Assessment of Cooperatives in the Poultry Industry - 2013.pdf - Seda

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2013 Research Report: Addressing the Needs, Opportunities and Challenges of Cooperatives and Collectively Owned Enterprises in the Poultry and Related Industries A value chain is predominantly used in the identification of opportunities for SMMEs and cooperatives, and can also be utilised to grow an economy by differentiation and achieving competitive advantage. The poultry value-chain identifies industries which are significantly impacted by the production of broilers and eggs. This impact is derived from an increase in demand or the provision of essential inputs. Figure 2-5 illustrates the poultry value-chain in South Africa and was compiled using 2011 data from the Department of Agriculture. The poultry industry consists of two main sectors: egg production and broiler production. Alongside this is the market for day-old chicks which are bred and sold to producers in both sub-industries. The poultry industry has many support functions such as transport and byproducts of the industry include chicken manure, spent hens and broiler off cuts In addition to the direct production of eggs and broilers, the poultry industry has a large impact through secondary activities, suppliers and outputs. The poultry industry is the largest consumer of maize in South Africa, consuming around 2.68 million tons of maize per annum; 30% of the country’s total maize consumption. In addition to this, feed is the biggest determinant of the cost of broiler and egg production. By-products of the industry include chicken manure, spent hens and broiler off cuts. The poultry industry value-chain identifying the various role-players in the industry is illustrated below. Most pertinent to this is the effect of the poultry industry both on suppliers, peripheral businesses and businesses further down the value chain. Implications for the Cooperatives in the Poultry Industry: There may be scope for cooperatives to enter the market through secondary and support functions or through use of by-products of the industry Prices in the poultry industry are affected by a number of costs but most significant is the input cost of chicken feed; this has a direct result on the costs of production. If the costs of feed increase, the stability of the poultry industry and scope for new businesses will be in jeopardy 15 | P a g e U r b a n - E c o n : D e v e l o p m e n t E c o n o m i s t s
Research Report: Addressing the Needs, Opportunities and Challenges of Cooperatives and Collectively Owned Enterprises in the Poultry and Related Industries Figure 2-5: Poultry Industry Value-Chain Poultry Industry Value-Chain Acquire Land Outputs Support Functions Acquire Facilities Manure Feed Companies Acquire Feed Feathers Cage Construction Cleaning Transport Primary Activities Health Standards And Medication Heads, Beaks, Feet Spent Hens Transport Informal Traders Egg Production Broiler Production Retailers Consumers Secondary Activities Transport Buy Hens Buy Chicks Secondary Activities Transport Exporters Breed Chickens Packers And Processors Egg Laying Broiler Growing Hatch Chicks Abbatoirs Feed Farms Sell Eggs Sell Broilers 16 | P a g e U r b a n - E c o n : D e v e l o p m e n t E c o n o m i s t s
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