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180<br />

<strong>International</strong> <strong>Business</strong>- <strong>Dr</strong>. R. <strong>Chandran</strong><br />

10. INTELLECTUAL PROPERTY RIGHTS<br />

Human brain is a powerful creator, executor and controller<br />

of every function in the world, if optimum utilized. By<br />

converting its efforts one becomes world renowned, others<br />

remain common. Invent, Create and beyond,<br />

Commercialise.<br />

Learning value:<br />

On going through this chapter reader will understand:<br />

1. The concept and importance of IPR<br />

2. Classification of IPR<br />

3. Methods of protecting IPR<br />

4. Procedure to file IPR<br />

What would have happened if Stevenson had not invented steam engine,<br />

Edison had not invented gramophone, Graham Bell had not invented<br />

telephone, Albert & Wilbert had not invented airplane and finally Einstein<br />

had not propounded three laws of gravitational force?<br />

Every product/s we use or enjoy is an outcome of known and unknown<br />

intellectuals. They continue to invent for the society and future.<br />

“It is intangible, sometimes perishable, infringeable and intrudable property<br />

of mind could be encashed by anyone if it is not legally protected”.<br />

Intellectual property refers to ideas, discoveries and inventions that can be<br />

commercially exploited. At one time, intellectual property was manipulated<br />

by smart business. They could take ideas from innovations and inventors and<br />

make fortune. Currently, such inventions can be owned, protected and<br />

marketed by the inventor himself. Such legal protection is scheduled as a<br />

part of the WTO agreement. In some sectors like the pharmaceutical,<br />

chemical, engineering and manufacturing sectors ‘Intellectual Property<br />

Rights’ has become common parlance.<br />

Only for Private Circulation

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