Management of Art Galleries – Business Models - Universität St.Gallen

Conceptual Basis 23 / 225Table 9: Business Model Components in Secondary SourcesSourceAlt & Zimmermann(2001)Bieger et al. (2002)Hedman & Kalling (2003)Morris et al. (2005)Osterwalder et al. (2005)Shafer et al. (2005)Stähler (2002)Source: Boehnke, 2007Business model components1. Mission: vision, strategic goals, value proposition2. Structure: actors and governance, strategic focus3. Processes: value creating activities4. Revenues5. Legal environment: beneficial and constraining regulations6. Technological environment: opportunities and limitations1. Value system: customers, products and services2. Communication concept: marketing position3. Revenue concept4. Growth concept: margin, market share5. Configuration of competencies: core competencies6. Organisation: firm boundaries7. Cooperation concept: value partners8. Coordination concept: governance across firm boundaries1. Customers2. Competitors3. Offering: products and services, marketing strategy4. Activities and organisation5. Resources: human, physical, organisational6. Supply of factors and production inputs7. Longitudinal process component: dynamics over time, scope ofmanagement1. Factors related to the offering: products and services, valuechain architecture2. Market factors: customer target groups3. Internal capability factors: core competencies4. Competitive strategy factors5. Economic factors: revenues, margins6. Personal/investor factors: time, scope and size ambitions1. Product: value proposition2. Customer interface: target customer, distribution channel3. Infrastructure management: value configuration, corecompetencies, partner network4. Financial aspects: cost structure, revenue model1. Strategic choices: customer, value proposition, competencies,revenue/ pricing, competitors, offering, strategy, branding,differentiation, mission2. Create value: resources, processes3. Value network: suppliers, customer information/relationship,information flows, product/service flows4. Capture value: cost, financial aspects, profit1. Value proposition2. Products or services3. Value architecture: market design, internal and external valuearchitecture4. Revenue model