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Taking Beauty To The Next Level - Premiere Show Group

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8<br />

Hair Education<br />

White Sands<br />

Featuring Fernando Salas<br />

Imagination 2008<br />

Join White Sands and Fernando Salas, the hairdresser’s hairdresser, in the global<br />

tour of Imagination 2008. With Imagination 2008, White Sands and Fernando:<br />

• Take education to the next level with the Picasso Code, a no guess work hair<br />

cutting system<br />

• Introduce a new razor in shear form, White Sands Evolution<br />

• Exhibit new texture techniques along with demonstrating design freedom using<br />

White Sands Liquid Texture, the ultimate design tool<br />

Fernando has been inspiring, educating and mentoring other hairdressers for<br />

more than 35 years. His passion for the profession has helped take him from<br />

behind the chair to the stage as a successful platform artist, to a salon owner, to<br />

a manufacturer of the signature White Sands hair care products. As he continually<br />

strives to create products that help hairdressers push the limits, his primary focus<br />

is teaching them how to use the products and rediscover the creativity within.<br />

Room E151<br />

Time Sunday Classes Monday Classes<br />

9 - 10a Imagination 2008 WS-AM<br />

11a - 12p Imagination 2008 WS-GS<br />

1 - 2p Imagination 2008 WS-KM<br />

3 - 4p Imagination 2008 WS-RS<br />

photo by Kleisch Photography<br />

presented by North Coast Salon Systems<br />

Mantra Hair Care<br />

Featuring <strong>The</strong> Mantra Artistic Team<br />

A Time for Change<br />

<strong>The</strong> time is right for salons to reject the status quo<br />

and build for the future. Our team will discuss the<br />

myths and mystery about diversion and the important<br />

facts about why diversion of professional hair<br />

products is on the increase and what salon owners<br />

can do to protect their business.<br />

We will also introduce cuts and styles for the upcoming fall season.<br />

A combination of techniques will be featured including:<br />

• Wet and dry cutting<br />

• Razoring<br />

• Texturizing<br />

• Finish work<br />

In photo above<br />

<strong>To</strong>p Row:<br />

Brian LaManna - Director of Education<br />

Pete Packard - Academy Director<br />

Scott Gargiulo - Creative Director<br />

Bottom Row:<br />

Kyle Remmington - Artistic Team<br />

Jessica Lape - Artistic Team<br />

<strong>The</strong> class will cover the proper selection and application of styling and finishing<br />

products and emphasize the importance of developing good communication<br />

skills between stylist and client.<br />

Room D130<br />

Time Sunday Classes Monday Classes<br />

11a - 12p Time for Change MA-GS Time for Change MA-GM<br />

1 - 2p Time for Change MA-LS<br />

3 - 4p Time for Change MA-QM

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