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PP-EZINE NOVEMBER 1, 2012 - Para Publishing

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<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 1<strong>Publishing</strong> PoyntersBook and Information-MarketingNews and Ideas from Dan PoynterNovember 1, <strong>2012</strong>. Copyright © <strong>Para</strong> <strong>Publishing</strong>. ISSN: 1530-5694.Published continually since 1986. Circulation: more than 21,000. F-R-E-EWe don't accept advertising. We don't share your email address.DanPoynter@<strong>Para</strong><strong>Publishing</strong>.com; http://<strong>Para</strong>Pub.com; +1-800-PARAPUBFor the Small Print, scroll to end.IN THIS ISSUE FROM PARA PUBLISHINGA. <strong>Para</strong>News (What’s happening)B. <strong>Para</strong>Tips (Guidance/advice on specific issues)C. <strong>Para</strong>Resources (Sources of helpful information)D. <strong>Para</strong>Thoughts (Editorial)E. <strong>Para</strong>Freebies (Giveaways)F. <strong>Para</strong>Calendar (Dan may be coming to visit you)G. <strong>Para</strong>Humor (We saved the fun for last)=====================================================GLOBAL EBOOK AWARDSOPEN FOR 2013Enter early and more judges will have time toread and evaluate your ebook.http://globalebookawards.com/registration/


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 2A. <strong>Para</strong>NewsMAP OF THE WORLD BASED ON BOOK PUBLISHINGThis distorted map shows countries based on the value of their domestic publishingmarkets. Places like the U.S., Europe, and parts of Asia are engorged in illustration oftheir strong publishing industries. Meanwhile, Africa and the Middle East are tiny slivers,meaning that the number of books published in those places is extremely low comparedto the rest of the world. As per the map some countries have significantly strongerglobal voices through books; the report aims to show where book publishing can grow.http://www.theatlanticwire.com/business/<strong>2012</strong>/10/map-world-based-bookpublishing/57770/The entire written works of mankind to date runs to 50 petabytes.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 4READ YOUR FAVORITE EBOOKS FREEDan Poynter’s Global Ebook Awards needs more judges.Just select your favorite category and you will get ebooksto read and evaluate.We welcome book bloggers, librarians, book club, andreading circle members, as well as professional criticsand subject matter experts in the category they prefer.We will not reveal to the authors or publishers that youjudged their book. Judges remain anonymous.While your subjective evaluation is most important, we will supply you with score sheetsto aid you in your objective evaluations. Seehttp://globalebookawards.com/judges-score-sheets/You may use the Judge logo, above, in your blog, website, ezine, etc.You may choose more than one category. For categories, seehttp://globalebookawards.com/registration/See and sign up at http://globalebookawards.com/judging/By the way, you may enter your ebooks in other categories but not the categories youare judging.OVERHEARD:Happiness doesn't depend on any external conditions,it is governed by our mental attitude.--Dale CarnegieTHE PROFIT IS IN THE EBOOKS NOT THE KINDLES"We sell the hardware at our cost, so it is break-even on thehardware," chief executive Jeff Bezos told the BBC.http://www.bbc.co.uk/news/technology-19907546?goback=%2Egde_1515307_member_174806625EBOOK SALES SURGE IN CANADA


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 5Ebook sales now represent an estimated 16.3 per cent of the overall bookmarket in Canada. More and more people are buying ebooks, and whenthey do purchase hardcovers and paperbacks they are increasingly gettingthem outside of conventional bookstores.The report suggests one in three Canadians is a regular book buyer andpurchases an average of 2.8 titles per month. While ebook sales are growing, print salesstill dominate, with paperbacks representing an estimated 56.7 per cent of the marketand hardcovers making up 23.6 per cent.http://www.canadianbusiness.com/article/101757--print-sales-in-canada-still-tops-butebooks-surging-beyond-expectations-report5.4 billion eBook covers were searched in Google, Yahoo, Bing, and themain Overdrive website in the first half of <strong>2012</strong>.BOOK SALES UP THIS YEARTrade sales for the first six months of <strong>2012</strong> rose 13.1%, to $2.33 billion, according tofigures released this morning by the Association of American Publishers as part of itsStatShot program. Total industry sales were up 4.4% in the period, to $5.79 billion. Thefigures come from data from 1,186 companies.By format, adult e-book sales jumped 34.4%, to $621.3 million at companies that reportto AAP, moving e-books ahead of hardcover as the second largest adult format.Hardcover sales were up 2.1% in the first six months, to $556.2 million. Tradepaperback remained the largest segment as sales rose 5.2%, to $720.8 million. The sizeof the mass-market paperback business continued to shrink, however, with sales off20.3%, to $198.9 million.http://www.publishersweekly.com/pw/by-topic/industry-news/financialreporting/article/54372-trade-sales-rose-13-in-january-june-period-aapsays.html?utm_source=Publishers+Weekly%27s+PW+Daily&utm_campaign=d0e95e0eff-UA-15906914-1&utm_medium=emailOVERHEARD:Rumors have spread that those big companies will not sign, reprint or republishany book that was first published by a small press or self-published.That is not true!--Jerry D. Simmons, formerly with a large New York publisher.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 6GLOBAL EBOOK AWARDS OPEN FOR 2013 SUBMISSIONSJudges are waiting to read and evaluate your ebooks. The earlieryou submit, the more judges will be able to read--at their leisure.For more information on the award program and to submit yourebook, see:http://globalebookawards.com/registration/The Frankfurt Book Fair attracted 7,300 exhibitors from more than 100countriesAMAZON TO DISTRIBUTE CREDIT FROM DOJ SUITAmazon alerted its customers that they are entitled to ebook credits as a result of therecently settled Department of Justice lawsuit filed against publishers and Apple.Amazon said that customers will not need do anything to receive their credits, which willrange between $0.30 and $1.32 on every title covered under the lawsuit, and purchasedbetween April 2010 and May <strong>2012</strong>.http://www.publishersweekly.com/pw/by-topic/digital/retailing/article/54375-amazonshares-good-news-about-doj-suit-with-kindlecustomers.html?utm_source=Publishers+Weekly%27s+PW+Daily&utm_campaign=d0e95e0eff-UA-15906914-1&utm_medium=emailhttp://www.publishersweekly.com/pw/by-topic/digital/retailing/article/54408-attorneysgeneral-notice-says-final-payment-for-e-books-maychange.html?utm_source=Publishers+Weekly%27s+PW+Daily&utm_campaign=c013d8b2d0-UA-15906914-1&utm_medium=emailhttp://news.bookweb.org/news/e-book-customers-directed-settlement-website-fileclaimsOVERHEARD:If there's a book you really want to read, but it hasn't been written yet,then you must write it.--Toni Morrison


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 7BOOK BUYING HABITS IN CHINAThe consumer buying habits of books in urban regions seemquite satisfactory. People have interest towards reading variouskinds of books. They are willing to spend and actually have theresources as well to make purchases. However rural areas needmore books and channels to approach storesBy 2016 we'll have six million years of video crossing the Internet everymonth.KINDLE AND NOOK COMPAREDAmazon's Kindle Paperwhite and the Barnes and NobleSimple Touch with GlowLight duke it out in thisPrizefight slobber-knocker.The Kindle brings its all-new Paperwhite technology tothe table and Amazon's massive ecosystem. How willit match up against the Nook Simple Touch withGlowLight, which was the first true backlit e-readerwith touch and physical controls?These two e-readers continue to innovate and bring the best the e-reader market has tooffer. So which e-reader is your Prizefight king of the ring?http://wispringsco.org/writers/publishing/book-buying-habitsof-people-in-chinahttp://cnettv.cnet.com/8301-13484_53-57533493-10391694/prizefight-kindlepaperwhite-vs-nook-simple-touch-with-glowlight/?tag=nl.e404&s_cid=e404In the UK, Internet video currently accounts for half of all internet trafficand that is set to rise to 59 percent by 2016.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 9B. <strong>Para</strong>TipsPATIENT: YOU MUST BE PATIENT WITH YOUR MARKETINGby Rick Frishman Publisher- Morgan James <strong>Publishing</strong>http://www.morganjamespublishing.comIf you’re doing all you can for your books, take two more steps:--Follow up on your efforts--Have patience with your promotion plan, The sales of your books, and thedevelopment of your career.More tips at http://www.rickfrishman.comOVERHEARD:Definition: Plane Fright:Fear of flying in coach.--Dan PoynterWORD TRI<strong>PP</strong>ER--Barbara McNichol, www.barbaramcnichol.come.g., i.e.Use “e.g.,” (in Latin exempli gratia) when you want to say “for example”or “such as.”“For the book tour, we will travel to many cities, e.g., Santa Fe, Tucson,Phoenix, and others.”“i.e.,” (in Latin id est) means to clarify a point. It substitutes for “that is” or “namely.”“The book tour includes two southwestern states, i.e., New Mexico and Arizona.”


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 10BOOK DESIGN: Are You Allowing Enough Time? How to Figure Out YourTimeline…--- Karrie Ross Be It Now! 310-397-3408 http://www.BookCoverDesigner.com -covers@KarrieRoss.com Book Design, Consulting, Coaching, Marketing & BrandingTime. There it is. Everything needs time, it doesn’t just happen over night.Start with your preferred date of release and work backwards throughwhat needs to be done. Your list will look something like this:1. Release Date: the day your book is for saledelivery2. Shipping: allow at least 2 weeks depending on quantity and form of3. Printing: offset generally takes longer than POD so be sure to ask your printer howlong to allow. Hardcover books take longer than paperback so ask that too. POD usuallyis a 7-10 day process… but some have a proofing period so be sure to research andallow for that.4. Design time: be sure to ask your designer how long it will take, knowing you play apart in the completion of any design since you need to re-proof the text and approve allwork being done. For a complete book, cover design and interior formatted allow 2-5weeks depending on your books specifics.5. Editing: depending on what services of editing you are looking for this could takeanywhere from 3-8 weeks.So the final outlay of time to allow might look like this:Editing: 4 weeksDesign: 3 weeksPrinting: 3 weeksDelivery: 1 weekSo plan at least 3 months out. OF COURSE this all is subject to the choices being madefor each service.Remember, do something every day toward your book, web-presence, product, serviceand promotion.Karrie Ross, Book Designer, Branding, Web-Presence, Coaching, Consulting ServicesOVERHEARD:You get ideas from daydreaming. You get ideas from being bored. You getideas all the time. The only difference between writers and other people iswe notice when we’re doing it.--Neil Gaiman


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 11EVALUATE YOUR MEANING OF SUCCESSBy Jeff Rivera, founder of http://www.JeffRivera.comWhen I say you need to build relationships with people, I’m notsuggesting you touch millions of lives and live like a pauper. You canimpact people’s lives and still make a very good living, and it doesn’thave to take forever to do it.But first, you need to redefine what success means to you. If successmeans making a comfortable living to you, then how much does thatmean? If the average American makes $30K annually, is $100K enoughfor you to feel at ease?Establish what being comfortable means to you, then measure your success based onhow your definition translates to your life. Once you have an idea in your head, youneed to start looking for the people you want to build with.Jeff Rivera is the author of Effortless Marketing: How I Sold Thousands of eBooks,Landed an Agent and a Book Deal in Just 10 Minutes a Day. Click here to find out more:http://amzn.to/EFFORTLESSARTICLESOVERHEARD:Few things are impossible to diligence and skill. Great works are performednot by strength, but perseverance.--Samuel JohnsonUTILIZING THE POWER OF LOCAL--Laura Pepper Wu, 30 Day Books. Sign up for her weekly tips at 30DayBooks.comPromoting your book online through social media, blogging, guestpostingand so on is a great way to get exposure and find new readers.However, with the current emphasis being on online promotions, a lotof new authors are overlooking a very powerful way to promote theirbooks off line.Whether you live in a village, a town or a huge city, your localcommunity is going to be one of the most supportive groups of peopleyou can hope for to spread the word about your book and writing.Here are six ways you can utilize the power of local in your book promotions! :- Write for your local paper/ magazine. Editors are thrilled to get pitched


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 12relevant, well-written, non-promotional pieces that speak to their readers. While youshouldn’t make the article about you or your book, you can certainly allude to it in thearticle or mention it in the article attribution. Be sure to be familiar with the style andcontent of the publication, find the relevant section for your piece to be included in, andpitch the correct editor by finding their contact information online or in a past issue.- Give talks in your community . Many authors enjoy giving talks to writinggroups. There are also huge (and better) opportunities to find readers by talking atschools, universities, youth groups, companies, and community organizations about thethemes and issues presented in your book. This is as true for fiction as it is for nonfiction– what’s important is that you recognize the non-fiction messages in your fictionbook and understand who can benefit from hearing that message.- Write for your alumni magazine. This tip is not strictly a local one, but thesame principles apply. Your fellow college grads are a supportive group of people whoshare something in common with you. Alumni magazines often have a section for newsand updates, and some even have a ‘book news’ section. Get hold of a copy of yoursand write to the editor pronto!- Leave fliers in your local coffee shop. It’s an old marketing trick that works.Be sure to leave a link to your author website, as well as social media accounts andpurchasing links to draw people online and to make them more likely to follow you in thefuture.- Advertise in your local paper / on online news sites. This tip is borrowedfrom best-selling self-published author Darcy Chan who took out ads on her local onlinenewspaper. This can work better than advertising on sites such as GoodReads andFacebook as the competition for book ads is low, but the interest in reading and“supporting local” can be quite high among newspaper readers.- Add ‘Local’ stickers to your book cover. If your book is available in paperbackand you’re selling at local events or on consignment in shops in your area, stickers thatannounce you as a local will help your book to stand out. It may also be the decidingfactor for someone’s purchase.Split your time promoting online and offline, and you’ll find new readers in new places!>SEND YOUR TIPS to DanPoynter@<strong>Para</strong><strong>Publishing</strong>.comYour colleagues in publishing would love to know about this newsletter.Why not forward it to them now?


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 13C. <strong>Para</strong>Resources2013 NAUTILUS BOOK AWARDS ARE OPEN FOR SUBMISSIONSAccepting books in 29 categories including Fiction, Self-Help Health & Wellness, Environment & Sustainability,Memoir, 5 categories for Children and Young Adults - andMORE. You may have a Nautilus Award winner!For more details including a list of categories plus Guidelines & Entry Form - Enter Here.http://www.nautilusbookawards.com/Guidelines_for_Entering_DI3.htmlFor more information or questions, contact marilyn@nautilusbookawards.comThe government of India has sponsored a program to subsidize millions ofcheap, $40 tablets, for schoolchildren, suggesting that India is well on itsway to raising generations ofBEVERLY HILLS BOOK AWARDSOPEN FOR SUBMISSIONSA National Contest CelebratingExcellence in Print Bookshttp://www.beverlyhillsbookawards.comOVERHEARD:I don't look for inspiration. If I did, I'd probably never sit down in front ofthe word processor. The first thing to do is to go ahead and write and notworry too much about the style and format or anything like that. Get thestory down and then go back — what I really love is to go back and rewrite.--Homer Hickam


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 14AUTHOR 101 UNIVERSITY IS OCT 25-28 IN LAS VEGASRick Frishman has hand selected hismost successful teachers and mentorsto work with YOU during this up closeevent. You'll meet some of world's mostsought after marketing and publishingexperts who will share the "keys to thekingdom."Meet literary agents, publishers, Barbara DeAngelis and Brendon Burchard.You'll learn how to:- Get your book published- Sell your book to a publisher- Promote yourself using low-cost means online to catapult your sales& exposure- Make your book a bestseller- Transform your business into a mega success- ...and lots more.That's what you can expect at the upcoming Author 101 University eventcoming to Las Vegas October 25-28, <strong>2012</strong>.For more details and to registerhttp://www.webmarketingmagic.com/app/?af=369310Ebooks make up about 15 per cent of books sold in the UK, a marketwhich is estimated to be worth £260million this year. Amazon amounts toas much as 80 per cent of the ebook market.I WANT TO READ, EVALUATE, AND REVIEW YOUR FICTION BOOKI like romances especially but I am willing to review any type offiction. I will even read children’s books and middle grade/YA. Iwill read the book and then review it. I will put the review onmy blog as well as the website that your books can bepurchased on.So mention Smashwords, Amazon, B&N, etc.Melissa Wolff, melissawolff88@yahoo.comAuthor of Sharpie Messages: The Writing on the Wall, Fated,and On The Shattered Pathwww.melissamwolff.com, www.fromcovertocover.netTwitter: MelissaMWolff, Facebook Page: Melissa M. Wolff


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 15WRITE YOUR BOOK BY-NUMBERS: just fill in the blanks.You have heard of paint-by-numbers. It means filling in the blanks according to a predeterminedplan. PAINT-by-the-numbers is a step-by-step outline that makes you looklike a master. This system shows you how to WRITE-by-the-numbers.Writing books is hard work—unless you have a plan. Without a roadmap, it is easy to getlost. Without noticeable progress, it is easy to become discouraged and lose momentum.Dan Poynter will supply you with a classic, zippered leather binder. In it is a 48-pagebook-writing template. Each page of the frontmatter,chapter headings and backmatter comes with completeinstructions and tells you what to put on that page—your book is structured and ready for your material.Also included: a CD with the set-up file for your book.Just copy it to your computer and your book will beautomatically structured on your machine. The CD alsohas other valuable documents to speed you tobecoming a published author.This Template in a Binder will accelerate your book project by helping you visualize theentire task and by guiding you through the writing process.This system will make a difference in your book writing so that your book can make adifference for the world. $297.00 See My Book Project athttp://parapub.com/sites/para/information/writing.cfm#mbpOVERHEARD:The role of a writer is not to say what we all can say, but what we areunable to say--Anais NinTHE 2013 NATIONAL INDIE EXCELLENCE AWARDS ARE NOW OPEN FORSUBMISSIONS!http://www.indieexcellence.com


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 16Resources onBook Writing, <strong>Publishing</strong> & PromotingFrom Dan PoynterResearching your book title and content.Writing Your Book:Cashing in on <strong>Publishing</strong> Faster, Easier & Cheaperby Dan Poynterhttp://www.amazon.com/Writing-Your-Book-ebook/dp/B007VP66Z0/http://www.smashwords.com/books/view/244312BOOKS:Tips, Stories, & Advice on Writing, <strong>Publishing</strong>, & Promoting.by Dan Poynterhttp://amzn.to/J6CVkshttp://www.smashwords.com/books/view/214025Book <strong>Publishing</strong> EncyclopediaTips & Resources for Authors & Publishersby Dan Poynterhttp://amzn.to/O64YnWWriting Your BookWriting Your Book:Writing Nonfiction: Turning Thoughts into Booksby Dan Poynterhttp://amzn.to/KpUBr4https://www.smashwords.com/books/view/2722Is There A Book Inside You?Writing Alone or with a Collaboratorby Dan Poynter & Mindy Bingham.http://amzn.to/K29hO3Information Kit on book writing. Free.http://parapub.com/sites/para/resources/infokit.cfm


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 17Producing Your BookBook Covers Template (Document 116). Free.http://parapub.com/sites/para/information/produce.cfm#doc116Book Layout Template. Free.http://parapub.com/files/newsletter/P-47%20WN-Book%20Writing%20Layout%20Template.pdfBinder with Layout Template.http://parapub.com/sites/para/information/writing.cfm#mbpThe Self-<strong>Publishing</strong> Manual, Vol. 1How to Write, Print & Sell Your Own Bookby Dan Poynterhttp://amzn.to/J7eUwmhttps://www.smashwords.com/books/view/14222Information Kit on book publishing. Free.http://parapub.com/sites/para/resources/infokit.cfmBook Marketing and PromotingThe Self-<strong>Publishing</strong> Manual, Vol. 2How to Write, Print & Sell Your Own Bookby Dan Poynterhttp://amzn.to/JdrRrdhttps://www.smashwords.com/books/view/607KDP Select: Navigating Kindle’s Freebie Dayby Dan PoynterAmazon: http://amzn.to/LTlveISmashwords: https://www.smashwords.com/books/view/166860Book Fairs: An Exhibiting Guide for Publishersby Dan Poynterhttp://www.amazon.com/Book-Fairs-ebook/dp/B009080XOQ/ref=sr_1_11?s=digitaltext&ie=UTF8&qid=1349971633&sr=1-11&keywords=dan+poynterhttp://www.smashwords.com/books/view/217266Book promotion coursehttp://parapromotion.com/Global Ebook Awardshttp://GlobalEbookAwards.comInformation Kit on book promoting. Free.http://parapub.com/sites/para/resources/infokit.cfm


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 18>SEND YOUR RESOURCES to DanPoynter@<strong>Para</strong><strong>Publishing</strong>.comI dare you to forward this ezine to writers and publishers.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 19D. <strong>Para</strong>ThoughtsIT’S THE AUTHOR, STUPID.New York publishers do not buy manuscripts.They by authors—and only those celebrity authors with a track record, those who are a brand, thosewith a large following, those with fans who will buy anything with their name on it.Perfume, golf clubs, or books, it is the celebrity’s name that sells the product.OVERHEARD:Many people who want to be writers don’t really want to be writers. Theywant to have been writers. They wish they had a book in print.--James Michener, author.>SHARE YOUR WRITING AND PUBLISHING THOUGHTS toPoynter Dan DanPoynter@<strong>Para</strong><strong>Publishing</strong>.comPlease Copy\Paste this newsletter into your email program and then send it to yourcolleagues in publishing.They will appreciate you.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 20E. <strong>Para</strong>FreebiesWHAT DO RADIO INTERVIEWERS WANT?Five Ways to Be Your Interviewer’s Best Friend.Listen to Shawn Ellis interview Robert Thompson.http://www.succeedspeaking.com/2465/interviewers-best-friendOVERHEARD:f you want to be a writer, you must do two things about all others: read alot and write a lot…reading is the creative center of a writer’s life…youcannot hope to sweep someone else away by the force of your writing untilit has been done to you.--Stephen KingGET YOUR BOOK REVIEWED—FREEIf you want your book reviewed on Amazon.com,B&N.com, etc., list your request in <strong>Publishing</strong>Poynters Marketplace (no charge). You must bewilling to send a book and promotional materials(review-book package) to readers of <strong>Publishing</strong>Poynters Marketplace who contact you (usually 5 to 10 copies). Include the number ofpages in your description and for children’s books, list the age level for which the book iswritten. Make sure the book is already listed at Amazon.com.Just send your request and description to DanPoynter@<strong>Para</strong><strong>Publishing</strong>.comDraft your request so that I do not have to edit it. Make it short. Just describe the bookin a few words; don’t send a lengthy review of it. Lengthy submissions will be returnedfor rewriting or ruthlessly cut. Reviewers only need enough information to see if theyhave expertise and an interest in your category. Supply full contact information includingyour email address. Write the draft as it should appear so that I do not have to do morethan Copy\Paste. Put “Review Wanted” in the subject line.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 21TAILWINDS: Adventures of a Young Aviatorby Dan Poynter (yes, his first work of fiction).The main character in this novel is Rusty Martin. Heloves to fly and began at a very young age. He isreasonably smart, and very resourceful. Most of all, heis in the right places at the right times.Most of the places, events, and people are real. Muchof the dialogue is presumed. The main character isfictional—but could be real.This book describes an interesting time and celebratesthe people who lived it. If they did not say and dosome of the things described, I hope they would agreethat they could have.This is a work of historical fiction and it is a new typeof fiction: It is illustrated. This multimediapresentation employs maps, photographs, videos,audios, and written references. This enhanced ebookcan tell a story in a way that a print book cannot.This novel should be read on an ereading device connected to the Internet to take fulladvantage of this enhanced ebook.Most of the photographs and videos in this book are in black and white. That is becausethey are circa 1940. I have done my best to be faithful to history; to show and describeevents and places as they were.With your help, the readership of this book will climb like a homesick angel.ISBN: 978-1-56860-161-8, 290 pages, © 2013.Available from Smashwords in every ereader format.http://www.smashwords.com/books/view/247518Get the ebook FREE with Coupon Code XY52B (Insert at checkout)OVERHEARD:“It is the writer who might catch the imagination of young people, andplant a seed that will flower and come to fruition.”--Isaac Asimov


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 22FREE COPY OF "50 WAYS TO PROMOTE YOUR BOOK"Need some creative ideas to help promote and market your book? Send for the handoutfrom my workshop, "50 Ways to Promote Your Book." I am the author of34 books and have worked as a ghostwriter on numerous projects. Sendan e-mail to johnriddle@sprintmail.com and I'll send over the handout.OVERHEARD:Information products are like fruit.They start out sweet and crisp, full of juicy content.But they begin to spoil with age.Eventually, they get rotten, and have to be replaced(or in the case of an info product, at least updated).--Bob Bly, Direct Response Expert.EXPERIENCE FLIPBOOKSSuccessful NonFiction Sample Bookhttp://www.flipbookguru.com/flipbooks/SuccessfulNonFictionSample/flipviewerxpress.htmlFor more information on turning your book into aFlipBook, seehttp://www.flipbookguru.com/>SEND YOUR FREEBIE OFFERS to DanPoynter@<strong>Para</strong><strong>Publishing</strong>.comWriters and publishers love this newsletter.Why not forward it to them?


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 23F. <strong>Para</strong>CalendarAUTHOR ON A SPEAKING TOUR.Where in the world is Dan?Showing people how to write, publish and promote their booksOne presentation at a time.Dan Poynter is circling the world to show people how to make a difference and make aliving through their books. He shares two major programs andmany specific ones.Dan also speaks on aviation, parachutes and skydiving. Seehttp://parapublishing.com/sites/para/speaking/index.cfmFor more information, get in touch with the Contact person listedbelow and see the host's Website.ALSO SEE THE CALENDAR ON OUR WEBSITE:http://parapublishing.com/sites/para/speaking/calendar.cfm<strong>2012</strong>USA.November 8-11. Eloy, Arizona.National Skydiving Museum/ Hall of Fame ceremony.Dan Poynter to be inducted into the Skydiving Hall of Fame.http://skydivingmuseum.org/CANADA. December 2-4. Winnipeg.Canadian Association of Professional Speakers (CAPS) national convention.http://www.CanadianSpeakers.org2013USAJanuary 12, <strong>2012</strong>, Ann Arbor, Michigan.NSA/Michigan. Dan Poynter on Book Writing and <strong>Publishing</strong> for Speakers.FMI: Brenda Jenkins, +1-313-719-1621, http://nsamichigan.org


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 24USAFebruary 14-18. San Francisco Writers Conference at the Mark Hopkins Hotelin San Francisco. www.SFWriters.org. SFWriters@comcast.netUSAFebruary 22-24. NSA/US Winter Conference at the San Francisco AirportMarriott.http://www.mynsa.org/EVENTS/FullCalendar.aspxHOLLAND/BELGIUMMarch 21-23 Amsterdam, The Netherlands.Annual convention of PSA Holland.http://www.PSAHolland.orghttp://www.psaholland.org/eventsAUSTRALIAAnnual Convention of National Speakers Association of Australia(NSAA). Friday 22, Saturday 23, Sunday 24 March with postconvention workshops on Monday 25th March.It will be held at the Surfers <strong>Para</strong>dise Marriott resort and Hotel.FMI: http://www.NationalSpeakers.com.au/conventionUSAMarch 21-29, Daytona Beach, Florida.<strong>Para</strong>chute Industry Association meeting and symposium.Hilton Daytona Beach Oceanfront Resorthttp://www.pia.com/MEETINGSCHEDULE.htmBook Expo America (BEA). May 29-June 1. New York City.http://www.bookexpoamerica.com/USA. July 27-30. Philadelphia, PA.NSA/US Convention.Marriott Hotel, Downtown.http://www.mynsa.org/EVENTS/FullCalendar.aspx


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 25Die Macht der Worte - Worte schaffen Wert(e)The power of words - words create valueThe next convention of the German Speakers Association will return tothe Hilton Park Hotel in Munich. September 5-7, 2013.FMI: http://www.germanspeakers.orgCANADA.December 8-10. Global Speakers Summit.Vancouver, BC. FMI: http://www.globalspeakers.net/summit2014USA. June 29 – July 2. San Diego.NSA/US Convention.Manchester Grand Hyatt. (Not a Marriott).Please note that the convention will start on a Sunday and end on aWednesday, which is a shift from our normal pattern of Saturday-Tuesday.http://www.mynsa.org/EVENTS/FullCalendar.aspxOVERHEARD:A professional writer is an amateur who didn’t quit.--Richard BachHELP PUBLISHING POYNTERS-help your colleagues.This ezine relies on subscribers to send in tips and resources.So, it stands to reason, the more subscribers, the more tips.You can expand the circulation by telling your book colleagues about <strong>Publishing</strong>Poynters--and collecting business cards.Then mail the cards to us.Your writing & publishing colleagues will thank you for being so thoughtful.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 26G. <strong>Para</strong>HumorTIME MANAGEMENTShort of time?Not enough hours in the day to accomplish all you need to do?Readers of the <strong>Publishing</strong> Poynters newsletter will get an extrahour of time;60 minutes to use as you please.No strings, no cost.On Saturday, November 4, you have permission to set yourclocks back one hour.No trick, no treat (Halloween is on the preceding Wednesday).Enjoy!OVERHEARD:The desire to write grows with writing.--Desiderius Erasmus>SEND YOUR WRITING AND PUBLISHING HUMOR toDanPoynter@<strong>Para</strong><strong>Publishing</strong>.com<strong>Publishing</strong> Poynters: The chronicle of the future of our business.


<strong>Publishing</strong> Poynters November 1, <strong>2012</strong> Page 27===============================================The Small PrintYOU ARE RECEIVING this F-R-E-E newsletter on book writing,publishing and promoting because you are on Dan Poynter'soption-in <strong>Publishing</strong> Poynters mailing list.TO CHANGE YOUR SUBSCRIPTION ADDRESS to this ezine, please go tohttp://parapublishing.com/sites/para/resources/newsletter.cfm. Unsubscribe your old address andsubscribe your new one.PLEASE RECOMMEND THIS NEWSLETTER to anyone youknow who is interested in selling more books or wants to knowwhere the publishing industry is headed. Just click on "Forward"in your email program.BACK ISSUES are archived athttp://parapublishing.com/sites/para/resources/newsletter.cfmTO RECEIVE THIS NEWSLETTER F-R-E-E, sign up athttp://parapublishing.com/sites/para/resources/newsletter.cfmPRIVACY STATEMENT: We will not distribute your emailaddress to anyone. Period.TIME TO SHARE. Please send your news items and promotionideas to DanPoynter@<strong>Para</strong><strong>Publishing</strong>.com~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~<strong>Para</strong> <strong>Publishing</strong> LLC. Dan Poynter: Author (100+ books), Publisher (since 1969), Speaker (CSP).Information Products on Book Writing/<strong>Publishing</strong>/Promoting, <strong>Para</strong>chutes/Skydiving, Expert Witness &Aging Cats.PO Box 8206, Santa Barbara, CA 93118-8206 USA. 530 Ellwood Ridge, 93117.Tel: +1-805-968-7277; Fax: +1-805-968-1379; Cell: +1-805-448-9009http://<strong>Para</strong><strong>Publishing</strong>.com: More than 700 pages of helpful information. DanPoynter@<strong>Para</strong><strong>Publishing</strong>.com

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