place - social.dankennedy... - Dan Kennedy

Thanks to Dan Kennedy and Bill Glazer, I’m No Longera Small Business Owner—I’m an Entrepreneur!BEFORE GKIC:I became a small business owner when I started my first business, Dynamic Communication, in October, 2001. Mymain offering was writing and designing newsletters for corporations, nonprofits, associations, and chambers ofcommerce. A few years later, I had about 25 corporate clients and I was making good money. You might say I was asuccessful small business owner, but there was a big problem! My time was maxing out, and I couldn’t continue togrow unless I was going to hire and oversee staff, which I was not willing to do.Fortunately, in 2006 my friend Mike Capuzzi (Philadelphia Independent Business Advisor and inventor of CopyDoodles)introduced me to Planet Dan and I started to quickly and intensely re-educate myself about how to market andgrow a business. I immersed myself in everything I could get my hands on and my mind started an amazing shiftfrom that of a small business owner to that of an agile, fast-moving, wealth-creating entrepreneur.Jim PalmerGOLD LuxuryEntrepreneurs leverage their time, skill, and resources, and the talents of others, to create sustainable wealth. They’re also open to creatingmultiple streams of revenue, perhaps even in different industries or niches. It’s also been my experience and unscientific observationthat entrepreneurs are more accepting of risk and love speed, and one thing I have learned is that wealth rewards risk and speed.AFTER GKIC:My first post-Planet Dan entrepreneurial decision was to begin leveraging my skill and talent for creating newsletters and sell them tomultiple clients instead of just one client at a time. This led to my second business, No Hassle Newsletters, where I now provide contentand ready to go newsletter templates to clients in nine countries. I also embraced the strategy of becoming a celebrity expert, and anointedmyself The Newsletter Guru. Actually a client called me that and I like the way it sounded!Next, as I continued to grow No Hassle Newsletters, I launched my Concierge Print and Mail on Demand Service—a complementaryservice that provides another revenue stream. One of the best ways you can grow and add profits (and build wealth) is to provide complementaryservices to your existing customers. My fourth business, No Hassle Social Media, is capitalizing on the social media wave byoffering “done for you” content that makes it easy for entrepreneurs and small business owners to profit from the social media marketingphenomenon.Another big lesson learned was effective positioning and in 2009, I began writing books; The Magic of Newsletter Marketing, Stick LikeGlue, and my latest, The Fastest Way to Higher Profits. I also began speaking to groups of entrepreneurs about client retention and, ofcourse, the power of newsletter marketing. Also in late 2009, I launched my own Web TV show, “Newsletter Guru TV,” and a mastermindgroup and private coaching program – again, creating multiple streams of revenue. Earlier this year, I launched my first informationproduct, Double My Retention, where I reveal the outrageous client-retention program I use in my business that has more than doubled thelength of time my clients stay with me.Today, I only have one corporate client, by choice, and my business now affords me the opportunity to live the lifestyle that I choose. It alsogives my wife Stephanie and me the opportunity to give back and make a difference in the lives of others. I can’t thank Dan, Bill, and theentire Glazer Kennedy team enough for this amazing education and transformation.Put your success story in 1,000 words or less and email it to GKIC at SuccessStory@DanKennedy.com. Winning entries will be featuredin future Issues of the No B.S. Marketing Letter and will receive a choice of either the Magnetic Marketing for the NEW Economy orthe Renegade Millionaire Marketing System. Please indicate in your email which of the above Resources you would like to receive.® The PLACE For PROSPERITYPage 19