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“Getting the job done at Melaleuca<br />

is more than just making a<br />

presentation and enrolling the<br />

cus<strong>to</strong>mer. It includes a critical step:<br />

the cus<strong>to</strong>mer follow-up. In fact, if<br />

you’re the type of enroller who<br />

s<strong>to</strong>ps working with your cus<strong>to</strong>mers<br />

after sending in the paperwork,<br />

you really mean: ‘Oh, I want <strong>to</strong> enrol<br />

you, but I don’t care about keeping<br />

you shopping in my business in the<br />

long term.’”<br />

McKay Christensen,<br />

President, Melaleuca<br />

“I wish I had grasped early on how<br />

important the principle of followup<br />

is. When I started, I was afraid<br />

<strong>to</strong> call people back because I was<br />

afraid they were going <strong>to</strong> cancel, or<br />

they were going <strong>to</strong> say they didn’t<br />

like the products. But now that’s<br />

one of the most fun things we do is<br />

follow up with people because we<br />

get <strong>to</strong> hear about how excited they<br />

are about the products and how<br />

much they love the company.”<br />

Fabricio Nobre,<br />

Executive Direc<strong>to</strong>r IX,<br />

California, USA<br />

<strong>Business</strong> Hours<br />

Determine the hours your new Marketing Executive wants <strong>to</strong> spend working<br />

their Melaleuca business . Make this as specific as possible . Have them get out<br />

their calendar and choose particular days of the week . This will not only help<br />

them <strong>to</strong> follow through on their commitment, but will help you <strong>to</strong> “match their<br />

energy” with your efforts .<br />

Contact List<br />

Review the Marketing Executive’s contact list. Be sure they have at least 100<br />

names. If not, help them jog their memory <strong>to</strong> finish the list. (Use the hints and<br />

suggestions in this booklet, page 11.)<br />

Create an Action Plan<br />

Create a calendar for the next several weeks, and set a goal for the number of<br />

personal referrals for each week . Coordinate times <strong>to</strong> work <strong>to</strong>gether for training<br />

and practice . Schedule three <strong>to</strong> four possible dates for upcoming in-home<br />

presentations . Set a deadline for achieving Direc<strong>to</strong>r status . Explain <strong>to</strong> your new<br />

Marketing Executive that they have one chance <strong>to</strong> create their s<strong>to</strong>ry, and then<br />

they will tell it <strong>to</strong> others in their group over and over again . How will they feel<br />

if they are able <strong>to</strong> tell others that they achieved Direc<strong>to</strong>r in two weeks? In one<br />

week? What will others think when they hear their s<strong>to</strong>ry?<br />

Practice Approaches, Set Appointments<br />

Assist your enrolee in setting appointments. First, role-play with them. Pretend<br />

<strong>to</strong> call them for an appointment and show them how <strong>to</strong> handle the call . Once<br />

you have practiced a few times, help them <strong>to</strong> make some calls and set up<br />

appointments . Help them follow up with their new cus<strong>to</strong>mers .<br />

Order Extra Membership Kits<br />

If your Marketing Executives are going <strong>to</strong> advance <strong>to</strong> Direc<strong>to</strong>r in a month or less,<br />

they will want <strong>to</strong> have extra Membership Kits <strong>to</strong> give their new cus<strong>to</strong>mers, as a<br />

new cus<strong>to</strong>mer should receive a Membership Kit immediately after the Delivering<br />

Wellness presentation . Encourage Marketing Executives <strong>to</strong> order Membership<br />

Kits for the upcoming appointments or <strong>to</strong> purchase the Pacesetter Pack with 10<br />

Membership Kits and a Value or Career Pack .<br />

Explain Fast Track and Suggest Future Meetings <strong>to</strong> Attend<br />

Invite your new leader <strong>to</strong> a Fast Track meeting and other big training events held<br />

either locally or sponsored by the company . Explain how Fast Track and teaming<br />

up with other leaders can help them build a strong Melaleuca business quickly .<br />

Review Everything<br />

Allow your new Marketing Executive the opportunity <strong>to</strong> ask you any questions<br />

they may have regarding the information you have shared with them . Remind<br />

them that Melaleuca provides support materials <strong>to</strong> help them succeed, and that<br />

you are always there <strong>to</strong> answer their questions .<br />

HOLD 48-HOUR FOLLOW-UP SESSIONS BUILDING YOUR MELALEUCA BUSINESS<br />

24

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