Africa tipped as decade’s next big investment opportunity<strong>GITEX</strong> Technology Week <strong>2012</strong> helps Middle East businesses tap into emergingcontinent’s latent ICT potentialAfrica is set become one of theInformation and CommunicationsTechnology (ICT) investmentopportunities of thedecade, according to leading industryexperts. Keen to explorethis emerging market and promoteits significant ICT opportunitiesfor global and MiddleEast-based companies, <strong>GITEX</strong>Technology Week is putting itsmost prominent spotlight yet onthe continent. <strong>GITEX</strong> Technologyis running from October 14-18 atDubai <strong>World</strong> Trade Centre.This year, <strong>GITEX</strong> has seen a23% increase in exhibitors fromcountries like Algeria, Egypt,Libya, Morocco, Nigeria andSouth Africa. Strong trade delegationsare also present fromcountries like Zambia, Kenya,Nigeria, Rwanda, Uganda, Tanzania,South Africa, Lesotho,Tunisia, Algeria and Morocco.“We see <strong>GITEX</strong> as the idealopportunity to foster businesslinks between Middle East andAfrican companies. Now, giventhe new geopolitical situation,countries like Tunisia, Moroccoand Egypt are looking for newmarkets and new opportunities,and Dubai is now the mostimportant place to look forpartners and promote eventsand products. For us, and ourdelegates, <strong>GITEX</strong> is where wewill find what we’re lookingfor in the ICT sector,” saidChihab Bargaoui, BusinessDevelopment and RelationshipManager with Sfax InternationalFair Association, a partgovernment-backed exhibitionorganiser in Tunisia.<strong>GITEX</strong>’s “Africa in Focus”highlight comes at a time whensignificant regional investorbuzz is moving from the BRIC(Brazil, Russia, India and China)nations to also encompass theemerging continent, particularlypotential economic powerhousessuch as Nigeria, whichfeatures the largest Africanpopulation, as well as notablenatural resources such as goldand oil to aid its growth.Africa’s ICT sector has flourishedin recent years and ispredicted by IT market intelligencespecialists InternationalData Corporation (IDC) to grownearly 13% year on year in <strong>2012</strong>.Anticipating this prospect,<strong>GITEX</strong> will provide the opportunityto broaden existing linksand develop new partnershipsin the ICT sector betweenAfrica and the Middle East. Accordingto DHL, South Africa isthe UAE’s 13th most importantmarket for non-oil exports,while Dubai Exports notes thattotal exports and re-exportsfrom Dubai to South Africaalone valued at USD408 millionin 2011. Trade between Africaand Dubai had previously registeredsteady growth as moreand more African countriescontinue to adopt free tradepolicies, and recognise Dubai’sposition as an internationaltrading hub.Trixee Loh, SVP, Dubai <strong>World</strong>Trade Centre, organiser of<strong>GITEX</strong>, said: “Africa is seeinga tremendous shift towardsrealising the full potential ofthe benefits of technology,across all sectors. ICT in Africais growing at a vigorouspace and there is ampleopportunity to take advantageof technology solutions asthe information economy isbecoming one of the maindrivers for growth.”Now in its 32nd year, <strong>GITEX</strong>is introducing a host of newfeatures which are expectedto appeal to African visitors tothe world’s third-largest ICTexhibition and conference.Contd. from page 23du demonstrates exciting new digital...to deal with will grow by a factorof at least 75. Meanwhile,the number of IT professionalsin the world will grow by lessthan 1.5 times.IT research company Gartnerbelieves that 85% of Fortune500 organisations will beunable to exploit big data forcompetitive advantage up until2015, presenting a lucrativeplaying field for those providingviable solutions. Opensource analysts Wikibon recentlypredicted that the marketwill experience a compoundannual growth rate of 58% betweennow and 2017 to hit the$50 billion mark.According to a report onmerger and acquisition activityby independent mid-market investmentbank Berkery Noyes,sheer potential of this naturehas prompted a tripling of BigData company purchases duringthe first six months of <strong>2012</strong>.Trixee Loh, Senior VicePresident at Dubai <strong>World</strong> TradeCentre, which organises <strong>GITEX</strong>,said: “From aggregating socialmedia for enhanced businessperformance and dialogue tocrunching search engine trendsto map disease outbreaks orpredicting unemploymenttrends, the ability to harnessthe power of Big Data isbecoming an absoluteimperative. <strong>GITEX</strong> TechnologyWeek is intent on moving theneedle on this issue across theMEA region, ensuring that bothopportunities and challengesare understood from allangles.”Now in its 32nd year and runningunder the theme “WhereTechnology Means Business”,<strong>GITEX</strong> Technology Weekconnects more than 130,000industry professionals and over3,500 suppliers from 144 countriesacross five continents,making it one of the world’stop three ICT exhibitions.08 24 www.teletimesinternational.comNovember <strong>2012</strong>
<strong>Teletimes</strong> Reportdu demonstrates exciting new digitalapplications at <strong>GITEX</strong> Technology Week <strong>2012</strong>“Our vision is to enhance ourcustomers’ lives, anytime andanywhere. That is preciselywhat our newest suite of digitalcontent solutions does, byresolving matters such as missingthe start of your favouriteTV show, or finding your wayaround the city,” said FaridFaraidooni, Chief CommercialOfficer, du. “We are delightedwith the response of visitors toour stand at <strong>GITEX</strong> this year, andare pleased to have shown themthe many ways in which we addlife to life through our innovativeservices.”On display at du’s <strong>GITEX</strong> TechnologyWeek stand is:●●Rewind TV: Never miss thebeginning of a show again!Rewind TV allows du TV customersto rewind up to fourhours on selected channels,without the need to prerecord.●●Multiscreen: With this nextgeneration service, slated fora launch next year, du’s customerscan access du TV on“We are delighted with theresponse of visitors to our standat <strong>GITEX</strong> this year.”Farid Faraidooni, CCO - dutheir smartphones or tabletsusing either Wi-Fi or 3G, toexperience ‘TV everywhere’.●●du Navigator: Based on theaward-winning Wisepilot, thiscustomised du navigation solutionwill keep customers intouch with their surroundings,no matter where they are.With voice and visual instructions,traffic information andupdated maps, du Navigatorwill become an essential partof customers’ lives.●●Talk to the Star: This uniqueservice allows du’s customersto talk to their favouritestars via a pre-defined line.This included a live interactionwith UAE songstress ShammaHamdan at <strong>GITEX</strong>, whohosted her Talk to the Starsession at 5pm on Wednesday17th October!●●OTT service: The servicewill enable satellite dish TVcustomers to access the fullcatalogues of du’s hugelypopular Movies on Demandand On Demand Club servicesthrough their satellitereceiver.During <strong>GITEX</strong> Technology Week<strong>2012</strong>, visitors to du’s stand(#Z-F20) are able to experiencefirst-hand an exciting selectionof the telecom’s bouquet ofdigital content solutions. Theyrepresent the ways in which dugoes the extra mile in order toprovide its customers with thelatest revolutionary technologiesthat bring more convenienceto everyday life.November <strong>2012</strong>www.teletimesinternational.com25