino has<br />

been reduced to less than half, even at short<br />

notice and on days of peak attendance.”<br />

CASE STUDY 2<br />

I’VE JUST SEEN A FACE …<br />

Facial recognition improves casino security at Casino Gran<br />

Madrid–Colón.<br />

The work of physiognomists at Casino Gran Madrid-Colón is<br />

critical to providing proper monitoring of casino gaming and, by<br />

extension, to overall casino security. Each day, it is necessary to<br />

identify, on average, somewhere between five and 25 individuals<br />

for any number of reasons. Reducing turnaround time for personal<br />

identification in the casino has been a frequent request of the<br />

security personnel and managers of such businesses for a number<br />

of years.<br />

Today, this demand can now be met – as a result of the use of<br />

facial recognition systems incorporating video analysis. Traditionally,<br />

to establish concrete identification in a casino took considerable time<br />

while control center operators reviewed hours of recorded video.<br />

Based on the input of Sensorvideo, an Axis Communications partner<br />

and company known for its experience in the casino industry, a facial<br />

recognition system by Herta Security was recommended for Casino<br />

Gran Madrid-Colón, a technology that would make it possible to<br />

reduce the time normally required for this complex task.<br />

FACIAL POLITICS<br />

Physiognomists play a critical role in casinos. In fact, until a<br />

relatively short while ago, it only required three parties to legally<br />

open a casino in Spain: a dealer, a cashier, and a physiognomist.<br />

They are, among other tasks, responsible for monitoring all gaming<br />

that takes place in a casino. Operations involving games with real<br />

money follow specific procedures defined down to the minutest<br />

detail. Non-adherence to these protocols can result in significant<br />

losses for the establishment. For example, a simple error in a chip<br />

count or accepting a late bet that results in a winner can create a<br />

serious economic problem.<br />

According to the Madrid Casino Gaming Regulations, in order<br />

to gain entry to gaming parlors, players must present identification<br />

such as a driver’s license or equivalent. A casino’s need for personal<br />

identification by physiognomists is essential. It is necessary to<br />

identify individuals not authorized for access, whether they have<br />

decided to put their name on the General Register of Gaming Access<br />

Bans or they were banned from gaming establishments pursuant to<br />

gaming regulations.<br />

There is also the need in this environment to identify the<br />

presence of VIP clients. Facial recognition technology has become<br />

a huge help in this respect with its ability to create multiple group<br />

lists. Facial recognition is one of the least invasive biometric<br />

technologies, as the data capture is performed by camera and<br />

in general there is no direct interaction with the subject. Herta’s<br />

BioSurveillance video surveillance solution detects multiple faces<br />

in real time enabling the management of subjects at any moment,<br />

and it also enables the facility to teach the system using direct<br />

video capture.<br />

The system installed in Casino Gran Madrid-Colón consists of<br />

three AXIS Q1604 Networked Cameras with capabilities specially<br />

designed for facial recognition, using wide dynamic range (WDR)<br />

technology that enables identification even under backlighting<br />

conditions or when bright light sources are in view. This server-based<br />

facial recognition system is fully integrated with the casino’s video<br />

surveillance setup. From the control center it provides direct facial<br />

view of the last individuals to have accessed the establishment and<br />

the ability to perform quick searches and other functions. Subjects<br />

can be entered into the system via photographs and/or recorded<br />

video – or in real time – and it even works properly in cases when only<br />

a partial view of the face is available, on subjects wearing eyeglasses<br />

and hats, and on faces at moderate angles.<br />

In the event that the security controls require follow-up – whether<br />

internally initiated based on observed behavior or at the request<br />

of other departments – reviews are conducted in accordance with<br />

internal protocols in order to ensure maximum transparency and<br />

security in all operations.<br />

Control of the gaming cameras is supervised by the physiognomists<br />

– who know the operation, rules, bets and payouts of every game and<br />

perform monitoring in order to ensure that everything is played out<br />

in accordance with the rules. In effect, their primary role is to assist<br />

the Gaming Department in reviewing recordings of the plays made at<br />

each gaming table, resolving any claims made by customers.<br />

TIMELY RESULTS<br />

Currently the reliability rate of facial recognition systems based on<br />

video analysis is higher than 95%. As a result of the implementation<br />

of a system of this type at Casino Gran Madrid-Colón, used to support<br />

the work of physiognomists, the amount of time it takes to identify<br />

someone in the casino has been reduced to less than half, even at<br />

short notice and on days of peak attendance.<br />

26<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Tech Talk<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 27


Tech Talk<br />

CASE STUDY 3<br />

“The INNCOM system<br />

gathers guest room<br />

environmental device<br />

information and notifies<br />

property maintenance staff<br />

if there is a maintenance<br />

issue. This lets our engineers<br />

respond to possible<br />

maintenance issues often<br />

before guests notice them.”<br />

LOOKING SMART<br />

MGM Resorts International turns to Honeywell’s INNCOM<br />

technology to add safety and scale to its smart networks.<br />

MGM Resorts International is acknowledged as a leader in<br />

adopting and deploying hotel guest room technology. Its properties<br />

offer networked electronic locks for security, environmental controls<br />

for guest comfort, multiple entertainment options, refrigerated<br />

minibars for convenience, and other guest controls. But, MGM<br />

Resorts’ guests never see the robust network platform behind the<br />

scenes that powers the company’s tech leadership.<br />

“MGM Resorts International recognized early on that it wanted<br />

to interconnect and communicate with each of its thousands of<br />

guest rooms to ensure guest safety, convenience and comfort,” said<br />

Kevin J Fellows, Director of Enterprise Architecture, Media and Guest<br />

technology for MGM. “This required an intelligent device in each room<br />

linked to a total-property converged network platform to monitor<br />

in-room systems and collect environmental data. The challenge for<br />

MGM Resorts was property size and the overall scale of its multiproperty<br />

enterprise. Most of our hotels have more than 3,000 rooms.<br />

We evaluated several options and found that INNCOM was able to<br />

meet MGM Resorts’ large property converged network requirements.<br />

INNCOM’s Deep Mesh Network wirelessly connects thousands of<br />

property door locks, thermostat controls, minibars and other systems<br />

with one highly reliable, intelligent communications platform.”<br />

Fellows explained that INNCOM’s Deep Mesh Network is reliable<br />

for MGM Resorts’ large number of rooms and devices because of its<br />

built-in ‘intelligence.’<br />

“The network takes standard ZigBee technology to a new level,”<br />

he said. “The Deep Mesh Network interconnects hundreds of wireless<br />

edge routers throughout each property to establish a redundant-process<br />

communication web. If a transmission from one room does not instantly<br />

reach our server, the network automatically retries through other router<br />

pathways.” This ‘multi-path’ broadcasting system design enables the<br />

Deep Mesh Network to create multiple data paths throughout the<br />

network. If one component drops out, the guest room data packet still<br />

reaches MGM Resorts’ central collection point via INNCOM’s network.<br />

This also eliminates the need to use cable to connect in-room devices.<br />

EMPHASIS ON THE GUEST<br />

Fellows noted that MGM Resorts’ use of a single INNCOM network at<br />

each property helps to optimize guest service and promotes efficiency<br />

in maintenance costs. “The Deep Mesh Network monitors the health<br />

of each room’s guest-facing environmental devices,” Fellows said.<br />

“The INNCOM system gathers guest room environmental device<br />

information and notifies property maintenance staff if there is a<br />

maintenance issue. This lets our engineers respond to possible<br />

maintenance issues often before guests notice them. If the problem<br />

is ongoing, we can take the room out of inventory so it can be made<br />

fully operational before another guest occupies it.”<br />

The Deep Mesh Network at MGM Resorts’ properties<br />

communicates with multiple thermostats, third-party electronic<br />

door lock systems and minibars and still has room for more devices.<br />

“INNCOM’s ability to work with third party tech providers simplifies<br />

our processes and enhances efficiency on infrastructure costs<br />

because we support only one network,” Fellows said. “MGM Resorts<br />

established the INNCOM Deep Mesh Network as its preferred<br />

standard platform for in-room technology based on its reliability<br />

and ability to scale to our largest properties. The platform currently<br />

supports more than 20,000 rooms and we are adding more.”<br />

MGM Resorts utilizes INNCOM in MGM Grand Las Vegas, The<br />

Mirage, Delano, Bellagio, and at MGM Macau in China. INNCOM<br />

installation is now underway at MGM Resorts’ Mandalay Bay.<br />

SECURE COMMUNICATIONS<br />

INNCOM securely sends environmental data to each property’s<br />

central system. “There are many point solutions that work for<br />

small properties; MGM Resorts’ requirement is larger, and secure<br />

communication to and from our rooms is essential,” Fellows said.<br />

“INNCOM uses a secure topology designed by MGM Resorts<br />

connecting guest rooms with MGM Resorts’ central INNCOM<br />

systems. The systems monitor room environmental data messages<br />

and pass the communications across our guest room network<br />

firewalls. Just as important, the Deep Mesh Network is scalable and<br />

easy to expand.”<br />

MGM Resorts also utilizes INNCOM’s guest room thermostats<br />

and Energy Management Systems (EMS) in many properties.<br />

“INNCOM’s EMS balances energy efficiency with guest comfort,”<br />

Fellows said. “Each of our hotels is different and the INNCOM<br />

system allows each building to maintain a unique set of operational<br />

parameters. The systems calculate optimum energy conservation<br />

and guest comfort.”<br />

The INNCOM thermostats are the communication hub in each<br />

guest room. They collect data from the door locks, minibars, and<br />

other systems and communicate with the edge routers within each<br />

property’s Deep Mesh Network.<br />

28<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 29


Tech Talk<br />

“There are many camera solutions<br />

that offer businesses the ability<br />

to gather valuable business<br />

intelligence data through the use<br />

of cameras equipped with analytics<br />

capabilities … monitoring and<br />

tracking customer and/or traffic<br />

patterns, performance of retail<br />

kiosks, facial recognition,<br />

over capacity detection<br />

and so much more.”<br />

CASE STUDY 4<br />

BUSINESS FIRST<br />

Not all surveillance is the same … here is some advice for<br />

gaming operators looking to better secure retail businesses.<br />

Video surveillance systems have come a long way from the<br />

traditional systems of years past. As technology continues<br />

to evolve video surveillance solutions are becoming more<br />

affordable for businesses of all sizes, from big box retailers and<br />

large corporate campuses to smaller mom and pop operations.<br />

According to statistics from the National Retail Security Survey,<br />

American retailers dealt with US$44 million in inventory shrink.<br />

Of that amount, 38% came from shoplifting and 34.5% came<br />

from employee theft. Non-retailers, including warehouses, offices<br />

and other businesses, can also use video systems to monitor<br />

customers and employees.<br />

Video surveillance can also be used for purposes other than loss<br />

prevention, such as studying customer movement through your retail<br />

setup. There are a wide variety of IP-based video surveillance systems<br />

available from members of the Electronic Security Association (ESA).<br />

Keep the following factors in mind when deciding what kind of video<br />

system is right for your business.<br />

Camera location – If you are placing your cameras outside<br />

exposed to the elements or inside a particularly dirty environment<br />

such as an auto shop, you’ll want cameras with dust and moisture<br />

proof housings.<br />

Hidden or visible cameras – Hidden cameras are best when<br />

you want to gather information or evidence without a subject’s<br />

knowledge. Visible cameras, on the other hand, can possibly deter<br />

criminal activity through their presence. Thieves, vandals or other<br />

bad actors might think twice if they know they are being watched.<br />

Features – Do you need cameras that focus on single locations,<br />

like a bank teller station or cash register, or cameras that scan a wide<br />

area like a manufacturing floor or retail space? Many cameras come<br />

with adjustable lenses while others come with pan, tilt and zoom<br />

capability. Advanced analytics are also something to consider. There<br />

are many camera solutions that offer businesses the ability to gather<br />

valuable business intelligence data through the use of cameras<br />

equipped with analytics capabilities. Some examples of the data that<br />

can be gathered include monitoring and tracking customer and/or<br />

traffic patterns, performance of retail kiosks, facial recognition, over<br />

capacity detection and so much more.<br />

Image quality – If you’re monitoring a small, well-lit area, a<br />

basic camera system with a lower resolution will suffice. If you’re<br />

monitoring areas with harsh lighting conditions or you need a greater<br />

level of detail, consider camera systems with a higher resolution.<br />

Data storage – Simpler security setups, such as those using<br />

a single camera, can rely on memory cards installed in the camera<br />

itself. However, those seeking a more long-term solution needing<br />

more recording capacity can opt for a dedicated network video<br />

recorder (NVR) or hosted or managed video services.<br />

Time of day – If you are monitoring areas with low light or no<br />

light at all, you’ll want a camera equipped with infrared LEDs to<br />

accommodate surveillance at all hours of the day.<br />

There are many more considerations to keep in mind when deciding<br />

on a video surveillance system for your business. IP video systems<br />

enable you to view live video from cameras in multiple sites in a number<br />

of geographic locations. Some of those systems also allow for off-site<br />

monitoring, so you can view what’s happening in your place of business<br />

from the comfort of your own home or any other remote location.<br />

Reprinted with permission of Casino Journal.<br />

30<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 31


Gambling<br />

and the law<br />

End<br />

Game<br />

for Daily<br />

Fantasy<br />

Sports?<br />

By Professor I Nelson Rose<br />

<strong>IAG</strong>’s resident US gambling law expert takes a look<br />

at the tough times Daily Fantasy Sports is battling.<br />

Professor I Nelson Rose is<br />

recognized as one of the world’s<br />

leading authorities on gambling<br />

law and is a consultant and<br />

expert witness for governments<br />

and industry. His latest books,<br />

Gaming Law in a Nutshell,<br />

Internet Gaming Law and Gaming<br />

Law: Cases and Materials, are<br />

available through his website,<br />

www.gamblingandthelaw.com.<br />

Daily Fantasy Sports is Rocky<br />

Balboa.<br />

Like Rocky in the big fight<br />

scene in Rocky I, DFS<br />

operators have been on the<br />

ropes since the beginning of October. But,<br />

also like Rocky, they continue to battle on,<br />

taking a beating that would floor lesser<br />

competitors.<br />

For example, during one week in<br />

September, DraftKings was the single biggest<br />

advertiser on television. DFS operators have<br />

slowed their spending, in part because media<br />

companies are reluctant to run commercials<br />

for what might be illegal gambling. Still,<br />

DraftKings, FanDuel and their smaller<br />

competitors continue to spend enough<br />

to “move the needle” on the total amount<br />

spent by all advertisers for all products and<br />

services throughout the entire United States.<br />

Much of DFS operators’ bruises have been<br />

self-inflicted. DFS sites are staffed by people<br />

who like to play fantasy sports. This is true of<br />

every gaming operation that puts an existing<br />

game to the internet. But DFS operators<br />

should have learned the lesson of Absolute<br />

Poker, where an insider was discovered to be<br />

a “super-user,” with the ability to see every<br />

other players’ down-cards.<br />

DraftKings and FanDuel say they had<br />

already taken the obvious first step of<br />

banning their employees from participating<br />

in DFS on their own sites. We have to hope<br />

and assume this also covers not passing on<br />

inside information to family and friends.<br />

But, given the nature of fantasy sports,<br />

which relies so heavily on statistical<br />

information, operators should have also<br />

prohibited their staff from playing on every<br />

DFS site, especially big money games. This<br />

would have prevented the scandal that will<br />

haunt operators for years, where a DraftKings<br />

employee won US$350,000 on FanDuel.<br />

“Just a mistake,” said DraftKings about<br />

its manager, who accidentally released<br />

important customer information about<br />

player selections and then won US$350,000<br />

playing fantasy football at FanDuel. To state<br />

and federal prosecutors and disgruntled<br />

losing patrons, it looks instead like the<br />

manager used inside information to give<br />

himself an advantage in choosing which<br />

32<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Gambling<br />

and the law<br />

players to put on his fantasy team.<br />

Now, prosecutors are looking into what<br />

other possible misconduct might have<br />

occurred. Worse, they are investigating<br />

whether DFS has violated state or federal<br />

anti-gambling statutes.<br />

At least one class action has been filed. I<br />

expect both government and private lawyers<br />

to look for more than just money. They will<br />

attempt to get courts to issue injunctions,<br />

closing down the sites.<br />

The timing of the US$350,000 DraftKings<br />

scandal could not have been worse.<br />

The Attorneys General of New York and<br />

Massachusetts, and apparently of at least<br />

three other states, were already investigating<br />

whether DFS violated any of their state<br />

laws. The scandal broke at the beginning of<br />

October. On Monday, October 5th, the New<br />

York Times ran a lead editorial entitled, “Rein<br />

In Online Fantasy Sports Gambling.” It also<br />

published a detailed, scathing investigative<br />

piece, with the not too subtle headline, “Cash<br />

Drops and Keystrokes: The Dark Reality of<br />

Sports Betting and Daily Fantasy Games.”<br />

Within three weeks bills were entered in<br />

Congress and state legislatures to outlaw<br />

DFS, at least one federal grand jury was<br />

convened, state attorneys general opened<br />

their own investigations and the FBI was<br />

called in.<br />

A manager of a multi-billion-dollar<br />

mutual fund cancelled a call he had<br />

scheduled with me to discuss investing in<br />

DFS. Big investors may want big profits. But<br />

they are scared to death of uncertainty.<br />

Even some of DFS’ allies were backing<br />

off. ESPN suspended branded segments<br />

featuring DraftKings during its news and<br />

information programs. The worry is more<br />

than mere public relations. If DFS is illegal<br />

gambling – which is by no means clear –<br />

then anyone associated with it could be<br />

facing serious federal and state criminal<br />

charges. Fighting potential sentences of<br />

years in prison and the confiscation of all<br />

profits arising from supposedly criminal<br />

activities would cost millions of dollars, even<br />

if the charges are eventually dropped.<br />

The problem for DFS sites and their<br />

associates is not the minor scandal of<br />

possible insider trading, or even allegations<br />

of cheating. The problem is that violations<br />

of gambling laws trigger all of the draconian<br />

statutes designed to fight organized crime.<br />

When Prohibition was repealed,<br />

organized crime, or OC as they call<br />

themselves, looked around for other illegal<br />

products and services that they could supply<br />

consumers. When you think of OC you<br />

naturally think of illegal drugs, prostitution<br />

and gambling. So both state legislatures<br />

and Congress passed numerous acts that<br />

“… during one week in September, DraftKings was the<br />

single biggest advertiser on television … DraftKings,<br />

FanDuel and their smaller competitors continue to spend<br />

enough to ‘move the needle’ on the total amount spent by<br />

all advertisers for all products and services throughout<br />

the entire United States.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 33


Gambling<br />

and the law<br />

“The timing of the<br />

$350,000 DraftKings<br />

scandal could not<br />

have been worse. The<br />

Attorneys General of New<br />

York and Massachusetts,<br />

and apparently of at least<br />

three other states, were<br />

already investigating<br />

whether DFS violated any<br />

of their state laws.”<br />

make anyone involved with illegal gambling<br />

potentially liable under the anti-racketeering<br />

laws. These laws were expressly designed to<br />

include investors and others involved with<br />

OC who like to keep their hands clean.<br />

There are three ways a non-actor, like<br />

ESPN, could be criminally liable merely for<br />

running ads for a business that violates antigambling<br />

laws.<br />

The crime that is often called “the<br />

prosecutors’ friend” is conspiracy. Almost<br />

all state anti-gambling crimes are mere<br />

misdemeanors. But conspiracy to commit<br />

a misdemeanor is a felony. Prosecutors<br />

only have to prove is that there was an<br />

agreement to do an act that violates the law<br />

and that one of the co-conspirators took a<br />

substantial step toward completing that act.<br />

Co-conspirators do not even have to know<br />

that what they are agreeing to do is illegal.<br />

The second and even more common<br />

way for a non-actor to be criminally liable<br />

for the actions of another person is<br />

accomplice liability. Unlike conspiracy, which<br />

is a separate crime, accomplice liability is<br />

a theory of liability. Often called aiding and<br />

abetting, this is a way to make anyone who<br />

helps another commit a crime become guilty<br />

of that crime. The get-away driver is guilty of<br />

bank robbery, even though he never sets foot<br />

in the bank.<br />

For DFS, the last and possibly most<br />

frightening way for a person to be criminally<br />

responsible for the actions of another are<br />

special statutes. In the case of gambling,<br />

the most important is the federal Illegal<br />

Gambling Businesses Act. Congress<br />

enacted the IGBA as part of the Organized<br />

Crime Control Act. It makes everyone who<br />

participates in a business that violates a<br />

state anti-gambling law guilty of a major<br />

federal felony. The only requirement is that<br />

the business has five or more people and<br />

does at least US$2,000 in business a day.<br />

Arizona, Iowa, Louisiana, Montana and<br />

Washington have expressly made fantasy<br />

sports illegal. DFS operators say they do not<br />

take players from those states, because they<br />

know that doing so would be a violation of<br />

the IGBA. But there are a dozen other states<br />

with anti-bookmaking and other laws on the<br />

books which might also apply to DFS.<br />

It is possible for an individual to be guilty<br />

of multiple crimes under these doctrines.<br />

For example, if someone agrees to help an<br />

illegal gambling business that has not just<br />

five but six other people involved, he can be<br />

charged with both conspiracy and the IGBA.<br />

And the IGBA opens the door to even worse<br />

anti-OC statutes, including RICO, Racketeer<br />

Influenced and Corrupt Organizations. RICO<br />

allows federal prosecutors to seize all of a<br />

defendant’s assets that were derived from<br />

OC activities – the so-called “tainted fruit of<br />

the poisonous tree.” Plus, of course, potential<br />

penalties include many years in prison.<br />

Everyone wants to know what is going to<br />

happen with DFS. Given this list of horrors,<br />

it may be surprising to hear that I am rather<br />

optimistic about the operators. The most<br />

important reason is money – big money<br />

coming from very powerful institutions.<br />

Researchers at Princeton and<br />

Northwestern universities recently proved<br />

what every student of American politics<br />

already knew: Big money buys political<br />

influence. The professors examined 1,800<br />

separate public policy debates between 1981<br />

and 2002 and compared the preferences of<br />

average citizens with those of the wealthiest<br />

individuals and largest special interest<br />

groups. The results: There was virtually no<br />

correlation between what the vast majority<br />

of Americans wanted and the actual laws<br />

that were enacted; but affluent citizens and<br />

powerful special interest groups were able<br />

to get legislatures to pass or defeat bills<br />

reflecting their positions.<br />

Of course, we don’t need to have studies<br />

to show how laws are made, or not made.<br />

The National Rifle Association was able to<br />

prevent Congress from passing a single new<br />

gun control law, even those supported by a<br />

majority of gun-owners, after the massacre<br />

of 20 students and six adults at Sandy Hook<br />

Elementary School in 2012. If the mass<br />

34<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Gambling<br />

and the law<br />

murder of first-graders does not result in<br />

such widely desired laws as background<br />

checks for gun purchasers, it is difficult<br />

to see how average Americans could ever<br />

defeat the lobbying power of politically wellconnected<br />

special interest groups.<br />

The proponents of DFS include the<br />

extremely rich and powerful sports leagues,<br />

with the sole exception of the NCAA. Even<br />

the fanatically anti-gambling NFL allows its<br />

team-owners to be directly involved with<br />

DFS operators.<br />

Closely aligned with the professional<br />

sports teams are large mass media<br />

companies, like Disney. It is easy to see<br />

why: DFS players watch athletic events to<br />

the end, even when it is a blow-out. Unlike<br />

regular sports fans, DFS participants are<br />

more interested in the performance of their<br />

individual players than whether their team<br />

wins or loses, or even whether it beats the<br />

spread.<br />

The main opponents of DFS are<br />

established legal gambling operators,<br />

particularly casinos. Nevada announced<br />

that it is taking up the battle against DFS by<br />

declaring DFS to be a form of gambling. DFS<br />

operators are taking the position that their<br />

games are contests of skill, so they could not<br />

apply for gaming licenses. Instead, they had<br />

to start excluding real-money players from<br />

the Silver State.<br />

But casino owners have much bigger<br />

things to worry about than DFS, including<br />

the lack of interest in casino gaming by<br />

Millennials. And privately owned casinos<br />

do not have a good record when it comes to<br />

keeping out newcomers. Nevada’s casinos<br />

were against both Indian gaming and<br />

Internet poker; battles which they lost badly.<br />

The other main opponents of DFS are the<br />

“anti’s”, mostly religious groups opposed to<br />

all legal gambling. The anti’s lost that battle<br />

decades ago.<br />

So, the proponents of DFS have the<br />

power to get laws passed, expressly making<br />

their activities legal. But legislation will not<br />

immediately solve their problems.<br />

A federal law could be enacted<br />

preempting state anti-gambling laws,<br />

as was done with trading in stocks and<br />

commodities. But Congress no longer<br />

passes laws. And even if it did, there would<br />

have to be provisions for states to opt in or<br />

opt out. The federal government is not going<br />

to impose the same public policy on Nevada<br />

and Utah.<br />

So the DFS operators are stuck with<br />

lobbying state by state. They could probably<br />

get a bill passed through the New York<br />

Legislature, making their operations legal<br />

in that state. But even if licensed in New<br />

York, a DFS site could not safely take players<br />

from New Jersey unless they got a similar<br />

statute passed there, or they convince the<br />

New Jersey Supreme Court that DFS was not<br />

gambling.<br />

The reason I am optimistic is that DFS,<br />

and especially its allies in the professional<br />

sports organizations and mass media<br />

companies, have the resources to fight<br />

these battles throughout the entire nation.<br />

They do not even have to win; they only<br />

have to continue standing until they reach<br />

settlements with prosecutors and other<br />

opponents.<br />

What will those settlements look like?<br />

There is little dispute that season-long<br />

fantasy sports is a contest of skill. DFS<br />

has eliminated at least one of the elements<br />

of skill: the ability of participants to make<br />

trades. The impact of chance is also much<br />

greater on daily games. For example,<br />

“Let’s not forget that<br />

in Rocky II, Rocky<br />

wins, and becomes the<br />

Heavyweight Champion<br />

of the World.”<br />

injuries and other unforeseen events<br />

happen all the time. But over the course of<br />

an entire season, such chance occurrences<br />

have much less of an impact on which<br />

fantasy teams win or lose.<br />

I would suggest agreeing to legislation<br />

requiring that fantasy games must be based<br />

on real-world sports events taking place<br />

over at least two days. This would lessen<br />

the impact of random injuries and bring<br />

back the skill factor of allowing fantasy team<br />

owners to make trades.<br />

In the end, will DFS win? Rocky<br />

withstood repeated blows that would have<br />

killed a lesser fighter, and stayed on his feet<br />

through all 15 rounds. Still, in the end, he lost<br />

the match by a split decision. DFS and its<br />

many fans have to hope that Rocky will not<br />

be an omen for them.<br />

And they may be right. DFS may be<br />

getting hit almost every day. But it has not,<br />

and will not, throw in the towel. We are still<br />

in the early rounds. And this is only Rocky I.<br />

Let’s not forget that in Rocky II, Rocky<br />

wins, and becomes the Heavyweight<br />

Champion of the World.<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 35


36 inside asian gaming <strong>November</strong> <strong>2015</strong>


<strong>November</strong> <strong>2015</strong> inside asian gaming 37


Blast<br />

from the Past<br />

Business<br />

Not as Usual<br />

<strong>IAG</strong> has been covering the Asian Gaming industry for over 10<br />

years and our “Blast from the Past” columns take a fresh look<br />

at an article from the past with the benefit of hindsight.<br />

This month we take a fresh look at an interview we<br />

conducted back in October 2012 with Neptune Group’s<br />

CEO Mr Nicholas Niglio. The dramatic changes in Macau’s<br />

junket industry over recent months allow Niglio’s words to<br />

be seen in a new light — especially his comments regarding<br />

consolidation of the sector. His predictions for year-on-year<br />

growth in Macau’s GGR for 2012 and 2013 were both very<br />

close to the final result — but he’s probably glad we didn’t ask<br />

him the same question about 2014 and <strong>2015</strong>!<br />

While so much has been written and studied<br />

about the massive investment in resort<br />

development that is transforming Macau from a<br />

Cantonese gambling enclave into a multifaceted<br />

leisure destination for all of China and beyond,<br />

so little is known publicly about the junket operators and VIP room<br />

promoters that drive the growth behind this largest and most unique<br />

of the world’s casino markets. What we get instead—journalism,<br />

like Nature, abhorring a vacuum—generally is ill-informed or<br />

surmised, a lot of it simply imagined; and, not surprisingly, what<br />

we think we know about the junkets and their operations is almost<br />

always negative, which not only does them a disservice, it gets in<br />

the way of our understanding of this amazing evolutionary tale and<br />

of the vital role the junkets have played, and continue to play, in<br />

moving it forward.<br />

Fortunately, this is changing, and it’s changing because of<br />

companies like Neptune Group. Under CEO Nicholas J. Niglio,<br />

publicly traded Neptune, the largest junket player listed on the<br />

Hong Kong Stock Exchange (0070.HK), has been in the forefront<br />

of a business model that is evolving side by side with Macau.<br />

It’s a diverse, financially sophisticated, highly transparent model<br />

through which Neptune invests in VIP room promoters in exchange<br />

for a share of the rolling chip turnover the rooms generate—a<br />

partnership model in which everyone benefits: the promoters, the<br />

casinos and Neptune.<br />

Mr Niglio’s long career was forged in the intensely competitive<br />

Atlantic City market, where he served in numerous executive roles,<br />

including vice president of casino operations and senior vice<br />

president, Eastern operations, at Caesars World and as an executive<br />

vice president at the Trump casinos, where he oversaw domestic and<br />

international marketing. Under his leadership, Neptune has grown<br />

profits more than 300% in the last three years to HK$200 million in<br />

2011. And the company continues to expand, both through its ties to<br />

privately held Neptune Macau, which directly promotes some 220<br />

VIP tables, and through its own profit-sharing agreements. The Group<br />

recently concluded memoranda of understanding that will add 64<br />

tables at Grand Lisboa, Wynn Macau and MGM Grand to its existing<br />

investments in rooms at StarWorld, The Venetian and Sands Macao.<br />

These agreements will more than double its portfolio of tables and<br />

triple the total rolling chip turnover in which it shares to about HK$45<br />

billion a month. Mr Niglio recently spoke with Inside Asian Gaming<br />

about these moves and shared his thoughts on Neptune’s plans<br />

going forward and the state of the VIP market in Macau.<br />

38<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Blast<br />

from the Past<br />

<strong>IAG</strong>: With these new investments at Grand<br />

Lisboa, Wynn and MGM, what will be the<br />

impact for Neptune?<br />

Nicholas Niglio: The impact will, I believe,<br />

double our earnings, because it’s doubling<br />

our capacity. It’s the same system of<br />

investment, where the return from the<br />

casino, the percentage basis, is going to be<br />

the same, 0.4%, and that’s consistent with<br />

what we’ve had for the last three to four<br />

years. The three properties, not a whole<br />

lot of difference in the turnover within<br />

the group. These three are probably our<br />

higher-end ones, which means it can even<br />

be incremental, more than a doubling,<br />

because these are our flagships. … Actually,<br />

if we had done this a year ago it wouldn’t<br />

have had the impact on our financial<br />

statements as it will today, because<br />

those three properties, the way they’re<br />

performing, they’re peaking now.<br />

And the increase in monthly rolling chip<br />

turnover, obviously that is significant as well.<br />

You’ve got to feel good about that.<br />

It’s a new start, truly a new start for this<br />

company, something that we’re very happy<br />

to see.<br />

Neptune Group recently concluded memoranda of understanding<br />

that will add 64 tables at Grand Lisboa, Wynn Macau and MGM<br />

Grand to its existing investments in rooms at StarWorld, The<br />

Venetian and Sands Macao. These agreements will more than<br />

double its portfolio of tables and triple the total rolling chip<br />

turnover in which it shares to about HK$45 billion a month.<br />

Do you see these deals then as providing<br />

momentum for more investments along<br />

these lines?<br />

Well, it takes us almost to a saturation point.<br />

There is a little bit more room to include all<br />

the concessionaires. But you can only go as<br />

far as the concessionaires.<br />

So where do you go from here?<br />

The group for years has always had the objective<br />

to expand its total portfolio past Macau. I<br />

think at the point that we feel Macau has been<br />

systematically absorbed, as far as we can go,<br />

then I’m sure you’ll see things happening<br />

elsewhere. I’m not ruling anything out.<br />

Would this include acquisitions?<br />

We’re hearing a lot these days about<br />

consolidation in the sector, both as a result<br />

of a slowdown in VIP revenue growth and<br />

the slowdown in China that is having an<br />

effect on credit markets.<br />

There is some consolidation. I don’t think it<br />

has gotten to the point where it’s noteworthy.<br />

I mean, what we did is an investment rather<br />

than a clear consolidation. It’s a further<br />

enhancement of our presence here. It<br />

doesn’t change the nomenclature of the<br />

rooms themselves. What you’re referring to<br />

are takeovers, where you have a mediumsize<br />

company like [Asia Entertainment &<br />

Resources Ltd] for instance, purchasing a<br />

small six-table junket. The impact is not<br />

noteworthy just yet. However, I’m happy<br />

to see that. It’s been very difficult for the<br />

small junkets to partake in this market<br />

because the big five control so much of the<br />

turnover. They’ve got the same problems<br />

and pressures that we have but without the<br />

capital and without the infrastructure to<br />

exercise adequate controls. It forces them<br />

to make credit decisions that they may not<br />

normally want to make, but they’re almost<br />

forced into it. And when you don’t have<br />

Nick Niglio<br />

“It’s been very difficult for the small junkets to partake<br />

in this market because the big five control so much of the<br />

turnover. They’ve got the same problems and pressures<br />

that we have but without the capital and without the<br />

infrastructure to exercise adequate controls.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 39


Blast<br />

from the Past<br />

“Sheldon Adelson told me himself that he really<br />

likes our company, and one of the reasons why he<br />

likes our company is because we’re listed. It creates<br />

a platform of honesty and integrity, and certainly<br />

regulatory transparency.”<br />

much, and you lend out a little bit, and it’s<br />

not property scrutinized as much as you<br />

would want it to be, then all of a sudden<br />

it slows down, next thing you know you’re<br />

looking for somebody to help you, and that’s<br />

where the slowdown has been.<br />

Who are the big five?<br />

Neptune, SunCity, David’s Palace, Jimei Group,<br />

Golden Resort Group. AERL has invested in<br />

about 29 tables. They’re a mid-cap. We’ll call<br />

them a mid-cap. There is no other word for<br />

them. I give them credit for listing. I don’t think<br />

they represent the industry that well. They add<br />

some confusion to the marketplace. They’ve<br />

been through several auditing firms. I’m glad<br />

they’re there rather than not there, but I wish<br />

they would tone it down and standardize<br />

themselves a little bit. Maybe as they grow they<br />

will. … I’d like to see more big ones develop.<br />

I’m talking about bigger junkets. I’d like to see a<br />

big six or big seven. I think that’s good.<br />

Well, again, Neptune is not in that category.<br />

If you take our numbers from a year ago,<br />

they’ve literally doubled. We’re as strong as<br />

ever. Is there slippage? Some maybe aren’t<br />

doing the numbers that they did a year ago.<br />

Possibly some are overextended in terms<br />

of the table positions they’ve taken on. And<br />

then there’s the little guy I told you about.<br />

There’s no one factor. They always blame<br />

China, it’s GDP and all these things, it’s not<br />

that, the market is so big that China can do<br />

what it wants to do and the gambling dollars<br />

are always going to be there for Macau<br />

because there is no competition. It’s all<br />

going to come here. But certainly I believe<br />

that sometimes the junkets are their own<br />

worst enemies in terms of doing business.<br />

If you’re not professional and you’re not<br />

well-funded, that’s two items, and if you’re<br />

not positioned in the casinos properly and<br />

if you’re not everywhere like we are, you can<br />

lose business that way, not because there<br />

are economic reasons, it’s just the fact that<br />

you’re not doing a good job yourself.<br />

So it’s a tougher market, competitively,<br />

more than anything?<br />

Yes. I mean, I’m not bothered by it all, and<br />

none of the concessionaires are bothered.<br />

The only people bothered by it are Wall<br />

Street. Because they love to be bothered by<br />

different things. They just key in on these<br />

slippages that we’ve had. But if you look,<br />

if you try to analyze where the slippage is,<br />

nobody can do that. You can’t say which<br />

junket is down, you just say VIP is down.<br />

But it could be one or two junkets that are<br />

skewing the whole thing. Could be. Nobody<br />

knows. If everybody was like Neptune and<br />

everybody ran their operation like Neptune<br />

and SunCity you wouldn’t have the slippage.<br />

It would be growing.<br />

Is there room?<br />

I don’t know. That’s just it. I don’t see<br />

anybody on the horizon that can do it. I want<br />

to see Macau’s numbers be as good as they<br />

can possibly be. I’m very pro-companies, very<br />

pro-Neptune, obviously. But I’m also pro for<br />

the concessionaires and the government and<br />

for the region.<br />

It doesn’t sound like you’re concerned<br />

about the market slowing, or possibly even<br />

contracting at some point.<br />

“I believe that sometimes the junkets are their own worst<br />

enemies in terms of doing business. If you’re not professional<br />

and you’re not well-funded, that’s two items, and if you’re<br />

not positioned in the casinos properly and if you’re not<br />

everywhere like we are, you can lose business that way, not<br />

because there are economic reasons, it’s just the fact that<br />

you’re not doing a good job yourself.”<br />

40<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


Blast<br />

from the Past<br />

Do you see listings like Neptune’s as a way<br />

forward in this respect?<br />

There are only four at the moment. But<br />

they differ in terms of focus, profitability<br />

and reasoning and purpose. I mean, Amax,<br />

they’ve been suspended for so long, I don’t<br />

know if they’ll ever trade again. Neptune is<br />

the only pure play. The others have other side<br />

businesses.<br />

But certainly there are advantages.<br />

Access to capital. Fund-raising. And there<br />

is a tremendous comfort level among the<br />

concessionaires. They like that. Sheldon<br />

Adelson told me himself that he really likes<br />

our company, and one of the reasons why<br />

he likes our company is because we’re<br />

listed. It creates a platform of honesty<br />

and integrity, and certainly regulatory<br />

transparency. Not too many can offer that<br />

to a concessionaire. And he appreciates<br />

that. That’s the advantage.<br />

This would seem to indicate that the<br />

investment community has become more<br />

comfortable with the sector as well.<br />

The investment community has always<br />

been interested in the VIP business. But<br />

they’ve always had a language problem, and<br />

many other problems, in terms of the proper<br />

connections and getting feedback from the<br />

junkets. There wasn’t anybody to talk to.<br />

We’ve done some, actually we did quite a bit,<br />

then we kind of slowed down, now it’s picked<br />

up again. I don’t think there’s anything<br />

that we say that is so earth-shattering<br />

or revealing. It just backs up what the<br />

concessionaires tell them. And their focus<br />

is the concessionaires, of course, when they<br />

issue their research reports.<br />

Does it present more opportunities for<br />

growth?<br />

Well, you know, we’re very much at the<br />

beck and call of the concessionaires. So<br />

as the concessionaires expand and build<br />

and turn land into these spectacular<br />

integrated resorts, we’re right there with<br />

them as partners. That’s where we are<br />

right now. Can Neptune in the future be a<br />

concession, maybe part of a process like<br />

City Clubs, something like that? Absolutely.<br />

There’s that possibility. I don’t know if and<br />

when it will happen, but it could happen,<br />

whether it’s in Macau or somewhere else.<br />

Certainly our comfort level is very high<br />

here, not so high in some of these other<br />

countries. We get asked all the time. But<br />

we like the regulatory framework here,<br />

the comfort level of the spoken language<br />

being Mandarin and Cantonese, some<br />

English. We believe there is honesty in<br />

the government and things like that. …<br />

After Neptune Macau opens their final<br />

room, in MGM, there will probably be a<br />

bit of a slowdown in terms of openings,<br />

because we’re everywhere, and quite large<br />

everywhere, and we’re located properly, so<br />

it’s not like there’s any need to move. So<br />

after MGM we’ll wait. Galaxy’s Phase II is<br />

too new, and we’ll wait on City of Dreams,<br />

and within three or four years we’ll<br />

probably have 20 rooms.<br />

Your forecast for Macau for the balance of<br />

the year?<br />

At the end of last year I was predicting<br />

15-17% growth for 2012. I think I’ve got to<br />

backtrack it a little bit. I’m kind of going with<br />

the consensus, in around the 9-12% range.<br />

The lead-in to Chinese New Year is always<br />

good. And the weather is more comfortable.<br />

And the kids are back to school. Not a lot of<br />

distractions that people have. The factories<br />

are back open and running. People are not<br />

on vacation. A lot of that is helpful on the<br />

VIP side.<br />

And for 2013?<br />

Thirteen-15%. But I’m not a fortune teller. I<br />

mean, everybody has been adjusting their<br />

numbers. Even Francis Lui. He started the<br />

year off at 21%. I think he’s on his third<br />

number.<br />

“After Neptune Macau<br />

opens their final<br />

room, in MGM, there<br />

will probably be a<br />

bit of a slowdown in<br />

terms of openings,<br />

because we’re<br />

everywhere, and quite<br />

large everywhere,<br />

and we’re located<br />

properly, so it’s not<br />

like there’s any need<br />

to move.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 41


REGIONAL<br />

BRIEFS<br />

Macau’s October gross gaming revenue<br />

MOP$20.1 billion<br />

October’s gross gaming revenue (GGR) has come in at MOP$20.1<br />

billion, a 28% year-on-year decrease. Macau has now seen 17<br />

consecutive months of year-on-year GGR contraction, although<br />

October’s GGR was the best absolute monthly result since May.<br />

The year to date GGR (Jan to Oct <strong>2015</strong>) totals MOP$196 billion,<br />

which is down 35% on last year.<br />

After a solid golden week to kick off October, the result came in<br />

at slightly less than expected but was described as “The beginning<br />

of a ‘less bad environment’,” by Vitaly Umansky, a gaming analyst<br />

at Sanford C Bernstein.<br />

October also included the opening of Melco Crown’s Studio<br />

City resort on October 27. Bernstein expects Macau’s average daily<br />

revenue from the mass market segment to rise as a result of Studio<br />

City’s opening, after the casino resort “opened to great fanfare”,<br />

according to Umansky.<br />

If this happens, it will be in contrast to the result of the opening<br />

of Galaxy Phase II on May 27, which has been described as “hardly<br />

moving the needle.” Whilst Galaxy phase II was allocated 150 tables<br />

by the Macau government, Studio City has been allocated 250<br />

tables, 50 of which will be delayed until January 1.<br />

“Macau is not out of the woods yet, especially VIP gaming, as<br />

we expect Macau to experience three consecutive years of falling<br />

gross gaming revenue,” Nomura analysts led by Richard Huang<br />

wrote in an October 27 note. Nomura is forecasting GGR to fall<br />

35% this year and a further 8% in 2016.<br />

Whilst the result represented a lengthening of Macau’s negative<br />

run to 17 consecutive months, it was seen as not quite as bad as<br />

expected and led to rises in the share prices of Macau’s casino<br />

concessionaire companies.<br />

monopoly enjoyed by Stanley Ho-led STDM and the subsequent<br />

liberalization of Macau’s gaming industry – with the introduction of<br />

international gaming brands such as Sands, Wynn and MGM.<br />

Responsibility for oversight of the DICJ falls under the portfolio<br />

of the Secretary for Economy and Finance, Mr Lionel Leong. Mr<br />

Leong has thanked Mr Neves for his contribution towards the<br />

growth of Macau’s gaming industry.<br />

“Under the leadership of Mr Neves, the bureau carried out<br />

extensive work for the opening up and development of the gaming<br />

industry,” Leong said.<br />

A replacement for Mr Neves has not yet been announced,<br />

but Mr Leong has said that if no replacement was made before<br />

<strong>November</strong> 25, the DICJ Deputy Director, Leong Man Ion, would take<br />

on the position in an acting capacity.<br />

Mr Leong said the government is still looking for a suitable<br />

replacement for Mr Neves. He has stressed the importance of<br />

appointing someone with extensive knowledge of the relevant legal<br />

framework as well as appropriate language skills. Macau’s official<br />

languages are Chinese and Portuguese but casino business is often<br />

conducted in English.<br />

The major focus of the new Director of the DICJ is likely to be<br />

on the mid-term review of Macau’s gaming industry. The review<br />

will draw conclusions about the extent to which Macau’s casino<br />

concessionaires are fulfilling their obligations under the concession<br />

agreements with the government.<br />

The head gaming regulator will also have to address the<br />

slowdown in Macau’s gaming industry generally as well as the<br />

changing face of Macau’s VIP rooms, which have seen GGR revenue<br />

declines of as much as 60%.<br />

Macau’s public broadcaster TV station TDM has reported that<br />

Paulo Martins Chan, currently Assistant Prosecutor General of<br />

Macau, would succeed Neves. Chan was nominated for the Public<br />

Prosecution Office in 1999 by former Chief Executive Edmund Ho.<br />

Neves steps down as DICJ head after<br />

nearly 20 years service<br />

Manuel Joaquim das Neves (pictured) has announced he will step<br />

down as Director of the DICJ, Macau’s casino regulator.<br />

Mr Neves, 56, told Radio Macau he will leave when his current<br />

tenure ends on <strong>November</strong> 25. “I want to focus more on my family<br />

and on enjoying life,” Mr Neves said.<br />

Mr Neves joined the DICJ in 1985 and has headed the Bureau since<br />

1997. During this time he has overseen the end of the 40-year casino<br />

CY Management to launch Super 88<br />

Fortunes at Grandview<br />

In September CY Management soft launched Super 88 Fortunes at<br />

Taipa’s Grandview Casino, featuring a bank of 10 machines.<br />

The Grandview slot casino, which is currently managed by CYM,<br />

is the first property to launch Super 88 Fortunes in Macau. CYM<br />

specializes in the sourcing and installation of electronic gaming<br />

machines, slot monitoring systems and associated equipment<br />

in gaming destinations and provides full managerial support<br />

42<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


REGIONAL<br />

BRIEFS<br />

and operational and technical staff to oversee electronic gaming<br />

operations on a revenue share model throughout Macau. CYM<br />

currently manages electronic gaming machines in the slot venues<br />

of Landmark, Casa Real and Grandview.<br />

Following the success of Duo Fu Duo Cai, “Super 88 Fortunes”<br />

is a transformation by Bally Technologies of the popular 88 Fortunes<br />

from a Duo Fu Duo Cai link to a standalone game, which has joined<br />

the Super Series as the first standalone title. The new 5x4 array<br />

offers 1024 ways to win and Super Stack winning combinations to<br />

bring new levels of excitement to the game.<br />

“We are confident that Super 88 Fortunes can bring a very good<br />

experience for our regular players who are looking for exciting games<br />

around Macau,” said Jimmy Poh, Director of Slot Operations – CY<br />

Management.<br />

Genting Sentosa liable for false imprisonment<br />

and assault and battery of patron<br />

Resorts World Sentosa, Genting Group’s Singapore casino<br />

operation, has been found liable for false imprisonment and assault<br />

and battery of one its patrons, Mr Adesh Goel (pictured).<br />

Justice Choo Han Teck of the Singapore High Court stated in<br />

his judgment that “the acts of holding [Goel] back, grabbing his<br />

arms and the scuffles that resulted in him being hit against the wall<br />

are not conduct that are ordinarily acceptable in daily life.” Justice<br />

Choo noted that the casino may detain a person suspected of<br />

committing a crime until police arrive, but stated that this was not<br />

the situation in Mr Goel’s case. Justice Choo went on to say that<br />

Goel had committed no offence, he was not informed why RWS<br />

had detained him and that RWS had not immediately contacted the<br />

police after detaining Goel.<br />

The case arose after a 2012 incident in which Goel and another<br />

patron were arguing after the other patron mistakenly took a gaming<br />

chip belonging to Goel. Goel was led off to a room to “cool down”<br />

but when he tried to leave he was repeatedly blocked or restrained<br />

by auxiliary police officers employed by Sats Security Services under<br />

contract to RWS.<br />

Both RWS and SATS conceded, as was confirmed by their own<br />

medical experts, that Mr Goel’s shoulder was broken during the<br />

incident. Mr Goel claims he was denied medical attention until<br />

he called the Singapore Police Force who eventually secured his<br />

release and escorted him to safety.<br />

After viewing surveillance footage of the incident Justice Choo<br />

found that casino staff had exercised poor judgment and that<br />

casino officers and Sats Secuity staff should have known they did<br />

not have the right to detain Goel. He awarded Mr Goel SG$45,915<br />

in damages including false imprisonment, pain and suffering and<br />

medical expenses.<br />

Penghu may return to the polls<br />

to vote on allowing casino gaming<br />

In January 2009, the government of Taiwan lifted a ban on<br />

gambling on Taiwan’s outlying islands of Kinmen, Matsu and<br />

Penghu – but insisted local residents should give their approval<br />

before a casino could open on any of the islands. Ever since there<br />

has been much talk of opening casino gaming on the islands, but<br />

very little action.<br />

In September 2009 residents of Penghu, a group of Taiwanese<br />

islands about 50 kilometers west of the Taiwanese mainland, voted<br />

on the issue, with the result being 56.4% against allowing casino<br />

gaming.<br />

But Penghu residents may now be getting another chance to<br />

vote on the issue. Late last month the Penghu local government’s<br />

Referendum Screening Committee approved a proposal for a new<br />

casino referendum early in 2016.<br />

Groups advocating the legalization of gambling in Penghu will<br />

need the approval of 5% of Penghu’s over 80,000 eligible voters<br />

before a referendum can be called.<br />

Last year Taiwan’s parliament discussed a bill to regulate casino<br />

gambling on the country’s outlying islands. The bill included 30-<br />

year licenses and a maximum tax rate of 16% of GGR, but has not<br />

progressed.<br />

It has been argued Taiwan has the potential to be a second<br />

Macau, sourcing a majority of its players from Fujian Province in<br />

much the same way Macau sources a majority of its players from<br />

Guangdong Province.<br />

However mainland officials have repeatedly quashed this idea.<br />

In May this year Fan Liqing, spokesperson for the State Council’s<br />

Taiwan Affairs Office, said agreements between China and Taiwan<br />

prohibit mainlanders from gambling in Taiwan. Zhang Zhijun,<br />

Director of China’s Taiwan Affairs Office, said if Taiwan’s outlying<br />

islands were to approve casinos, the mainland would revoke direct<br />

transit, shipping and trade links between Fujian and Taiwan’s<br />

outlying islands.<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 43


INTERNATIONAL<br />

BRIEFS<br />

Baccarat drives rising September<br />

gaming revenues in Nevada<br />

Nevada gaming revenue rose 1.5% in September – just the third<br />

time in <strong>2015</strong> the state has enjoyed a revenue increase compared to<br />

the same month last year.<br />

The Nevada Gaming Control Board reported that casinos won<br />

US$916.4 million in September compared with US$902.6 million in<br />

September 2014, thanks largely to strong performances on the Strip<br />

and in downtown Las Vegas.<br />

Revenue on the Strip grew 2% to US$504.8 million, while<br />

downtown revenue rose 9.3% thanks largely to the Labor Day<br />

weekend and the Life is Beautiful music festival both falling in<br />

September.<br />

Other areas to enjoy a revenue rise included Laughlin, Reno and<br />

Washoe County, however North Las Vegas, the Boulder Strip and<br />

Mesquite all saw revenue fall.<br />

Most encouraging of all was the fact that baccarat revenue rose<br />

21.6% statewide to US$100.7 million and by 23.3% on the Strip.<br />

Nevada has felt the impact of Macau’s decline over the past 18<br />

months with baccarat having performed poorly for the most part.<br />

However, the Gaming Board’s own senior analyst, Mr Michael<br />

Lawton, said the situation appeared to be easing with Nevada<br />

having felt the full impact of China’s slowing economy this time<br />

last year.<br />

“We’re in a good phase now where we’re kind of comparing<br />

apples to apples,” Lawton said, although he warned against<br />

jumping to conclusions in regards to where the state’s baccarat<br />

market was headed.<br />

He also attributed a fall in slots revenue, which fell 1.8% to<br />

US$572.4 million, to an anomaly in the timing of collections<br />

12 months ago. Nevada collected US$48.1 million in taxes on<br />

September’s winnings, down 12.2% on 2014.<br />

to Interblock – having most recently served as Vice President of<br />

Intellectual Property at Scientific Games where he managed a team<br />

providing legal advice on intellectual property, litigation, immigration,<br />

human resources and Scientific Games’ interactive business.<br />

“We are very pleased to welcome Tom to the Interblock senior<br />

leadership team, a move that sends a clear signal that Interblock is<br />

moving to the next level as an organization,” said Interblock CEO<br />

John Connelly.<br />

“Interblock is moving swiftly and aggressively to expand and<br />

protect our portfolio of original game content and other intellectual<br />

property, while continuing to build one of the best teams in the<br />

gaming industry.”<br />

Mr Rafferty served as Vice President and Chief IP Counsel at<br />

Vantiv and is a registered patent attorney with the United States<br />

Patent and Trademark Office. He has a Bachelor’s degree from Case<br />

Western Reserve University and a law<br />

degree from Emory University School<br />

of Law.<br />

Mr Rafferty’s appointment is the<br />

latest in a string of senior executive<br />

appointments for Interblock this<br />

year. Mr Connelly was appointed<br />

CEO of the company in January and<br />

Mr Rob Bone was named North<br />

America President in March. The<br />

Slovenian-based company has offices<br />

in Las Vegas (US), Macau, Sydney<br />

(Australia), Halifax (Canada) and<br />

Mengeš (Slovenia).<br />

Three US states looking to enact<br />

legislation to regulate daily fantasy sports<br />

Illinois has joined New York and Massachusetts as the first three US<br />

states to officially open dialogue with daily fantasy sports websites<br />

such as DraftKings and FanDuel over possible regulation of the<br />

rapidly growing industry.<br />

Daily Fantasy Sports such as fantasy football – in which each<br />

user chooses a team of players who then earn points based on<br />

their real life NFL performances – have seen user numbers grow by<br />

around 500 percent over the past 12 months but have more recently<br />

Interblock appoints Tom Rafferty<br />

as General Counsel<br />

Gaming manufacturer Interblock, a developer and supplier of<br />

electronic table games throughout the world, has appointed Tom<br />

Rafferty (pictured) as their new global General Counsel.<br />

To be based at the company’s North American headquarters<br />

in Las Vegas, Nevada, Mr Rafferty brings a wealth of experience<br />

44<br />

inside asian gaming <strong>November</strong> <strong>2015</strong>


INTERNATIONAL<br />

BRIEFS<br />

come under the spotlight of officials as debate rages over whether it<br />

should be considered a form of gambling.<br />

Five states have now banned daily fantasy sports while Nevada<br />

has implemented a temporary ban, but Illinois is the latest to have<br />

introduced legislation to regulate these sites instead. The legislation<br />

would look to apply a stricter definition to daily fantasy sports which<br />

would separate it from either gambling or sports betting and require<br />

participants be 18 or older.<br />

There are currently around a dozen sites offerings daily fantasy<br />

sports in the United States with DraftKings and FanDuel accounting<br />

for around 90 percent of the market.<br />

While other states have yet to make an indication over which way<br />

they might go in the daily fantasy sports debate, the Massachusetts<br />

Lottery has indicated it would consider starting its own fantasy<br />

sports site to capitalize on the growing craze. The lottery’s Executive<br />

Director, Mr Michael Sweeney, said it was vital for state lotteries to<br />

look into new opportunities such as daily fantasy sports if they were<br />

to remain viable in the future.<br />

“Until such time as it becomes absolutely clear that this is<br />

illegal, we have an obligation to really grapple with the potential,” he<br />

said. “It’s about figuring out what’s the next step. How do lotteries<br />

engage the technology of the mobile and online world and what<br />

should that look like, if anything?”<br />

Resorts World Birmingham<br />

opens for business<br />

Genting Group has added to its rapidly growing gaming property<br />

portfolio with Resorts World Birmingham opening its doors on 21<br />

October. Aiming to turn the British city into a world class tourist<br />

destination, Resorts World Birmingham is a 12-storey, 538,000<br />

square foot venue based on the shape of a cruise ship. It includes<br />

a casino, an 11-screen cinema with 3D technology, retail outlets, a<br />

hotel and spa plus 18 bars and restaurants.<br />

Genting has described its newest property as England’s biggest<br />

gaming venue. It boasts baccarat, blackjack, roulette and poker and<br />

100 slot machines. The four star, 180 room Genting Hotel opened<br />

on 2 <strong>November</strong>.<br />

Genting UK said, “For the first time, Resorts World Birmingham<br />

will bring the uniqueness and excitement of a large-scale integrated<br />

resort to the west Midlands region and beyond.”<br />

The £150 million property is the UK’s first integrated leisure and<br />

resort facility and also boasts The Vox Conference Centre – a world<br />

class conferencing and banquet center.<br />

The resort will have 1,200 staff and can accommodate around<br />

12,000 people at any one time.<br />

James Berresford, Chief Executive Officer of England’s official<br />

tourist board VisitEngland, said the opening of Resorts World<br />

Birmingham was a huge step forward in opening the region up to<br />

the world.<br />

“The launch of the new Resorts World marks a huge investment<br />

to the West Midlands and is sure to drive additional spend in the area<br />

– adding to the existing wide range of major visitor attractions such<br />

as Warwick Castle, Cadbury World and The Library of Birmingham<br />

that contribute to the 56 million visitors the West Midlands attracts<br />

every year,” he said.<br />

Action time for New Jersey?<br />

New Jersey officials are considering letting voters decide whether<br />

or not to expand casino gambling beyond Atlantic City as they<br />

investigate new ways to solve the problems that have beset the<br />

once booming gambling hub.<br />

Atlantic City has been in economic freefall since the late 2000s<br />

with a range of factors including the recession and a lack of foresight<br />

blamed for the closure of many of its casinos. Of its 12 remaining<br />

casinos at the start of 2014, four shut their doors last year.<br />

New Jersey Governor Chris Christie has recently been focused on<br />

his bid to win the Republican nomination for the 2016 Presidential<br />

election, but is now expected to move forward on a number of<br />

bills currently awaiting action with an aid package for Atlantic City<br />

considered amongst the most urgent.<br />

The aid package includes five measures to help ease the pain<br />

for Atlantic City’s ailing casinos including allowing them to make<br />

set payments in lieu of taxes for the next 15 years, which would allow<br />

the properties to know exactly how much they would be liable to<br />

the state for. Other package measures include mandating health<br />

insurance and retirement benefits for casino workers, diverting<br />

investment taxes paid by the casinos to city development projects to<br />

help pay off city debts, creating state education aid and eliminating<br />

the Atlantic City Alliance.<br />

Governor Christie has so far refused to say whether he would sign<br />

or veto the Atlantic City bill. With Atlantic City’s ongoing problems,<br />

Deutsche Bank released a report earlier this year suggesting that<br />

opening one or two casinos in the state’s north “could generate<br />

well over US$500 million – putting [around] US$275 million into<br />

the state’s coffers.”<br />

The report also said, “It’s time for New Jersey to push forward<br />

with plans for a North Jersey casino or casinos … and as such,<br />

we believe that the next step is a constitutional referendum this<br />

<strong>November</strong> providing approval for gaming outside of Atlantic City.”<br />

<strong>November</strong> <strong>2015</strong> inside asian gaming 45


Events<br />

Calendar<br />

17|19 <strong>November</strong> <strong>2015</strong><br />

Macao Gaming Show<br />

The Venetian Macao, Macau<br />

The Macao Gaming Show prides itself on having a<br />

diverse selection of exhibitors displaying products and<br />

services from both the gaming and non-gaming sides<br />

of the industry. Alongside the wide-ranging display<br />

of latest industry innovations will be a conference,<br />

at which speakers will discuss both land-based and<br />

online gaming business opportunities throughout Asia,<br />

regulatory issues and gaming best practices.<br />

www.macaogamingshow.com<br />

20|21 January 2016<br />

Fantasy Sports Trade Association<br />

Winter Conference<br />

Bellagio Resort and Casino, Las Vegas, USA<br />

FSTA is not just for companies that directly support<br />

the fantasy sports player with statistical services, player<br />

information, and league organization. The association’s<br />

current members also include some of the world’s largest<br />

sports content/information and service companies.<br />

www.fstaconference.com<br />

2|4 February 2016<br />

ICE Totally Gaming<br />

Excel London, London, England<br />

Showcasing compelling innovation and expertise, ICE<br />

Totally Gaming proclaims itself the largest and most<br />

comprehensive B2B gaming exhibition in the world.<br />

Bringing together international operators and suppliers<br />

from the betting, bingo, casino, lottery, mobile, online,<br />

social and street gaming sectors over three days, ICE<br />

Totally Gaming promises new opportunities for visitors<br />

and exhibitors alike.<br />

www.icetotallygaming.com<br />

22|24 February 2016<br />

World Game Protection Conference<br />

M Resort Spa Casino, Las Vegas, USA<br />

The World Game Protection Conference (WGPC) is an<br />

annual 3-day international conference and expo focused<br />

entirely on casino game protection. Experts and industry<br />

leaders are on hand to discuss the latest casino scams<br />

and surveillance technology, as well as game protection<br />

and surveillance best practices.<br />

www.worldgameprotection.com<br />

21|23 March 2016<br />

iGaming Asia Congress<br />

Grand Hyatt, Macau<br />

iGaming Asia Congress conference and exhibition will<br />

attract over 250 of Asia’s leading sports betting, online<br />

casino, lottery, social and mobile gaming executives<br />

to learn about the latest developments in industry,<br />

incoming regulations and disruptions, and strategies<br />

to stay ahead of the curve in Asia. It is a must attend<br />

industry event for all iGaming operators in Asia and<br />

the world.<br />

www.igamingasiacongress.com<br />

27|29 April 2016<br />

Global iGaming Summit & Expo<br />

Hyatt Regency San Francisco, San Francisco, USA<br />

Established as the leading event focused on the future<br />

of iGaming in North America, GiGse attracts over 700<br />

delegates to examine legislative progress, commercial<br />

strategies and partnership opportunities for all the key<br />

stakeholders to enter iGaming and achieve first-mover<br />

advantage in this lucrative market currently undergoing a<br />

significant regulatory change on a state-by-state basis.<br />

www.gigse.com<br />

46<br />

inside asian gaming <strong>November</strong> <strong>2015</strong><br />

www.asgam.com

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