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implementation of quality tools in small medium industry - Universiti ...

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CHAPTER 1INTRODUCTION1.1 BackgroundQuality <strong>tools</strong> are the methods use to analyze and improv<strong>in</strong>g products. One <strong>of</strong>the objectives <strong>of</strong> <strong>quality</strong> <strong>tools</strong> is less variation <strong>in</strong> the product. The phrase lessvariation is a relative one. Less than a product that has more variation. To create a<strong>quality</strong> product, we m<strong>in</strong>imize the variation <strong>in</strong> the specification <strong>of</strong> the product. Thus<strong>quality</strong> also could mean reliability. This implies that <strong>quality</strong> product tend to be morereliable. Quality has several major bus<strong>in</strong>ess advantages. Some <strong>of</strong> them are <strong>quality</strong>builds customer loyalty, pr<strong>of</strong>its marg<strong>in</strong>s can be susta<strong>in</strong>ed, plus a better impressionhelps expand the customer base. In the long run, <strong>quality</strong> will reduce the operat<strong>in</strong>gcosts and <strong>in</strong>crease pr<strong>of</strong>its. Quality also means larger bus<strong>in</strong>ess pr<strong>of</strong>it as the companycan elim<strong>in</strong>ate or reduce waste. There is a great deal <strong>of</strong> pr<strong>of</strong>it to make by <strong>quality</strong>improvements <strong>in</strong> products and services, bus<strong>in</strong>ess processes and people. The purpose<strong>of</strong> <strong>quality</strong> management is to set up a <strong>quality</strong> and management discipl<strong>in</strong>e that preventsdefects from happen<strong>in</strong>g <strong>in</strong> company’s performance cycle. To accomplish this, acompany has to act now <strong>in</strong> situations that may cause problems later. Quality must bemeasured <strong>in</strong> order to manage it. The company must measure the results <strong>of</strong> how everypart <strong>of</strong> their company is do<strong>in</strong>g at provid<strong>in</strong>g <strong>in</strong>ternal and external customers with whatthey want. Whatever measure they choose should work for each department so thatthey can understand and asses the impact <strong>of</strong> <strong>in</strong>dividual decisions on the company asthe whole and on their customers. The place that has related with this topic is exactly<strong>in</strong> <strong>in</strong>dustries field. This is because every product the companies’ produc<strong>in</strong>g is alwaysconnect<strong>in</strong>g with the customers, who buy and use it. In order for becom<strong>in</strong>g superbranded goods, the companies need to have the characteristics <strong>of</strong> customer’sdemands and requirements <strong>in</strong> order to satisfy the customer. [Shah, 2004]

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