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≥ surveySurvey 2012≥ The quality of life and work at BB Centrum in 2012≥ We present the results of the satisfaction surveyIt is for the fourth time that a major tenant satisfaction survey has been carried out atBB Centrum. The online questionnaire is especially, and traditionally, aimed at obtaininginformation about the opinions and attitudes of individuals working at BB Centrum.The survey was commissioned by the developer PASSERINVEST GROUP to a contractor –NMS Market Research Company.≥ The survey builds upon the previous tenants satisfaction surveyscarried out in the years 2001, 2004 and 2008≥ The survey was undertaken from the 4th to 17th June, 2012≥ The data collection technique: online questionnaire≥ A total of 10,140 employees of the companies based at BB Centrumwere invited to take part in the survey≥ A total of 2,225 employees responded at least 80% of thequestionnaire, representing 22% of all the invited people≥ The data analysis reflects answers provided by the respondents whohave answered at least one question – the analysis is based on theresponses of 2,345 participantsA great many people from eachcompany operating at BB Centrum tookpart in the survey. This clearlydemonstrates that the BB Centrum“residents” take a lively interest in theprospects of this complex. “Incomparison with other surveys carriedout by our company, the return ratewas very good – over one fifth of all theBB Centrum employees participated.Take GE Money Bank, for instance,where 41% of the employeesresponded,” says Ondřej Veis, ExecutiveDirector of NMS MarketResearch agency. “The questionnairewas completed by 2,300 employees ofthe BB Centrum complex,” adds Veis.“Both the high level of participationand the actual survey results gave megreat pleasure. The number ofrespondents demonstrates that peoplecare for the place where they spend asignificant part of their day, beingwilling to participate in shaping itsfurther direction. Information obtainedin this manner are of high value to usbecause, thanks to it, we can evenbetter and more effectively work on thefurther development of BB Centrum,”says Radim Passer, Chairman of theBoard, PASSERINVEST GROUP, in hiscomment on the results of the survey.Similar to the previous surveys, the questions addressed satisfaction with workingconditions, shops, services and time spent in the entire area of BB Centrum.They can be simply summarized by the following headings:≥ The overall image of BB Centrum≥ Transport and parking≥ Services and catering4