How to Create and Effective Communication Project

Learning More about the Target Audience2. Information that can help you learn more about theireconomic environment includes: How they spend their money How their spending influences others in society The cost of their health care Their ability to afford condoms Their ability to earn and inherit money (particularly forwomen) Other _______________________3. Information that can help you learn more about theirpolitical environment, including national and local laws andpolicies and other activities, includes: Access to condom advertising Access to health care Access to sex education The drug trade Other _______________________ Public health campaigns The sex trade Operation of STD clinics The legal status of women4. Information that can help you learn more about theircultural environment, and factors that shape the basic values,perceptions, preferences, and behaviors of the targetaudience, includes: Gender roles Race Language Literature The media Religion Educational institutions Popular music Theater Other _______________________18How to Create an Effective Communication Project