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Annual Report 2010/11 - Sonova

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84<br />

SALES in CHF m<br />

EBITA in CHF m<br />

1,350<br />

1,200<br />

1,050<br />

900<br />

750<br />

600<br />

450<br />

300<br />

150<br />

0<br />

2006/07 2007/081 2008/09 2009/102 1,650<br />

1,500<br />

<strong>2010</strong>/<strong>11</strong><br />

GRoWTH ACRoSS All REGIoNS<br />

All geographic regions contributed, in local currencies,<br />

to the record sales figures in the financial year <strong>2010</strong>/<strong>11</strong>.<br />

The hearing instruments segment achieved solid performance<br />

in all regions. The EMEA region (Europe, Middle<br />

East, and Africa), including Switzerland, which accounted<br />

for 39.5% of Group sales, performed very well as a result<br />

of rising demand and market share gains. In particular,<br />

key markets such as Germany, Italy, and the United kingdom<br />

performed strongly.<br />

SAlES By REGIoNS<br />

EBITA<br />

margin in %<br />

55.0<br />

50.0<br />

45.0<br />

40.0<br />

35.0<br />

30.0<br />

25.0<br />

20.0<br />

15.0<br />

10.0<br />

5.0<br />

0<br />

1) Excluding one-off costs for the prohibited acquisition of the GN ReSound Group.<br />

2) Restated based on finalization of the acquisition accounting of Advanced Bionics.<br />

in CHF m <strong>2010</strong>/<strong>11</strong> 2009/10<br />

Sales Share Growth in local<br />

currencies<br />

INCOME AFTER TAXES<br />

in CHF m<br />

The temporary recall in the hearing implants segment<br />

impacted results in all regions, with the strongest negative<br />

impact in the United States market. Group-wide, however,<br />

the USA, which remains the strongest single sales market for<br />

<strong>Sonova</strong>, achieved above-average growth and accounted<br />

for 36.8% of total Group sales in <strong>2010</strong>/<strong>11</strong>.<br />

The Group also achieved solid growth in the rest of<br />

Amer icas region where sales increased, driven mainly by<br />

increased demand for <strong>Sonova</strong>’s products in Brazil and the<br />

further market penetration in the region. Rest of Americas<br />

accounted for 15.3% of Group sales in financial year<br />

<strong>2010</strong>/<strong>11</strong>.<br />

Sales Share<br />

EMEA (excl. Switzerland) 597 37% 12.8% 583 39%<br />

Switzerland 41 3% (9.1)% 45 3%<br />

USA 596 37% 14.3% 547 36%<br />

Americas (excl. USA) 247 15% 24.3% 196 13%<br />

Asia/Pacific 136 8% 2.7% 129 9%<br />

Total sales 1,617 100% 13.3% 1,500 100%<br />

300<br />

250<br />

200<br />

150<br />

100<br />

50<br />

0<br />

CASH-BASED BASIC<br />

EARNINGS PER SHARE in CHF<br />

2006/07 2007/08 1 2008/09 2009/10 2 <strong>2010</strong>/<strong>11</strong><br />

6.00<br />

5.00<br />

4.00<br />

3.00<br />

2.00<br />

1.00<br />

0

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