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Industry Transformation Drives the Need forBusiness Model InnovationThroughout the analyses, information was gathered and conclusions were made basedon these top- and bottom-half groupings. The analysis results show that business modelsmatter to the performance of all companies. The research, however, clearly shows thedifference in how the outperformers and underperformers focused on their innovationwithin service/product, operations, and business model© SAP 2011 / Page 16Source: Real-world BPM in an SAP environment , The Importance of a Business Model, SAPpress, 2011 –Mark von Rosing, et al.
Business Model Research 2010 FindingsUnderperformers vers outperformersThe underperformers’ business model innovation and transformation mostly focused around:1. Product/service asset value proposition2. Product/service innovation3. Operations innovation4. Cost reduction.© SAP 2011 / Page 17Source: Real-world BPM in an SAP environment , The Importance of a Business Model, SAPpress, 2011 –Mark von Rosing, et al.
Page 1 and 2: Business Modelling:SAP’ Business
Page 3 and 4: Sascha Kuhlmann• Director Enterpr
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Page 15: Timing of Leading Business Model In
Page 19 and 20: Business Model:What can, what shoul
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Page 23 and 24: Example of Business Model Level 1 :
Page 25 and 26: Business Modelling:Example Defense
Page 27 and 28: Business Model Level 3:Defense - Ar
Page 29 and 30: Business Model Level 3:Defense - Na
Page 31 and 32: Business Model Level 3:Oil & Gas Up
Page 33 and 34: Benchmark HeatMapThe need of identi
Page 39 and 40: Example of CIO Performance & Value
Page 41 and 42: How a Business Model can be integra
Page 43 and 44: Business Model to Process Model:Pro
Page 45 and 46: Process Level 1: Defense example©
Page 49 and 50: Process Example Sales & Service:Und
Page 51 and 52: Process Level 3: Defense exampleCon
Page 57 and 58: SAP's Modelling Principals’Busine
Page 59 and 60: Order dataSales Order ConfirmationR
Page 61 and 62: Business Model is a part of SAPs Bu
Page 63 and 64: Proposed Next Steps:SAP Business Mo

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