SMART DESIGN

LABELS&LABELING |91
OVER 700 delegates attended the Label Summit in Guadalajara
Record breaking attendance
at Label Summit Latin America
LABEL SUMMIT LATIN AMERICA attracted a record breaking 729 attendees and 70 exhibitors.
Andy Thomas and James Quirk report
Label Summit Latin America demonstrated the region’s continued
growth with a record breaking 729 attendees and 70 exhibitors.
Held in Guadalajara for the first time, from April 17-18, it was the
fifth Summit to be held in Mexico.
The Summit boasted its highest ever number of exhibitors with
70 suppliers including Arclad, Avery Dennison, Green Bay Mexico,
HP, Industrial Papelera Venus, Max Daetwyler de Mexico, Sun
Chemical Mexico and UPM Raflatac taking part in the table-top
exhibition.
Global markets and the changing role of the label converter
dominated the first morning. Proceedings were opened with a
keynote presentation from Avery Dennison’s Darrell Hughes, who
touched on several key issues facing the global marketplace such
as growing demand for shorter runs and brands actively targeting
emerging market countries and economies. Acoban’s Edgar
Martinez Villarreal discussed the effects of globalization on the
Mexican label industry and urged converters to invest in Mexico’s
infrastructure with new technologies and better quality control.
Fabian Silva from Mexican label association Ametiq addressed
the opportunities and challenges facing converters in the current
economic climate, and encouraged the audience to get involved in
industry associations to help the local market grow.
A converter panel discussion brought together Fabian Silva
of Etiquetas Anro (Mexico); Fernando Aranguren of Flexoprint
(Mexico); Iban Cid of Germark (Spain); Jaime Yoshiyama of Kuresa
(Peru) and Fernando Gabel of Baumgarten (Brazil) to discuss a
variety of topics including label import and export, the importance
DARRYL HUGHES of Avery Dennison
JAVIER PALOMARES of UPM Raflatac
JULY 2012 | L&L