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Health promotion strategy for tackling health inequalities in Pomurje ...

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<strong>Health</strong> <strong>promotion</strong> <strong>strategy</strong> <strong>for</strong><strong>tackl<strong>in</strong>g</strong> <strong>health</strong> <strong><strong>in</strong>equalities</strong> <strong>in</strong> <strong>Pomurje</strong>, SloveniaTatjana Krajnc-NikolićBranislava BelovićInstitute of public <strong>health</strong> Murska Sobotazzv-ms.si


Institute of public <strong>health</strong> Murska Sobota• Recognized differences <strong>in</strong> <strong>health</strong> and socio-economic<strong>in</strong>dicators and grow<strong>in</strong>g <strong>health</strong> <strong><strong>in</strong>equalities</strong> <strong>in</strong> region• Identified ma<strong>in</strong> <strong>health</strong> problems and vulnerable groups• Start to develop and implement culturally appropriate <strong>health</strong><strong>promotion</strong> programs s<strong>in</strong>ce 2001. ( e.g. Pilot of “Let’s live<strong>health</strong>ily”)• Works on capacity build<strong>in</strong>g of public <strong>health</strong> professionalszzv-ms.si


<strong>Health</strong> <strong>promotion</strong> <strong>strategy</strong> and action plan <strong>for</strong> <strong>tackl<strong>in</strong>g</strong> <strong>health</strong><strong><strong>in</strong>equalities</strong> <strong>in</strong> <strong>Pomurje</strong> region• Result of bilateral project between Flemish and Sloveniangovernment• Project partners: VIG( Flemish <strong>in</strong>stitute <strong>for</strong> <strong>health</strong> <strong>promotion</strong>)and Institute of public <strong>health</strong> Murska Sobota supported byM<strong>in</strong>istry of <strong>health</strong> of Slovenia• Bottom-up approach• “liv<strong>in</strong>g” document- objectives are implementedzzv-ms.si


Objective:Reduc<strong>in</strong>g <strong>in</strong>terregional <strong>health</strong> <strong><strong>in</strong>equalities</strong> by improv<strong>in</strong>g lifestyleProgram “LET’S LIVE HEALTHILY”• <strong>Health</strong> <strong>promotion</strong> <strong>in</strong> local rural community• Innovative approach: local coord<strong>in</strong>ators, w<strong>in</strong>ter time, allstructures of local community <strong>in</strong>volved, <strong>in</strong>ter-activeworkshops• Curriculum <strong>for</strong> each program yearzzv-ms.si


“LET’S LIVE HEALTHILY”• Target group : adult rural <strong>in</strong>habitants• Beneficiaries : family members, general population• Promotion of <strong>health</strong>y nutrition and physical activity; earlydetection of risk-factors <strong>for</strong> major killer diseases…• 8th season; now <strong>in</strong> 50 local communities simultaneously• Workshops, fitness tests, walk<strong>in</strong>g tours, <strong>in</strong>teractive workshops<strong>in</strong> <strong>health</strong>y cook<strong>in</strong>g, media activities…zzv-ms.si


Promotion of physical activity


Promotion of <strong>health</strong>y nutrition and risk factor controlzzv-ms.si


Objective: reduc<strong>in</strong>g <strong>health</strong> <strong><strong>in</strong>equalities</strong> target<strong>in</strong>g vulnerablegroups• Development and implementation of culturally appropriateprograms <strong>for</strong> Roma community• Programs <strong>for</strong> children, elderly people, Hungarian m<strong>in</strong>orityzzv-ms.si


Conclusions• 7 years of <strong>in</strong>tensive <strong>health</strong> <strong>promotion</strong> work• Multidiscipl<strong>in</strong>ary and multi-sectoral approachChanges <strong>in</strong> <strong>health</strong> <strong>in</strong>dicators on population levelMultidiscipl<strong>in</strong>ary team of expertsNetwork of partnersBroad acceptance by populationNarrow<strong>in</strong>g the <strong>health</strong> <strong><strong>in</strong>equalities</strong> gap– <strong>health</strong> <strong>promotion</strong> reached those most<strong>in</strong> needzzv-ms.si


Thanks <strong>for</strong> attentionzzv-ms.si

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