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School bus tracking solutions help drive safety, cost ... - AT&T

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Brief<strong>School</strong> <strong>bus</strong> <strong>tracking</strong> <strong>solutions</strong> <strong>help</strong><strong>drive</strong> <strong>safety</strong>, <strong>cost</strong>-effectivenessIntroduction<strong>School</strong>s officials across the U.S. are faced with the dilemma ofkeeping up with an accelerated pace of technological advances, whileoperating under flat or declining budgets. As technology becomesmore integrated into everyday life, from classroom learning to districtoperations, it is important to find <strong>solutions</strong> that <strong>help</strong> to solve realproblems, but yet don’t “break the bank”.One such solution involves school <strong>bus</strong> transportation. Administratorsand transportation directors work to keep students safe and theirfleets running efficiently. Some districts have saved money by creatingmore efficient transportation organizations, incorporating technologyto improve communications and create operational efficiencies.The ability to know the location of all <strong>bus</strong>es can <strong>drive</strong> significantproductivity increases for schools. 1 Mobile resource management(MRM) <strong>solutions</strong> can give administrators greater visibility into thelocation of the <strong>bus</strong>es and <strong>help</strong> districts create a safer, more <strong>cost</strong>effectivetransportation system.The vast majority of districts, however, still track their <strong>bus</strong> fleets byradio, the same way they always have. But spotty coverage, excessivechatter with too many <strong>drive</strong>rs per channel and open access by thepublic are just a few of the problems with radio-based <strong>tracking</strong>. Evenmore important, dispatchers only know where their <strong>bus</strong>es are when<strong>drive</strong>rs report their locations.Significant ROIMany districts are using MRM <strong>solutions</strong> to address these challenges.Industry analysts have found the return on investment for MRM<strong>solutions</strong> to be “straightforward and impressive, with customersreporting significant reductions in operating <strong>cost</strong>s, increased employeeproductivity and improved customer relationships.” 2Tracking <strong>bus</strong>es via GPS can improve logistics and minimize <strong>cost</strong>sby accurately reporting <strong>bus</strong> locations, providing real-time data toallow fast response to breakdowns, accidents and other emergencies.Real-time visibility into vehicle location can <strong>help</strong> transportationmanagers better plan routes, comply with district policies and savemoney on fuel by reducing unnecessary mileage. MRM <strong>solutions</strong> letdistricts monitor <strong>bus</strong> speed, improving passenger <strong>safety</strong> and <strong>drive</strong>raccountability and even stay on top of vehicle maintenance.Time <strong>tracking</strong> gives <strong>drive</strong>rs the ability to remotely clock in and out ofwork shifts, allowing school districts to monitor the time required tocomplete tasks and collect timesheet reports, reducing payroll andinvoice errors.Until fairly recently, MRM systems required custom-designed, dedicatedservers, necessitating enormous up-front capital investments. Today,MRM <strong>solutions</strong> offer affordable entry points, thanks to the developmentof low-<strong>cost</strong> GPS-enabled mobile devices that give districts the abilityto monitor and track vehicles from any Internet-capable computer,tablet or smartphone. Monthly subscription pricing of these hostedservices is designed to appeal to even the tightest IT budgets.AT&T can <strong>help</strong> improve school <strong>bus</strong> fleet and asset managementefficiencies with low <strong>cost</strong>, real time vehicle <strong>tracking</strong> <strong>solutions</strong>. AT&T’sportfolio includes fleet and asset management <strong>solutions</strong> that• Track mobile assets and mileage and generate alerts• Monitor the locations and activities of school and campus <strong>bus</strong>esand <strong>drive</strong>rs• Provide advanced mobile workforce management, including GPSbased location <strong>tracking</strong>, wireless job dispatching, mobile timeclock, geofencing, advanced wireless forms and many othercritical functions


<strong>School</strong> <strong>bus</strong> <strong>tracking</strong> <strong>solutions</strong> <strong>help</strong> <strong>drive</strong> <strong>safety</strong>, <strong>cost</strong>-effectiveness_________________________________________________________________________________ 2• Generate real time information about the location and status of<strong>bus</strong>es and mobile resources, including <strong>safety</strong> and security statusand engine diagnostics to <strong>help</strong> lower maintenance <strong>cost</strong>s andvehicle down-time by identifying vehicle performance issues• Enhance <strong>drive</strong>r <strong>safety</strong> and meet regulatory compliancerequirements with automatic <strong>drive</strong>r logsIn all, the <strong>solutions</strong> <strong>help</strong> school districts do more efficiently andeffectively what they’re already doing manually.Reduced Operating CostsRising fuel and vehicle maintenance prices and ongoing concernfor student <strong>safety</strong> have led many school districts to introduce MRM<strong>solutions</strong>. Integrating automatic vehicle location/GPS technology with<strong>drive</strong>r scheduling enables school districts to simplify payroll processes,easily exporting <strong>drive</strong>r data to payroll systems and enabling workercompliance with regard to work hours, breaks and overtime.GPS-enabled devices allow dispatchers to know exactly where every<strong>bus</strong> is, providing near real-time <strong>tracking</strong> at any time, even duringemergencies. Districts can compare planned routing verses actual anddetermine what time each <strong>bus</strong> arrived at each <strong>bus</strong> stop and how long itwas there; they can monitor idle time to <strong>help</strong> comply with district limitsand provide on-time performance reporting for each school.Districts can receive alerts when a <strong>drive</strong>r exceeds a certain speed,travels outside approved routes or uses a vehicle after hours. The<strong>solutions</strong> <strong>help</strong> districts ensure <strong>drive</strong>r compliance with policies, improve<strong>drive</strong>r performance and enhance <strong>safety</strong> for students and <strong>drive</strong>rs. Theycan improve time management, save fuel by monitoring idling timeand reduce operating <strong>cost</strong>s.<strong>School</strong> officials understand they can also control fuel <strong>cost</strong>s andminimize the risk of breakdowns by keeping vehicles in prime shape,but many districts have a difficult time keeping up with routine vehiclemaintenance. Telematics technology monitors vehicle performance and<strong>help</strong>s officials determine when maintenance is necessary. Monitoringengine speed, oil pressure and coolant temperature can prevent <strong>safety</strong>hazards and expensive repairs. Vehicle maintenance, diagnostics andsensor <strong>solutions</strong> give school districts tools that address the challengesof fleet maintenance, notifying them when vehicles are due for serviceand alerting them when a vehicle has engine trouble.MRM <strong>solutions</strong> can <strong>help</strong> districts• Increase <strong>safety</strong> and security• Cut operating <strong>cost</strong>s• Improve time management• Manage fuel <strong>cost</strong>sPeace of Mind for ParentsMRM <strong>solutions</strong> also enable districts to provide better customer service.One <strong>bus</strong> company that transported children with special needsreceived dozens of calls from parents any time a <strong>bus</strong> was even a fewminutes late. “Many of the students can’t make it to a <strong>bus</strong> stop or theycan’t be left to wait there,” said Rob Reinhardt, vice president of StationWagon Service, a New Jersey <strong>bus</strong> company. “We have to pick them upat their front door.”The frequency of parent calls increased dramatically during inclementweather. An AT&T <strong>tracking</strong> solution provided an effective andinexpensive way for the company to track its <strong>bus</strong>es with a passwordprotectedwebsite that displays the real-time GPS location of everyvehicle. “Instead of contacting the <strong>drive</strong>r, we can go to a web portaland tell parents, ‘they’re taking it slow; I can see that they’re doing30 miles an hour.’ When you have a five-year-old child you want realanswers quickly. You don’t want somebody just guessing where yourchild is,” Reinhardt said. “That <strong>help</strong>s us immensely.”The solution, which is expected to pay for itself in a year, increasesthe level of <strong>safety</strong> and security that the company can provide forpassengers. “It’s a big differentiator in our industry to have this device,”he said. “I know that the system works, and I believe that eventually,some kind of <strong>tracking</strong> system will be mandated in all <strong>bus</strong>es,” he said.“Transporting students to school is a vital service. The more technologyadvances, the better it is for the industry,” Reinhardt said. “We arealways going to be needed, but we have to stay with the times andthat includes using GPS technology.”Why AT&T?AT&T has the network, mobile <strong>solutions</strong> and expertise to <strong>help</strong> districtswork faster and more efficiently. Customers trust <strong>solutions</strong> fromAT&T because of the strong, ongoing relationship AT&T has with itstechnology providers – in addition to certifying devices as compatiblewith its network, AT&T resells the products of best-in-class vendorsunder the “from AT&T” brand. All AT&T MRM <strong>solutions</strong> ride on AT&T’sintelligent network.AT&T’s <strong>School</strong> Bus Tracking portfolio and network are making low <strong>cost</strong>,real-time vehicle <strong>tracking</strong> a reality. The <strong>solutions</strong> improve <strong>safety</strong> andefficiency and can even lengthen the life of fleet vehicles by assistingwith scheduled maintenance. AT&T’s experts can <strong>help</strong> districts findthe right system, give on-going customer support and provide flexibleleasing options.Notes1. MAXIMIZING ROI WITH MRM: Selecting the Right Mobile ResourceManagement Solution. A Frost & Sullivan White Paper. July, 2008, p.6.2. MAXIMIZING ROI WITH MRM, p.4.• Provide greater accountability for workforces• Drive productivity• Improve customer serviceFor more information contact an AT&T Representative or visit www.att.com/school<strong>bus</strong>.07/12/13 AB-2209-02© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

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