Atlas Amplifier (Winter 2006): Atlas Revs Up - Atlas Van Lines

Volume 54 Winter 2006Chairman’s MessageTThe Magazine of Atlas World Groupwww.atlasworldgroup.comwAmplifiertheCover StoryA“Business shifts...it shrinks, it grows, and it changes. It has to.Business becomes what it must to prosper and, at times,to survive.”I found these words recently in a document thatcrossed my desk. They strike me as an appropriate pointof reflection today for we who share the Atlas experience.We know the world is changing. The industry is changing.Customer expectations are changing.And so is Atlas.For example, we initiated a major change withour investment in tracking technology for ourtrailers, giving customers an added assurance ofsecurity. Now we are introducing another boldchange with Accel, an expedited transitoption for smaller shipments ofhousehold goods.We are also bringing forward a new identity:BDS Worldwide® is becoming Titan Global Distribution toreflect an image consistent with its stature as an Atlas WorldGroup company. And the promotion of Glen Dunkerson toPresident of Atlas Van Lines is an important change thatbrings new ideas and vision to our company’s leadership.Without a willingness to embrace change, anyorganization runs the risk of complacency. I believe Atlashas been successful in large measure because we have beenunafraid to think and act in new ways. This flexibility willcontinue to serve us well as we deal with shifts the futureinevitably holds.Mike ShafferChairman & CEOAtlas World Group, Inc.2New and FasterAtlas revs up a premium delivery optionfor shipments of household goods.TheForumTurnsMILT HILL WINNERSLeaders of the pack.What’s soft andfurry and stole theshow at SHRM?Atlas Specialized Transportation GroupTransporting“From AbrahamTo Jesus”Titan Global DistributionEnter the TitanAtlas Earns Distinctionfor Technology8 ROAD DAY19Atlas CanadaBringing Quality Service toCanada’s Far NorthCornerstone Relocation GroupWhat makes service great?Van OperatorSurveyAtlas InternationalUnlocking International SecretsAtlas WorldNews and InformationINCLUDING:• Armed Services Honor Roll• President’s Club Winners• Alexander’s Helps Displaced Veterans• ”Baseball as America” Extends Tour6101214171820222324TracksAtlas Service is Appreciated36Editor Barbara Cox coxb@atlasworldgroup.comFor more information on Atlas and our services, visit atlasworldgroup.com on the Internet.The Atlas Amplifier is published by Atlas World Group, Inc., 1212 St. George Rd., Evansville, IN 47711. All material for publication must be submitted to theMarketing Communications Department. Atlas is an equal opportunity company. © Copyright 2006, Atlas World Group, Inc.