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LABORATORY 4 Creating an Effective Scientific Presentation

LABORATORY 4 Creating an Effective Scientific Presentation

LABORATORY 4 Creating an Effective Scientific Presentation

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A. BackgroundChoose a single background, <strong>an</strong>d stick with it. Choose a single font <strong>an</strong>d stick withit. Choose a single color scheme <strong>an</strong>d stick with it. Const<strong>an</strong>tly ch<strong>an</strong>ging backgroundsthat have nothing to do with the show's content distract from your information.Text <strong>an</strong>d background should contrast strongly, creating a readable combination.Choose not only contrasting colors, but different brightness <strong>an</strong>d saturation of thosecolors. Try different combinations on your roommates <strong>an</strong>d teammates to get aconsensus on which colors work best. Dark text on a light background is the easiest toread. Backgrounds with images or patterns usually reduce readability of text, so if youhave a decorative background, make sure the pattern is only on the borders of the slide.It's all right to modify the text format of individual slides, using bulleted lists, images,text with images, etc. But keep the infrastructure of your presentation const<strong>an</strong>t so thatwhen you have something import<strong>an</strong>t to say, it doesn't get lost in the "noise."B. TextKeep your text simple. Do not use too m<strong>an</strong>y words on a single screen: either ofthese makes it difficult for your audience to read. Use key words <strong>an</strong>d simple phrases,excluding all but the most essential information. Empty space on a slide is a good thing:it enh<strong>an</strong>ces readability. Both text <strong>an</strong>d images should be large enough to read, but notso large as to give the impression that you're yelling.Don't ever use ALL CAPITALS. Also, do not use Title Capitalization if it's not a title.Wrong: LOW pH DENATURES ENZMESWrong: Low pH Denatures EnzymesRight: Low pH denatures enzymesLimit punctuation. Use bullets <strong>an</strong>d phrases that quickly convey your ideas.C. Special EffectsAvoid using sound, flashy <strong>an</strong>imations, text fly-ins, or "cute" effects. These mayseem gr<strong>an</strong>d at first, but they get old quickly, only to become distracting <strong>an</strong>d <strong>an</strong>noying.Humor is fine, but don't stray so far afield that your presentation seems more fit for <strong>an</strong>elementary school th<strong>an</strong> a college classroom. Treat your colleagues with respect bycreating a professional presentation that is me<strong>an</strong>ingful, <strong>an</strong>d not filled with trite,extr<strong>an</strong>eous material.Special effects c<strong>an</strong> be informative <strong>an</strong>d provide emphasis, if used properly. But usegood judgment, <strong>an</strong>d make sure they are related to your subject.D. ImagesUse high-quality, high-resolution images that reinforce <strong>an</strong>d complement your work.Make sure your images retain their clarity when projected on a large screen.E. <strong>Presentation</strong> StyleYou probably have used Power Point before, <strong>an</strong>d it's likely that you'll use it again.So take some time to familiarize yourself with its navigation. Learn to jump ahead orbackwards without having to pass through every slide. Practice! In m<strong>an</strong>y cases,audiences will ask a presenter to return to a particular slide during the question-<strong>an</strong>d<strong>an</strong>swerperiod. Be able to swiftly access the slides in question, <strong>an</strong>d you will convey aprofessional, competent impression.Limit the number of slides. A good rule of thumb is one slide per minute.3-2

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