Heidi Marchesotti - Top Agent Magazine
Heidi Marchesotti - Top Agent Magazine
Heidi Marchesotti - Top Agent Magazine
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<strong>Heidi</strong> <strong>Marchesotti</strong>2012
<strong>Heidi</strong> <strong>Marchesotti</strong><strong>Heidi</strong> <strong>Marchesotti</strong> entered the Real Estatebusiness with a decidedly unconventional plan.Her sister and others in her life were urging herto pursue it as a career, but she wasn’tconvinced. <strong>Marchesotti</strong> recalls, “I decided theonly way to end the debate was to get mylicense announcing to everyone: “I will sellone house and that’s it.” As it turns out, thebusiness suited her very well and 10 years later<strong>Marchesotti</strong> is a consistent #1 producer.As one of the owners of Mason McDuffieHighland Partners—Piedmont’s only Real Estateoffice—<strong>Heidi</strong> and her team are positioned toassist clients throughout the entire Bay Area,including Oakland, Piedmont, Montclair,Crocker Highlands, Rockridge, Upper Rockridgeand Berkeley. Recently, The Partners opened asecond location in the Montclair Village tofurther enhance their goals.After a decade of pondering the concept ofestablishing a different culture for real estate,Highland Partners became a reality with partners<strong>Heidi</strong> <strong>Marchesotti</strong>, Adam Betta, DebbiDiMaggio and Mindy Sun, by realizing theircombined dream of creating a boutique realestate company with an international presence.The entire team has worked hard to establishtheir firm as a high tech, high integrity real estatefirm by creating access to the comprehensive andvaried range of services buyers and sellers need.“We offer a concierge level of service,” <strong>Heidi</strong>explains. “We want to be a resource for everyfacet of our clients needs form A to Z, whetherit’s an architect, handyman or donating trees tothe Oakland Zoo for their elephants.”Working with only the service providers theyknow and trust is key to this process. “In thisbusiness, what it comes down to is yourreputation. You have to make it a good one.”<strong>Heidi</strong> has already developed a reputation asbeing an agent her clients can trust to maintaintheir utmost confidentiality. “I’ve worked with anumber of celebrities and sports figures, andprivacy is always a big concern” she says. “A lotof my business comes from referrals for that veryreason. It’s so important that my clients know Iwill keep their information confidential.”While luxury properties account for a goodCopyright <strong>Top</strong> <strong>Agent</strong> <strong>Magazine</strong>
“In the business, what it comes down to is reputation.You have to make it a good one.”deal of <strong>Marchesotti</strong>’s business, she doesn’tlimit herself to specializing in only onesegment of the market. “For everyone in ourfirm, it’s not about the price point, it’s aboutserving our clients,” <strong>Heidi</strong> says. “We have deepconversations with our clients to find out whatthey truly want and need, then work together tofind them the right home, not just any home.”Asked to name her favorite aspect of thebusiness, <strong>Heidi</strong> barely skips a beat beforeanswering “Negotiating. I do love to negotiate,but it’s really the whole process that I find sorewarding and assisting clients and otheragents. I truly enjoy helping others succeed.”<strong>Marchesotti</strong>’s own success comes from apowerful combination of skills, knowledge,and above all, honesty. “Especially in today’s’climate, I’m not going to sugarcoat the marketreality.” Such refreshing candor is one of themany reasons <strong>Heidi</strong>’s client relationships turninto lifelong friendships.Any down time in <strong>Marchesotti</strong>’s schedule isdevoted to spending time with her family. Tenyears ago <strong>Heidi</strong>’s husband, Rob was diagnosedwith kidney failure. After extensive testing,<strong>Heidi</strong> proved to be a match and surgery wasscheduled immediately. “It was an easy decision.Copyright <strong>Top</strong> <strong>Agent</strong> <strong>Magazine</strong>
He is my husband, my soul mate, and the fatherof my daughter. We are so lucky and so gratefulthat everything worked out so well.”A self-professed “soccer mom,” she loveswatching her accomplished daughter, Sophia, playsoccer and admits to a bit of living vicariously.Copyright <strong>Top</strong> <strong>Agent</strong> <strong>Magazine</strong>The Bay Area is home to some of the world’smost renowned dining, of which <strong>Heidi</strong> and herhusband love to take advantage. But when all issaid and done, <strong>Marchesotti</strong> says “The three ofus curling up together to watch a movie beatseverything else hands down.”You can find <strong>Marchesotti</strong> online at www.HomesBy<strong>Heidi</strong>.comor www.TheHighlandPartners.com(510) 387-7865 | <strong>Heidi</strong>@HomesBy<strong>Heidi</strong>.com