22.07.2015 Views

Download pdf - Far West Ski Association

Download pdf - Far West Ski Association

Download pdf - Far West Ski Association

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

25th Annual FWSG Article continued from page 15.programs. The <strong>Far</strong> <strong>West</strong> <strong>Ski</strong> Foundation was reactivatedunder John Watson as a fundraising arm to the<strong>Association</strong> for specified charitable programs.Each year, Leigh and I would brainstorm potentialfeature articles. Leigh was traveling more internationallyand taking photographs for futurearticles. We reviewed current trends in the snowsportsindustry and possible ski resorts we had notyet featured. Our early editions had feature articles,such as “<strong>Ski</strong>ing in Japan”, “Yellowstone: A Nordic <strong>Ski</strong>er’sParadise”, “Turn on the Snowmaking Machines”, and“<strong>Ski</strong>ing is a Life Long Sport”. And, as a sign of thetimes, recent issues have included “Capital ImprovementsContinue Despite Economically ChallengingTimes”, “After the Lifts Close” - featuring summer programsat ski resorts, and “Use Social Media to Communicate& Increase Club Membership”. In recognition ofher outstanding efforts in the production of the <strong>Far</strong><strong>West</strong> <strong>Ski</strong>er’s Guide, Leigh was the recipient of the BillBerry Featured News Award in 2000 and 2004. Sheis also a member of NASJA, the North AmericanSnowsports Journalists’ <strong>Association</strong>.Getting colorful action pictures was always afun part of working on the publication. The majorityof pictures are submitted by our volunteers, and professionalpictures submitted by the snowsports industry,as well as the FWSA Annual Conventionphotographer. Ken Calkins, from Los Angeles Councilof <strong>Ski</strong> Clubs, and Emilio Trampuz, NWSCC, havedone a superb job of recording FWSA <strong>Ski</strong> Weeks andother FWSA activities for the past several years.Selecting a cover for the annual issue wasnever an easy task. The picture had to be exciting,and eye-catching, and have enough of a clear backgroundto support the publication masthead and alist of feature articles and sections. There was alwayslots of snow flying, trees and sky, and perhapsa gorgeous lake in the background.For the cover of our 2nd Annual edition for1989-1990, we ran a fabulous picture of an upsidedown acrobatic skier at the Santa Fe <strong>Ski</strong> Area inNew Mexico. The photographer who took the coverphoto entered that issue of the <strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guideinto a New Mexico photo competition. The coverwon! For our 12th Annual publication for 1999-2000, we studied a picture of a snowboarder, submittedby the Delaney Snowboard Camp. Was the<strong>Association</strong> ready for a picture of a boarder only -with no skiers on the cover? There was a growingpopularity of snowboarding among the youngercrowd. Monoskis and other innovative snowsportsequipment could be found in the stores. It was suchan awesome picture. We thought it was time. Thefeedback we received was overwhelmingly positive.With e-publishing becoming more popular, wefelt that an electronic version was an important extensionto our communication outreach. The premieredigital edition of the <strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guide wasthe 2010-2011 issue. The digital edition can be accessedfrom the www.fwsa.org website, council websites,and most of the FWSA club websites. It is alsolinked from the National <strong>Ski</strong> Council Federationwebsite, and more. The direct link for this issue canbe found at http://www.nxtbook.com/nxtbooks/farwestskiersguide/2012-13/. The dates at the endrepresent the year, thus put in 2010-12/, 2011-12/, or2012-13/ to view each year’s issue. We were thrilledthat in addition to the 13 western states served bythe <strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guide, readers viewed the digitaledition in over 30 additional states throughout thecountry, plus numerous Canadian provinces. Thepublication was also accessed in Europe, Africa,Asia, Australia and New Zealand. We are definitelyexpanding our reach globally. The majority of viewscame from conventional computers, but the publicationhas also been accessed on smartphones, iPadsand tablets. We have a QR Code you can scan toenter directly into our website at www.fwsa.org andlink into the Digital Edition.In the beginning, the publication was distributedsolely by volunteers to ski clubs, ski shows, skiresorts, ski shops. . .wherever they would be pickedup by interested readers. We still distribute throughthe councils to clubs and events, but for numerousyears, the publication has also been distributedthrough Certified Folder for a wider distribution tothe ski shops throughout the west.We have covered a wide variety of programsand events over the past quarter century and hadnumerous contributing writers helping to inform thewestern skiing public. We deeply appreciate theirtime and effort in their contributions to the <strong>Far</strong> <strong>West</strong><strong>Ski</strong>er’s Guide. We also extend our appreciation to thesnowsports industry, for their articles, pictures andadvertising support to make the publication possible.We are looking forward to what lies ahead for thenext 25 years for the <strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guide. ▲▲The <strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guidecan be sent directly to you.The FWSG is available at no cost to membersthrough your ski club, however, if you wish to havethe magazine sent to you directly, please xerox form,fill out and return with a check for US$3.50 to coverpostage and handling. Send to:FAR WEST SKIER’S GUIDE3115 South Price RoadChandler, AZ 85248n 2012-2013n 2013-2014Name:Address:City, State, Zip:Phone:E-mail:Disabled Sports USAWARFIGHTER SPORTSDENALI CHALLENGEFive Wounded Warriorswith four “good” legs,from three wars, representingtwo generations attemptingto climb one extremelycold mountain... by Sigrid Noack<strong>Far</strong> <strong>West</strong> <strong>Ski</strong>er’s Guide 2O12 - 2O13 65PlanningYour Next<strong>Ski</strong> Tripby LeighGieringerAspen/SnowmassCHECK OUT THESEARTICLES AND MOREIN OUR DIGITALEDITIONMt. Rose, Nevada / John BaumPhil Mahre,White Pass,and a Matterof Luck!by JimmyPettersonWhite Pass,WashingtonA Visit toLake Tahoe:Part II -A WinterParadise!by LeighGieringerhttp://www.nxtbook.com/nxtbooks/farwestskiersguide/2012-13/

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!