Synovate Business Consulting - Eurocham
Synovate Business Consulting - Eurocham
Synovate Business Consulting - Eurocham
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Marketing to kids and teens= Marketing to systemsWhich system to target?• Depends on age• Depends on potential relevance of the product in relation to thedifferent systems100806040200BirthKid9 Teen15 adultFamily SystemPeer Group System© <strong>Synovate</strong> 2011 www.synovate.com/businessconsulting19