portfolio pdf (4.5mb) - Evan Dudley

E V A N D U D L E YM u l t i m e d i a D e s i g n e rContact@evandudley.com

Mission WorkshopCollateralResponsible For: Art Direction, Photography & Print Production20% discount card.Use online with codeSKIRMISH1 YEAR ANNIVERSARY PARTYpristinefixedgear.comLAUNCH PARTYmissionworkshop.comMeet at Pristine at 17:30 for sprint race starting at 18:00.First prize wins a MW bag and prizes from Pristine.SATURDAY DECEMBER 18MISSION WORKSHOP40 Rondel PlaceSan Francisco, Ca94103Use instore atMISSIONWORKSHOPmessenger bags and backpackswww.missionworkshop.comPro Deal Discount Code //MWEP40Some of the collateral created for MissionWorkshop. I have designed, printed, and mailedeverything from event flyers to promo cards andsticker packs, not only for MW events, but alsofor those in collaborations with others.DZRstreet bike shoeswww.dzrshoes.comPro Deal Discount Code //DZREP40Contact@evandudley.com

Mission WorkshopHang TagsResponsible For: Art Direction, Photography & Print ProductionFirst Generation TagSecond Generation TagTHE SHEDRolltop Messenger BagVolume 2150 in 3 / 8 Gallons / 35 LROLLTOP CARGO COMPARTMENTDimensions (flat) 20'' x 6'' x 12''Flap operates as either a standard cover-all or roll it up for easy accessto external pockets .Initially, Mission Workshop hangtags needed to show more of thebrand and include more detail asthe company was relatively unknownat the time. As recognition and trustgrew, and technology allowed for newtricks, the tags evolved into a simplerform. Printed they have a great dealless information, however when theQR code is scanned the potentialcustomer is taken directly to the webpage of that particular product wherethey have all of the most currentinformation, photos, and video.WEATHERPROOFBuilt with urethane backed fabrics and industructable 16oz. truck tarp toshield your goods from all types of weather .REVERSIBLE STRAPALUMINUM HARDWAREFOR LEFT/RIGHTFOR ONE-HANDEDCARRYSTRAP ADJUSTMENTDETACHABLECROSS-CHESTSTABILIZING STRAPEASY ACCESSOUTBOARD POCKETMADE IN THE USAINTERNALORGANIZERLIFETIME WARRANTYContact@evandudley.com

Mission WorkshopResponsible For: Photography & DesignOnline AdvertisingBanners featured here are fromcampaigns not only using GoogleAdWords display network, butalso from media buys directlyfrom targeted websites suchas HypeBeast, Selectism, CoolMaterial, High Snobiety, Bike Rumor,Urban Velo, and more. All of thesecampaigns were supported by withads on Facebook and Youtube.Contact@evandudley.com

Mission WorkshopPrint AdvertisingResponsible For: Photography & DesignAmerican-Made Rolltop Messenger Bags with a Lifetime Warranty.missionworkshop.comRolltop BackpacksSPD Compatible SneakersMessenger BagsMade in the USA / Lifetime Warrantywww.missionworkshop.comContact@evandudley.com

Mission WorkshopResponsible For: Photography & DesignPrint AdvertisingROLLTOP EXPANDING PACKTHE SANCTION // WEATHERPROOF RUCKSACKAmSTERdAm Pristine Fixed Gear // BARCElONA C.R.E.A.m. Bikes and Things // BERlIN Gold SprintBRUSSElS Fixerati // FRANKFURT Fixiestube // HAmBURG Suicycles // lONdON Condor & Tokyo FixedmüNCHEN & ZüRICH Stilrad // PARIS biCyCle Store // SWANSEA Urban CycleryContact@evandudley.com

Mission WorkshopVideo PropagandaResponsible For: Directing, Editing, Project ManagementNot too long ago we thought of videoas only for the most expensive ofcampaigns. Now video is a requiredbranding tool for even the smallestof organizations. Self taught,but learning fast, I have addedvideography to my skill set andlook forward to pushing the mediumfurther as technology gets moreaffordable and my abilities grow.You can view the videos I have madeas well as the ones I have projectmanaged outside vendors at:vimeo.com/missionworkshop/Contact@evandudley.com

Moment IndustriesResponsible For: Design & Print ProductionBranding & Packaging180 cmLIMITED EDITIONWEB LOGIC180 cmLIMITED EDITION LASER CUT ROTORMADE IN CALIFORNIALorem ipsum dolor sit amet, consecteturadipiscing elit. Phasellus dolor arcu,vehicula quis sagittis sed, suscipit velnibh. Cras sem ligula, elementum etfeugiat eget, varius et erat. Donec congueante eu lacus blandit feugiat.U.S. & Int’l Patents Pending.Bike components engineered by adept riders.MOMENT brake rotors are forged from 410 series stainless steel, heat treated to fullhardness, a t temperatures i n excess o f a 1000° F, then double disc g round f orguarenteed removal of imperfections.Moment Industries brake rotors are made to provide flawless performanceunder even the most aggressive riderʼs trail abuse.CUT AROUNDROTOR TO OPENSeason a fter season o f riding i n the birthplace o f mountain biking; besting thehardest of trails, topping the steepest of climbs, and wearing out every part onevery bike we have ever owned, we the riders of Moment Industries sought out tomanufacture a product that would hold up for our own riding. We aim to design andengineer components that will never let a rider down in any backcountry, let alonein Moment’s own Marin hills in California.MOMENT-INDUSTRIES.COMContact@evandudley.com

CollectivelyLogo Development & Business CardsResponsible For: Design & Print ProductionContact@evandudley.com

Echos CommunicationsResponsible For: Design & Print ProductionLogo Development & BrandingContact@evandudley.com

Echos CommunicationsResponsible For: Design & Site MaintenanceWebsite: Echoscomm.comThe latest version of Echos Communications website, redone to add a portfolioas well as added features like the home page slideshow and logo carousel. Inthe two years since starting, Echos has grown exponentially not only their clientbase but also in proven abilities of outreach.Re-launched in Winter of 2012.Contact@evandudley.com

Goorin Bros.Catalogs for 2009Responsible for: Product Photography, Product Descriptions, Layout & Pre-PressContact@evandudley.com

Goorin Bros.Point of Purchase DisplaysResponsible for: Design & Overseas Product DevelopmentWall Unit - Single Hat DisplayGoorin Bros. sells hats all over the world and was in need of brand-appropriatePoint of Purchase (POP) fixtures. Working directly with the sales team, I designedand developed these displays to be easily shipped and assembled.Mirror Unit - Holds 20+ HatsContact@evandudley.com

Goorin Bros. Website: www.goorin.comResponsible For: UI Design, Layout & Project ManagementGoorin’s previous website was inflexible, inefficient, and not optimized for searchengines. This 115 year old brand has a great deal of photography and eventsmaterial which was not being effectively shown on the website or elsewhere.I worked as a connector between outside developers and Goorin’s inhouseartists to create a Drupal-powered website with blog, easy navigation of over500 hundred products, connections into social networking, and targeted SEOpractices.Launched in Spring of 2009.Contact@evandudley.com

Chrome Industries Website: www.chromebags.comResponsible For: Design, Photography & Project ManagementUpdated Chrome’s website not only with a fresh design, but also with increasedfunctionality adding custom Content Management to help keep the site up-todate.Site redesign strategy was to create a simple, informative, and dynamicinterface for fashion conscious consumers. A basic admin page gave theshipping clerk the power to keep stock up-to-date and for marketing to changepictures and text in and out as desired with no knowledge of HTML needed.Launched in Spring of 2007.Contact@evandudley.com

Chrome Industries2007 CatalogResponsible For: Photography, Layout, Copy & Print ProductionThis swatch-style catalogue was made to serve Chrome’s evolving product linebetween trade shows. Each card has a colorful lifestyle shot on the front withdetailed product information on the back. Any product could be added or takenaway from the line by simply swapping cards in and out.Contact@evandudley.com

Chrome IndustriesResponsible for: Photography & DesignPrint AdvertisingWhile at Chrome, I was part of a two-man marketing team that wasable to create and maintain ads in over 70 publications duringthe course of a year. With the use of a massive photographylibrary which I had created, we were able to project Chrome’sbrand from a whisper to a roar in the course of two years with aminimal budget.Chrome ads shown are from 2005-07.Contact@evandudley.com

Chrome IndustriesResponsible for: Photography & DesignPrint AdvertisingContact@evandudley.com

Chrome IndustriesPrint AdvertisingResponsible for: Photography, Illustration & DesignContact@evandudley.com

Chrome IndustriesResponsible for: Layout & GraphicsPrint Advertising & Event FlyerFor the 2007 Bicycle Film Festival, Chrome sponsored a small photographyexhibit with messenger portraits by Bob Scott. Above are two examples ofmaterial used to promote the event and Chrome’s NYC dealers.Contact@evandudley.com