Standing on principles
October 2009 - Koch Industries, Inc.
October 2009 - Koch Industries, Inc.
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6<br />
Fiber optics<br />
Most college students d<strong>on</strong>’t know what<br />
fiber goes into their dormitory carpet.<br />
They d<strong>on</strong>’t necessarily care if it’s made<br />
from fibers that minimize soil trapping<br />
or make it easy to clean.<br />
San Ant<strong>on</strong>io, Texas – Modular carpet made from INVISTA’s Antr<strong>on</strong>® Legacy<br />
nyl<strong>on</strong> has lasted years l<strong>on</strong>ger than expected – even in high-traffic dorm rooms.<br />
And they could probably care less how<br />
old it is or how much it cost, as l<strong>on</strong>g as<br />
it looks good.<br />
Tough assignment<br />
Looking good <strong>on</strong> a dorm room floor is<br />
a tough assignment.<br />
Bleach stains, soda spills, burns and hundreds<br />
of thousands of footfalls readily<br />
take their toll, semester after semester.<br />
Just ask John Greene, the physical plant<br />
director at Trinity University for more<br />
than 24 years.<br />
Greene’s job includes selecting the<br />
carpet that goes into dormitories, offices<br />
and hallways throughout the San<br />
Ant<strong>on</strong>io, Texas, campus.<br />
“For me, learning from my past decisi<strong>on</strong>s<br />
is the way to make better choices<br />
in the future.” That’s why Greene<br />
started keeping a log outlining details<br />
of each campus carpet installati<strong>on</strong>.<br />
Greene began by tracking where new<br />
carpet was installed and when. He<br />
also recorded the carpet style and fiber<br />
brand, and then began taking notes <strong>on</strong><br />
how it performed.<br />
As time went by and he began analyzing<br />
his notes, Greene<br />
noticed a trend. All<br />
the top-performing<br />
carpets at Trinity had<br />
<strong>on</strong>e thing in comm<strong>on</strong>:<br />
Antr<strong>on</strong>® carpet fiber.<br />
“The log clearly<br />
showed that carpet<br />
styles manufactured<br />
with Antr<strong>on</strong>® Legacy<br />
nyl<strong>on</strong> performed very<br />
favorably <strong>on</strong> campus,”<br />
Greene said.<br />
“Based <strong>on</strong> this observati<strong>on</strong>,<br />
we now limit<br />
our carpet selecti<strong>on</strong>s<br />
to well-performing<br />
carpet styles. My ‘goto’<br />
products are carpet<br />
styles made from<br />
Antr<strong>on</strong>® Legacy<br />
nyl<strong>on</strong> fibers.<br />
“Our performance expectati<strong>on</strong>s for<br />
a carpet are 10 to 12 years,” added<br />
Greene, but “in some situati<strong>on</strong>s, we’ve<br />
found that when we specify Antr<strong>on</strong>®<br />
carpet fiber, we can exceed those expectati<strong>on</strong>s<br />
by more than five years.”<br />
M<strong>on</strong>tréal, Quebec – The Palais des C<strong>on</strong>grès needed<br />
carpet tile that was artistic, vibrant, and tough enough<br />
to last a decade or more. Antr<strong>on</strong>® nyl<strong>on</strong> is now<br />
installed in the high-traffic areas of the Palais.<br />
As an added benefit, choosing Antr<strong>on</strong>®<br />
carpet fiber helped Trinity qualify for<br />
sustainability certificati<strong>on</strong>.<br />
www.antr<strong>on</strong>.net<br />
Noteworthy<br />
President R<strong>on</strong>ald Reagan’s Initial<br />
Acti<strong>on</strong>s Project – introducti<strong>on</strong> by<br />
Arthur B. Laffer, PhD.<br />
Both R<strong>on</strong>ald Reagan and Barack<br />
Obama came to office in somewhat<br />
similar circumstances.<br />
Then, as now, the U.S. ec<strong>on</strong>omy was<br />
in serious recessi<strong>on</strong> and internati<strong>on</strong>al<br />
worries abounded. Both men, c<strong>on</strong>sidered<br />
gifted orators with tremendous<br />
popularity ratings, succeeded highly<br />
unpopular presidents.<br />
However, as Laffer points out in his<br />
special introducti<strong>on</strong> to this very brief<br />
book, the directi<strong>on</strong> the Obama administrati<strong>on</strong><br />
has taken since inaugurati<strong>on</strong><br />
is far different from that of Reagan.<br />
For that matter,<br />
writes Laffer,<br />
Obama’s approach<br />
is also at odds<br />
with the successful<br />
policies of his<br />
fellow Democrat<br />
presidents, John F.<br />
Kennedy and Bill<br />
Clint<strong>on</strong>.<br />
Reagan, <strong>on</strong> whose staff Laffer served as<br />
an ec<strong>on</strong>omic policy advisor, enjoyed<br />
tremendous success by emphasizing<br />
smaller government, more individual<br />
resp<strong>on</strong>sibility and lower taxes.<br />
The opposite approach has been to<br />
assert rapidly growing government<br />
c<strong>on</strong>trol over more and more aspects<br />
of U.S. citizens’ lives.<br />
It is both instructive and alarming<br />
to compare and c<strong>on</strong>trast these vastly<br />
different ways of addressing comm<strong>on</strong><br />
c<strong>on</strong>cerns.<br />
“R<strong>on</strong>ald Reagan changed the trajectory of<br />
America in a way that Richard Nix<strong>on</strong> did<br />
not and in a way that Bill Clint<strong>on</strong> did not.”<br />
- Barack Obama<br />
Too True