888.431.7011 | sales@eleadcrm.com | elead-crm.com

888.431.7011 | sales@eleadcrm.com | elead-crm.com

Automotive-only BDC Proven to GenerateLeads and Increase Appointments Scheduled- U.S. Based, 500-seat Call Center... Bilingual!- More Than 89 Million Appointments Scheduled- State-of-the-art Predictive Dialer Promotes HigherContact Ratio - Eight Call Attempts Per PhoneNumber Submitted- Customer Service Agents Work Extended BusinessHours to Provide Fast and Reliable Feedback- Real-time ROI Reporting84% Contact Rate with Two Phone Numbers!Our Professional Phone Specialists are Experts in SettingAppointments for Your Sales and Service Departments!- Unsold Traffic: Phone, Internet and Showroom- Insta-call Lead Follow up- Long-term Unsold Prospect Follow up: Phone,Internet and Showroom Leads 60-90 Days Old- Custom Inbound/Outbound Call CampaignsDesigned to Dealer SpecificationsMajor Clients Include:- Live Inbound Sales and Service Calls - Answer100% Incoming Calls- Interactive Scripts for Any Type of Inbound Call- Delivery CSI Surveys Include Brand Management- GoldDigger and Perfect Prospect Data MiningCalls: Equity, Lower Payment, End of Term/Lease,Warranty, Delivery and Defector- LVT 30 Second Live Informational Call888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Performance-driven CRM Solution MaximizesEvery Sales and Service Opportunity- Strategically Manage All Sold and Unsold Customers– Phone, Internet and Showroom- New ILM with Inventory and Desking Integration- Totally Web-based Desking Solution Offers PowerfulNegotiation Tools, Reducing Time and ImprovingCustomer Experience- Simple Call Reporting, Recording and Tracking- Text Correspondence with Customers is RecordedWithin the CRM- Eliminate Duplication with Certified Integration to AllMajor DMS and Third-party ProvidersManage Your CustomersMoreSpend More Time Selling Cars- Quick and Efficient Appraisals- Professional On-site, Online and Seminar Training- Detailed, Comprehensive Reporting- No Long-term Contract888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Digital Strategies that Improve Visibility,Leads, Sales and Online Reputation- Easy-to-use, Customizable Impact Sites – DealerWebsites, Blogs and Micro Sites- Customized Content Management and InboundLink Building- Powerful SEO Tools Designed to Get You to theTop of Search Engine Results Page for In-market,Relevant Traffic- Increase Lead Volume by Driving Qualified Leadsto Your Site - Conversion Tools with Every Click- Creative, On-demand Email CommunicationDesigned to Clear Spam Filters and IncreaseOpen Rates17.0% of Consumers Shop on Mobiles- Custom or Brand Specific Templates ImproveCustomer Loyalty with Timely and PersonalizedMessaging80% of All New Car Purchasers Start at a Search Engine!- 24/7 Dealer Marketing and Sales Solutions- Include Corporate Surveys with Online Ratingand Brand Management- Identify Search Engine Keywords, PPC SearchTerms and Lead Referrers That Provide theMost Traffic- Monitor and Track Ad Agencies- Detailed, Comprehensive ReportingTrack Campaign EffectivenessOver 90% of Consumers Research and Trust Online Reviews888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Robust Lead Management Tools Give Top Conversion Rates andBest Appointment-generating ProcessesSeamlessly Integrate ILM with Showroom, Phone,Website, All Major DMS and Third-party Lead ProvidersInstantly Respond to Lead Opportunities in Compliancewith Escalation Rules - All Correspondence RecordedWithin the Tool in Real TimeSimple, Efficient and Accurate TrackingUse ANY Smart Phone to Fully Manage Your Internet Leads -Easy Access to Mobile Lead Monitoring, Distribution andResponseAutomated, Real-time Compensation for Any Bad orDuplicate LeadIncrease the Number of Appointments Scheduledan Additional 22% with a VIP Appointment Call!Customized eBrochuresAutoQuote Provides Automatic Options, Picturesand Prices to All Internet LeadsAuto-read Receipt NotificationFull Mail Hosting with State-of-the-art ExecutionSpam-filtering and White-listing to Bypass“Trash Boxes”Customized, Detailed Reporting for Dealershipsand Dealer Groups888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Fast and Professional Automated Quotes That IncludeOptions, Pictures and Prices to All Internet Leads- 100% Customized to Dealer Specifications- Provide a Detailed Description and Photos of the Vehicle ofInterest, Along with Up to Three (3) New and UsedAlternatives That Include Payment Range- Finance Pre-approval and Trade Value Call-to-actions- Easy-to-use Pricing Rules Allow Model and Trim Level Customization- Improve Response Time and Quality- Increase Close Ratios- Seamless Integration Within ELEAD CRMNever Lose an Internet Lead AgainDue to Lack of Response or Options...AutoQuote Responds More Efficientlyto Sell More Vehicles!888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Customers Ignore Phone Calls and Emails,but a Text Message Never Goes Unnoticed!Your Customers Text...Do You?Place Keywords and Stock Numbers on Websites,Window Stickers, Print, Radio and Television AdsSearch Entire Inventory Using Mobile Device – CarShoppers Text to Receive Vehicle Details, Photos orOpen a Live ChatEngage Customers More Efficiently During BusinessHours - Open Dialogue Faster and Before a CompetitorEmail is Even ReadIncrease Service Drive Productivity - ScheduleAppointments, Get Approvals and Deliver Critical Partsand Service Updates to Multiple Customers in SecondsSMS and MMS Marketing Campaigns GenerateUnbelievable Profits at a Fraction of TraditionalAdvertising Costs- Real-time ROI Reporting ProvidedWithin ELEAD CRMGlobal Texting Solution Maximize Sales, Service and Parts, Prospectingand Marketing Processes By Touching Car Shoppers First and More EfficientlyLead Inquiries and All Correspondence Recordedwithin ELEAD CRMSeamless Integration with AutoPilot to EnhanceService Marketing Efforts and Source HowCustomers Engage: Website, Email Campaign,Service Coupon, etc..Complete Dealership SMS Integration – SalesManager, Service Manager, Internet Manager andMarketingImprove Customer Retention, Loyalty and CSI888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Industry Leading Data Mining Technology DeliversMore Ready-to-Buy Customers to Car Dealerships Every DayState-of-the-art data mining technology utilizes DMS, OEM incentives, book values and third-party datato target ready-to-buy customers. Receive the ‘hottest’ leads from your own database and send them‘on-demand’ to ELEAD Virtual BDC or your BDC.Improve Customer Retention and LoyaltyDMS DATABASEVirtual BDC and Direct Mail Generate 4% Sold RateRespond Quickly to OEM ProgramsAccelerates Customer Buying Cycleand Increases Market ShareVirtual BDC TargetsCustomers with Buying PowerPOSITIVE EQUITYLOWER PAYMENTEND of TERM/LEASEDELIVERY/DEFECTORWARRANTYIdentify Ready toBuy CustomersAccelerate Customer Buying CycleAcquire Highly Desired Pre-owned Vehiclesat a Much Lower Cost than AuctionIncrease Market Share and CSIDetailed, Comprehensive ROI ReportingThe Auto Industry's Most Acclaimed Data Mining Just Got Better ...Provides a 10 to 1 ROI - The Best In The Industry!Highly Skilled Appointment Specialists DriveLeads Right to Your Sales and Service Departments.Positive EquityEnd of Term/LeaseLower PaymentWarrantyDelivery and Defector888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Advanced Desking Solution Offersthe Most Powerful Negotiation Options- Simplify the Desking Process to Run More Volume atHigher CSI with 100% Consistency- Eliminate Duplication with Certified Integration to AllMajor DMS and Third-party Providers- Side-by-side Comparisons, Aged Inventory Flags, UsedCar Valuations, ALG Lease, Defaults by Credit Tier,Gross Maximizer and More- Deal Desking on iPad, Android, Mac or PCTotally Web-based... 80% Reduction in Quote Time!- Full Compliance and Fast Access to Every Pass withEvery Customer- The Only System Proven to Eliminate Back and ForthFrom the Sharpie, Calculator and DMS Screen- Customized Word Tracks and Closes ReduceNegotiation Time Per Deal- Work the Entire Process in the CRM888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Quick and Easy Trade-In Appraisals andInventory Valuations- Remove the Guesswok Out of Managing YourUsed Vehicle Inventory- Stay Apprised of Constant Changes in Market Conditions- Complete Inventory Management Based on ObjectiveDecisions from Accurate Data Within Your Market- Generate More Retail Profit While MitigatingWholesale Loss and Reducing Inventory Age- Seamless Integration with Top Data and Third-partyProviders Give Real-time Used Car ValuationsPrice Your Inventory Right with Our Market Analyzer...Higher Gross, Faster Turn Time!Integrate with CARFAX, AutoCheck, Manheim,NADA , Black Book and Kelly Blue BookCore Model Analyzes Historical Results,Past Experiences and Current Market DataPrice Pre-Owned Inventory Competitively toDrive Traffic to the ShowroomSearch the CRM with LotFetch to Find RealBuyers for InventoryProfessionally List All Equipment and PhotosGroup Trade and Shared Inventory Available888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

The Industry’s Most Complete Service Marketing SolutionProven to Generate Maximum Profits for Fixed OperationsDefector Prevention Live Calls Increase Retention Rateby Identifying and Preventing Defecting Customersand Scheduling the First Service AppointmentAll Marketing Campaigns Include Live, FTCCompliant CallsObtain and Verify Valuable Customer Information24/7 Online Appointment SchedulingCSI Survey Live Calls Engage Positive Customers toReview Dealers Online and Improve Reputation RatingDetailed, Comprehensive Dashboards and ROI ReportsExperienced Marketing Professionals Guide Youto Success Using Proven Strategies thatMaximize ResultsEasy-to-use Software Requires Minimal TrainingSend Service Customers the Right Messageat the Right Time Using the Right Media… Automatically!LIVECALLDIRECTMAILEMAILMESSAGEIVRCALLSTEXTMESSAGESOLD CUSTOMERSStrategically Target AllReminder, Follow-up andRecovery CampaignsIncrease CustomerRetention, Loyality and CSIDEFECTOR PREVENTIONLOST CUSTOMER RECOVERYRETENTIONREMINDERSFOLLOW UPMaximize Service ProfitsIncrease Customer Retention, Loyalty and CSIReactivate Lost CustomersImprove Customer Show Rate with Emailand Call Reminders888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Newly Released, Perfect Prospect, Mines the Service Drive toDeliver Opportunities that Generate the Highest LifetimeValue for Car Dealerships!- Identifiy In-market Prospects that Have theHighest Statistical Probability of Purchasingor Servicing with Your Dealership- Provide Vehicle Exchange Alerts on Equity,Lease and Warranty Opportunities withIntegration from the DMS- Acquire Highly Desired Pre-owned Vehiclesat a Much Lower Cost than Auction- Increase Customer Retention and Loyalty- Improve Service to Sales Conversion- Accelerate Customer Buying Cycle -Effectively Convert 2-3% Service Traffic IntoNew or Pre-owned SalesOpen RO Service Dashboard with Equity, End ofTerm and Warranty Expiration Alerts- Increase Sales and Service Profitability- Customizable Triggers for All Alerts- Pre-appointment Confirmation Call by theNation's #1 Automotive-only Virtual BDC- In-dealership Vehicle Xchange Process TrainingAvailable- Custom, Brand-specific Point-of-saleMaterial Available- Detailed ROI Reporting for All Campaigns888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Professional On-site, Internet and Seminar Trainingby Automotive Retail Specialists!- A Curriculum of Industry Best Practices Customizedto Dealership Needs is Provided to EnsurePeak-performance Levels- Training Programs Focus on Maximizing All Sales andService Opportunities While Improving EmployeeSatisfaction and Morale- On-site Training Includes Classroom and One-on-oneCoaching by Experienced, GM-level Trainers- Online Training and Refresher Courses Available forNew and Existing ClientsELEAD Customer Support Available Day or Night - Mondaythrough Saturday - During Extended Dealership Hours- Devoted to Best-in-class Technology, Process,Quality and Client Service- Monthly Updates and Training with AccountPerformance Manager- ELEAD University Provides Pre-scheduled OnlineCourses or Sessions Tailored to Your Dealership- Easy-access Customer Support Hotline888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

“Choosing ELEAD as our long-term vendor has 100% proven to be the rightchoice. ELEAD provides me with fact-based accountability for both fixed andvariable operations. Their 24/7 customer service is the best in the industry. Thepros at the Call Center supplement our phone operations so successfully thathuge BDCs just don’t make financial sense – ELEAD definitely does a better job.”- Tammy DarvishVice PresidentDARCARS Automotive Group“After looking at several different CRM vendors, we chose ELEAD One as our onesourcepartner. ELEAD gives us one CRM solution that seamlessly integrates fixedand variable operations. Their 24/7 support staff is unbeatable! ELEAD madeit simple to choose them as our long-term vendor and we're thrilled with thereturn on our investment.”- Bob MurrayGeneral ManagerMercedes-Benz of Tampa“As the #1 volume car store in our region, it’s important that we partner with acompany who is constantly evolving in an ever-changing market – ELEAD One isthat partner. The Call Center significantly increases our floor traffic and be-backs.With ELEAD One, we’re able to retain more customers and increase market share.”Ethan A RossignolGeneral ManagerDARCARS Toyota of Silver Spring,DARCARS Automotive Group“Using one CRM company for a dealer group our size gives us the advantage ofcentralizing our customer information in one easy-to-use system. With ELEAD, weare able to retain, communicate and close traffic in a very efficient and effectiveway. The ELEAD Support Team takes care of any problems or issues quickly andprovides us immediate feedback. Their best feature is the desking tool! ELEADDesking helps us retain more gross and provide customers a professional presentationof numbers. Within seconds, we can give at least 9 different payment optionson a quote to help make easier purchasing decisions.”- Angela ButlerCustomer Relations DirectorLaFontaine Automotive Group- Carlos Mojica, Jr.Business Development DirectorLaFontaine Automotive Group888-431-7011 www.elead-crm.com© Data Software Services, L.L.C. 2010-12

Virtual BDC | Automotive CRM | Websites | Reputation ManagementSocial Media | Search Marketing | Email Marketing | Data Mining | Lead ManagementDeal Desking | Inventory Pricing and Management | Service Marketing and SchedulingComplete Monthly Management888.431.7011 | sales@eleadcrm.com | elead-crm.com FacebookTwitterLearn More