RETAILER MANUAL

RETAILER PERFORMANCE PROGRAM
The Retailer Performance Program is designed to pay retailers incentives
for increasing their Lottery sales. You now have the ability to increase
income generated by your Lottery efforts. To participate in the Retailer
Performance program you must be a retailer in good standing. For more
information on this exciting program, talk to your Field Marketing
Representative. The Retailer Performance Program has three parts. Part
One pays four quarterly sales incentive payments and a fifth annual
payment. Part Two pays short term incentives. Part Three pays an
incentive for the sale of winning tickets valued at $600 or greater.
Part 1 - Quarterly and Annual Sales Incentives
There are four quarterly sales increase payments. On a quarterly basis the
Lottery may pay up to 2% on incremental sales increases as compared to
your locations previous quarter’s sales on instant and daily Lotto games.
There will be a fifth annual payment up to 10% on incremental sales
increases as compared to your locations last years sales by selling
category: Instant, Daily Lotto, and Jackpot. Earn up to 12% annually!
There are four payments on a quarterly basis. Earn up to 2%:
• INSTANT SALES: Each quarter you may be paid up to 2% on any
increase of instant ticket sales compared to your last quarters sales.
• DAILY LOTTO SALES: Each quarter you may be paid up to 2% on any
increase of daily Lotto sales compared to your last quarters sales.
There is a fifth payment on an annual basis. Earn up to 10% as follows:
• INSTANT SALES: Earn up to 10% annually on any increase of instant
ticket sales as compared to your last years sales.
• DAILY LOTTO SALES: Earn to up 10% annually on any increase of
daily Lotto sales as compared to your last years sales.
• JACKPOT SALES: Earn up to10% annually on any increase of jackpot
sales as compared to your last year's sales.
Chained locations will be viewed as one entity for the annual payment.
The annual incentive will be adjusted to the proportion of their locations
that had an increase in sales against the total number of locations in the
chain.
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