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You may walkthelicensedcontractor walk... but can you talk the LEC talk?By Scott HamiltonIn an already competitive residential market that suffersthe effects of an unlicensed underground economy, it’sup to Ontario’s electrical contractors (ECs) to marketboth their licences and the benefits of using licensedECs (LECs) to consumers. What are some of the thingsyou—as a licensed electrical contractor—should be tellingboth current and future clients? I’m glad you asked.Why use an LEC?Being licensed shows you’ve been properly educatedand tested, and that you’re a qualified, competent andinsured electrical contractor. In fact, it is illegal inOntario to hire an unlicensed contractor to performelectrical work (unless that work is being done by thehome owner).As an LEC, all of your work is inspected and yourcustomers are provided with a certificate of inspectionafter project completion. You’re held accountable toa regulatory and enforcement board for all of youractions, so consumers know that—should there everbe a problem—they know where to go to find you,and what steps and procedures to take to deal withthe issue. You are accountable, and that makes clientsfeel good.And if that weren’t enough to convince the customeryou deserve his business, being an LEC also meansthat your work won’t void any home/business insurancepolices.“Having a licence shows that the electrical contractor’swork will protect the end user’s home,” says LucyContinues page 1210 • november/december 2008 • www. mag.comUltrasave_EB_Aug08.indd 17/10/08 9:55:45 AM

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