Annual Report - Sonova Holding AG

Annual Report - Sonova Holding AG Annual Report - Sonova Holding AG

02.12.2012 Views

CEO’S COMMENTS In 2005/06, we made major progress towards our goal of transforming the Phonak Group into the most successful company in the hearing instrument industry. Once again, we managed to significantly expand our market share and set new standards with our innovative hearing systems. Our excellent business performance is to a large extent due to the consistent execution of our strategy to promote product innovation and to expand our global distribution network. In addition, we have delivered much stronger financial results, so that we are already close to achieving the mid-term targets we set out in 2005. Starting from the record level of last year, we again increased sales by another 31.2% to CHF 866.7 million. Internal growth – measured in local currencies and without taking into account acquisitions – came to 23.8%. As a result of improved product mix and operational efficiencies, our gross profit margin climbed by 3.3 percentage points to reach 66.6%. In addition, the operating profit (EBIT) increased by 68.3%. The EBIT margin was increased to 24.4% compared to 19.0% in the previous financial year, underlining the overproportional profit growth. Assisted by a positive financial result and a lower tax rate, earnings per share (on a diluted basis) climbed 79.1% to a record level of CHF 2.57. The importance of product innovation for our commercial success was once again demonstrated by the overwhelming market acceptance of our new Savia product line, which was complemented by the launch of microSavia in January 2006. This success had a positive impact on two other product launches: eXtra, the new digital economy product line, and Eleva in the mid price segment. These two lines will generate further growth in the coming financial year. In 2006/07, three very promising hearing instruments have been introduced into the market: Verve, microPower, and Indigo. During 2005/06, we continued to expand our existing sales organizations and develop new markets. Our purchase of a controlling interest in CAS Produtos Médicos Ltda., the Brazilian market leader in hearing instrument distribution, significantly boosted our market presence in Latin America. In Eastern Europe we acquired our previously independent distribution partner in Poland. In 2006/07, the Phonak Group has further strengthened its market position by acquiring Canada’s leading distributor of hearing devices, Island Hearing Services. In the future, we expect further sales growth, increased market share, improved financial strength, and attractive returns on investments. The Phonak Group is in excellent shape: we have the strongest product portfolio of the hearing instrument industry and can rely on a full product pipeline. In addition, we will continue to work hard to further develop the Group in the areas of human resources, organization and processes, thereby building a strong base for sustained growth. To accomplish these objectives, we will focus on the continuous improvement of product functionality and increased customer benefits. Other priorities include further strengthening of our distribution channels. The great success of the Phonak Group is mainly the result of the dedication, commitment, and great team spirit of our employees. We have a unique corporate culture that has enabled us to smoothly complete the fast transformation process of recent years. Our clear, sustainable strategy is supported by highly skilled and motivated staff and creates the foundation for a very promising future. I would like to thank each one of our employees for their hard work, commitment, and loyalty to the company. Without them, such excellent results would have been impossible. I also want to express my thanks to all our customers, suppliers, partners, and shareholders for their important contribution to the success of the Phonak Group. Dr. Valentin Chapero Rueda CEO CEO’s Comments 3

Move with the melody

CEO’S COMMENTS<br />

In 2005/06, we made major progress towards our goal of<br />

transforming the Phonak Group into the most successful company<br />

in the hearing instrument industry. Once again, we managed<br />

to significantly expand our market share and set new standards<br />

with our innovative hearing systems. Our excellent business<br />

performance is to a large extent due to the consistent execution<br />

of our strategy to promote product innovation and to expand<br />

our global distribution network. In addition, we have delivered<br />

much stronger financial results, so that we are already close<br />

to achieving the mid-term targets we set out in 2005.<br />

Starting from the record level of last year, we again increased<br />

sales by another 31.2% to CHF 866.7 million. Internal<br />

growth – measured in local currencies and without taking<br />

into account acquisitions – came to 23.8%. As a result of improved<br />

product mix and operational efficiencies, our gross<br />

profit margin climbed by 3.3 percentage points to reach 66.6%.<br />

In addition, the operating profit (EBIT) increased by 68.3%.<br />

The EBIT margin was increased to 24.4% compared to 19.0% in<br />

the previous financial year, underlining the overproportional<br />

profit growth. Assisted by a positive financial result and<br />

a lower tax rate, earnings per share (on a diluted basis)<br />

climbed 79.1% to a record level of CHF 2.57.<br />

The importance of product innovation for our commercial<br />

success was once again demonstrated by the overwhelming<br />

market acceptance of our new Savia product line, which was<br />

complemented by the launch of microSavia in January 2006.<br />

This success had a positive impact on two other product launches:<br />

eXtra, the new digital economy product line, and Eleva in the<br />

mid price segment. These two lines will generate further growth<br />

in the coming financial year. In 2006/07, three very promising<br />

hearing instruments have been introduced into the market:<br />

Verve, microPower, and Indigo.<br />

During 2005/06, we continued to expand our existing sales<br />

organizations and develop new markets. Our purchase of a<br />

controlling interest in CAS Produtos Médicos Ltda., the Brazilian<br />

market leader in hearing instrument distribution, significantly<br />

boosted our market presence in Latin America. In Eastern Europe<br />

we acquired our previously independent distribution partner in<br />

Poland. In 2006/07, the Phonak Group has further strengthened<br />

its market position by acquiring Canada’s leading distributor of<br />

hearing devices, Island Hearing Services.<br />

In the future, we expect further sales growth, increased<br />

market share, improved financial strength, and attractive<br />

returns on investments. The Phonak Group is in excellent shape:<br />

we have the strongest product portfolio of the hearing instrument<br />

industry and can rely on a full product pipeline. In addition,<br />

we will continue to work hard to further develop the Group in<br />

the areas of human resources, organization and processes, thereby<br />

building a strong base for sustained growth. To accomplish<br />

these objectives, we will focus on the continuous improvement<br />

of product functionality and increased customer benefits. Other<br />

priorities include further strengthening of our distribution<br />

channels.<br />

The great success of the Phonak Group is mainly the result<br />

of the dedication, commitment, and great team spirit of our<br />

employees. We have a unique corporate culture that has enabled<br />

us to smoothly complete the fast transformation process of<br />

recent years. Our clear, sustainable strategy is supported by highly<br />

skilled and motivated staff and creates the foundation for a<br />

very promising future. I would like to thank each one of our employees<br />

for their hard work, commitment, and loyalty to the<br />

company. Without them, such excellent results would have been<br />

impossible.<br />

I also want to express my thanks to all our customers,<br />

suppliers, partners, and shareholders for their important contribution<br />

to the success of the Phonak Group.<br />

Dr. Valentin Chapero Rueda<br />

CEO<br />

CEO’s Comments<br />

3

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