March 20 & 21 - GES

VANCOUVER 2011KeynoteSpeakersRobb Gorman is a certified esthetician, trained to the exactingstandards of CIDESCO, the world’s foremost skin therapy association,based in Zurich, Switzerland. Having completed his postgraduatetraining with Bodé Spa for Guys in the fall of 2008, Robbnow specializes in skin care and waxing for men. He launched hisfirst independent venture, Bearskin, in 2008. The first of its kind,Bearskin was a mobile spa for men. In the fall of 2010, Robb joinedthe team at Bodé Spa. With over a decade of working with skin, hisskill, professionalism, warmth and humour ensures his clients feelwelcomed and very much at ease.Robb stands proudly among the rarefied ranks of the male esthetician.“Skin and body care isn’t just about looking good, says Robb,it’s a vital component of overall health and well-being. Men haven’thad this kind of relationship with themselves, but that’s changing.Fast. Education is paramount.” Robb celebrates the man who embraceshis uniqueness, celebrates men who believe in the power of theirbodies and those who are wanting to — working to — feel that power.Men’s Facials (EducationBeyond School) - Part 1Sunday 10:30 a.m. Room 10How many of us skin care professionals really treat our male clientdifferently when it comes to a facial treatment? What are the mainissues men are worried about with regards to their skin and appearance?Why is it as skin care professionals we treat men’s skincare so differently than the female counterpart? Do they not sufferfrom the exact same skin issues? Why then do most spas only offer1 or 2 types of facials for men? In this first of a two part seminar,we will go through a man’s facial from meet and greet, questions toask him, facial techniques just for him, and how to sell product toa guy. This seminar will leave you with information and educationto completely change the way you do men’s facials. You won’t wantto miss part two!Men’s Facials (EducationBeyond School) - Part 2Sunday 2:30 p.m. Room 10Upon turning a certain age and finally having facial hair, guys werewelcomed into that special club... the guys’ shaving club. Was thereanyone there to teach us? No way! Usually, our dad or big brothergave us a razor, some shaving cream and said go for it. Upon seeingus once we finished, with all the cuts and razor burn, we received aslap on the back and the words “Welcome to manhood”. And guesswhat: we have been shaving the same way since we were 13. Weneed help! Part two of this seminar is all about shaving. Since thearea a man shaves is about half of his face, don’t you think as skincare professionals we should include, alter, discuss, deal with shavingissues in our facial treatments? How do you care for razor burn,ingrown hairs... Simply put: is your client shaving properly? Menneed to be educated, and you are face care professionals right? Thiswill not only change how you do facials, but open another door forskin care products sales.Men’s Facials (EducationBeyond School) - Part 1Monday 10:30 a.m. Room 10Same as SundayMen’s Facials (EducationBeyond School) - Part 2Monday 2:30 p.m. Room 10Same as SundayCLAUDINE LAMClaudine Lam, a professional trainer andbusiness development coach, specializes inworking with entrepreneurs and small tomedium sized companies. Holding a Bachelorof Commerce degree and a FinancialManagement designation, Claudine complementsher formal education with over 10years of experience in business. Using the methodologies and systemsof SalesPartners, Claudine brings into effect the tremendouspower that learned sales and leadership programs can have on yourcompany with guaranteed results.Instantly Multiply Your Income withthe Same Amount of Effort!Sunday 10:30 a.m. Room 12After this conference, you will walk away with a step by step processon how to: leverage the power of suggestion; easily increaseyour sales results; and be more profitable.The Quickest Way to Overcome Your Fearof Numbers and Understand Their Power!Monday 10:30 a.m. Room 12Claudine Lam reveals the critical numbers that every businessowner should understand and a simple process to identify patternsand areas of opportunities proven to make you more money.KEYNOTE SPEAKERS31SPA-SHOW.COM