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Boeing Media Guide - PGA TOUR Media

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STAFF BIOSMICHELLE DeLANCY INTERIM <strong>TOUR</strong>NAMENT DIRECTORMichelle DeLancy is the Interim Tournament Director of the <strong>Boeing</strong> Classic. She is responsible for the day-to-dayoperations of the tournament, including sponsor sales and support, marketing and communications, promotions,signage, special events, player relations, committees and the management of vendor relationships.A key member of the tournament’s operation since its inception, DeLancy was promoted to Interim TournamentDirector from Associate Tournament Director in March 2009. She began working full time for the <strong>Boeing</strong> Classic inNovember 2006. Prior to solely focusing her efforts on the tournament, DeLancy worked for Virginia Mason MedicalCenter and Benaroya Research Institute at Virginia Mason since December 2000 as Events and Marketing Coordinatorand then Marketing Director.LARRY DICKENSON <strong>TOUR</strong>NAMENT CHIEF EXECUTIVEOn May 20, 2008, the <strong>Boeing</strong> Classic named Larry Dickenson to the newly created position of Tournament ChiefExecutive. In his role, Dickenson will look to build partnerships with business and community leaders across theNorthwest with a goal to increase the tournament’s annual donation to The Heart Institute at Virginia Mason MedicalCenter.Dickenson retired from <strong>Boeing</strong> in 2007 after a 25-year career with the company. The last two years, Dickensonserved as the vice president of Sales for the Commercial Airplanes business and in that role was responsible for thesales of commercial airplanes and related services to airline customers and leasing customers around the world. Hepreviously spent 20 years leading the <strong>Boeing</strong> Commercial Airplanes Asia/Pacific Sales organization, maintaining strongrelationships between <strong>Boeing</strong> and its partners – Asia/Pacific airlines and Asian aerospace industry suppliers.Dickenson is a Fellow of the Royal Aeronautical Society and an active board member of the Fred Hutchinson CancerResearch Center, Board of Governor’s Northwest Industries Partnership and the National Economic DevelopmentBoard at California State University – Fresno. He is also a member of the Callaway Golf Company’s golf club test panel.Dickenson holds a bachelor’s degree in Business Administration from California State University – Fresno, and alsoattended the attended The Advanced Management Policy Institute at the University of Southern California.JOE SIRLINOPERATIONS DIRECTORJoe Sirlin enters his second year as the Operations Director for the <strong>Boeing</strong> Classic. Sirlin is responsible for theplanning and execution of all operational issues, which include course construction, permitting, security, infrastructurebuild out, parking and traffic control, city and golf course issues and vendor coordination.Prior to joining the staff of the <strong>Boeing</strong> Classic, Sirlin was the Operations Director for Orswell Events and has workedin various capacities in sports management for 12 years.KIMBERLY AIGNER MARKETING COORDINATORNow in her second year with the <strong>Boeing</strong> Classic, Kimberly Aigner assists with the marketing efforts of thetournament including sponsorship fulfillment, special events, online and social marketing initiatives. In addition to herduties with the tournament, Aigner supports the marketing department for Virginia Mason Medical Center.10

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