Leisure Media Issue 3 2009 - Leisure Opportunities

POWERED BYleisure-kit.netFor more information, or to contactany of these companies, log on towww.leisure-kit.net and type thecompany name under ‘keyword search’HARROD AT WEMBLEYDavid Beckham and Andy Murrayrecently took centre stage at WembleyStadium to promote the ongoing battleagainst malaria.The two stars pitted their tennis andfootball skills against each other in aunique sporting spectacle to promote thelaunch of Malaria No More UK, a not-forprofitorganisation committed to endingsuffering and death caused by malaria,which is a preventable disease.The football and tennis nets werereplaced with special nets manufacturedfrom blue mosquito netting to highlightthe fact that one of the most simple andeffective ways of preventing the spreadof malaria is through the provision ofmosquito nets. The special nets wereprovided by sports equipment manufacturerHarrod UK.FLEX WITH PROACTIVEThe latest launch from supplierProActive is the FlexOring.Inspired by the famous MagicCircle of the Pilates method,the FlexOring can be used forstretching and light resistancetraining or for a more difficult muscle-strengtheningworkout thatincreases resistance in total safety.With 10 handles, the FlexOringoffers a lightweight alternative toresistance equipment as well as awide variety of exercises, helpingto boost the major muscle groupsincluding abdominals, arms, theback, pectoral, glutes and quads.Established in 1992, ProActiveHealth has supplied commercialqualityproducts for group fitness,personal training, rehabilitation andtherapy to the UK health and fitnessindustry for more than 16 years.VENDING FOR AFRICATwenty rural African communities nowhave a constant supply of clean, diseasefreewater for the first time, thanks to aLiverpool City Council vending initiative.A year ago, the council agreed acontract with vending operator Autobarto supply bottles of Thirsty Planet waterto machines in its 15 leisure centres.From every bottle sold, a donation of5p goes to the charity Pump Aid, whichhelps impoverished people gain accessto clean water and adequate sanitation.Thirsty Planet accounts for 40 per cent ofvending sales in Liverpool leisure centres.Pump Aid’s water pump, nicknamedthe Elephant pump, can supply 250 peoplewith 40 litres of clean water a day andcosts just £250 for materials.The council has now reached gold status,awarded to organisations which havefunded 10 or more pumps.Thirsty Planet was launched in March2007 and has raised more than £940,000for Pump Aid.leisure-kit keywords: harrod ukleisure-kit keywords: proactiveleisure-kit keywords: autobarRVR SYSTEM TO PROTECT SS GREAT BRITAINA CCTV system has been installed to watch over the SS Great Britain, situated atthe Bristol dry dock to protect the ship from fire and vandalism.Comprising seven dome cameras and passive infrared (PIR) detectors, the systemalso is monitored by Remote Video Response (RVR) at the company’s controlcentre in Gloucester. The detectors can pick up any activity such as an attempt toclimb aboard out-of-hours, which would set off an alarm while also transmittingimages of the incident to the control centre.The SS Great Britain was designed by Isambard Kingdom Brunel and attractsbetween 150,000-170,000 visitors annually. RVR is part of UTC Fire & Security.leisure-kit keywords: utc fire and securityISSUE 3 2009 © cybertrek 2009Read Leisure Management online leisuremanagement.co.uk/digital 69