messaging in africa mms explosion financial clearing upgrades
messaging in africa mms explosion financial clearing upgrades
messaging in africa mms explosion financial clearing upgrades
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7In just a few years, mobile phones havemorphed from brick-sized luxuries used forvoice calls <strong>in</strong>to multi-purpose devices that are,<strong>in</strong> essence, irreplaceable mobile life managementsystems.Today’s use cases are vast and evolv<strong>in</strong>g quickly.We take photos and videos, and send them tofamilies, friends, colleagues and customers. Wemake purchases with mobile wallets, check <strong>in</strong> forflights and jo<strong>in</strong> live video calls. I even have an appthat identifies the planets and constellations <strong>in</strong> thenight sky visible from my exact location.Such radical change <strong>in</strong> the way we exchange<strong>in</strong>formation has presented clear opportunities formobile operators. However, with the constant appearanceof new ecosystem players look<strong>in</strong>g for theirshare, operators must tackle three key challenges tomake the most of this revolution.Cont. on page 10