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OFFER DOCUMENT

Balanced Offer Document - Appuonline.com

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Prudential ICICI Balanced Fund<br />

Initial Issue Expenses - Prudential ICICI FMCG Fund, Prudential ICICI Tax Plan, Prudential ICICI Balanced Fund, Prudential ICICI<br />

Technology Fund, Prudential ICICI Child Care Plan, Prudential ICICI Index Fund and Dynamic Plan<br />

The Initial Issue Expenses charged to the Investors under Prudential ICICI FMCG Fund, Prudential ICICI Tax Plan, and Prudential<br />

ICICI Balanced Fund were limited to 1% of the amount mobilized during the Initial Offer Period. The initial issue expenses<br />

charged to Investors under Prudential ICICI Technology Fund were limited to 1.75% of the corpus mobilized under the Initial<br />

Offer Period. In respect of Prudential ICICI Child Care Plan, initial issue expenses to be charged to the Scheme are limited to<br />

2.50% of the amount mobilised during the initial offer period under Gift Plan and 1.50% under Study Plan. Under Prudential<br />

ICICI Index Fund, the initial issue expenses to be charged to the Scheme is limited to 1.50% of the amount mobilized during the<br />

initial offer period. Under Prudential ICICI Dynamic Plan, the initial issue expenses to be charged to the Scheme is limited to<br />

2.50% of the amount mobilized during the initial offer period(as mentioned in the offer document), whereas the actual initial<br />

issue expenses charged to the scheme were limited to 1.33%.<br />

The details of estimated Vs actual expenses are as under:<br />

Description FMCG Fund Tax Plan Gilt Fund Balanced Fund Technology Fund<br />

Estimated - Actual - % Estimated - Actual - % Estimated - Actual - % Estimated - Actual - % Estimated - Actual - %<br />

% to to % to to % to to % to to % to to<br />

Target Subscription Target Subscription Target Subscription Target Subscription Target Subscription<br />

Amount Amount Amount Amount Amount<br />

Advertising, 0.50 1.40 0.90 0.33 1.00 0.15 0.65 0.45 0.75 0.27<br />

printing and<br />

other<br />

marketing<br />

expenses<br />

Collection, 0.25 0.12 0.60 0.04 0.25 0.01 0.25 0.01 0.25 0.04<br />

Registrar and<br />

Bank charges<br />

Selling 1.00 0.93 1.00 1.06 - 0.02 1.00 1.01 1.00 1.49<br />

Commissions<br />

Total 1.75 2.45 2.50 1.43 1.25 0.18 1.90 1.47 2.00 1.80<br />

Target Rs. Rs. Rs. Rs. Rs. Rs. Rs. Rs. Rs. Rs.<br />

Amount/ 1.00 1.59 10.00 50.76 1.00 150.01 1.00 197.58 1.00 509<br />

Amount crore crore lacs crores crore crore crore crores crores crores<br />

Description Child Care Child Care Child Care Index Fund TDynamic Plan<br />

Plan - Gift Plan - Study Plan - Gift &<br />

Plan Plan Study Plan<br />

Estimated - Estimated - Actual - % Estimated - Actual - % Estimated - Actual - %<br />

% to % to to % to to % to to<br />

Target Target Subscription Target Subscription Target Subscription<br />

Amount Amount Amount Amount<br />

Advertising, 1.85 2.28 11.86 1.25 Nil 0.75 Nil<br />

printing and<br />

(includes<br />

other marketing<br />

Selling<br />

expenses<br />

Commission)<br />

Collection, 0.35 0.35 0.63 0.25 Nil 0.25 Nil<br />

Registrar and<br />

Bank charges<br />

Selling 1.00 1.00 1.42 - Nil 1.50 1.33<br />

Commissions<br />

Total 3.20 3.63 13.91 1.50 Nil 2.50 1.33<br />

Target Amount/ Rs. Rs. Rs. Rs. Rs. Rs. Rs.<br />

Amount 1.00 1.00 10.62 1.00 7.86 7.86 17.64<br />

Mobilised crore crore crores crore crores crores crores<br />

Note:<br />

1. The Initial Issue Expenses under FMCG Fund were more due to higher advertisement costs.<br />

2. As disclosed in the offer document of Child Care plan, Expenses to the extent of 2.50% of the amount mobilized during<br />

the Initial Offer Period under Gift Plan and 1.50% under Study Plan have been charged to the Scheme and the balance<br />

expenses have been borne by the AMC.<br />

53

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