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Business Modelling: - tud.ttu.ee

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<strong>Business</strong> Model Research 2010 FindingsUnderperformers vers outperformersAlthough the outperformers’ business model innovation and transformation alsofocused on product/service asset value propositions, the focus on business modelalignment was the main focus of competitive advantage.© SAP 2011 / Page 18Source: Real-world BPM in an SAP environment , The Importance of a <strong>Business</strong> Model, SAPpress, 2011 –Mark von Rosing, et al.

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