White Spaces Innovation in Sweden - Innovation policy for ... - Vinnova

White Spaces Innovation in Sweden - Innovation policy for ... - Vinnova White Spaces Innovation in Sweden - Innovation policy for ... - Vinnova

13.07.2015 Views

WHITE SPACES INNOVATION IN SWEDENas conventional mass production using industrialised „productivist‟ chemical, pesticideand other conventional control technologies. A once strong but now fading path dependencewas on shipbuilding in Malmö but with the closure of the Kockums yard in the1980s that has led to redundancy and migration of shipyard workers. By early 2010 thewestern harbour area had been re-invented as a centre of „cognitive-cultural‟ and otherservice industry. Other activity also assiduously promoted by a highly capable regionaldevelopment agency includes mobile telephony („Mobile Heights‟), electronic security,the Skåne film industry and new media, including computer gaming. An emergentcleantech industry („Sustainable Hub‟) and a Systems Resilience initiative („TrainingRegions‟) are also beginning to be visible.The Skåne region development authorities prioritise cluster-building but also the explorationof value in the so-called „white spaces‟ between cluster fields („adjacent possible‟)where innovation opportunities are considered to lie. Accordingly, efforts havebeen successfully made to encourage crossover practices between the film industry(home of the Wallander detective series) and the tourism industry, resulting in a new€60 million „film tourism‟ industry centred on Ystad in coastal southern Skåne. Thisalso connects to the hospitality and culinary tourism aspects of the food-tourism platform.Another sphere in which the regime promotes both emergent clustering and transversalityis in relation to clean food packaging with projects bringing joint research andtesting of starch (from potatoes) as a degradable bioplastic and other variants of cleanand reduced packaging. Lead packaging firm Tetrapak is faced with the imperative toinnovate as consumer demand for cleaner and less packaging leads to reductions inmarket demand that resulted in reduction of overseas and domestic employment. Thecentrally-funded Skåne Food Innovation Network has been a big promoter of functionalfood technology, receiving €10 million over ten years, to develop it and the food clustermore generally. In 2010 these efforts were met with considerable success when the mainhealth drinks producer Skåne Dairies sold its main ProViva portfolio to French multinationalDanone for €50 million. These clusters constitute specific regional STSs in linewith the MLP perspective.Accordingly, Skåne Region is committed to giving greater identity and focus to itsestablished and nascent industries by promoting its cluster policy which targets abouteight fields. However, regime management builds upon transversal thinking and practicesuch as that advanced in Blackwell et al., (2010) about the evident advantages offilling regional „white spaces‟ by stimulating the discovery of „revealed relatedness‟ andpromoting transversal or interface projects and initiatives among clusters. As it standsthe clusters are mostly new and rather weak, except for food and film. However,Skåne‟s position on the Swedish periphery but in a Scandinavian core due to its proximityto Copenhagen, means geographic proximity is important, something recognised inthe status of the international Medicon Valley life science cluster between Skåne andthe Danish capital.44

WHITE SPACES INNOVATION IN SWEDENThe Skåne Food Innovation NetworkRe-researching the regional innovation system in early 2011, the following had evolved.First, regarding the regional food cluster (SFIN) and its evolving strategy (regionalparadigm and regime or STS), this had confronted the future shock of the ending of itscore funding from Sweden‟s central innovation agency by re-framing its trajectory. Thisinvolved three new initiatives. First SFIN‟s core concept had shifted significantly inperceiving opportunity in an „adjacent possible‟ evolution as the regional innovationnetwork selling and supplying innovation and entrepreneurship services to all regionalclusters. Thus it would sit, close to market, beneath the regional economic developmentagency and the regional administration more generally. This advisory and consultancyfunction would grow out of capabilities developed over a ten year period in managingboth a complex food cluster and building „relatedness‟ bridges to different regional andsupra-regional (Baltic Sea Region) clusters and global networks with other food clusters.Second, and to assist this process, a multi-level perspective had been embarkedupon involving lobbying central government ministries and politicians to raise standardsby changing regulations and helping create new food innovation opportunities. The aimis no less than re-invention of the public procurement process, moving it away from aningredients-led to a meal experience-led approach. One example of this concerned„Food for the Elderly‟ whereby better quality would be required from rules and expectationsregarding food from the health and social security authorities for hospitals andcare-homes. Having cluster entrepreneurs ready to demonstrate improved service qualityto ministers strengthened the lobbying effort. A third aim is to raise innovationamong large food companies by getting „silos and clusters‟ to co-operate on innovation.This involves creating arenas where innovation demonstrations („preadaptation‟) andexploration of innovation structural holes (known in the region as „white spaces‟) mightoccur („adjacent possible‟). Thus „green‟ packaging, the „sustainable hub‟ cluster, LifeSciences, Media Evolution and Mobile Heights (ICT) would be among innovative contextsintroducing and exploring innovation with each other. Accordingly, from the foodindustry perspective, transversality of this kind would allow SFIN to spearhead a morerobust export model, acting „guerrilla-like‟ to bring entrepreneurs directly into exportmarkets. In general, this „T‟ model as deployed by SFIN works upwards in the foodfocus (MLP) and outwards in the relatedness dimension, connecting fast-moving entrepreneursystems with slow moving, large corporations to increase innovation and expandglobal markets.Mobile HeightsThis cluster constitutes a platform of large firms like Sony Ericsson, ST Ericsson, EricssonGroup and TeliaSonera and ICT start-ups in incubators and the MH Business Centre.As a cluster it is already well-entrenched in a highly globalised ICT industry. Veryrapidly, with major shocks to the hitherto Nordic predominance in mobile telephony, theglobal market has been invaded and expanded by Asian producers, notably South Korea45

WHITE SPACES INNOVATION IN SWEDENThe Skåne Food <strong>Innovation</strong> NetworkRe-research<strong>in</strong>g the regional <strong>in</strong>novation system <strong>in</strong> early 2011, the follow<strong>in</strong>g had evolved.First, regard<strong>in</strong>g the regional food cluster (SFIN) and its evolv<strong>in</strong>g strategy (regionalparadigm and regime or STS), this had confronted the future shock of the end<strong>in</strong>g of itscore fund<strong>in</strong>g from <strong>Sweden</strong>‟s central <strong>in</strong>novation agency by re-fram<strong>in</strong>g its trajectory. This<strong>in</strong>volved three new <strong>in</strong>itiatives. First SFIN‟s core concept had shifted significantly <strong>in</strong>perceiv<strong>in</strong>g opportunity <strong>in</strong> an „adjacent possible‟ evolution as the regional <strong>in</strong>novationnetwork sell<strong>in</strong>g and supply<strong>in</strong>g <strong>in</strong>novation and entrepreneurship services to all regionalclusters. Thus it would sit, close to market, beneath the regional economic developmentagency and the regional adm<strong>in</strong>istration more generally. This advisory and consultancyfunction would grow out of capabilities developed over a ten year period <strong>in</strong> manag<strong>in</strong>gboth a complex food cluster and build<strong>in</strong>g „relatedness‟ bridges to different regional andsupra-regional (Baltic Sea Region) clusters and global networks with other food clusters.Second, and to assist this process, a multi-level perspective had been embarkedupon <strong>in</strong>volv<strong>in</strong>g lobby<strong>in</strong>g central government m<strong>in</strong>istries and politicians to raise standardsby chang<strong>in</strong>g regulations and help<strong>in</strong>g create new food <strong>in</strong>novation opportunities. The aimis no less than re-<strong>in</strong>vention of the public procurement process, mov<strong>in</strong>g it away from an<strong>in</strong>gredients-led to a meal experience-led approach. One example of this concerned„Food <strong>for</strong> the Elderly‟ whereby better quality would be required from rules and expectationsregard<strong>in</strong>g food from the health and social security authorities <strong>for</strong> hospitals andcare-homes. Hav<strong>in</strong>g cluster entrepreneurs ready to demonstrate improved service qualityto m<strong>in</strong>isters strengthened the lobby<strong>in</strong>g ef<strong>for</strong>t. A third aim is to raise <strong>in</strong>novationamong large food companies by gett<strong>in</strong>g „silos and clusters‟ to co-operate on <strong>in</strong>novation.This <strong>in</strong>volves creat<strong>in</strong>g arenas where <strong>in</strong>novation demonstrations („preadaptation‟) andexploration of <strong>in</strong>novation structural holes (known <strong>in</strong> the region as „white spaces‟) mightoccur („adjacent possible‟). Thus „green‟ packag<strong>in</strong>g, the „susta<strong>in</strong>able hub‟ cluster, LifeSciences, Media Evolution and Mobile Heights (ICT) would be among <strong>in</strong>novative contexts<strong>in</strong>troduc<strong>in</strong>g and explor<strong>in</strong>g <strong>in</strong>novation with each other. Accord<strong>in</strong>gly, from the food<strong>in</strong>dustry perspective, transversality of this k<strong>in</strong>d would allow SFIN to spearhead a morerobust export model, act<strong>in</strong>g „guerrilla-like‟ to br<strong>in</strong>g entrepreneurs directly <strong>in</strong>to exportmarkets. In general, this „T‟ model as deployed by SFIN works upwards <strong>in</strong> the foodfocus (MLP) and outwards <strong>in</strong> the relatedness dimension, connect<strong>in</strong>g fast-mov<strong>in</strong>g entrepreneursystems with slow mov<strong>in</strong>g, large corporations to <strong>in</strong>crease <strong>in</strong>novation and expandglobal markets.Mobile HeightsThis cluster constitutes a plat<strong>for</strong>m of large firms like Sony Ericsson, ST Ericsson, EricssonGroup and TeliaSonera and ICT start-ups <strong>in</strong> <strong>in</strong>cubators and the MH Bus<strong>in</strong>ess Centre.As a cluster it is already well-entrenched <strong>in</strong> a highly globalised ICT <strong>in</strong>dustry. Veryrapidly, with major shocks to the hitherto Nordic predom<strong>in</strong>ance <strong>in</strong> mobile telephony, theglobal market has been <strong>in</strong>vaded and expanded by Asian producers, notably South Korea45

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