Alumni leading to yes - Broad College of Business - Michigan State ...
Alumni leading to yes - Broad College of Business - Michigan State ...
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BROADBUSINESSAn Annual Magazine for <strong>Alumni</strong> and Friends <strong>of</strong> the Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong> and the Eli <strong>Broad</strong> Graduate School <strong>of</strong> Management at <strong>Michigan</strong> <strong>State</strong> UniversitySpring 2008<strong>Alumni</strong> <strong>leading</strong> <strong>to</strong> <strong>yes</strong>
BROADBUSINESSPublished spring 2008A MAGAZINE FOR ALUMNI AND FRIENDSPublished annually by the Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong><strong>Business</strong> and the Eli <strong>Broad</strong> Graduate School <strong>of</strong>Management at <strong>Michigan</strong> <strong>State</strong> University. Letters<strong>to</strong> the edi<strong>to</strong>r and submissions <strong>to</strong> the <strong>Alumni</strong> Newssection may be sent <strong>to</strong>:The Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong>501 North <strong>Business</strong> Complex<strong>Michigan</strong> <strong>State</strong> UniversityEast Lansing, MI 48824517/432-7442FAX: 517/353-0828alumni@bus.msu.eduEDITORConnie Lawson<strong>Alumni</strong> Relations Coordina<strong>to</strong>rCONTRIBUTORSHeather HillCommunications ManagerKathy WalshDirec<strong>to</strong>r <strong>of</strong> Marketing and CommunicationsOFFICE OF THE DEANRobert B. DuncanThe Eli and Edythe L. <strong>Broad</strong> DeanMichael A. MazzeoAssociate Dean for Undergraduate Programsand FinanceCheri SpeierAssociate Dean for MBA and Master <strong>of</strong> Science(MS) ProgramsDean’s MessageKeep moving forward___________________________________________________ 2Cover S<strong>to</strong>ry<strong>Broad</strong> alumni <strong>leading</strong> <strong>to</strong> <strong>yes</strong>______________________________________________ 5In my own words…The <strong>Broad</strong> School taught me that the answer is always <strong>yes</strong>_____________________ 10Research <strong>to</strong> RealityIlies finds high workloads harm family life__________________________________ 13<strong>Alumni</strong> News_____________________________________________________ 14Thank You!_ ______________________________________________________ 30Donor Pr<strong>of</strong>ileScott and Pat Es<strong>to</strong>n____________________________________________________ 32BROADBUSINESSAn Annual Magazine for <strong>Alumni</strong> and Friends <strong>of</strong> the Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong> and the Eli <strong>Broad</strong> Graduate School <strong>of</strong> Management at <strong>Michigan</strong> <strong>State</strong> UniversitySprinG 2008ContentsShawnee VickeryAssociate Dean for Academic Affairs andResearchErnest S. BettsAssistant Dean for Multicultural <strong>Business</strong>ProgramsEileen WilsonAssistant Dean for Undergraduate Educationand Academic ServicesThe Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong>/Eli <strong>Broad</strong>Graduate School <strong>of</strong> Management at <strong>Michigan</strong> <strong>State</strong>University is consistently among the <strong>to</strong>p-rankedbusiness schools in the country, with nearly 6,000students currently enrolled in undergraduate,MBA, master’s, doc<strong>to</strong>ral and executive developmentprograms. Its mission is <strong>to</strong> excel in the education anddevelopment <strong>of</strong> business leaders and in the creationand dissemination <strong>of</strong> knowledge, <strong>leading</strong> <strong>to</strong> nationaland international prominence for our core businesses(undergraduate, MBA, MS, PhD, research andexecutive development programs).www.bus.msu.edu<strong>Michigan</strong> <strong>State</strong> University is an affirmativeaction, equal-opportunity employer.<strong>Alumni</strong> <strong>leading</strong> <strong>to</strong> <strong>yes</strong>On the cover:Navneet Singh Narula (BA Marketing ’00) accepts the first-ever<strong>Michigan</strong> <strong>State</strong> University Distinguished Young <strong>Alumni</strong> Award fromBonnie Knutson (PhD ’82, MA ’79, BA ’79), current president <strong>of</strong> theMSU <strong>Alumni</strong> Association Board <strong>of</strong> Direc<strong>to</strong>rs and pr<strong>of</strong>essor in TheSchool <strong>of</strong> Hospitality <strong>Business</strong> at MSU.01BROADBUSINESSwww.bus.msu.edu
Dean’s MessageRobert B. DuncanKeepmovingforwardWhen I arrived in January 2002 asdean and met staff, students, facultyand alumni, they <strong>of</strong>ten commented onmy Mickey Mouse watch. They wouldlaugh and were probably thinking,“What’s with this person?”I would tell them my area is leadershipand strategic change, and Mickey wasthere <strong>to</strong> remind me (and anyone whoasked) that what we’re doing hereshouldn’t be that hard. We have asimple, straightforward mission: Toexcel in the education and developmen<strong>to</strong>f business leaders and in the creationand dissemination <strong>of</strong> knowledge,<strong>leading</strong> <strong>to</strong> national and internationalprominence for our core businesses(undergraduate, MBA, MS, PhD,research and executive developmentprograms). We need <strong>to</strong> “Just do it,” <strong>to</strong>steal Nike’s tagline.<strong>Business</strong> schools need <strong>to</strong> be able <strong>to</strong>change so we can be on the <strong>leading</strong> edge<strong>of</strong> developing useable knowledge andthen translating that for the classroom<strong>to</strong> give our students the <strong>to</strong>olkits theyneed <strong>to</strong> become successful globalleaders. I also <strong>to</strong>ld them I planned<strong>to</strong> teach because I love doing that.I wanted <strong>to</strong> signal <strong>to</strong> faculty thatteaching is important.Challenges and opportunitiesBut like any great undertaking —and believe me, being part <strong>of</strong> aninternationally recognized businessschool is a great and stimulatingendeavor — there are challenges alongwith great opportunities. Yes, statefunding is declining, but our alumniand friends have committed morethan $111 million <strong>to</strong> our students andfaculty over the course <strong>of</strong> the Campaignfor MSU. Yes, the competition for<strong>to</strong>p faculty is driving salaries skyhighand threatening <strong>to</strong> lure awayour best talent, but in the midst <strong>of</strong>this struggle, the <strong>Broad</strong> School has02BROADBUSINESSwww.bus.msu.edu
managed <strong>to</strong> attract and retain worldrenownedresearchers, who also happen<strong>to</strong> be world-class teachers. Our facultycome and stay because they value theircolleagues and they love our students’hunger for knowledge.Our students are the best part <strong>of</strong>our experience as faculty members.They range from the very brightestundergraduates you can imagine,with average GPAs in the 3.4 range, <strong>to</strong>energetic, thoughtful Full-Time MBAand MS in Accounting students whoview this as their opportunity <strong>to</strong> gainthe knowledge and experience <strong>to</strong> besuccessful leaders in the global economy.We also have working pr<strong>of</strong>essionalsin our Weekend and Executive MBAprograms and in our MS in SupplyChain Management who — amid thepressures <strong>of</strong> their careers and families— have recognized the value <strong>of</strong> a <strong>Broad</strong>School master’s degree. They play aunique and critical role in keeping usconnected <strong>to</strong> the business community,feeding back information that drivesour research and teaching. The samecan be said for the business leaderswho participate in our ExecutiveDevelopment Programs, as theirinsights keep us plugged in <strong>to</strong> reality.I have never taught any executivegroup where I didn’t learn something.Hopefully the participants felt thesame way.While our smallest student populationis doc<strong>to</strong>ral students, the <strong>Broad</strong> School’sfuture reputation is disproportionatelyon their shoulders. The impact <strong>of</strong> theirscholarship will be forever associatedwith our name. These students are ouracademic legacy — they are critical<strong>to</strong> the future <strong>of</strong> business education.One <strong>of</strong> the best metrics for the quality<strong>of</strong> a school is where their doc<strong>to</strong>ralstudents are placed and their long-termcontributions <strong>to</strong> their academic fields.Leadership and changeThe role <strong>of</strong> a dean is <strong>to</strong> have vision— for me it’s always been aboutdeveloping ethical leaders that candrive change and innovation. Thebusiness community does not needbetter managers, it needs leaders. All<strong>of</strong> the corporate and governmentalmesses we read about are the resul<strong>to</strong>f a lack <strong>of</strong> leadership at the <strong>to</strong>p.More importantly, a dean has <strong>to</strong> bea facilita<strong>to</strong>r, catalyst and prodder <strong>to</strong>make change happen. Perhaps thebest characterization is that <strong>of</strong> anorchestra conduc<strong>to</strong>r trying <strong>to</strong> geteveryone <strong>to</strong> follow the music and playthe same tune.A critical task here is keeping us focusedon the realities <strong>of</strong> the business schoolmarket. What are recruiters looking for?What are the emerging strategic challengesfor global corporations? What are theattributes <strong>of</strong> the global leader? A deanhas <strong>to</strong> also be very, very careful thathe or she does not drive <strong>to</strong>o hard or youwill get pushback from your colleagues,reminding you that faculty governancedictates that faculty determine theacademic direction <strong>of</strong> the school. Ihave <strong>of</strong>ten pointed out that those <strong>of</strong>us in the Deans’ Office are faculty,<strong>to</strong>o. The reply was <strong>of</strong>ten, “yeah, sure— but now you’re one <strong>of</strong> them — anadministra<strong>to</strong>r” (ouch).Walking this tightrope is challenging,<strong>of</strong>ten frustrating — and for someonewith my background in leadershipand change — a continual learningexperience. It sure provides greatmaterial for my classes. Remember thisadmonition — it’s a heck <strong>of</strong> a lot easier<strong>to</strong> teach leadership and change than itis <strong>to</strong> do it. The reality is that, if youhave never done it, your understanding<strong>of</strong> what you are teaching is limited. It’slike the fan in the stands yelling at thecoach about what the coach should bedoing differently.A wild and wonderful rideThe <strong>Broad</strong> School is an exceptionalplace that has existed for more than sixdecades and has produced some <strong>of</strong> themost important business leaders <strong>of</strong> ourtime. The six and one-half years thatI have been dean, though so short bycomparison with the school’s his<strong>to</strong>ry,have been exciting.It is important <strong>to</strong> point out that allachievements under any dean arethe result <strong>of</strong> collaborative efforts <strong>of</strong>faculty, staff, students, alumni andother supporters <strong>of</strong> the school. Staffare particularly important <strong>to</strong> theschool and don’t receive the recognitionthey deserve. They have great insightsbecause they are executing our strategyand are closest <strong>to</strong> students, prospectivestudents, parents, recruiters, donorsand alumni. The reality is that theyare the day-<strong>to</strong>-day managers <strong>of</strong> theschool and thus make it work. Withoutthem we would be lost and would notfunction.I am honored <strong>to</strong> have been able <strong>to</strong>participate in some great advances,sometimes as a facilita<strong>to</strong>r, sometimesjust as an observer.The opening <strong>of</strong> the James B. HenryCenter for Executive Development in2001, just before I arrived, has beena much-acclaimed addition <strong>to</strong> ouroutreach facilities as those <strong>of</strong> you whohave seen it know.Executive development is crucial forbusiness schools for a couple <strong>of</strong> reasons:(1) it provides faculty an opportunity<strong>to</strong> test their ideas in the real world andthus become better teachers in all ourprograms and better scholars focusing onreal world issues; and (2) it provides anopportunity for executives <strong>to</strong> experiencethe excellent insights <strong>of</strong> our faculty andthus become advocates for the schooland <strong>to</strong> go back <strong>to</strong> their organization03BROADBUSINESSwww.bus.msu.edu
<strong>Broad</strong>alumni<strong>leading</strong> <strong>to</strong> <strong>yes</strong>One measure <strong>of</strong> a university’s successis how alumni engage with their almamater. Do they give generously <strong>to</strong> thenext generation <strong>of</strong> students? Do theyvolunteer for advisory boards and otheractivities? Do they stay in <strong>to</strong>uch withone another and follow campus anduniversity news?Certainly anyone would say thatSpartan alumni love <strong>Michigan</strong> <strong>State</strong>University. <strong>Alumni</strong> “bleed green.” Theyhelped raise $1.4 billion in the latestCampaign for MSU. They visit campus,men<strong>to</strong>r students and send generations<strong>of</strong> their children and grandchildren <strong>to</strong>school here.But, oddly enough, paid membershipin the MSU <strong>Alumni</strong> Association isunusually low. In fact, MSU is at thebot<strong>to</strong>m when ranked among other BigTen schools.So with 2005-2006 MSU <strong>Alumni</strong>Association (MSUAA) membershipshovering around 10 percent <strong>of</strong> the <strong>to</strong>tal400,000 MSU alumni population, theassociation’s volunteer and executiveleadership wanted <strong>to</strong> know why ... andwhat it would take <strong>to</strong> get alumni <strong>to</strong> say<strong>yes</strong> <strong>to</strong> full membership participation inthe organization.Bonnie Knutson, pr<strong>of</strong>essor in The School <strong>of</strong> Hospitality <strong>Business</strong> and current alumnapresident <strong>of</strong> the MSU <strong>Alumni</strong> Association (MSUAA), was one <strong>of</strong> the volunteer leaders<strong>of</strong> a best practices study that resulted in a new strategic plan for the MSUAA.<strong>Broad</strong> School faculty and alumni areactively involved in this effort. MSUAAPresident Bonnie Knutson, an MSUalumna and marketing pr<strong>of</strong>essor in TheSchool <strong>of</strong> Hospitality <strong>Business</strong>, puts thechallenge plainly, saying, “We have <strong>to</strong> doa better job <strong>of</strong> articulating the differencebetween being an alumnus/a <strong>of</strong> <strong>Michigan</strong><strong>State</strong> University and being a member <strong>of</strong>the MSU <strong>Alumni</strong> Association. Becausewe have not, our alumni do not know thatmany <strong>of</strong> the symbols <strong>of</strong> Spartan Spiritare in place because <strong>of</strong> the MSU <strong>Alumni</strong>Association and the alumni who supportthe organization with their dues.”05BROADBUSINESSwww.bus.msu.edu
And the potential for a dynamic alumniassociation goes far beyond thoseexisting programs and symbols <strong>to</strong>include university reputation, degreevalue, rankings and advancement, andtaking MSU and its alumni impact fromland grant <strong>to</strong> world grant.In that spirit, the MSUAA leadership,with the support <strong>of</strong> MSU PresidentLou Anna Simon, very seriously andsystematically launched a strategicreview process in 2006. Working witha consulting firm and with input fromalumni, club leaders, faculty andstaff, every aspect <strong>of</strong> the association’sprograms, services and structurewas subject <strong>to</strong> critical analysis andwas benchmarked against alumniprogramming best practices elsewhere.The result <strong>of</strong> the 18-month process is anew strategic plan for the association,approved at the board’s Oc<strong>to</strong>berHomecoming 2007 meeting that will leadthe organization <strong>to</strong> <strong>yes</strong> in five strategicareas: value creation, communications,engagement, collaboration andsustainability.Throughout the process, some 14<strong>Broad</strong> School alumni serving on theNational Board and its committeesprovided business planning and strategyperspectives drawn from their dailyexperiences in corporate, non-pr<strong>of</strong>it orentrepreneurial business environments.Best practices: Getting it right“My first year on the board coincidedwith the start <strong>of</strong> the best practicesstudy,” says Kevin Kelly (BA Economics’79), executive direc<strong>to</strong>r <strong>of</strong> the <strong>Michigan</strong><strong>State</strong> Medical Society (MSMS) andpast recipient <strong>of</strong> the MSU <strong>Alumni</strong>Association’s Distinguished <strong>Alumni</strong>Award. “From the perspective <strong>of</strong> thenew guy, I could take an unbiasedlook at the findings as we proceeded<strong>to</strong>ward developinga strategic plan.”Those findingscame, in par t,f r o m s u r ve y s ,interviews anddirect communica t i o n s w i t hre gional clubs,c o l l e g e u n i t s ,deans and otherstakeholders inalumni relationsKevin Kellyprogramming atMSU. The bestpractices study entailed close-upexamination <strong>of</strong> alumni associationsat the University <strong>of</strong> California atLos Angeles (UCLA), University <strong>of</strong>Connecticut, University <strong>of</strong> Floridaand the University <strong>of</strong> <strong>Michigan</strong>.The study group gave particularattention <strong>to</strong> processes and practicesfor developing institutional vision,developing transparent goals andobjectives, data-driven decision making,marketing, data reporting, outsourcing,pr<strong>of</strong>essional expertise and advocacy atthose institutions. In combination, thestudy delivered an unbiased look at theorganization’s structure, its strengthsand weaknesses and the status <strong>of</strong> itskey relationships.“It was very impressive <strong>to</strong> me that oncethe issues were identified, the boardleadership acted with velocity <strong>to</strong>wardexecution. That was very strong. Afterall the reports were in, there mighthave been the temptation <strong>to</strong> say, ‘Well,let’s just think about this awhile,’ or <strong>to</strong>call for more study, but there were nodelays,” Kelly says.Start from where you areJohn Hannah, MSU president from 1941<strong>to</strong> 1969, is known for saying, “Start fromwhere you are.” Association leaders <strong>to</strong>okSteve Tolethat advice and set the baseline in terms<strong>of</strong> membership, budget, personnel, andcross-unit relationships, and then asked,“Where do we go from here?”“We really started from zero,” says Kelly,“but we were not embarrassed by theneed for change. Rather, board memberswere energized by the tasks ahead <strong>of</strong>them and like good business people,their response was, ‘I have the capacityand the <strong>to</strong>ols <strong>to</strong> effect change and makeimprovements.’ The immediate resul<strong>to</strong>f that was outreach <strong>to</strong> regional clubs,a better understanding <strong>of</strong> what collegealumni units need, and a move <strong>to</strong> greaterefficiencies, opportunities <strong>to</strong> utilizetechnology and strategies <strong>to</strong> leverageresources and maximize results.”The willingness <strong>to</strong> change is thebeginning <strong>to</strong> solving problems, he adds.“That attitude is one my fellow businessalumni (on the board) use <strong>to</strong> makeimprovements in their businesses everyday. They are not afraid <strong>of</strong> change. Riskis an accepted part <strong>of</strong> doing businessthat must be assessed and managed inorder for the business <strong>to</strong> move ahead.”06BROADBUSINESSwww.bus.msu.edu
A virtuous cycle:Loyalty comes laterAs the association launched anorganization-wide evaluation, changewas already in the works for youngalumni programming. Steve Tole (BAFinance ’03), assistant vice president,Commercial Banking, National CityBank, served on the Young <strong>Alumni</strong>Initiative Committee in 2005-2006,along with fellow <strong>Broad</strong> School alumniJoe Mescher (BA Marketing ’04), RobMyers (BA Supply Chain Management’99) and others.“When I was participating in the Young<strong>Alumni</strong> Initiative, I was about two yearsout <strong>of</strong> the <strong>Broad</strong> School, so I had a clearmemory <strong>of</strong> my own experiences,” saysTole. “Being able <strong>to</strong> articulate my ownstudent and new alumni experiences“I certainly wasn’t motivated byaltruism or by an urge <strong>to</strong> give back,” heconfesses. “I wanted <strong>to</strong> network and beinvolved for business development.”The reality, he says, is that recentgraduates have just spent four or fiveyears as students and “a whole lot <strong>of</strong>money” on their education. For thatreason, most recent grads will take partin alumni programming only if theyrecognize the benefits <strong>of</strong> connection,business development or other valuefrom that association.“We acknowledged that reality so weput a lot <strong>of</strong> goal emphasis on valuecreation and sustainability for thisalumni segment,” Tole says. Fromthat came recommendations for a newyoung alumni membership pricing[ ]“Asin our businesses, keeping and acquiring(alumni) cus<strong>to</strong>mers depend on the ability <strong>of</strong> theorganization <strong>to</strong> continually show value.”Dave DutchMSUAA National Board<strong>Broad</strong> alumni membersJane Adams Dibbern(BA Accounting ’75)Plant Controller, Chemical DivisionProcter & Gamble formerlyGillette Company (retired)Committee: Executive Committee,Board TreasurerDavid P. Dutch(MBA Finance ’97)Vice President,Level3 CommunicationsCommittee: Membershipand MarketingChris<strong>to</strong>pher G. Horner(BA Marketing ’92)Group Manager,Enterprise Marketing,Sprint CommunicationsCommittee: Membershipand MarketingKevin Kelly(BA Economics ’79)Executive Direc<strong>to</strong>r,<strong>Michigan</strong> <strong>State</strong> Medical SocietyCommittee: Strategic Planningand hearing about what broughteach <strong>of</strong> the committee members in<strong>to</strong>MSUAA membership really energizedand informed our discussions.”Tole says that soon after graduation hesought out the networking opportunitiesavailable through the West <strong>Michigan</strong>regional club. “I’d had those kinds <strong>of</strong>(networking and men<strong>to</strong>ring) experiencesas an undergraduate at the <strong>Broad</strong>School. It was a culture <strong>of</strong> connectionthere, and it was a valuable asset for me.That’s what I expected <strong>to</strong> get from myalumni association after graduation.structure that would <strong>of</strong>fer a fullcomplimentary membership in the firstyear after graduation, and discounteddues over the next two renewal cycles.Allowing alumni who did not elect thecomplimentary membership <strong>to</strong> takeadvantage <strong>of</strong> the second and thirdyear discounts also opened the door<strong>to</strong> higher young alumni membershipparticipation. The committee alsocalled for expanded career services forall alumni, recognizing the particularvalue <strong>of</strong> that <strong>to</strong> early career alumni.(See related article page 16.)John Klein(BA Marketing ’81)Regional Training Specialist,Allstate InsuranceCommittee: Marketingand MembershipPhillip Kuhn(BA Financial Administration ’77)President,Executive Risk Management Ltd.Committee: Leadership DevelopmentFor a complete listing <strong>of</strong> MSUAANational Board members, visitwww.msualum.com.07BROADBUSINESSwww.bus.msu.edu
In my own words...The <strong>Broad</strong> School taughtme that the answer isalways <strong>yes</strong>by Navneet Singh Narula10BROADBUSINESSwww.bus.msu.edu
When I came <strong>to</strong> this country in 1997,I didn’t speak English, I didn’t haveany money and I wasn’t even surewhat I wanted <strong>to</strong> do with my life.Furthermore, I didn’t look like anyoneelse — I am a Sikh and I wear a turban.But I knew I could play tennis, and mycoach encouraged me <strong>to</strong> play tennis for<strong>Michigan</strong> <strong>State</strong>.So I first began my studies in medicineat <strong>Michigan</strong> <strong>State</strong>. Then I went <strong>to</strong>engineering. When I changed majorsagain, I came <strong>to</strong> the <strong>Broad</strong> School:finance, then accounting and finally Imajored in marketing — I discoveredthat international business/marketingwas what I was looking for, it was me.And maybe that’s the most importantthing I learned at the <strong>Broad</strong> School: Ilearned who I am. As much as I wanted<strong>to</strong> fit in, as much as everyone wants <strong>to</strong> fitin, <strong>Michigan</strong> <strong>State</strong> and the <strong>Broad</strong> Schoolis a place where you are accepted forwho you are; you can be who you are.A push in the right directionPeople like Ernie Betts (assistant dean<strong>of</strong> Multicultural <strong>Business</strong> Programs)made me feel like I was a part <strong>of</strong> whatwas going on, that there was roomfor diversity. Alison Barber (formerlysenior associate dean, now associatepr<strong>of</strong>essor <strong>of</strong> Management) probablydoesn’t even realize how big a role sheplayed in my career. At first, I was evena little scared <strong>of</strong> her. I would come <strong>to</strong>her with the craziest ideas. I wanted<strong>to</strong> do a study abroad program and Ineeded scholarship money <strong>to</strong> do it. Shewouldn’t tell me no, and she wouldn’ttell me what I should do, she would justshow me what the next step could be.That’s the kind <strong>of</strong> solid men<strong>to</strong>r studentsreally need. Someone who will guidethem.It seemed like everywhere I went at the<strong>Broad</strong> School, people wanted <strong>to</strong> helpme. The lesson was always <strong>yes</strong>. Yes,you really can fulfill your crazy dreams... <strong>yes</strong>, you can do things outside yourcomfort zone ... <strong>yes</strong>, you should believein yourself.Navneet Narula, the first ever recipient <strong>of</strong> the MSUAA’s Distinguished Young <strong>Alumni</strong> Award in 2007, serves aworldwide community through volunteering in disaster-stricken regions. Above, he is surrounded by orphanedand displaced children who were provided food, medical care and shelter following the Indian Ocean tsunami.A good model for that lesson was GilHarrell (pr<strong>of</strong>essor <strong>of</strong> Marketing) — Ihave <strong>to</strong> say, that was probably the onecourse where I never missed a class. Heinspired us and taught us so much. Hecould have charged us extra for eachclass and we would have paid. He taughtus the 4 Ps <strong>of</strong> marketing — product,pricing, promotion, placement. Fromthat I have developed 4 Ps <strong>of</strong> my own,with one overarching P. I call it “4Ps ina pod.”11BROADBUSINESSwww.bus.msu.edu
In my own words...The first P is passion. You have <strong>to</strong> haveone great passion in your life and mineis tennis. The second P is persistencein giving back <strong>to</strong> the world. So manygreat things have come <strong>to</strong> me in mylife — I feel like I am on the 40th floorand I need <strong>to</strong> send the eleva<strong>to</strong>r down<strong>to</strong> bring others up here. I believe if youhelp just one person, you are truly doingsomething important. The third P ispatience, which is something we all have<strong>to</strong> focus on when things are not goingwell. The fourth P is parents — in all<strong>of</strong> the world, there are only two peoplewho really want you <strong>to</strong> do better in lifethan they did. My parents, my family,my sister, Tania Kaur Narula (BA SupplyChain Management ’99) are everything<strong>to</strong> me.My four Ps are surrounded by a pod,something that is very important <strong>to</strong> me:prayer. I am a Sikh and my religion isabout discipline, working hard, workinghonestly and remembering His name.It’s okay with me that not everyonehas the same beliefs, not everyone has areligion. But I think we all need faith insomething larger than ourselves <strong>to</strong> keepus going.Gratitude for good fortuneWhen I received the DistinguishedYoung <strong>Alumni</strong> Award from <strong>Michigan</strong><strong>State</strong>, I was humbled and honored. Ihave been so lucky: I am 29 years oldand I am an executive in the financialservices practice at Accenture, one <strong>of</strong>the world’s largest management andconsulting firms. I have worked withthe <strong>to</strong>p leaders in the <strong>to</strong>p companies inthe world including SunTrust Banks,Ford Mo<strong>to</strong>r Company, Siemens, TheTravelers Companies, Steelcase and TheDow Chemical Company.After spending three months helpingothers after the 2004 Indian Oceantsunami disaster, then working for sixweeks after Hurricane Katrina as arescue team leader and volunteeringin many other capacities in the United<strong>State</strong>s and in other countries, I see howmuch I still need <strong>to</strong> give.I have been so lucky. From the <strong>Broad</strong>School and <strong>Michigan</strong> <strong>State</strong>, I found outit’s okay <strong>to</strong> stand out: that’s how youbecome outstanding.Navneet SinghNarula(BA Marketing ’00)Executive-Financial ServicesAccenture InternalLawrenceville, Ga.Navneet Narula received the DistinguishedYoung <strong>Alumni</strong> Award from the <strong>Michigan</strong> <strong>State</strong>University <strong>Alumni</strong> Association in Oc<strong>to</strong>ber 2007.The award is given annually <strong>to</strong> individuals whohave distinguished themselves by obtaining ahigh level <strong>of</strong> pr<strong>of</strong>essional accomplishment andwho possess high standards <strong>of</strong> integrity andcharacter <strong>to</strong> positively reflect and enhance theprestige <strong>of</strong> MSU. These individuals demonstratea commitment <strong>to</strong> the university by continuingoutstanding volunteer service on behalf <strong>of</strong> theuniversity and/or participation and leadershipin meri<strong>to</strong>rious public service on a local, state,national or international level.Narula became personally involved in the 2004Tsunami Relief Operations in South India andNicobar Islands, living in relief camps for threemonths and working with the survivors as ateam leader <strong>of</strong> an NGO, <strong>leading</strong> 45 medical andother volunteers. He managed the South Indiaand Andaman/Nicobar Island operation, buildingnew homes, preparing food for survivors,distributing supplies and providing medicalaid. He ultimately committed <strong>to</strong> provide twoorphaned children with lifelong education.In 2005, he spent six weeks in New Orleansassisting in the relief efforts following HurricaneKatrina. As a rescue team leader, he helped openmultiple relief shelters for survivors, procuringdesperately needed clothes, food suppliesand medical aid. Later that fall, he turned hisenergies <strong>to</strong> help those suffering in the aftermath<strong>of</strong> the Southeast Asia earthquake. As part <strong>of</strong>his long-term vision for the rehabilitation <strong>of</strong> thearea, he pioneered the first computer institute inPoonch, Kashmir.As a result <strong>of</strong> his many humanitarian projectsand his involvement in numerous charitable andcommunity-building initiatives (including manyin his adopted home city <strong>of</strong> Atlanta), he wasrecently recognized by Sena<strong>to</strong>r Hilary Clin<strong>to</strong>nas among the “Outstanding 50 Asian Americansin <strong>Business</strong>.” He is a direc<strong>to</strong>r <strong>of</strong> United Sikhs,an international non-pr<strong>of</strong>it, non-governmental,humanitarian relief, human development andadvocacy organization, aimed at empoweringthose in need, especially disadvantaged andminority communities across the world.12BROADBUSINESSwww.bus.msu.edu
Research <strong>to</strong> RealityIlies finds high workloadsharm family lifeRemus Ilies received his doc<strong>to</strong>rate from theUniversity <strong>of</strong> Florida. His research, whichinvestigates the influence <strong>of</strong> dispositionsand affect on broad organizational outcomessuch as leadership, motivation and jobattitudes, has been published in scholarlyjournals such as Academy <strong>of</strong> ManagementJournal, Journal <strong>of</strong> Applied Psychology,Journal <strong>of</strong> Organizational Behavior,Leadership Quarterly, OrganizationalBehavior and Human Decision Processes,Personnel Psychology, and PsychologicalBulletin. He serves on the edi<strong>to</strong>rial boards<strong>of</strong> Journal <strong>of</strong> Applied Psychology, Journal<strong>of</strong> Organizational Behavior and LeadershipQuarterly.Here’s an all <strong>to</strong>o familiar scenari<strong>of</strong>or most working adults: It’s been a<strong>to</strong>ugh day at work, and you’re lookingforward <strong>to</strong> a quiet evening at home.But something keeps nagging you, andwhen you get home <strong>to</strong> your family, evenafter working a regular 8-5 workday,you’re still not in a very good mood.Well, there may be a reason...Recent research conducted by a team<strong>of</strong> researchers led by Remus Ilies, theGary Valade Research Fellow at the<strong>Broad</strong> School, showed heavy workloadsinterfere with quality family time,irrespective <strong>of</strong> the amount <strong>of</strong> timeactually spent at work during the day.In an article published in the Septemberissue <strong>of</strong> the Journal <strong>of</strong> AppliedPsychology, “When Can EmployeesHave a Family Life? The Effects <strong>of</strong>Daily Workload and Affect on Work-Family Conflict and Social Behaviorsat Home,” Ilies and co-authors reportthe results <strong>of</strong> a study conducted overtwo weeks during which employeesreported, on a daily basis, theirworkloads, feelings and work-familyconflict.The results showed employees’ dailyworkloads (e.g., <strong>to</strong>o much work <strong>to</strong> do,high time pressure) influenced howthey felt at work and at home: Ondays when they had high workloads,employees experienced increased workfamilyconflict (when work interfereswith their family life), irrespective <strong>of</strong>the amount <strong>of</strong> time spent at work.In addition, the feelings experiencedby employees at home and their level<strong>of</strong> work-family conflict influencedemployees’ participation in familyactivities at home. That is, Ilies andco-authors found that the employees’spouses reported that their partnersengaged in fewer social activities(outings with family members, such asvisiting a park or attending a footballgame, visiting relatives or friends withtheir spouse, eating dinner with thefamily, etc.) on days when they reportedincreased work-<strong>to</strong>-family conflict andless positive feelings.13BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> News<strong>Broad</strong> forums provide learning,networking and connections <strong>to</strong> campusThe goal <strong>of</strong> the <strong>Broad</strong> Executive Forumis a simple one: <strong>to</strong> pack the house eachyear with business executives who canlearn new ideas and network at the sametime. The <strong>Broad</strong> School currently hoststwo successful forum events — one inChicago and one in Detroit — both areorganized by alumni in those cities.Detroit 2007The 2007 Detroit <strong>Broad</strong> ExecutiveForum board wrapped up its 42ndannual event on Dec. 4, 2007, at theMSU Management Education Centerin Troy, Mich. Keynote speaker GerryLopez, president <strong>of</strong> Global ConsumerProducts for Starbucks, talked <strong>to</strong>the crowd <strong>of</strong> 200 about global andstrategic marketing. An industrypanel led by modera<strong>to</strong>r Gil Harrell(BA General <strong>Business</strong> Administration’66, M Marketing ’67), <strong>Broad</strong> Schoolpr<strong>of</strong>essor <strong>of</strong> Marketing, discussed theins and outs <strong>of</strong> branding. Pr<strong>of</strong>essor<strong>of</strong> Supply Chain Management KenBoyer opened the forum with aworkshop titled, “Innovating with theInternet: Connecting Supply Chain andMarketing.”“We didn’t have a huge crowd, but thepeople who attended all said they hada really great time,” says 2007 Detroit<strong>Broad</strong> Executive Forum ChairmanJeff Osborne (BA Accounting ’90).“Mr. Lopez was very interesting andentertaining, and the crowd was theperfect size for quality networking.”15, 2008, in down<strong>to</strong>wn Chicago, will beevaluating their company’s application<strong>of</strong> strategy-structure alignment intheory and practice at two faculty-ledworkshops by Mike Mazzeo, associatedean for Undergraduate Programsand Finance at the <strong>Broad</strong> School, andRobert Duncan, the Eli and EdytheL. <strong>Broad</strong> Dean at the <strong>Broad</strong> School.Keynote presenter for the event will beKen Sommer (BA Accounting ’80), whojoined Visa International in March 2000and recently served as the company’sCEO.Gerry LopezGil HarrellThe Chicago program agenda runs from4 p.m. through approximately 9 p.m.and includes workshops, networkingreception, dinner and keynoteaddress.Registration is available at the <strong>Broad</strong>School’s <strong>Alumni</strong> Events Web page:www.bus.msu.edu/alumni/events.cfm.Corporate and table sponsorships areavailable.Ken BoyerChicago 2008Participants at the 2008 <strong>Broad</strong> ExecutiveForum <strong>of</strong> Chicago, set for Thursday, MayKen SommerMike MazzeoBob Duncan14BROADBUSINESSwww.bus.msu.edu
<strong>Broad</strong> School <strong>of</strong>fers innovative advanced degreesIf you or one <strong>of</strong> your colleagues are consideringpursuing an advanced degree, be sure <strong>to</strong> checkout the <strong>Broad</strong> School’s various master’s anddoc<strong>to</strong>ral programs:Master in <strong>Business</strong> Administration• Full-Time MBAwww.mba.msu.edu/• Executive MBAwww.bus.msu.edu/emba/• Weekend MBAwww.bus.msu.edu/wmba/Master <strong>of</strong> Science• Master <strong>of</strong> Science in Accounting Degreewww.bus.msu.edu/acc/masters/• Michael L. Minor Master <strong>of</strong> Science inFoodservice Managementwww.bus.msu.edu/shb/students/graduate/michael_minor.cfm• Master <strong>of</strong> Science in Hospitality <strong>Business</strong>www.bus.msu.edu/shb/students/graduate/ms_hb.cfm• Master <strong>of</strong> Science in Supply ChainManagementwww.bus.msu.edu/msc/msscm/• Master <strong>of</strong> Science in Manufacturing andEngineering Management (Joint degreeprogram with the <strong>College</strong> <strong>of</strong> Engineering)www.bus.msu.edu/msc/msmeg/Doc<strong>to</strong>ral Programs• Accountingwww.bus.msu.edu/acc/phd/• Financewww.bus.msu.edu/fi/phd/• Information Technology Managementwww.bus.msu.edu/acc/phd/itm/• Managementwww.bus.msu.edu/mgt/phd.html• Marketing and Supply Chain Managementwww.bus.msu.edu/msc/doc/15BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsRe-<strong>Alumni</strong> ^Connections 2008!Whether you graduated in 1958 orwill be graduating in 2008, you havesomething special in common withall 70,000 <strong>Broad</strong> School alumni: Youwalked some <strong>of</strong> the same hallwayson campus, you might have had thesame pr<strong>of</strong>essors for certain classes, youprobably lived in the same dorms ... andyou might find out you now work for thesame companies! That’s why you willwant <strong>to</strong> explore new ways <strong>to</strong> reconnect<strong>to</strong> the classmates you remember — andconnect <strong>to</strong> the classmates you haven’tmet yet...50-year <strong>Alumni</strong> Reunion Days — June 5-6,2008 (for alumni from the classes <strong>of</strong> 1958and earlier)Yes, this is the reunion you have beenwaiting five decades or more <strong>to</strong> enjoy,so don’t miss your opportunity. Ifyou haven’t been back <strong>to</strong> campus ina while, you are in for some wonderfulexperiences. And if you are on campusfrequently, you can share with yourlong lost friends what they have beenmissing. Reserve your place early atwww.msualum.com/reunion/recap.cfm.Homecoming Reunion Open House —Oc<strong>to</strong>ber 4, 2008Take a <strong>to</strong>ur <strong>of</strong> the <strong>Business</strong> <strong>College</strong>Complex, watch a demonstration inone <strong>of</strong> the new, hands-on learning labs,speak with the dean — but be ready <strong>to</strong>laugh and reminisce with your formerclassmates, because they will be therewaiting for you. MBA alumni, WeekendMBA alumni, Executive MBA alumni,undergraduate alumni and alumnifrom your major will each have theirown “gathering area” in the <strong>Broad</strong>School building, a place where pho<strong>to</strong>swill be displayed. (Be sure <strong>to</strong> bring yourown pho<strong>to</strong>s <strong>to</strong> share or email them inadvance <strong>to</strong> alumni@bus.msu.edu.) Wewill also post your message on a Website dedicated <strong>to</strong> your class or program— Tell us your news!MSUAA launcheslife stage careerresourceNow the career and job search resourcesthat current students use <strong>to</strong> searchfor internships and jobs are extendedfor alumni. Thanks <strong>to</strong> collaborationbetween the MSU <strong>Alumni</strong> Association’s<strong>Alumni</strong> Career Services and the MSU(student) Career Services Network,both students and alumni will haveaccess <strong>to</strong> one suite <strong>of</strong> Web-basedrecruiting and career services <strong>to</strong>ols— MySpartanCareer.com — that willserve them at each “life stage.”Launched as a unified system <strong>of</strong>career services, MySpartanCareer.comprovides continuity <strong>of</strong> services at afamiliar Web site location for studentsas they transition <strong>to</strong> alumni status.“MSU Students who have usedMySpartanCareer.com <strong>to</strong> post theirresume, find internships and garnerfull-time employment after graduat i o n w i l l f i n d t h e s a m e t o o l savailable <strong>to</strong> them as alumni,” saysJohn Hill, direc<strong>to</strong>r <strong>of</strong> MSUAA CareerServices. “Employers value thisintegrated ‘life stage’ approach as well.MySpartanCareer.com streamlines jobposting and recruiting opportunitiesby allowing employers <strong>to</strong> use one siteat <strong>Michigan</strong> <strong>State</strong> University <strong>to</strong> reachboth alumni and current students.”MySpartanCareer.com also opensup opportunities <strong>to</strong> create men<strong>to</strong>rprograms (student-<strong>to</strong>-alumni andalumni-<strong>to</strong>-alumni) as well as virtualcareer fairs that allow alumni <strong>to</strong> utilizeMSUAA Career Services whatever theirgeographic location.The philosophy behind this approachis simple, says Hill. “At each life stage,from career exploration <strong>to</strong> emergingmanager <strong>to</strong> experienced executive,the ‘<strong>to</strong>olbox’ <strong>of</strong> services, connectivityand other resources are different.MySpartanCareer.com promises <strong>to</strong> beAccording <strong>to</strong> John Hill, new direc<strong>to</strong>r <strong>of</strong> <strong>Alumni</strong>Career Services at the MSU <strong>Alumni</strong> Association, thenew MySpartanCareer.com will be a valuable resourcefor all Spartans at all career stages – from campus <strong>to</strong>the corner <strong>of</strong>fice.that valuable resource for all Spartansfrom campus <strong>to</strong> the corner <strong>of</strong>fice.”For additional information, pleasecontact John Hill, MSUAA direc<strong>to</strong>r <strong>of</strong>Career Services, at hilljohn@msu.eduor 517-355-7698.16BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsMore options <strong>to</strong> stay connectedFrom the Tell Us form on the <strong>Broad</strong>School’s <strong>Alumni</strong> Web page (www.bus.msu.edu/alumni/connect/tellus.cfm) <strong>to</strong><strong>Alumni</strong> Connections (www.broadalumni.org), the on-line <strong>Broad</strong> School alumnidatabase that allows you <strong>to</strong> updateyour contact information, and searchfor classmates and alumni in your area,we’ve been giving you more options <strong>to</strong>stay connected.Our newest option for <strong>Broad</strong> Schoolalumni allows you <strong>to</strong> use the pr<strong>of</strong>essionalnetworking power <strong>of</strong> LinkedIn.com <strong>to</strong>build your business connections.As <strong>of</strong> November 2007, LinkedIn hadmore than 16 million registered users,spanning 150 industries and more than400 economic regions.Build your alumni network withLinkedIn.Many pr<strong>of</strong>essionals advance theircareers and business goals throughindustry and pr<strong>of</strong>essional groups,alumni organizations and conferencesthat bring them vital contacts. Toenrich business and career connectionsfor <strong>Broad</strong> alumni and build a stronger<strong>Broad</strong> School alumni community, anInternet networking group throughLinkedIn was launched for <strong>Broad</strong>School alumni in November 2007.Why should you join the <strong>Broad</strong>School <strong>Alumni</strong> Group?As a member <strong>of</strong> this business alumnigroup you’ll be able <strong>to</strong> search, findand contact your fellow alumni in arich, on-line networking environment.If you’re already a LinkedIn member,you’ll be able <strong>to</strong> spot fellow <strong>Broad</strong>School alumni who display the <strong>Broad</strong>School logo in their pr<strong>of</strong>ile, among themillions <strong>of</strong> users you can reach throughLinkedIn — or limit your contacts <strong>to</strong><strong>Broad</strong> alumni members only.Expand your network at yourown pace.Visit the <strong>Broad</strong> School’s alumni Website (www.bus.msu.edu/alumni) <strong>to</strong>find your LinkedIn invitation <strong>to</strong> theEli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong> alumnigroup. Create your own pr<strong>of</strong>ile with asmuch information as you like. Choosewhether or not you want <strong>to</strong> receivedirect contact from other alumni.LinkedIn is an opt-in community.Your information will not appear inLinkedIn without your knowledge andexplicit consent.The <strong>Broad</strong> School alumni LinkedIngroup is independent <strong>of</strong> the <strong>Broad</strong>School’s on-line direc<strong>to</strong>ry, <strong>Alumni</strong>Connections. There is no connectionbetween the two, and currently there isno interface between the two systems.So, remember <strong>to</strong> keep your <strong>Broad</strong>School <strong>Alumni</strong> Connections pr<strong>of</strong>ile up<strong>to</strong> date as your career progresses or youchange locations.Not LinkedIn? Don’t miss out!You’ll miss everything if we don’t haveyour current mailing address and email— and your classmates will miss ou<strong>to</strong>n your pr<strong>of</strong>essional successes and lifechanges if you don’t share them withus. It’s easy <strong>to</strong> keep in <strong>to</strong>uch, even ifyou’re not a member <strong>of</strong> the <strong>Broad</strong>School’s LinkedIn Group. Use the<strong>Broad</strong> School’s <strong>Alumni</strong> Connectionson-line direc<strong>to</strong>ry <strong>to</strong> search for formerclassmates, research and connect withalumni who work at your target jobsearch companies, or <strong>to</strong> find other<strong>Broad</strong> School alumni living and workingnear you. Useful search functions likeemployer name, zip code radius, degreeand graduation year make this on-line<strong>to</strong>ol a valuable and free way <strong>to</strong> findand connect with <strong>Broad</strong> School alumniaround the world.To use <strong>Alumni</strong> Connections, simplyregister for your user ID and passwordat www.bus.msu.edu/alumni. Click onDirec<strong>to</strong>ry <strong>to</strong> go <strong>to</strong> the registration orlogin page.Your direct communications andpersonal updates are always welcomed.Write or phone the <strong>Broad</strong> School <strong>Alumni</strong>Office <strong>to</strong> report your latest career news,community or industry honors or <strong>to</strong>share your campus memories.E-mail:alumni@bus.msu.eduMail:<strong>Alumni</strong> Relations Office501 North <strong>Business</strong> ComplexEli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong><strong>Michigan</strong> <strong>State</strong> UniversityEast Lansing, MI 48824-1122Call:<strong>Alumni</strong> Relations Office(517) 432-7442Fax:(517) 353-082817BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> News1950sEli <strong>Broad</strong> (BA Accounting ’54)recently donated $10.5 million <strong>to</strong>Green Dot Public Schools, a charterschool district in Los Angeles. Hisgift is expected <strong>to</strong> triple Green Dot’sdelivery <strong>of</strong> educational programsand services in the area.1960sJerry DeBoer (BA Marketing’65) has been named secretaryand controller <strong>of</strong> ConsumersConcrete Corp., producers <strong>of</strong>ready-mix concrete, concreteblock, architectural concrete blockand other concrete products. Healso serves as a member <strong>of</strong> the<strong>Michigan</strong> Concrete AssociationBoard <strong>of</strong> Direc<strong>to</strong>rs.Thomas G. Evans (PhD Accounting’69), pr<strong>of</strong>essor emeritus <strong>of</strong> theUniversity <strong>of</strong> Central Florida, hasbeen awarded the John L. LawlerAward for best article published inthe Journal <strong>of</strong> Accountancy.D a v i d L i c k ( B A A c c o u n t i n g’67) joined the law firm Foster,Swift, Collins & Smith, P.C., as ashareholder. He was previouslythe president <strong>of</strong> Loomis EwertParsley Davis & Gotting. He servesas an adjunct faculty member inthe <strong>College</strong> <strong>of</strong> Natural Sciencesat MSU.John C. Smythe (BA General<strong>Business</strong> Administration ’69) hasbeen named president <strong>of</strong> Capi<strong>to</strong>lNational Bancorp’s Great LakesRegion, which includes 17 banksin <strong>Michigan</strong>, Ohio and Indiana.Harold Steinberg (BA FinancialAdministration ’68) has beennamed U.S. senior vice presiden<strong>to</strong>f B’nai B’rith International (BBI),the oldest worldwide Jewishservice organization, founded andheadquartered in New York City. BBIis organized in the United <strong>State</strong>s,Canada, Europe, United Kingdomand Australia.Allen J. Wall (BA Marketing ’67), apartner at Sommers Schwartz, P.C.,in Southfield, Mich., has become anassociate at Collins, Einhorn, Farrell& Ulan<strong>of</strong>f, P.C.1970sJohn Costello (MBA MarketingManagement ’70) has been namedchief executive <strong>of</strong>ficer <strong>of</strong> Zounds,Inc., <strong>of</strong> Mesa, Ariz. Costello hasmore than 25 years <strong>of</strong> generalmanagement, consumer products,retailing and technology leadershipexperience, helping companiesmanage through high changeenvironments from start-ups <strong>to</strong> $80billion companies.Gary Langenwalter (MBA SupplyChain Management ’69), foundingpartner <strong>of</strong> ConfluencePoint, asustainability consulting firm, haswritten his fifth book, The Squeeze.Writing about sustainability, hedescribes the journey <strong>of</strong> a smallmanufacturer from traditionaldecision making <strong>to</strong> a sustainabilitymodel.Dan Mathews (BA Hotel &Restaurant Management ’66),formerly senior vice presidentand chief operating <strong>of</strong>ficer for theNational Au<strong>to</strong>matic MerchandisingAssociation (NAMA) has beenpromoted <strong>to</strong> executive vicepresident and chief operating<strong>of</strong>ficer.Mathews is a member <strong>of</strong> TheFoundation <strong>of</strong> NAMA Board <strong>of</strong>Direc<strong>to</strong>rs. He served six years onthe Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong><strong>Alumni</strong> Association Board <strong>of</strong>Direc<strong>to</strong>rs and is chairpersonemeritus <strong>of</strong> The School <strong>of</strong>Hospitality <strong>Business</strong> <strong>Alumni</strong>Association Executive Board<strong>of</strong> Direc<strong>to</strong>rs. He was inductedin<strong>to</strong> The School <strong>of</strong> Hospitality<strong>Business</strong> “Wall <strong>of</strong> Fame” in 2001and received the <strong>Broad</strong> School’sOutstanding <strong>Alumni</strong> Award in2007.Tim J. Key (MBA MarketingManagement ’74), vice president <strong>of</strong>Market Research and Planning forNationwide Financial in Columbus,Ohio, served as a volunteer judge inthe 2007 Big Ten Case Competitionheld at The Ohio <strong>State</strong> University. TheBig Ten Case Competition challengesone MBA student team from eachschool in the Big Ten AthleticConference <strong>to</strong> analyze a complexbusiness case and present theteam’s recommendations <strong>to</strong> a panel<strong>of</strong> industry and academic experts.Gary Malburg (BA Accounting ’78),treasurer, Steelcase, Inc., was a<strong>Broad</strong> School Finance Lecture Seriesspeaker in 2007. He presented the<strong>to</strong>pic, “Investing in Global Markets— the Importance <strong>of</strong> FinancialLeadership.”J a m e s B o s s c h e r ( B AFinancial Administration’71), treasurer, Trinity HealthCare, was elected <strong>to</strong> the <strong>Broad</strong>School’s <strong>Alumni</strong> AssociationBoard <strong>of</strong> Direc<strong>to</strong>rs for a threeyearterm beginning in 2008.Craig Menear (BA PersonnelAdministration ’79) has beenpromoted <strong>to</strong> executive vice presiden<strong>to</strong>f Merchandising at Home Depot.He previously served as senior vicepresident <strong>of</strong> Merchandising.Steven D. White (BA <strong>Business</strong>Administration ’74) was recentlyappointed president and chiefexecutive <strong>of</strong>ficer and member <strong>of</strong>the board <strong>of</strong> direc<strong>to</strong>rs <strong>of</strong> SV Solar,after serving as an advisor throughthe early stages <strong>of</strong> the company andthe Series A funding round. He hasmore than 20 years <strong>of</strong> successfulentrepreneurial experience and hasfounded two s<strong>of</strong>tware companies:Logic Modeling Systems and 0-InDesign Au<strong>to</strong>mation.18BROADBUSINESSwww.bus.msu.edu
Leadershipon your termsThe Weekend MBAMaximize your potential Daniel Calvert (MBA Finance’76) was named executivev i c e p r e s i d e n t a n d c h i e faccounting <strong>of</strong>ficer at StandardManagement Corporation,an Indiana-based companythat provides pharmaceuticalp r o d u c t s a n d s e r v i c e s t ot h e h e a l t h c a r e i n d u s t r y .His responsibilities includesecurities and public reporting,m a n a g i n g a n d d e s i g n o fsubsidiary financial reporting.He chairs the internal auditcommittee.Attend an information session and discoverthe possibilities.Sessions are scheduled throughout the fall and spring.Visit our Web site, www.bus.msu.edu/wmba, forconvenient dates and locations. Or, contact us <strong>to</strong>arrange an individual appointment.Please mention invitation code BAM308 when registering.Learn More!www.bus.msu.edu/wmba(800) 746-67811980sMark Bole (BA Finance ’85),executive vice president, InternationalOperations, General Mo<strong>to</strong>rsAcceptance Corporation, was a <strong>Broad</strong>School Finance Lecture Series speakerin the fall 2007. Speaking <strong>to</strong> Full-Time MBA students, Honors Programstudents and Financial MarketsInstitute Scholars, he discussed,“GMAC’s Global Operations and theFirm’s Acquisition by Cerberus.”Robert Chapek (MBA MarketingManagement ’84) received the BigTen Club <strong>of</strong> Southern California’s“Person <strong>of</strong> the Year” award. Chapekis president <strong>of</strong> Walt Disney StudiosHome Entertainment. He is a member<strong>of</strong> the <strong>Broad</strong> School’s <strong>Alumni</strong>Association Board <strong>of</strong> Direc<strong>to</strong>rs and a<strong>Broad</strong> Career Coach.19BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsSusan J. Elsholz (BA FinancialAdministration ’79) is nowd i r e c t o r o f I n t e r n a t i o n a lP r o c u r e m e n t S e r v i c e s f o rChrysler Corporation. She wasformerly direc<strong>to</strong>r <strong>of</strong> GlobalVolume Planning. Elsholz isalso a member <strong>of</strong> the Eli <strong>Broad</strong><strong>College</strong> <strong>of</strong> <strong>Business</strong> <strong>Alumni</strong>Association Board <strong>of</strong> Direc<strong>to</strong>rsand a <strong>Broad</strong> Career Coach.Mark “Max” Dobens (BA Marketing’87), a sales associate at PrudentialDouglas Elliman, a New York realestate brokerage firm, has beennamed the company’s vice presidentand associate broker.Robert Fish (BA Hotel & RestaurantManagement ’88) was electedtreasurer <strong>of</strong> the <strong>Michigan</strong> RestaurantAssociation. He co-founded theEast Lansing-based Biggby’sGourmet C<strong>of</strong>fee and Global OrangeDevelopment, LLC, the franchisorfor the Biggby’s brand.John Gilbertson (BA Accounting’84) joined the Deloitte & Touche,USA LLP, in the Life Sciences &Health Care Regula<strong>to</strong>ry Practice.Ken Johnson (BA Marketing ’85)has been named executive vicepresident and direc<strong>to</strong>r <strong>of</strong> bankoperations at Chemical Bank. Hejoined the bank staff in 1995.Secchia’s investment stimulatesunique partnershipfor West <strong>Michigan</strong> and MSUA f t e r G r a n dRapids businessmanand <strong>Broad</strong>School alumnusP e t e r S e c c h i a(BA Economics’63) gave $20million last yearfor expansion <strong>of</strong>the MSU MedicalSchool there,c o m m u n i t yand academicgroups forged a unique regionalpartnership with the university.Their goal: <strong>to</strong> raise the remainingfacility construction dollarswithout state funding. The facility,which will be known as TheSecchia Center, is expected <strong>to</strong>open by 2010.According <strong>to</strong> a Deloitte Consultingstudy, the MSU expansion in<strong>to</strong>West <strong>Michigan</strong> would generatenearly 3,000 jobs by 2020 andsome $1.5 million for the region’seconomy.A university assessment <strong>of</strong> theproposal in 2004, led by DonBowersox, Dean Emeritus <strong>of</strong> the<strong>Broad</strong> School, also supported theproject.Secchia, whose personal philanthropyand fundraising effortshave aided many Grand Rapidscauses, has long been recognizedfor his dedication <strong>to</strong> MSU. Hereceived an honorary Doc<strong>to</strong>r <strong>of</strong>Humanities degree from MSU in1997. He was named OutstandingAlumnus by the <strong>Broad</strong> Schoolin 1998 and received the MSUDistinguished Alumnus Award in1999.He was formerly chief executive<strong>of</strong>ficer and chairman <strong>of</strong> the board<strong>of</strong> Universal Forest Products,founded and headquarteredin Grand Rapids and was U.S.ambassador <strong>to</strong> Italy from 1989<strong>to</strong> 1993.Peter Bocian (MBA Accounting’82) has been named chieffinancial <strong>of</strong>ficer and executivevice president for Starbucks.Bocian joined Starbucksfrom NCR Corporation wherehe served as senior vicepresident and chief financial<strong>of</strong>ficer since 2004. He beganhis career at NCR in 1983 andheld a number <strong>of</strong> positions <strong>of</strong>increasing responsibility there,including chief financial <strong>of</strong>ficer<strong>of</strong> NCR’s Retail and FinancialGroup, chief financial <strong>of</strong>ficer<strong>of</strong> NCR’s Retail SolutionsDivision and vice presiden<strong>to</strong>f finance and administrationfor NCR’s Computer SystemsGroup (now Teradata) for theAmericas region.20BROADBUSINESSwww.bus.msu.edu
Steve Nor<strong>to</strong>n (BA Accounting’83) was named new chieffinancial <strong>of</strong>ficer by MergeHealthcare, developers andsuppliers <strong>of</strong> medical imagingand IM s<strong>of</strong>tware and services.Nor<strong>to</strong>n leads all financial areas <strong>of</strong>the company, as well as humanresources, legal and inves<strong>to</strong>rrelations. Before joining thecompany, he was senior vicepresident and chief financial<strong>of</strong>ficer at Manhattan Associates,a global supplier <strong>of</strong> supply chainmanagement s<strong>of</strong>tware andsystems. Prior <strong>to</strong> that, he wasexecutive vice president and chieffinancial <strong>of</strong>ficer at ConcurrentComputer Corporation.Todd Johnson (BA FinanicalAdministration ’86) was namedpresident at World Asset Management,a wholly-owned subsidiary<strong>of</strong> Comerica Bank.Timothy E. Kullman (ExecutiveMBA ’89) has joined Dick’s SportingGoods as senior vice presidentand chief financial <strong>of</strong>ficer. He wasformerly senior vice presidentand finance chief at PETsMART, aspecialty retail s<strong>to</strong>re chain. He hadbeen executive vice president andchief financial <strong>of</strong>ficer for HagameyerNorth America Holdings, Inc., basedin the Netherlands.21BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsW. Jeff Lobdell (BA Hotel &Restaurant Management ’88),owner <strong>of</strong> Restaurant Partners,Inc., was elected president <strong>of</strong> the<strong>Michigan</strong> Restaurant Association.The organization represents morethan 4,500 <strong>Michigan</strong> food andbeverage service establishments.Lobdell’s company operates severalrestaurants in Grand Rapids, TraverseCity and Sut<strong>to</strong>n’s Bay, Mich.Leigh Marciniak (Executive MBA’85) has been named direc<strong>to</strong>r <strong>of</strong>Marketing for the Better <strong>Business</strong>Bureau <strong>of</strong> Detroit & Eastern <strong>Michigan</strong>,a membership and service area thatincludes Jackson through MetroDetroit, Lansing, Flint, north <strong>to</strong>Alpena and all <strong>of</strong> the state’s UpperPeninsula. Formerly, she was vicepresident <strong>of</strong> Sales & ProductDevelopment at Fidelity Bank.Greg Martino (BA MLM-PurchasingManagement ’84) has been namedvice president <strong>of</strong> Logistics andFacilities for Schwan’s Home Service,Inc., based in Marshall, Minn.Eli and Edythe <strong>Broad</strong>give $26 millionfor new art museum<strong>Michigan</strong> <strong>State</strong> University will be the home <strong>of</strong> a new world-class art museum focusingon modern and contemporary art thanks <strong>to</strong> a gift <strong>of</strong> $26 million from philanthropistand <strong>Broad</strong> School alumnus Eli <strong>Broad</strong> (BA Accounting ’54) and his wife, Edythe (MSU<strong>Alumni</strong> Association Honorary Alumna ’07).The museum, <strong>to</strong> be named the Eli and Edythe <strong>Broad</strong> Art Museum will be the newhome <strong>of</strong> the university’s art collection, currently housed on campus in the KresgeArt Museum. The <strong>Broad</strong> gift is the largest individual cash gift in the university’shis<strong>to</strong>ry.“A great university needs a great museum, since the arts stimulate learning andcreativity throughout the entire campus,” says Eli <strong>Broad</strong>. “This museum – and theiconic building that will bring it <strong>to</strong> life – will also serve as an important new resourcefor the people <strong>of</strong> central <strong>Michigan</strong>, making great art accessible <strong>to</strong> the millions <strong>of</strong>people who live and work within the region.”The new building will be located at the Grand River Avenue/Collingwood Entranceat the former site <strong>of</strong> the Paolucci Building. Groundbreaking for the Eli and Edythe<strong>Broad</strong> Art Museum is expected in the fall <strong>of</strong> 2008.Thomas D. Ogden (ExecutiveMBA ’80; BA Marketing ’71)was appointed president <strong>of</strong>Comerica Bank’s <strong>Michigan</strong>market. Comerica, formerlyheadquartered in <strong>Michigan</strong>,moved its headquarters <strong>to</strong>Dallas in 2007.Hildy A. McNulty (BA Accounting’89), vice president <strong>of</strong> FinancialPlanning and Forecasting at FifthThird Bancorp in Ohio, served as avolunteer judge in the 2007 Big TenCase Competition held at The Ohio<strong>State</strong> University. The competitionchallenges one MBA student teamfrom each school in the Big TenAthletic Conference <strong>to</strong> analyze acomplex business case and presentthe team’s recommendations <strong>to</strong>a panel <strong>of</strong> industry and academicexperts.Steven Palazzolo (BA Pre-law<strong>Business</strong> Administration ’82) joinedWarner Norcross & Judd, L.L.P., assenior counsel in the firm’s GrandRapids <strong>of</strong>fice.J o d y P r o m e r ( B A F i n a n c i a lAdministration ’86) has beennamed first vice president/divisionmanager for LaSalle Bank’s Lansingand Jackson <strong>Business</strong> BankingDivision.Robert N. Reincke (BA MLM-Purchasing ’85), business planningconsultant, teacher and publisher,has added author <strong>to</strong> his careerachievements. He is the author <strong>of</strong>Death <strong>of</strong> a Past Life, a his<strong>to</strong>ricalaccount <strong>of</strong> his family’s experiencesin Russia and Germany from 1905through 1949 when they immigrated<strong>to</strong> the United <strong>State</strong>s.Stu Reed (BA MLM-Purchasing’83), president <strong>of</strong> Mobile Devices forMo<strong>to</strong>rola, Inc., has been elected <strong>to</strong> the<strong>Broad</strong> School’s <strong>Alumni</strong> AssociationBoard <strong>of</strong> Direc<strong>to</strong>rs for a three-yearterm beginning in 2008. He is acurrent member <strong>of</strong> the CorporatePartnership Board for CLODE (Centerfor Leadership <strong>of</strong> the Digital Enterprise)at the <strong>Broad</strong> School. Reed was a2005 recipient <strong>of</strong> the <strong>Broad</strong> School’sOutstanding <strong>Alumni</strong> Award.22BROADBUSINESSwww.bus.msu.edu
Robert Richard (BA PurchasingManagement ’84) was appointeddirec<strong>to</strong>r <strong>of</strong> Global Parts Marketing forChrysler. He was formerly direc<strong>to</strong>r<strong>of</strong> Fleet Market Development andSales Planning.Fred Schaard (BA Marketing ’80)was promoted <strong>to</strong> managing principaland president <strong>of</strong> Rehmann Financial.Rehmann Financial is part <strong>of</strong> theRehmann Group <strong>of</strong> tax, financialand consulting companies.Jack W. Waters (BA Accounting’80) has joined the seniormanagement team <strong>of</strong> Xiplink,Inc., as chief executive <strong>of</strong>ficerand member <strong>of</strong> the company’sboard <strong>of</strong> direc<strong>to</strong>rs. The company,focused on solutions for thewireless network optimizationmarket, is headquartered inMontreal, Canada, and hassales/marketing <strong>of</strong>fices in theWashing<strong>to</strong>n, D.C., area.As you would expect <strong>of</strong> a <strong>to</strong>p-ranked MBA program, <strong>Broad</strong> helps yougain the knowledge and develop the skills <strong>to</strong> get out <strong>of</strong> a job and on<strong>to</strong>a real, leadership career path.But, you may be startled by how quickly the Full-Time <strong>Broad</strong> MBA pays<strong>of</strong>f and pays back:Gregg S<strong>to</strong>cker (BA OperationsManagement ’81) wrote a book,Avoiding the Corporate DeathSpiral: Recognizing & Eliminatingthe Signs <strong>of</strong> Decline. He is employedas direc<strong>to</strong>r <strong>of</strong> Global Quality at ICOPolymers, Inc.• 3 months out, 94% <strong>of</strong> the <strong>Broad</strong> MBA Class <strong>of</strong> 2007 had acceptedfull-time job <strong>of</strong>fers that increased their salaries by anaverage <strong>of</strong> over 100%.• 2.5 years out, they will have recouped the educationalinvestment that significantly upped their career longearning potential.23BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsJoanne Ulnick (BA General<strong>Business</strong> Administration ’83),partner at Ducker Worldwide,was honored among Detroit’sTop 10 <strong>Business</strong> Women by theNational Organization <strong>of</strong> Women<strong>Business</strong> Owners. She receivedthe organization’s Global <strong>Business</strong>Award. The firm, which is a marketspecificconsulting firm, has <strong>of</strong>ficesin Shanghai (China), Berlin andParis. Ducker is headquartered inTroy, Mich.Charles “Chuck” Williams (MBAHuman Resources Management’86, PhD <strong>Business</strong> Administration’90) was named dean <strong>of</strong> theEberhardt School <strong>of</strong> <strong>Business</strong>at the University <strong>of</strong> the Pacific,S<strong>to</strong>ck<strong>to</strong>n, Calif. He was formerlyan associate pr<strong>of</strong>essor at the NeelySchool <strong>of</strong> <strong>Business</strong>, Texas ChristianUniversity.John Zarb (Executive MBA ’86) wasappointed chairman <strong>of</strong> the board<strong>of</strong> trustees for Mercy MemorialHospital System in Monroe, Mich.He owns a pr<strong>of</strong>essional servicescompany specializing in businessprocess improvement and strategicplanning.1990sMatthew J. Angner (BA Economics’95) has opened Expetec TechnologyServices, Inc., a franchise inSouth Denver, Colo. The company willJ e n n i f e r C h i z u k ( M B AMarketing ’91) has beenpromoted <strong>to</strong> senior assistantdean and chief operating<strong>of</strong>ficer at the Walter A. HaasSchool <strong>of</strong> <strong>Business</strong>, University<strong>of</strong> California at Berkeley. Shewas executive direc<strong>to</strong>r <strong>of</strong> theEvening and Weekend MBAPrograms at Haas, a positionshe held since 2004. From1992 <strong>to</strong> 2004, she was thedirec<strong>to</strong>r <strong>of</strong> the Full-time MBAProgram at the <strong>Broad</strong> School.provide network administration andsecurity, data back-up and recovery,Web site design and computer/printerrepair services for small and mediumsizedbusinesses in the area.Linda Blair (Weekend MBA ’98),executive vice president and chiefbusiness <strong>of</strong>ficer <strong>of</strong> ITC HoldingsCorp., was named in Crain’sDetroit 2007 list <strong>of</strong> “Forty under40” for bringing the company<strong>to</strong> the forefront <strong>of</strong> the businessworld. At ITC she is responsiblefor short- and long-term strategicplanning, regula<strong>to</strong>ry affairs, internaland external communications andthe company’s human resourcesfunction. Prior <strong>to</strong> joining ITC in2000, she was a supervisor inDetroit Edison’s regula<strong>to</strong>ry affairsdepartment. She also earned a BS inPublic Affairs Management at MSU.David Blaszkiewicz (Executive MBA’98), president, Detroit InvestmentFund, was a <strong>Broad</strong> School FinanceLecture Series speaker in the fall2007 semester, speaking on the<strong>to</strong>pic, “Economic DevelopmentInitiatives in SE <strong>Michigan</strong>.”Jodi F. Cooper (BA Finance ’96)has joined CareerBuilder LLC, inChicago, where she is a financials y s t e m s a d m i n i s t r a t o r . S h ecompleted the MBA program atLoyola University in 2005.Randall Dean (MBA MarketingM a n a g e m e n t a n d F i n a n c e’97), president, Randall DeanConsulting & Training LLC, led timemanagement training sessions inthe Czech Republic, as part <strong>of</strong> theUniversity <strong>of</strong> Pittsburgh’s ExecutiveMBA Program. Some 120 seniormanagers and executives based inPrague, along with 40 new ExecutiveMBA students, attended.Dave Franz (BA Finance ’98) joinedThe <strong>State</strong> Bank as an assistant vicepresident in the Commercial LoanDepartment <strong>of</strong> the Brigh<strong>to</strong>n (Mich.)<strong>of</strong>fice.Bryan Fingeroot (BA Finance’99) has been promoted <strong>to</strong>managing direc<strong>to</strong>r principalat Bear Stearns Sales andTrading, Institutional Equities,in New York. He is a member<strong>of</strong> the <strong>Broad</strong> School’s FinancialMarkets Institute AdvisoryBoard.Joel Wittenberg (BA Accounting ’83), has been promoted <strong>to</strong> corporatevice president, Treasury and Inves<strong>to</strong>r Relations at the Kellogg Company.In addition <strong>to</strong> his previous responsibilities overseeing treasury, Wittenbergnow leads Kellogg’s Inves<strong>to</strong>r Relations team, serving as the company’sprimary contact with institutional inves<strong>to</strong>rs, investment analysts andbrokers. Wittenberg was named vice president and treasurer <strong>of</strong> the KelloggCompany in Oc<strong>to</strong>ber 2001. He joined the company in September 2000as assistant treasurer. Prior <strong>to</strong> joining Kellogg Company, he held keytreasury roles with Dow Chemical Company and with Armstrong WorldIndustries.George Ross (BA General<strong>Business</strong> Administration’75, Executive MBA ’90) nowserves as the vice presidentfor Finance and AdministrativeServices and treasurer atCentral <strong>Michigan</strong> University.24BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsJ a c k K o e n i g s k n e c h t ( B AA c c o u n t i n g ’ 9 4 ) h a s b e e nnamed partner in the Mergers &Acquisitions-Transaction ServicesPractice in the Chicago <strong>of</strong>fice <strong>of</strong>Deloitte & Touche LLP.William J. Kohler (Executive MBA’98) joined the law firm <strong>of</strong> ButzelLong as a senior at<strong>to</strong>rney practicingin the firm’s Detroit <strong>of</strong>fice. He wasformerly vice president at JohnsonControls.Anessa Kramer (BA General<strong>Business</strong> Administration/Prelaw’ 9 2 ) , a t t o r n e y w i t h B r o o k sKushman, was recognized inCrain’s Detroit 2007 listing <strong>of</strong>“Forty under 40” for tripling thefirm’s trademark revenue byspearheading a project with FordMo<strong>to</strong>r Company.Jonathan LaBarre (BA Accounting’97) leads the corporate financepractice at O’Keefe & Associates.He is responsible for the execution<strong>of</strong> corporate finance transactions,w h i c h i n c l u d e m e r g e r s a n dacquisitions, divestitures andthe private placement <strong>of</strong> seniordebt, subordinated debt andequity securities. Previously,he was with Woodward CapitalAdvisors.W i l l i a m L i c h w a l l a ( B AAccounting ’95), president andchief executive <strong>of</strong>ficer <strong>of</strong> Plante& Moran Cresa, was named <strong>to</strong>the Crain’s Detroit 2007 listing<strong>of</strong> “Forty under 40” for his workwith real estate in specializedindustries.A lec McAree (BA Finance,’91), managing direc<strong>to</strong>r andportfolio manager, HighbridgeCapital Management, LLC, wasa <strong>Broad</strong> School Finance LectureSeries speaker in the fall 2007semester. His <strong>to</strong>pic was “APrimer on Hedge Funds.”FSU President EmeritusBernard Sliger, 83, diesBernard F. Sliger (BA, MA, PhD Economics ’49, ’50,’55), president emeritus <strong>of</strong> Florida <strong>State</strong> University,died in <strong>Michigan</strong> on Oct. 10, 2007. He was 83.“Dr. Sliger was one <strong>of</strong> FSU’s most outstandingpresidents,” said FSU President T.K. Wetherell.“He promoted higher academic standards and thegrowth <strong>of</strong> each faculty member, staff person andstudent.” He was president from 1977 <strong>to</strong> 1991 afterserving four years as the university’s executive vicepresident and chief academic <strong>of</strong>ficer. He served againas interim president from 1993 <strong>to</strong> 1994.During his tenure, student enrollment increasedby nearly one-third. Also under his leadership, theuniversity acquired the National High Magnetic FieldLabora<strong>to</strong>ry; established a joint <strong>College</strong> <strong>of</strong> Engineeringprogram with Florida A&M University; funded amultimillion-dollar University Center; and the ideafor the <strong>College</strong> <strong>of</strong> Medicine was first explored.Following his retirement, Sliger served at FSU asthe direc<strong>to</strong>r <strong>of</strong> the Gus A. Stavros Center for theAdvancement <strong>of</strong> Free Enterprise and EconomicEducation and as a pr<strong>of</strong>essor <strong>of</strong> economics.Sliger was the <strong>Broad</strong> School’s 1990 recipient <strong>of</strong> theOutstanding <strong>Alumni</strong> Award.J e f f ( X i a o j i n ) G e ( M B ASupply Chain Management,Finance ’99), direc<strong>to</strong>r <strong>of</strong> ChinaOperations for Steelcase andgeneral manager <strong>of</strong> SteelcaseFurniture (Shenzhen) Co.,Ltd., was elected <strong>to</strong> the <strong>Broad</strong>School’s <strong>Alumni</strong> AssociationBoard <strong>of</strong> Direc<strong>to</strong>rs for a threeyearterm beginning in 2008.Ge was the <strong>Broad</strong> School’s2006 recipient <strong>of</strong> the Young<strong>Alumni</strong> Achievement Award.Nathan R. Paulson (WeekendMBA ’99) has achieved thed e s i g n a t i o n o f C e r t i f i e dF i n a n c i a l P l a n n e r ( C F P )practitioner. The designationi s a w a r d e d t o f i n a n c i a lpr<strong>of</strong>essionals who have metthe requirements and passedthe exams set by the CertifiedFinancial Planner Board <strong>of</strong>Standards, Inc.Patrick Peplowski (BA Accounting’92) has joined Tarpon Industries,Inc., as executive vice presiden<strong>to</strong>f Sales and Marketing. TarponIndustries is a manufacturerThomas Thivierge (MBA HumanResources Management ’91),direc<strong>to</strong>r <strong>of</strong> Human Resources forGeneral Mo<strong>to</strong>rs North AmericanEngineering, has been elected<strong>to</strong> the <strong>Broad</strong> School’s <strong>Alumni</strong>Association Board <strong>of</strong> Direc<strong>to</strong>rsfor a three-year term beginning in2008. He is also a member <strong>of</strong> the<strong>Broad</strong> Executive Forum <strong>of</strong> DetroitBoard <strong>of</strong> Direc<strong>to</strong>rs.and distribu<strong>to</strong>r <strong>of</strong> structural andmechanical steel tubing andengineered steel s<strong>to</strong>rage racksystems.25BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsT h o m a s C . V a n d e r L a a n(Executive MBA ’95), vicepresident <strong>of</strong> sales for RemyInc. (Delco Remy), now leadsthe global au<strong>to</strong>motive salesand marketing efforts for thecompany, reporting directly<strong>to</strong> the president <strong>of</strong> RemyInc. VanderLaan will alsohave overall developmentresponsibility for hybridinitiatives.Scott Sundheim (MBA Marketing’98) has been promoted frombrand manager <strong>to</strong> associate direc<strong>to</strong>rfor Wholesome Foods at KelloggCompany.Kurt J. Westermann (ExecutiveMBA ’98) has been promoted <strong>to</strong>vice president <strong>of</strong> Black & VeatchEnergy. The company has morethan 90 <strong>of</strong>fices worldwide providingglobal engineering, consultingand construction and specializingin infrastructure development inenergy, water, information andgovernment markets.2000sK i m F a l t e r ( B A M a r k e t i n g’ 0 3 ) h a s b e e n p r o m o t e d t oadvertising account executive atMcCann-Erickson (Detroit) withresponsibilities for the <strong>Michigan</strong>Tourism account.and systems management, whereshe oversaw demand generationand corporate marketing.Myron Jarosewich (MBA Finance’ 0 1 ) , m a n a g e r , A c q u i s i t i o nIntegration, Mo<strong>to</strong>rola, Inc., wasa <strong>Broad</strong> School Finance LectureSeries speaker in the fall 2007s e m e s t e r . H e p r e s e n t e d t h e<strong>to</strong>pic, “Mo<strong>to</strong>rola’s Acquisitiona n d I n t e g r a t i o n o f S y m b o lTechnologies.”Steven Koehler (BA Accounting’ 0 4 ) h a s j o i n e d M c M a h a n ,Thomson & Associates, a certifiedpublic accounting and consultingfirm.Joseph Latunski (BA Accounting’04) joined Yeo & Yeo, P.C., as astaff accountant in the Saginaw(Mich.) <strong>of</strong>fice. He serves in theAudit Departmentmanaging contracts with supplymanufacturers.Brian Niepoky (MBA SupplyC h a i n M a n a g e m e n t ’ 0 2 ) ,commodity specialist at Intel, hasbeen promoted <strong>to</strong> commoditymanager overseeing $110 millionin spending.Robert Seestadat (BA Accounting’90), chief financial <strong>of</strong>ficer <strong>of</strong>Detroit’s Science Center, wasrecognized in the 2007 Crain’sDetroit “Forty under 40” listing forhis achievement in negotiating thecenter’s financial management.Scott Spencer (BA PurchasingManagement ’92) has joined theLutheran Community Foundationleadership team as administrativeservices manager.Nick Grant (BA General <strong>Business</strong>Administration ’00) joined QuickenLoans at the Troy (Mich.) branch asan executive mortgage banker. Heassists clients in all 50 states.(Amber) Eden Hensley (MBA’04) has joined Appscio (formerlyAvidence) as direc<strong>to</strong>r <strong>of</strong> CorporateCommunications. Before joiningAppscio, she was direc<strong>to</strong>r <strong>of</strong>Marketing Communications forGroundWork Open Source, aleader in open source networkingPaulo Miri (MBA Finance ’03)has been promoted <strong>to</strong> direc<strong>to</strong>r<strong>of</strong> Brazilian Logistics Operationsfor Whirlpool Corporation, LatinAmerica. He was formerly logisticsmanager with the company inBrazil.Paul Myler (MBA Supply ChainManagement ’04), is operationsmanager for Snackfood Supplywith Mars North America. He wasformerly commercial managerresponsible for negotiating andBrian Van Elslander (BA Accounting ’97) is the new head <strong>of</strong> the FinancialSponsors Group at Wachovia Securities, based in New York. Prior <strong>to</strong>joining Wachovia Securities in 2006, he was a managing direc<strong>to</strong>r <strong>of</strong> CreditSuisse in the Investment Banking Division in New York. He was a residen<strong>to</strong>f the firm’s London <strong>of</strong>fice until 2005, where he held a similar role. Hejoined Credit Suisse from J.P. Morgan & Co., where he had been vicepresident in the Leveraged Finance and High Yield Capital Markets groupsin New York and London. Van Elslander is a member <strong>of</strong> the <strong>Broad</strong> School’sFinancial Markets Institute Advisory Board.Ryan Miller (BA GeneralM a n a g e m e n t ’ 0 5 ) , N H Lgoaltender for the BuffaloSabres, recently openeda trendy clothing s<strong>to</strong>re,called “The Refinery,” in hishome<strong>to</strong>wn <strong>of</strong> East Lansing.Kelly Ritter (BA Supply ChainManagement ’00) joined DisplayPack Inc., as advanced purchasingmanager. The company, basedin Grand Rapids, Mich., is amanufacturer <strong>of</strong> au<strong>to</strong>motive inmoldproducts and consumerpackaging solutions. Formerly shewas operational buyer for MagnaDonnelly.Eric Luo (MBA Supply Chain &Finance ’00) has been promoted<strong>to</strong> direc<strong>to</strong>r <strong>of</strong> Strategic Sourcingat Nordyne, Inc. Nordyne provides26BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> Newsthe residential housing market witha complete line <strong>of</strong> HVAC productsincluding fireplaces and waterheaters.H a n s - K a r l M e y e r ( M B AFinance-Human Resources ’04)is the new human resourcesleader for Micros<strong>of</strong>t’s Taiwansubsidiary. He previouslyheld the position <strong>of</strong> seniorHR manager for mergers &acquisitions with Micros<strong>of</strong>tVenture Integration. Prior<strong>to</strong> joining the company,he worked in training anddevelopment with severalU.S.-based companies. Healso spent four years servingwith the U.S. Air Force as a<strong>to</strong>tal quality management(TQM) facilita<strong>to</strong>r and trainer.Jordan Main (BA Accounting ’00),owner <strong>of</strong> the Main Financial Group,has contracted with the James<strong>to</strong>wn,N.Y.-based Johnny’s Lunch <strong>to</strong> open12 s<strong>to</strong>res in the Lansing area. Thefirst location opened in down<strong>to</strong>wnEast Lansing in fall 2007.Thomas R. Ruis (BA Finance ’01)joined Independent Bank as assistantvice president <strong>of</strong> the CommercialBanking Division, in Okemos, Mich.Dounia Senawi (BA General<strong>Business</strong> Administration/Prelaw’00) was appointed managing direc<strong>to</strong>r<strong>of</strong> Branch Banking and Sales at thePeoples <strong>State</strong> Bank in <strong>Michigan</strong>.Robert Shouldice (MA Accounting’04)has joined Andrews Hooper & PavlikPLC as a senior accountant in thefirm’s Lansing <strong>of</strong>fice.Jeff Steiner (BA Marketing ’86,Executive MBA ’01) was appointed asthe executive vice president and chiefmarketing <strong>of</strong>ficer <strong>of</strong> Tinnerman PalnutEngineered Products, Inc., producers<strong>of</strong> fasteners for the au<strong>to</strong>motive,appliance and industrial markets.Ralf Voss (Executive MBA ’05)was named senior executive vicepresident at Hella KGaA Hueck& Company’s electrical andelectronics division.Andreas Schell (Executive MBA’05) has been appointed direc<strong>to</strong>r<strong>of</strong> Chrysler’s Transformation andRecovery and <strong>Business</strong> Strategy,reporting <strong>to</strong> chief executive <strong>of</strong>ficerRobert Nardelli and Tom LaSorda,vice chairman and president. Schellwas formerly senior manager in theOffice <strong>of</strong> the Chairman. He had beenwith Daimler since 1996 and joinedChrysler in 2002.S a r a T e l l e r ( B A G e n e r a lManagement ’05) has publishedtwo books and is working on thethird. Her first book, Once UponA Starry Night, was written atthe age <strong>of</strong> 20 while she was anundergraduate.Joshua VanDyke (BA HonorsFinance ’03) has joined BNPParibas in Hong Kong, China, asan associate in the organization’scorporate and investment bankingdepartment.Andrea Wilmes (BA Marketing ’06)has joined Au<strong>to</strong>Com Associates,a public relations agency whichprovides services and counseling<strong>to</strong> au<strong>to</strong>motive and high-technologybusinesses. As an account assistantshe will provide clients with mediarelations, edi<strong>to</strong>rial and eventplanning services.<strong>Alumni</strong> brothers Piwko & Piwko receive twin honors for CPA exam performanceKeith and Kurt Piwko, high-achieving twinswho each graduated from the <strong>Broad</strong> School in2005, each with a BA and MS in Accounting,received industry honors last fall as recipients<strong>of</strong> the American Institute <strong>of</strong> Certified PublicAccountants (AICPA) 2006 Elijah Watt SellsAward. The award is presented annually <strong>to</strong> the10 candidates earning the highest cumulativescores on the four sections <strong>of</strong> the Uniform CPAExamination.Keith (left) is employed in Plante & Moran’sassurance department where he focuses oninternational manufacturing and distribution,but also works with school districts.Kurt (right) joined Plante & Moran’s taxdepartment, primarily working with manufacturingclients and is a part <strong>of</strong> the firm’sEmerging Tax Issues Committee.27BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsAnnual awards honor alumniachievementsAs part <strong>of</strong> <strong>Michigan</strong> <strong>State</strong> University’s2007 Homecoming Weekend activities,Oct. 12-14, four alumni <strong>of</strong> the <strong>Broad</strong>School joined an honor roll <strong>of</strong> some128 alumni award recipients recognizedover the past four decades.Dean Robert Duncan (left) announced Craig Brown’s(right) selection as one <strong>of</strong> the <strong>Broad</strong> School’s 2007Outstanding <strong>Alumni</strong> Award recipients before analumni audience Oc<strong>to</strong>ber 2007.They are: Craig D. Brown (BAAccounting ’73), <strong>of</strong> Wil<strong>to</strong>n, Conn.,and Dan H. Mathews (BA Hotel &Restaurant Management ’66), <strong>of</strong>Barring<strong>to</strong>n, Ill., who were selected<strong>to</strong> receive the <strong>Broad</strong> School’s 2007Outstanding <strong>Alumni</strong> Award; J. ThomasPleva (BA Accounting ’66), <strong>of</strong> Monroe,Conn., who received the Lifetime<strong>Alumni</strong> Achievement Award andPatrick Sahm (MBA Finance ’04), <strong>of</strong>Arling<strong>to</strong>n, Va., recipient <strong>of</strong> the Young<strong>Alumni</strong> Achievement Award.Nominations in each <strong>of</strong> the awardcategories are received from alumnigroups, faculty, staff and academic unitseach spring, and are reviewed by theexecutive committee <strong>of</strong> the <strong>Broad</strong> School<strong>Alumni</strong> Association Board <strong>of</strong> Direc<strong>to</strong>rs.Award announcements and presentationstake place during the <strong>Broad</strong> School’s fallHomecoming activities.Outstanding <strong>Alumni</strong> AchievementSince 1967, more than 100 alumnihave received the <strong>Broad</strong> School’s<strong>to</strong>p honor as Outstanding <strong>Alumni</strong>.Recipients <strong>of</strong> this award representevery business major and industriesfrom accounting <strong>to</strong> manufacturing andinformation technology. The annualaward goes <strong>to</strong> alumni who demonstrateoutstanding career achievements andleadership qualities, while also makinga commitment <strong>to</strong> their community andthe <strong>Broad</strong> School.Craig D. BrownBrown is currently president and chiefexecutive <strong>of</strong>ficer <strong>of</strong> Keelers Ridge, aconsulting and investment firm, andis president <strong>of</strong> the Greenville Drive, aminor league affiliate <strong>of</strong> the Bos<strong>to</strong>n RedSox, in South Carolina. From 1980 <strong>to</strong>2003 he was a senior finance executivein the advertising industry, providingleadership in several high-level, globalmergers.His MSU alumni involvement includesmembership on the MSU Foundation’sBoard <strong>of</strong> Direc<strong>to</strong>rs, service on thePresident’s Cabinet for the Campaignfor MSU and past direc<strong>to</strong>r on the <strong>Broad</strong>School’s <strong>Alumni</strong> Association Board.He currently serves as a memberand board treasurer on the board <strong>of</strong>direc<strong>to</strong>rs <strong>of</strong> the Partnership for aDrug-Free America, as well as on theboard <strong>of</strong> direc<strong>to</strong>rs for the USA Skiand Snowboard Team. He previouslyserved a six-year term as the nationalboard chairman for “Just Say No,International.”Brown received MSU’s Distinguished<strong>Alumni</strong> Award in 2004.Dan H. MathewsDan Mathews is a senior executivewith the National Au<strong>to</strong>maticMerchandising Association (NAMA),based in Chicago. Dan also maintainsan ownership interest in a management,organizational development, cus<strong>to</strong>merservice and personal leadership training/consulting firm. Prior <strong>to</strong> joiningNAMA in January 1999 and forminghis consulting company in September1997, Mathews was area presidentfor ARAMARK Uniform Services.He serves as an industry instruc<strong>to</strong>rfor the annual NAMA/<strong>Michigan</strong> <strong>State</strong>University Executive DevelopmentProgram, <strong>of</strong>fered at the <strong>Broad</strong> School’sJames B. Henry Center for ExecutiveDevelopment.Active in alumni programming at thelocal and campus levels, he is one <strong>of</strong> thefounding members <strong>of</strong> the <strong>Broad</strong> School<strong>Alumni</strong> Network <strong>of</strong> Metro Chicago and28BROADBUSINESSwww.bus.msu.edu
<strong>Alumni</strong> NewsDan Mathews, selected as a recipient <strong>of</strong> the <strong>Broad</strong>School’s 2007 Outstanding <strong>Alumni</strong> AchievementAward, will be honored by alumni leaders andguests at the 2008 <strong>Broad</strong> Executive Forum <strong>of</strong>Chicago. Mathews was instrumental in bringing thefirst Chicago forum <strong>to</strong> area alumni in 2006.past member <strong>of</strong> the <strong>Broad</strong> School’s<strong>Alumni</strong> Association Board. He also is apast inductee <strong>to</strong> MSU’s The School <strong>of</strong>Hospitality <strong>Business</strong> “Wall <strong>of</strong> Fame,”and is a past chair <strong>of</strong> The School’s<strong>Alumni</strong> Executive Board.Lifetime <strong>Alumni</strong> Achievement AwardEstablished in 2001, the Lifetime<strong>Alumni</strong> Achievement Award honors thecareer achievements <strong>of</strong> an outstandinggraduate <strong>of</strong> the <strong>Broad</strong> School. Lifetimecommunity service involvement andsupport for <strong>Broad</strong> School students,faculty and programs are among thefac<strong>to</strong>rs used in selecting the annualrecipients.J. Thomas PlevaTom Pleva, whose career spannednearly 40 years at General Electric/GE, rose in the company <strong>to</strong> be nameddeputy controller in 2003, a post he helduntil his retirement in 2007. Almostfrom the start <strong>of</strong> his association withGE, he worked <strong>to</strong> create internshipand placement opportunities for<strong>Broad</strong> students within the company.His alumni involvement continueswith current board service on the<strong>Broad</strong> School’s Multicultural <strong>Business</strong>Programs <strong>Alumni</strong> Advisory Board.He is a valuable and recognized leaderin community service organizations inhis Connecticut community, devotinghis time <strong>to</strong> charitable, educational andsocial causes. His volunteer activitiesearned him recognition by GeneralElectric as the 1990 recipient <strong>of</strong> theorganization’s Gerald L. PhillippeAward.Young <strong>Alumni</strong> Achievement AwardThere are just 21 past recipients forthis award which was establishedby the <strong>Broad</strong> School in 1999. Theprimary criteria for consideration isoutstanding career progress within 10years <strong>of</strong> graduation and commitment<strong>to</strong> the <strong>Broad</strong> School.Patrick SahmPatrick Sahm put his knowledge <strong>to</strong>work for MSU even before graduation.He was among the first managers<strong>of</strong> the Student Investment Fund, amulti-million dollar sub-account <strong>of</strong> theMSU Foundation portfolio. Althoughhe moved on <strong>to</strong> Denison Universityafter graduation <strong>to</strong> become manager<strong>of</strong> investments, he continued <strong>to</strong>promote innovations <strong>to</strong> enhance the<strong>Broad</strong> School student experience.J. Thomas Pleva (left) and Patrick Sahm (right) werehonored as the 2007 recipients <strong>of</strong> the <strong>Broad</strong> School’sLifetime <strong>Alumni</strong> Achievement Award and the Young<strong>Alumni</strong> Achievement Award, respectively. The honorswere announced before family and friends at anOc<strong>to</strong>ber 2007 reception in their honor, hosted by the<strong>Broad</strong> School’s <strong>Alumni</strong> Association.Those efforts culminated in the <strong>Broad</strong>School’s acceptance as a CFA InstituteProgram Partner in 2007. The programhelps prepare students <strong>to</strong> begin theChartered Financial Analyst (CFA)exam process soon after graduation.Sahm recently accepted a position asspecialist consultant for non-marketablealternative assets at CambridgeAssociates, LLC.To learn more about the <strong>Broad</strong> School’salumni awards program, go <strong>to</strong> www.bus.msu.edu/alumni/awards/.29BROADBUSINESSwww.bus.msu.edu
Thank You!Take the <strong>Broad</strong> School <strong>to</strong> the next level:Keep on giving...The <strong>Broad</strong> School Development teamhas plenty <strong>to</strong> celebrate. During theCampaign for MSU that ended in2007, alumni, friends, faculty, staff,foundations and corporations showedoverwhelming support for the schooland its people, giving or pledging <strong>to</strong> givemore than $111 million.But Senior Direc<strong>to</strong>r <strong>of</strong> DevelopmentCathy Hicks says the capital campaignwas actually just the beginning <strong>of</strong> anexciting new era for the school. “We arethrilled at the support we have receivedfrom our alumni. Well over half <strong>of</strong> themoney raised came from them. That$60 million is a wonderful indica<strong>to</strong>r tha<strong>to</strong>ur alumni understand the challengeswe face and recognize the importance <strong>of</strong>stepping up <strong>to</strong> give back <strong>to</strong> the school.”Endowment successHicks notes that not only hasalumni support been a key fac<strong>to</strong>r inthe campaign’s success, but also theforward-looking nature <strong>of</strong> that supportbodes well for the future. “We maderemarkable progress in raising endowedfunds during the campaign,” sheexplains. “Endowed funds differ fromother gifts in that the <strong>to</strong>tal amoun<strong>to</strong>f the gift is invested, and each yearonly a portion <strong>of</strong> the interest earned isspent. In this respect, an endowment isa perpetual gift. For nearly all worldclassuniversities, the source <strong>of</strong> theirfinancial stability is endowments.<strong>Broad</strong> School Capital Campaign Board – (back row, left <strong>to</strong> right) Daniel R. Coulson; John A. Roszak; AssociateDirec<strong>to</strong>r <strong>of</strong> Development Vivian W. Leung; Edward R. James; Gary C. Valade (middle row) Carol J. Ashley;Frederick L. Hubacker; Dean Robert B. Duncan; (front row) Senior Direc<strong>to</strong>r <strong>of</strong> Development Cathy A. Hicks;Craig D. Brown; Lynn C. Myers; Robert K. Burgess, chairman. Not Pictured: Darryl F. Allen, Kathleen A. Barclay,Gregory E. Bradbury, Eli <strong>Broad</strong>, Ralph W. Carmichael, James M. Cornelius, David P. Cosper, Mark E. Hubbard,Randall L. Pittman, Glenn S. Schafer, Peter F. Secchia, Toichi Takenaka, Susan J. Unger, Kenneth L. Way,William A. Zender.“Endowments may be created <strong>to</strong>support faculty excellence, studentscholarships or many other types<strong>of</strong> programs. But once someone hascreated an endowment, that gift trulybecomes part <strong>of</strong> the <strong>Broad</strong> School’sheritage and tradition.”When the campaign began, <strong>Michigan</strong><strong>State</strong> was near the bot<strong>to</strong>m <strong>of</strong> the Big Tenschools in terms <strong>of</strong> endowments. The<strong>Broad</strong> School was — not surprisingly— also among the most poorly endowedbusiness schools among the Big Ten.30BROADBUSINESSwww.bus.msu.edu
Now both the university and the <strong>Broad</strong>School , with its $74 million endowment,have moved up <strong>to</strong> the middle <strong>of</strong> thegroup in terms <strong>of</strong> endowments, withNorthwestern University, University <strong>of</strong><strong>Michigan</strong>, University <strong>of</strong> Minnesota, TheOhio <strong>State</strong> University and University <strong>of</strong>Wisconsin in the <strong>to</strong>p five spots.Moving forwardAccording <strong>to</strong> Hicks, gifts receivedduring the campaign have already hadan immediate impact on such areas asstudent scholarships, faculty supportand new initiatives. “When you lookback at what has been accomplishedtrend, our grads must be knowledgeableand experienced in the key elements <strong>of</strong>starting and growing a new business inan entrepreneurial environment.”In fact, some <strong>of</strong> the early opportunitiesfor students <strong>to</strong> exercise their entrepreneurialknow-how have been righ<strong>to</strong>n campus. Faculty “inven<strong>to</strong>rs”have sought business expertise incommercializing their research ideas.Several undergraduate business studentshave energized and transformed theseproduct and service ideas in<strong>to</strong> realbusinesses with several employees.These early successes led the instituteHicks appointedsenior direc<strong>to</strong>r<strong>of</strong> Development[ ]“Wemade remarkable progress inraising endowed funds duringthe campaign”Cathy Hicksthrough the <strong>Broad</strong> School’s fundraisingsuccesses over the last few years, you havejust a glimpse <strong>of</strong> what is possible.”One <strong>of</strong> the newest areas that hasinspired significant giving is the <strong>Broad</strong>School’s Institute for Entrepreneurship.The primary contribu<strong>to</strong>rs, Robert K.and Georgia A. Burgess and Craig D.and Vicki L. Brown, recognized that theinstitute could <strong>of</strong>fer powerful learningopportunities for students <strong>to</strong> work withemerging businesses and for faculty<strong>to</strong> conduct ground-breaking businessresearch. And as successful businessleaders themselves, they appreciatedhow such an effort could bolstereconomic development.According <strong>to</strong> Bob Burgess, “The futurewill see an increase in small businessstart-ups in the United <strong>State</strong>s, solidlyplacing that sec<strong>to</strong>r at the forefront injob creation. To take advantage <strong>of</strong> this<strong>to</strong> plan a Web site <strong>to</strong> link studentsand faculty research opportunitieswith smaller regional businesses andstart-ups.Hicks says the institute is an example<strong>of</strong> how private gifts can transform notjust the <strong>Broad</strong> School’s educationalenvironment, but also the <strong>Broad</strong>School’s relationship <strong>to</strong> the businesscommunity. “Over the next year, ourfocus is on raising faculty endowmentfunds, so we can attract and retain the<strong>to</strong>p teachers and researchers. Clearly,it is faculty vision, experience andintellectual rigor that is the key <strong>to</strong>making programs like the Institute forEntrepreneurship work. The <strong>Broad</strong>School’s reputation and its futuredepends on the quality <strong>of</strong> our faculty.“The Campaign for MSU showed asignificant level <strong>of</strong> commitment fromour alumni and friends,” says Hicks.Cathy Hicks was recently appointed seniordirec<strong>to</strong>r <strong>of</strong> Development for the <strong>Broad</strong>School, having served as acting seniordirec<strong>to</strong>r since February 1, 2007. She joinedthe <strong>Broad</strong> School in 2001 as associatedirec<strong>to</strong>r.“We are counting on that support <strong>to</strong>help us make the next-level progresswe all desire.”Continuing supportThe <strong>Broad</strong> School is grateful <strong>to</strong> themany individuals, corporations,foundations and associations for theircommitment <strong>to</strong>, and investment in, theschool. For a list <strong>of</strong> 2007 contribu<strong>to</strong>rs,or <strong>to</strong> learn more about how you canmake a charitable contribution, pleasevisit our Web site at www.bus.msu.edu/development/index.html.31BROADBUSINESSwww.bus.msu.edu
Donor Pr<strong>of</strong>ileEs<strong>to</strong>ns’ commitment helps <strong>Broad</strong>students compete with the bestScott and Pat Es<strong>to</strong>n have long been supporters<strong>of</strong> the <strong>Broad</strong> School. Scott, chief operating<strong>of</strong>ficer <strong>of</strong> Grantham, Mayo Van Otterloo & Co.,has been on the Accounting and InformationSystems Advisory Board and is currently amember <strong>of</strong> the Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong><strong>Alumni</strong> Association Board <strong>of</strong> Direc<strong>to</strong>rs and theFinancial Markets Institute Advisory Board.32BROADBUSINESSwww.bus.msu.eduScott and Pat Es<strong>to</strong>n (both BA Accounting’78) have been able <strong>to</strong> help <strong>Broad</strong> Schoolstudents be successful in a variety <strong>of</strong>ways. They have established the Scottand Patricia Es<strong>to</strong>n Endowed Scholarshipin Accounting and they have made thefirst significant gift <strong>to</strong>ward an endowedchair in Finance. But they have alsobecome involved in several <strong>of</strong> the keyinitiatives <strong>of</strong> the school, chiefly throughScott, as part <strong>of</strong> his service on threedifferent advisory boards over the lastdecade or so.The couple met on campus and, bothbeing accounting majors, they crossedpaths at Eppley Center quite a bit. Theygraduated in 1978 and moved <strong>to</strong> Bos<strong>to</strong>n,and like many alumni, they lost <strong>to</strong>uchwith campus for a while. “A few yearsago,” explains Scott, “we were contactedby someone from Development. Onething led <strong>to</strong> another and Pat and I agreed<strong>to</strong> help fund a small scholarship.“Then the more that I thought aboutit, the more I became engaged in thewhole process <strong>of</strong> giving back. In fact,Pat and I started a scholarship programat my parents’ alma mater — in theirhonor — something I wouldn’t havethought <strong>of</strong> doing without our recentMSU experience.”Scott was asked <strong>to</strong> join the <strong>Broad</strong>School’s Accounting and InformationSystems Advisory Board and then wasnominated <strong>to</strong> be a member <strong>of</strong> the <strong>Broad</strong>School <strong>Alumni</strong> Association Board <strong>of</strong>Direc<strong>to</strong>rs. “As board members, wediscussed the idea for the FinancialMarkets Institute (FMI) at one <strong>of</strong> ourmeetings when we were exploring ways<strong>of</strong> providing more focus and support <strong>to</strong>the finance undergraduate program. Itwas great <strong>to</strong> be in on the developmen<strong>to</strong>f an initiative that has had such animpact on students in a short time. Inmy career, I now concentrate more onfinance and investing, so I had moreinterest in this matter than I might havehad otherwise.”Scott says his work has allowed him <strong>to</strong>see many different companies in manydifferent industries operating in manydifferent countries, “and I can see howa <strong>Broad</strong> School student can — and does— excel. The amazing thing is that ourstudents are succeeding on a nationallevel, though they have less in terms <strong>of</strong>program resources that students fromother, more highly regarded schools.Think what <strong>Broad</strong> School students coulddo with more support! We need moreprogram money <strong>to</strong> help them continuecompeting with the best.”“But that’s the secondary reason forstarting the programs that I did. Ourperspective now is probably influencedas much by my involvement with theadvisory boards as it is from havinga college-age daughter. The primaryreason we give is <strong>to</strong> help promisingstudents who are not financially well-<strong>of</strong>fget through their college years — tha<strong>to</strong>pportunity is so important. For Patand me, it was clearly a defining time.”
The Eli <strong>Broad</strong> <strong>College</strong> <strong>of</strong> <strong>Business</strong>and The Eli <strong>Broad</strong> Graduate School<strong>of</strong> ManagementOffice <strong>of</strong> the Dean520 North <strong>Business</strong> Complex<strong>Michigan</strong> <strong>State</strong> UniversityEast Lansing, MI 48824(517) 355-8377Fax: (517) 353-6395deans<strong>of</strong>fice@bus.msu.eduNonpr<strong>of</strong>itOrganizationU.S. PostagePAIDEast Lansing, MIPermit #21The <strong>Broad</strong> School Mission:To excel in the educationand development <strong>of</strong> businessleaders and in the creation anddissemination <strong>of</strong> knowledge,<strong>leading</strong> <strong>to</strong> national andinternational prominence for itscore businesses (undergraduate,MBA, MS, PhD, research andexecutive development programs).Dean’s Message 2Cover S<strong>to</strong>ry 5In my own words… 10Research <strong>to</strong> Reality 13<strong>Alumni</strong> News 14Thank You! 30www.bus.msu.edu<strong>Michigan</strong> <strong>State</strong> University is an affirmativeaction,equal opportunity employer.Donor Pr<strong>of</strong>ile 32