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The Meme Machine

TheMemeMachine1999

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110 THE MEME MACHINE<br />

thickness of a snail’s shell is a trade-off between growing a thick shell to protect<br />

it from birds, and saving the resources to make more baby snails. <strong>The</strong> fluke<br />

genes will not benefit from more baby snails, but they will benefit from a safe<br />

snail to live in – so fluke genes for making snails grow thicker shells are good<br />

replicators. This illustrates the important point that although the interests of a<br />

gene and the interests of the organism it sits in usually coincide, they do not<br />

always do so.<br />

<strong>The</strong>se few examples show how genes (without foresight or intention, and just<br />

because they may either be successfully copied or not) can compete with each<br />

other, exploit each other, or cooperate with each other for mutual benefit. ‘We<br />

can see not only the complexity of gene-gene interactions, but why it is helpful<br />

to look at the world from a gene’s eye view. None of this makes as much sense<br />

if you concentrate only on the individual organisms, even though they are the<br />

vehicles that ultimately live or die. <strong>The</strong> whole complex system is better viewed<br />

as driven by the interplay between selfish replicators – in this case genes.<br />

I am going to apply exactly the same principles to meme-meme interactions<br />

later – and these will prove to be just as intricately complex. <strong>Meme</strong>-meme<br />

interactions are the stuff of today’s society; of religion, politics, and sex; of big<br />

business, the global economy, and the Internet. But that comes later. First, we<br />

need to clarify the interactions between genes and memes – that is, meme-gene<br />

coevolution.<br />

<strong>Meme</strong>–gene interactions<br />

When memes interact with genes we might expect to find both competition and<br />

cooperation, and every gradation in between. As we have seen, several theorists<br />

have likened memes to symbionts, mutualists, commensals or parasites. <strong>The</strong><br />

first was Cloak who said that at best we are in symbiosis with our cultural<br />

instructions. ‘At worst, we are their slaves’ (Cloak 1975, p. 172). Delius (1989)<br />

suggests it started out the other way around. <strong>The</strong> memes were originally the<br />

slaves of the genes but, as he says, slaves have a well-known bent towards<br />

independence and now our memes may be anything from helpful mutualists to<br />

destructive parasites (see also Ball 1984). And Dawkins famously treats<br />

religions as viruses of the mind. All this raises the question of whether the<br />

memes are the friends of the genes or their enemies.<br />

<strong>The</strong> answer is, of course, both. But for the sake of sorting out meme-gene<br />

interactions I want to divide the interactions into two categories: those in which

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