operations flexibility in process industries - Roland Berger Strategy ...

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For the analyzed industries, the different types of flexibility havedifferent relevancy – demand flexibility is a common requirementRelevancy of different flexibility typesSPECIALITYCHEMICALSPHARMA-CEUTICALSCONSUMERCARELowHighLow High Low High1DemandDemandDemand2GeographyGeographyGeography3NetworkNetworkNetwork4TechnologyTechnologyTechnology5Mergers &acquisitionsMergers &acquisitionsMergers &acquisitionsSource: Roland Berger interview results, 200814
1 DEMAND FLEXIBILITYPredicting yearly flu types is very difficult for the pharmaceuticalindustry – demand for one serum can be very high or zeroExample: Flu serumDemanddemand for specificvirus (later: type A)• Serum has to be reproduced every year, as the virustransforms every year• Inventories are therefore not possible• WHO gives a yearly recommendation, which serumshould be produced/normally three types of viruses arecovered• Development of year specific serum takes up to 6 months• Extremely high demand of incubated eggs for repro-duction of antibodies (Impfviren), capacities are limited• Serum manufacturers expect that demand will doublewithin the next 10 years, resulting in production capacitiesrestraintsReal demandfor type Ademandtyoe Cdemandtype BAutumn Summer Fall WinterSource: Pandemic Report 2006tBackgroundProblem• Only one serum is really needed for one specific type• Production capacities have to be extremely flexible toreact to a specific demand• Limited production capacities15
Page 1: OPERATIONS FLEXIBILITYIN PROCESS IN
Page 4: The study covers three process indu
Page 7 and 8: Eight trends in the pharmaceutical
Page 9 and 10: Six trends in the consumer goods in
Page 11 and 12: Participants of this study confirm
Page 13: Different flexibility types exist:
Page 17 and 18: 3 NETWORK FLEXIBILITYFlexible produ
Page 19 and 20: 5 BUSINESS PORTFOLIO FLEXIBILITYM&A
Page 21 and 22: Choosing the most suitable flexibil
Page 23 and 24: 2DEDUCT OPERATIONS FLEXIBILITYBusin
Page 25 and 26: 4MEASURE IMPLEMENTATIONDecisions re
Page 27 and 28: DBest practice flexibility levers27
Page 29 and 30: M&A FLEXIBILITY LEVERSWith regard t
Page 31 and 32: 1A manufacturer of pharmaceutical p
Page 33 and 34: 3A consumer goods and a pharmaceuti
Page 35 and 36: 5A large consumer goods company fac
Page 37: 7The specialty chemicals company us

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