MKT 421 Week 3 Complete UOP Students

Individual Assignment - Marketing Research PaperResource: Kudler Fine Foods Virtual OrganizationUse the Virtual Organization link on the student website to access additional companyinformation on Kudler Fine Foods.Write a 1,050- to 1,400-word paper in which you justify the importance of marketing research indeveloping Kudler Fine Foods’ marketing strategy and tactics. Include the following:· Identify the areas where additional market research is needed.· Analyze the importance of competitive intelligence and analysis regarding thedevelopment of Kudler Fine Foods’ marketing strategy and tactics.Format your paper consistent with APA guidelines.Learning Team Assignment - Marketing Plan - Phase IIUse the product or service you selected for your Marketing Plan: Phase I Paper.Write a 1,400- to 1,750-word paper in which you address the following:· Identify the segmentation criteria that will affect your target market selection.· Identify your target market.· Describe the organizational buyers and consumers of your product or service and thefactors that influence their purchasing decisions. Discuss how these factors will affect yourmarketing strategy.· Analyze current competitors and define the competitive landscape for your product orservice.Format your paper consistent with APA guidelines.To Know More Tutorials Visit- http://www.UopStudents.com/