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MTR* Advertising Christmas Package 2010

MTR* Advertising Christmas Package 2010

MTR* Advertising Christmas Package 2010

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Entitlements Descriptions Display PeriodGold Sponsor<strong>Christmas</strong> Galleria<strong>Christmas</strong> Trackside Bulkhead1 x Poster on Wall at Causeway Bay Lower Platform, togetherwith <strong>Christmas</strong> Jingle at the GalleriaLogo exposure on Bulkhead at each of the below tracks:1) Hong Kong – Track to Tung Chung2) Mong Kok – Track to Tsuen Wan3) Kowloon Tong - Track to Tiu Keng Leng4) Central – Track to Tsuen Wan5) Taikoo – Track to Sheung WanDec 1 – 28 (4 weeks)Dec 2 – 29 (4 weeks)FeatureAdsShared EntitlementsJCDecaux <strong>Christmas</strong>Promotional Material5 trains x Enlarged Sticker Next to Saloon Window(half trains - 5 x 56 stickers, 1 train on Island line and 4 trainson other lines)Any 3 weeks betweenweek 48 – 521 x Logo exposure on Trackside 12-sheet Network Nov 27 – Dec 24 (4 weeks)10Remark:(1) For size and specifications of the Poster On Wall at <strong>Christmas</strong> Galleria, please refer to the appendix.(2) Number of logo exposure on Bulkhead varies with the length of each track and is subject to confirmation.

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