Business Overview - Dabur India Limited
Business Overview - Dabur India Limited
Business Overview - Dabur India Limited
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Penetration Levels: Sufficient Headroom90%Rural PenetrationUrban Penetration80%77%80%70%67%60%57%59%50%42%40%37%32%30%26%20%18% 18%19%10%5%3% 2%4%0%Toothpaste Shampoo Hair Oil Skin Cream MosquitoRepellantsInstantNoodlesHair DyesFloor CleanersSource: Industry Data Low penetration levels offer room for growth across consumption categories Rural penetration catching up with urban penetration levels1212