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• Cognizant Solution OverviewHarness the Power of BI with EIMConsulting ServicesAnalysts have long emphasized the need of acohesive BI strategy to ensure an enterpriseapproach to DW&BI implementations. Due to a lackof a well-drawn strategy, many organizationscreate multiple, uncoordinated and tactical BIimplementations, which result in silos oftechnology, skills, processes and people. Overtime these silos mature and the inertia against aunified approach towards BI only builds up.Some of the best practices in creation of a BIstrategy include the creation of a BICC,maintaining an eclectic mix of BI professionals andbusiness users, creating a business driven prioritylist of initiatives etc. Cognizant’s BusinessConsulting team offers BI strategy consulting as apart of its service landscapeCognizant Business Consulting –EIMThe core value proposition of the CognizantBusiness Consulting (CBC) team is to helpcustomers maximize the business value ofEnterprise Information for competitive advantageby bridging the gap between Business ValueDrivers and Enterprise data.Cognizant’s consultants help businesses optimizetheir investments in enterprise informationinfrastructure and also provide thoughtleadership by drawing on industry best-practicesin the EIM space. Some of the highlights of theCBC team and its services are:Cumulative experience of 1150* person yearsin EIM consultingStandardized templates, frameworks andproven methodologies for smooth executionand quick start the engagementEstablished CMMi level 5 programmanagement and stringent QA processes forconsistency of deliverables“Two-in-a-box” approach to ensure seamlesstransition from idea to executionAbility to leverage competency groups acrossthe larger organization and partnershipsCollaborative approach involving businessand IT stakeholders to define the solutionCBC Service SpectrumThe CBC team regularly interacts with multipleCIOs and business leaders and works with themon strategic assignments related to BI strategy &roadmap, MDM assessment, business casebuilding, EDW strategy, data governance strategyand roadmap creation. They follow an ‘Idea-to-Implementation’ approach which ensures thatrecommendations pass through their own test of‘implement-ability’. The service spectrum isshown overleaf.© Copyright 2013, Cognizant. All rights reserved.Solution Overview | 2013

Cognizant’s EIM Consulting ServicesCorporate PerformanceManagementEIM SolutionStrategyEIM BusinessPoint SolutionEnterprise DataManagementStrategy & MetricsVisualizationEIM SolutionStrategyCustomer ExperienceManagementEnterprise DataArchitectureIntegrated EnterprisePlanning & BudgetingEIM SolutionArchitectureSales ForceEffectivenessMaster DataManagementFinancial Modeling& AnalysisBusiness ReportingEIM PortfolioAnalysis &RationalizationServiceEffectivenessData QualityManagementData GovernanceIntegratedPerformanceManagement SystemEIM HealthAssessmentRetention AnalysisMetadataManagementSome of the highlights of the CBC team and itsGlobal Toy ManufacturerLarge European Pharmaceutical FirmCBC consultants worked with the Client to create aneffective DW&BI strategy and draw out a three-yearroadmap of projects. The BI organization was facingchallenges due to multiple BI teams from acquiredbusinesses and their localized implementations.Cognizant proposed a tightly integrated BICCstructure, reporting map, future state BI architectureand the project roadmap for the client.For this Client, CBC consultants studied theexisting MDM environment and proposed a newMDM strategy that was aligned with businessgoals and the future business needs from masterdata. The consultants provided the customer witha new MDM reference architecture, governancemodel , business case and also identified quickwinsthat would provide short term benefits.EIM at CognizantEnterprise Information Management within Cognizant has more than 13,200+* information management consultantsacross the globe. Cognizant's award-winning EIM practice is at the forefront of partnering with leading companiesaround the world in architecting pragmatic and business-focused enterprise-wide IM solutions. The practice has beenrecognized for its role in enabling information management excellence through prestigious industry awards, includingthree Computerworld BI Perspectives Best Practices Awards, the DM Review Innovative Solution Award, two TDWIAwards, the Cognos Performance Leadership Award, the Cognos Excellence Award, three Informatica InnovationAwards, the Informatica Solution Partner of the Year Award, the Teradata Global Partner of the year Award, fourTeradata EPIC Awards and CIO 100 Award.For more information on Cognizant's EIM solutions, contact us at inquiry@cognizant.com or visit our website athttp://www.cognizant.com* As of March 2013World Headquarters500 Frank W. Burr Blvd.Teaneck, NJ 07666 USAPhone: +1 201 801 0233Fax: +1 201 801 0243Toll Free: +1 888 937Email: inquiry@cognizant.comEuropean Headquarters1 Kingdom StreetPaddington CentralLondon, W26BD UKPhone: +44 (0) 207 297 7600Fax: +44 (0) 207 121 0102Email: infouk@cognizant.comIndia Operations Headquarters#5/535, Old Mahabalipuram RoadOkkiyam Pettai, ThoraipakkamChennai, 600 096 IndiaPhone: +91 (0) 44 4209 6000Fax: +91 (0) 44 4209 6060Email: inquiryindia@cognizant.com© Copyright 2013, Cognizant. All rights reserved. No part of this document may be reproduced, stored in a retrieval system, transmitted in any form or by anymeans, electronic, mechanical, photocopying, recording, or otherwise, without the express written permission from Cognizant. The information contained herein issubject to change without notice. All other trademarks mentioned herein are the property of their respective owners.