International-Business-Dr-R-Chandran-E-book

) Constant motivation of subsidiaries.
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International Business- Dr. R. Chandran
c) Building an image for both headquarters and the subsidiary.
d) Harmony between employees at different levels, and between employees
and employers.
e) High respect for the sovereignty of the county where they operate.
Such organizations are concerned about their image, goodwill and
reputation. For them doing business is a way of life. They invite
representatives from the subsidiaries to the headquarters for strategic
decisions. They do not practice favoritism, nepotism, parochialism and racial
superiority. Merit is the only consideration for growth and career
enhancement. An Indian is the CEO of Mc.kinsey, Afghani is the head of
HR in Yahoo, Indonesian is the research head in Biorad and Indian woman
is heading Pepsi world-wide operations.
3. Inter-conglomerate Multinationals
Conglomerate indicates grouping of business activities aiming at high profits
and revenue generations, whether it is related to existing core business or
not. Inter –conglomerate multinationals are aggressive in expansion and
achieving a high turnover. Such multinationals enter into any business where
the profits are exponentially high. They generally do not consider any other
aspect, except high profits, as a performance indicator.
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