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Prices and knowledge: A market-process perspective

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‘Bounded rationality’ <strong>and</strong> the price system 65There are more points in common with <strong>market</strong>-<strong>process</strong>economists: Simon (1959:314) has also shown some interest in theanalysis of disequilibrium <strong>and</strong> of the <strong>process</strong>es of adjustment toequilibrium. 4 In more recent writings he has pointed out the need forwhat he calls a ‘Schumpeterian component’ in economic theory,because in the language of mainstream economics ‘there is no roomfor a concept like “initiative”’:In the Walrasian picture, there is at all times a fixed set of <strong>market</strong>s,each with its supply function <strong>and</strong> dem<strong>and</strong> function <strong>and</strong> a pricefluctuating around the equilibrium value. Markets are neithercreated nor destroyed. In an economy where actions must bepositively motivated (let me call it a Schumpeterian economy),commodities are produced only after someone is motivated toconsider producing them. Investments are made only whensomeone is motivated to pay attention to a potential investmentopportunity <strong>and</strong> decides to invest. Job slots are created only whenemployers attend to the need for more workers <strong>and</strong> decide to try toemploy them. 5 (1984:53)It was probably this type of statement that led McNulty (1968: 656) topoint to Simon’s work as suggesting ‘a promising, if not yet altogethersatisfying, new dimension to microeconomics’ that could lead to a‘reformulation <strong>and</strong> expansion of the concept of competition’. Thisreformulation could make the concept of competition, ‘once again,what it was at the h<strong>and</strong>s of Adam Smith: a disequilibrium, behavioralconcept which is meaningful <strong>and</strong> relevant in terms of thecontemporary pattern of economic life’. Interestingly, <strong>market</strong>-<strong>process</strong>economists also hold this rivalrous notion of competition favoured byMcNulty.With so much in common, major differences between Simon <strong>and</strong><strong>market</strong>-<strong>process</strong> economists only start to appear on closerexamination of his thought. For Simon, what prevents man frombeing the perfectly optimizing creature of equilibrium economics isthat he suffers from bounded rationality. As he states in an oftenquoted definition:the capacity of the human mind for formulating <strong>and</strong> solvingcomplex problems is very small compared with the size of theproblems whose solution is required for objectively rational

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