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Metodologi Penyelidikan Ekonomi dan Perniagaan

Metodologi Penyelidikan Ekonomi dan Perniagaan

Metodologi Penyelidikan Ekonomi dan Perniagaan

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Faculty of Economics and Business, UNIMASCOURSE TITLECOURSE CODERESEARCH METHODOLOGY FOR ECONOMICS ANDBUSINESS(<strong>Metodologi</strong> <strong>Penyelidikan</strong> <strong>Ekonomi</strong> <strong>dan</strong> <strong>Perniagaan</strong>)EBQ2054CREDIT 4PREREQUISITE/SSYNOPSISEBQ2024 Statistics for Economics and BusinessThis course prepares students to comprehend the importance ofscientific research in economic and business environment.Emphases are given to planning, implementation, interpretation,evaluation and usage of research in the real world. Discussionsfocus on the main method in scientific research like surveymethods, observation and secondary data analysis. Explanantionon topics related the processes of research which includeidentification of problems, preparation of research proposal,designing of research taking into account data collection, dataanalysis, presentation and use of the research outputs. Studentswill be introduced to use certain softwares for data analysis.(Kursus ini bertujuan menyediakan pelajar untukmenghubungkan kepentingan penyelidikan saintifik di dalambi<strong>dan</strong>g ekonomi <strong>dan</strong> perniagaan. Penekanan khusus akan diberiterhadap perancangan, perlaksanaan, interpretasi, penilaian<strong>dan</strong> penggunaan penyelidikan di dalam dunia sebenar.Perbincangan akan berpusat kepada kaedah utama di dalampenyelidikan saintifik seperti kaedah tinjauan, pemerhatian <strong>dan</strong>analisis data sekunder. Penjelasan akan diberi untuk topik-topikberhubung dengan proses penyelidikan meliputi penentuanmasalah, penulisan ca<strong>dan</strong>gan penyelidikan <strong>dan</strong> penghasilanrekabentuk penyelidikan yang merangkumi kutipan data, analisisdata, pembentangan <strong>dan</strong> penggunaan keputusan penyelidikan.Pelajar juga akan didedahkan kepada penggunaan perisiantertentu untuk menganalisis data. )EBQ2054 Research Methodology for Economics and Business 1 / 4


Faculty of Economics and Business, UNIMASSampling techniquesNon-probability SamplingProbability SamplingSample sizeSampling errors5. Primary data collectionSurvey researchObservation research method, Experimental researchConstruction of survey questionnaireTypes of qualitative research66. Secondary dataSources of secondary dataEvaluation of sources of secondary dataTransformation and modification of data47. Data procesingCoding, cleaning, keying-in and preliminary analysisof dataData analysisHypothesis testing - t-test, Chi-Square,Measure of association, bivariate, multivariateanalysis68. Preparing and presentation of resultsTypes of reportsComponents of research reportsWriting processOral and written presentation of statistical reportsEvaluation and application of research59. Presentation of research proposal8ASSESSMENT Research Paper20 %Presentation10 %Problem-based assignments20 %Summary of research works20 %Final Examination30 %Total100 %EBQ2054 Research Methodology for Economics and Business 3 / 4


Faculty of Economics and Business, UNIMASREFERENCES 1. Zikmund,W.G., Babin,B.J.,Carr, J.C., and Griffin, M.(2010) Business Research Methods. 8th edition,South-Western, Cengage Learning, Singapore.2. Harun, A ,N. (2004). <strong>Metodologi</strong> <strong>Penyelidikan</strong> <strong>Ekonomi</strong><strong>dan</strong> Sains Sosial: Thompson.3. Babbie. E. (2005). The Basics of Social Research. 3rd ed.Thompson: Wadsworth.4. De Run, E.C., Lo M. C., and Kusnaryadi, H. (2008). BasicAnalysis: A Guide for Students and Researchers. Jade TreePress: Kuching.5. Cooper, D.R. , P.S. (2008). Business Research Methods,10th ed. McGraw-Hill.Last updated: May 4, 2011, Wed, 5:45 PMEBQ2054 Research Methodology for Economics and Business 4 / 4

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