HANDBOOK - Wellington Institute of Technology

Topic(s) or summary of content:Strategy overviewFormulationImplementationEvaluationGlobalisationEthics and Social responsibilitySustainabilityOutsourcingTopic 1:Strategic OverviewLearning Outcome(s):Understand the nature of strategic managementAssessment criteria:1.1 Describe the strategic management process1.2 Explain the need for integrating analysis and intuition1.3 Discuss the benefits of strategic planning1.4 Discuss the relationship between strategy and achieving a sustained competitiveadvantageTopic 2:FormulationLearning Outcome(s):Demonstrate knowledge of strategy formulationAssessment criteria:2.1 Explain vision and mission2.2 Conduct internal and external assessment of an organisation2.3 Develop strategic objectives2.4 Compare, contrast and critique generic models2.5 Select or develop and appropriate strategyTopic 3:ImplementationLearning Outcome(s):Understand the process of strategy implementationAssessment criteria:3.1 Discuss the importance of short term objectives in achieving strategic goals3.2 Explain how and why structure, size, technology and culture impact onimplementation3.3 Discuss the implications of implementation for other plans such as: marketing,finance, R&D, and MIS.