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Semantic Web-Based Information Systems: State-of-the-Art ...

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The Human Semant c <strong>Web</strong><br />

entire health care sector, which could be turned into a transparently documented and<br />

validated process supported by modern ICT tools, where medical practitioners would<br />

get easy access to <strong>the</strong> latest medical research findings. This is in sharp contrast to<br />

<strong>the</strong> closed research source situation <strong>of</strong> today, where medical research and practical<br />

health care are almost totally separated.<br />

Enriching.<strong>the</strong>.Economy.by.Expanding.<strong>the</strong>.Value.Ontology<br />

Figure 18 shows a Conzilla map called taxonomy <strong>of</strong> value types, which was created<br />

about four years ago in connection with a project idea called ethical e-commerce<br />

(E2C) that we were discussing with one <strong>of</strong> our industry partners, but which, for<br />

various reasons, was not realized at <strong>the</strong> time. The aim was to make use <strong>of</strong> <strong>the</strong> human<br />

<strong>Semantic</strong> <strong>Web</strong> as a collaborative modeling environment and to try to set up a<br />

Conzilla-based ba for capturing as many <strong>of</strong> <strong>the</strong> different value-types as possible that<br />

are important to some <strong>of</strong> <strong>the</strong> stakeholders in our global future, including individuals,<br />

communities, and organizations on <strong>the</strong> national and international level. Then<br />

<strong>the</strong>se stakeholders would create stakeholder-specific value pr<strong>of</strong>iles for different<br />

projects, with each value pr<strong>of</strong>ile marked with information on <strong>the</strong> stakeholder(s)<br />

that created it. 30<br />

The E2C project could be subtitled “Enriching <strong>the</strong> Economy by Expanding <strong>the</strong> Value<br />

Ontology: Stakeholder-Specific Value Pr<strong>of</strong>iling as a Mediator <strong>of</strong> Market Exchange.”<br />

The specific idea was to let <strong>the</strong> operator (= market-maker) <strong>of</strong> a so-called market<br />

hub (= electronic marketplace) announce that a certain percentage (e.g., 1%) <strong>of</strong> <strong>the</strong><br />

turnover <strong>of</strong> <strong>the</strong> hub would be directed to a project that <strong>the</strong> customer would be free to<br />

choose. The system (based on Conzilla) would provide a menu <strong>of</strong> possible choices,<br />

and each project would be equipped with a set <strong>of</strong> value pr<strong>of</strong>iles issued by different<br />

Figure 18. An embryo <strong>of</strong> an expanded-value ontology<br />

Copyright © 2007, Idea Group Inc. Copying or distributing in print or electronic forms without written permission<br />

<strong>of</strong> Idea Group Inc. is prohibited.

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