Platform_Architecture_and_Design_1.pdf
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34 FRAMES<br />
Let’s speak about the strategic decision by the client<br />
to site their headquarters right in the Tiburtine<br />
station area.<br />
BNP Paribas analyzed the current distribution of BNL<br />
branches <strong>and</strong> through research into different areas <strong>and</strong><br />
assessed the Tiburtine area as the best for concentrating<br />
different offices in a single building which is important for size<br />
<strong>and</strong> visibility. The urban strategy of concentrating a tertiaryproductive<br />
activity at the top of such an important regional<br />
infrastructure like the high-speed Rome-Tiburtine station is<br />
part of a larger more virtuous urban operation that aims to<br />
reduce the use of private transport with a single choice, to<br />
graft it onto a part of the city that has already concentrated<br />
public infrastructures thus connecting them with both the<br />
city <strong>and</strong> the rest of the country, <strong>and</strong> at the same time initiating<br />
a redevelopment of urban buildings as well as freeing them<br />
from the organizational function, so that they can now take on<br />
different <strong>and</strong> vital roles within the city.<br />
Materials <strong>and</strong> form: lightness <strong>and</strong> dynamic<br />
monumentality. How can these two coexist within a<br />
single architectural framework?<br />
<strong>Architecture</strong> is a medium in which ideas, values,<br />
responsibility, ethics <strong>and</strong> last but not least aesthetics, or rather<br />
“beauty” so as not to use an overworked word in Italy, all<br />
coexist. <strong>Architecture</strong> has to be the question or answer to a<br />
place, a context, a need <strong>and</strong> possibly transform reality into a<br />
story so that it can “belong” to everyone, in that it participates<br />
in the imagination, perception <strong>and</strong> even the use of a part<br />
of the city. Two looks, two aspects. One which wants to be<br />
represented as lightness, reflection <strong>and</strong> fading away, where<br />
the building is superimposed on a layer of infrastructure<br />
thus becoming the apex, the highest point. Reflection <strong>and</strong>/<br />
or the theme of perception-interaction call to mind several<br />
works of art from this century from Buren (still outst<strong>and</strong>ing<br />
in the recent work for MAMO on the cover of Le Corbusier’s<br />
Cité Radieuse in Marseille) to Eliasson (his interesting recent<br />
installation “Contacts” at the FLV in Paris). These experiences<br />
in the field of art have an effect in that they create a dialogue<br />
with the body of the city <strong>and</strong> architecture, <strong>and</strong> they implement<br />
different ways of perceiving reality.<br />
In the end, everything takes on an idea of lightness <strong>and</strong> contemporary dynamic “monumentality” when the building begins to<br />
engage in dialogue with itself in its context <strong>and</strong> the very nature of the context in which it is compared , it presents or stages it<br />
<strong>and</strong> then distances itself.