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PRESS RELEASE for immediate release - Martinique

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<strong>PRESS</strong> <strong>RELEASE</strong> <strong>for</strong> <strong>immediate</strong> <strong>release</strong>THE MARTINIQUE TOURISM AUTHORITY PRESENTSMARTINIQUE, AN ENCHANTING DESTINATIONMontréal, October 24, 2007 - Winter is fast approaching and you’re alreadydreaming about your holiday destination. Look no further. The <strong>Martinique</strong> TourismAuthority invites you to discover the charms of <strong>Martinique</strong> on October 24, atChâteau Saint-Ambroise.Also known as l’île Sous-le-Vent, <strong>Martinique</strong> attracts many thousands of touristsevery year. People come to enjoy the wonderful, soft, sandy beaches to the South,the refreshing waterfalls to the North and the luxurious vegetation, to take long,relaxing walks in the rolling hills and watch the breathtaking sunsets. Renowned <strong>for</strong>producing the best rum in the world, <strong>Martinique</strong> offers all lovers of gastronomy acuisine that is full of flavour and rich in tradition. This land of history, this island ofparadise, will enchant you with its way of life and its joie de vivre, the moment youarrive!The mission of the <strong>Martinique</strong> Tourism Authority, chaired by Madame Madeleinede Grandmaison, is to strengthen the image of <strong>Martinique</strong> as the ideal destination<strong>for</strong> the Canadian market. Supported by a new Montreal-based team, MurielWiltord, Director Americas, and Valérie Ulric, Marketing and Promotion Managerin Canada, are committed to offering you quality service.The Canadian branch of the MTA plans to be a proactive partner that keeps youin<strong>for</strong>med of new tourism offers, press travel or educational tours. It will also listento your needs and expectations, and put in place the partnerships and promotionsnecessary to increase <strong>Martinique</strong>’s popularity in Canada.Your destination: <strong>Martinique</strong>, flower of the Caribbean


NEW MONTREAL ADDRESSThe <strong>Martinique</strong> Tourism Authority4000 Saint-Ambroise Street, Suite 265T 514.844.8566 Toll-free 1.800.361.9099 F 514.844.8901in<strong>for</strong>mation@lamartinique.cawww.martinique.org-30-CONTACT<strong>Martinique</strong> Promotion Bureau / CanadaValérie Ulric | Marketing and Promotion Managervalerie.ulric@lamartinique.ca T 514.844.8566 Toll-free 1.800.361.9099<strong>PRESS</strong> RELATIONSMicheline Nalette | Director of Communications and Marketing, Nesss Productionsmnalette@nesssproductions.com T 514.933.9933 Cell 514.927.5529

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