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a world class British University in - City College - Academic.gr

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POSTGRADUATE PROGRAMMES DELIVERED IN KYIVMA <strong>in</strong> Market<strong>in</strong>g, Advertis<strong>in</strong>g & Public RelationsMSc <strong>in</strong> Bus<strong>in</strong>ess Management & TechnologyJOINa <strong>world</strong> <strong>class</strong> <strong>British</strong> <strong>University</strong> <strong>in</strong>KYIVThe <strong>University</strong>of Sheffield ranksamong the top 1%universities<strong>in</strong> the <strong>world</strong>Globalrecognitionfor Sheffield<strong>gr</strong>aduates


A truly unique study opportunity:Two <strong>University</strong> of Sheffield Masters’ pro<strong>gr</strong>ammes, now <strong>in</strong> KyivCITY <strong>College</strong>, the International Faculty of the<strong>University</strong> of Sheffield, pursu<strong>in</strong>g its goal to offer highquality <strong>British</strong> higher education along with KyivBus<strong>in</strong>ess School as a partner <strong>in</strong>stitute, offers twopost<strong>gr</strong>aduate pro<strong>gr</strong>ammes <strong>in</strong> Kyiv: the MA <strong>in</strong>Market<strong>in</strong>g Advertis<strong>in</strong>g & Public Relations and the MSc<strong>in</strong> Bus<strong>in</strong>ess Management & Technology. It is the firsttime that a <strong>British</strong> <strong>University</strong> of the calibre of the<strong>University</strong> of Sheffield is offer<strong>in</strong>g the opportunity touniversity <strong>gr</strong>aduates and professionals who do notwish to leave their country to pursue their studieslocally.CITY <strong>College</strong> is responsible for the academic deliveryof both pro<strong>gr</strong>ammes. Students will complete theirstudies <strong>in</strong> Kyiv and receive their de<strong>gr</strong>ee from the<strong>University</strong> of Sheffield.One weekend per monthLocation of studies: Kyiv, Ukra<strong>in</strong>eMA <strong>in</strong> Market<strong>in</strong>g, Advertis<strong>in</strong>g & Public Relations• Explore the latest market<strong>in</strong>g theory <strong>in</strong> today’s changed bus<strong>in</strong>ess environment• Develop a comprehensive understand<strong>in</strong>g of the <strong>in</strong>te<strong>gr</strong>ation of market<strong>in</strong>g, advertis<strong>in</strong>g, and publicrelations <strong>in</strong>side organizations• Develop the knowledge and skills required for pursu<strong>in</strong>g or advanc<strong>in</strong>g a career <strong>in</strong> market<strong>in</strong>g, advertis<strong>in</strong>g,and/or public relationsPROGRAMME OF STUDIES- Strategic Market<strong>in</strong>g- Advertis<strong>in</strong>g & Sales Promotion Management- E-Bus<strong>in</strong>ess & Internet Market<strong>in</strong>g- Public Relations Strategies- Innovation and NPD- Festivals & Events Management- Strategic Brand Management- Research Methods for Bus<strong>in</strong>essDissertationThis pro<strong>gr</strong>amme may be subject to m<strong>in</strong>or changesDEGREE TITLE:The title of Master of Arts <strong>in</strong>Market<strong>in</strong>g,Advertis<strong>in</strong>g & Public Relations isawarded directly by the <strong>University</strong> of SheffieldCAREER OPPORTUNITIESGraduates can pursue careers <strong>in</strong> variousmarket<strong>in</strong>g fields such as: Market<strong>in</strong>g Management,Brand Management, Product Development, MediaBuy<strong>in</strong>g, Copyright<strong>in</strong>g, Media Relations, PublicRelations Management, Market Research,Retail<strong>in</strong>g, SalesMSc <strong>in</strong> Bus<strong>in</strong>ess Management and Technology• Experience an <strong>in</strong>novative, multidiscipl<strong>in</strong>ary and rigorous curriculum <strong>in</strong> bus<strong>in</strong>ess management and <strong>in</strong>novation• Develop knowledge and skills to tackle management challenges and seize bus<strong>in</strong>ess opportunities• Become an <strong>in</strong>novative bus<strong>in</strong>ess leader <strong>in</strong> today’s technology-driven and global competitive marketplacePROGRAMME OF STUDIES- Knowledge, Society and ICT Policy- Entrepreneurship and Innovation- Manag<strong>in</strong>g Strategic Change- ICT for Strategic Management- Manag<strong>in</strong>g Knowledge-Driven ICT Projects- Internetworked Bus<strong>in</strong>ess Enterprises- Knowledge Technologies for Innovation- Innovation Management and New ProductDevelopment- Research MethodsDissertationDEGREE TITLE:The title of Master of Science <strong>in</strong> Bus<strong>in</strong>essManagement and Technology is awarded directly bythe <strong>University</strong> of SheffieldCAREER OPPORTUNITIESGraduates can pursue management careers <strong>in</strong> awide variety of <strong>in</strong>dustry sectors such asconsultancies, services, technology-based firms,telecommunications, education, manufactur<strong>in</strong>g,academia and governmental organisations or starttheir own companyThis pro<strong>gr</strong>amme may be subject to m<strong>in</strong>or changesWho can apply: <strong>University</strong> <strong>gr</strong>aduates who meet our entry requirements.Language of <strong>in</strong>struction: EnglishTotal duration: 2 years


CITY <strong>College</strong>, the International Faculty of the <strong>University</strong> of SheffieldCITY <strong>College</strong> is the 6th facultyof the <strong>British</strong> <strong>University</strong>, theonly one located overseas and itis an <strong>in</strong>te<strong>gr</strong>al part of the<strong>University</strong>.CITY <strong>College</strong> <strong>in</strong> Thessalonikioffers a range of under<strong>gr</strong>aduate(Bachelors’), post<strong>gr</strong>aduate(Masters’), Executive MBA andResearch de<strong>gr</strong>ee (PhD)pro<strong>gr</strong>ammes lead<strong>in</strong>g to a<strong>University</strong> of Sheffield de<strong>gr</strong>ee.The <strong>University</strong> of Sheffield is oneof the oldest public <strong>British</strong>Universities. It is a lead<strong>in</strong><strong>gr</strong>esearch university, located <strong>in</strong>Sheffield <strong>in</strong> South Yorkshire,England. Ranked with<strong>in</strong> theWorld's top 100 Universities andconstantly ranked amongst thetop 20 universities <strong>in</strong> Brita<strong>in</strong>. Itbelongs to the 1% of the bestuniversities <strong>in</strong> the <strong>world</strong>. Today,with nearly 24,000 students from124 countries, and almost 6000Accredited/ Recognised by top <strong>in</strong>ternational bodiesstaff, the <strong>University</strong> of Sheffield is apopular choice for universityapplicants.CITY <strong>College</strong> is be<strong>in</strong>g officially accredited and recognised for its high quality pro<strong>gr</strong>ammes from external,<strong>in</strong>dependent official bodies.www.city.academic.<strong>gr</strong>Kyiv Bus<strong>in</strong>ess SchoolKYIV Bus<strong>in</strong>ess School ranks among the 5 bestUkra<strong>in</strong>ian Bus<strong>in</strong>ess Schools, hav<strong>in</strong>g about 1000bus<strong>in</strong>ess <strong>gr</strong>aduates.It offers a well balanced portfolio of pro<strong>gr</strong>ammes,comb<strong>in</strong><strong>in</strong>g both <strong>in</strong>ternational and Ukra<strong>in</strong>ianprofessional certification pro<strong>gr</strong>ammes (ACCA, ACIIA,NIMA are among partner associations)It was the first <strong>in</strong>stitution to offer an InternationalMBA pro<strong>gr</strong>amme <strong>in</strong> Ukra<strong>in</strong>e and itspecializes <strong>in</strong> pro<strong>gr</strong>ammes designed andimplemented <strong>in</strong> collaboration with Ukra<strong>in</strong>ian bus<strong>in</strong>essorganizations and <strong>in</strong>dustry leaderswww.kbs.kiev.ua


Ivan MiroshnychenkoMSc <strong>in</strong> Management & Strategy – Entrepreneurship“I came to CITY <strong>College</strong> for my post<strong>gr</strong>aduate becauseit comb<strong>in</strong>es the benefits of academic excellence withstudy<strong>in</strong>g <strong>in</strong> a beautiful city, such as Thessaloniki. What Ifound at CITY was an <strong>in</strong>ternationally focused,<strong>in</strong>credibly <strong>in</strong>spir<strong>in</strong>g and dynamic European academic<strong>in</strong>stitution with top professors. Lectures and real-lifeprojects enhance my knowledge and polish myskills which for me are very important attributes ofCITY. Most importantly, receiv<strong>in</strong>g a highly reputedde<strong>gr</strong>ee from the <strong>University</strong> of Sheffield willdef<strong>in</strong>itely open many doors <strong>in</strong> my future career.”HighlightsA <strong>University</strong> of SheffieldDe<strong>gr</strong>eeDe<strong>gr</strong>ees are awarded directly fromthe <strong>University</strong> of Sheffield, one of thelead<strong>in</strong>g Universities <strong>in</strong> Europe andthe <strong>world</strong>.Accreditation andRecognitionCITY <strong>College</strong> <strong>in</strong>vites regularlyexternal and <strong>in</strong>dependent bodies toverify it’s quality. It is accredited bythe <strong>British</strong> Accreditation Council(BAC) and recognized by theNational <strong>Academic</strong> RecognitionInformation Centre (NARIC) as wellas many other accredit<strong>in</strong>g bodies.<strong>Academic</strong> Staff<strong>Academic</strong> staff have extensiveteach<strong>in</strong>g and professionalexperience and carry out substantialresearch work.Unique comb<strong>in</strong>ation ofdifferent fields of studySpecialized knowledge <strong>in</strong> differentfields of study is achieved through <strong>in</strong>depth analysis of theories comb<strong>in</strong>edwith the support of case studies andsimulation activities.A Student - CentredEducationSmall <strong>class</strong> size, <strong>in</strong>teractive learn<strong>in</strong>genvironment, e-libraries, and <strong>in</strong>dustryl<strong>in</strong>ks.Career ServicesStudents and <strong>gr</strong>aduates receiveextensive career advice, while theIndustrial and Career Liaison officeorganize annual career fairs, and<strong>in</strong>dividual <strong>in</strong>terviews assist<strong>in</strong>g<strong>gr</strong>aduates with their job search.Strong brandedalumni networkThe strong alumni association hashelped hundreds of <strong>gr</strong>aduates tostay <strong>in</strong> touch and over the yearshas developed huge network<strong>in</strong>gopportunities for its members.Local CampusLocal facilities allow students tostudy locally and receive a highlyranked <strong>British</strong> education andde<strong>gr</strong>ee <strong>in</strong> their own country.Unique Delivery ModeOne weekend per month ( Fridayafternoon, Saturday and Sunday)for a total duration of two yearsallow<strong>in</strong>g students to attend <strong>class</strong>eswithout hav<strong>in</strong>g to <strong>in</strong>terrupt theirstudies.For further details visit our website or contact us.CONTACTS:CITY <strong>College</strong>, International Faculty of the <strong>University</strong> of SheffieldStrategakis Site, 24, Proxenou Koromila Street, 546 22 Thessaloniki, Greece,Tel: (+30) 2310 224 421, 224 521, Fax: (+30) 2310 269 095, E-mail: acadreg@city.academic.<strong>gr</strong>www.city.academic.<strong>gr</strong>Kyiv Bus<strong>in</strong>ess Schooloff. 406, 34, Lesi Ukra<strong>in</strong>ki blv., Kyiv-01133, Ukra<strong>in</strong>e.+38-044-591-10-93 /94, e-mail: office@kbs.kiev.uawwww.kbs.kiev.ua

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